10 traits of terrible major and legacy gift fundraisers

iMarketSmart

Here are my top 10 traits of terrible fundraisers that drive major donors away: . The post 10 traits of terrible major and legacy gift fundraisers appeared first on MarketSmart, LLC |. Sadly, I’ve witnessed all of these but I truly believe #1 is the worst.

Top 7 Fundraising In’s and Out’s for 2018

iMarketSmart

OUT: Over-spending your donors’ dollars on fundraising efforts that don’t work anymore. Related Posts: >>12 astounding ways engagement fundraising can help you right now. Engagement Fundraising in 7 simple bullet-points.

Fundraising Climate Change (EF-S02-E09)

iMarketSmart

The climate has changed for donors, nonprofits, and fundraising. The post Fundraising Climate Change (EF-S02-E09) appeared first on MarketSmart, LLC |. Learn about this change and how to adapt to meet these new donor expectations. Learn more about MarketSmart at [link].

The single difference between above average and below average fundraisers

iMarketSmart

Above average fundraisers have developed the ability to create and deliver value where the donor has never thought to look for it. The post The single difference between above average and below average fundraisers appeared first on MarketSmart, LLC |.

How to hire a fundraising consultant

Wild Woman Fundraising

Maybe you need an expert in a certain kind of fundraising. Is it someone to fundraise for you? Train your team to help you fundraise. Measure fundraising effectiveness and look at your analytics. THEN hiring a fundraising consultant is a good next step. Fundraising.

Are fundraising tricks and gimmicks worth doing?

iMarketSmart

Also, go ahead and replace salesperson with fundraiser and selling with fundraising. Smart fundraisers know that the point of acquisition fundraising is to get people into the funnel so they can take a donor journey that leads to a major gift (including a legacy gift).

Engagement Fundraising in 7 simple bullet-points

iMarketSmart

Related Posts: >>The 8 Core Components of Engagement Fundraising and Why You Desperately Need Them. >>Introducing >>Introducing the Four Selfs of Engagement Fundraising. The post Engagement Fundraising in 7 simple bullet-points appeared first on MarketSmart, LLC |. Focus- Focus your marketing (especially your expensive marketing like face-to-face meetings) on people who have a lot of money.

Job Titles For Fundraisers – Episode 10

iMarketSmart

On today’s episode we discuss job titles for fundraisers and how the wrong job title can negatively affect the donor’s perception. Not sure what engagement fundraising is or how job titles affect your success as a fundraiser?

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Email as a Fundraising Tool – Episode 4

iMarketSmart

The post Email as a Fundraising Tool – Episode 4 appeared first on MarketSmart, LLC |. Learn how to use email in a way donors love, how to use it to track engagement, some pitfalls to avoid, and much more. Visit iMarketSmart.com to learn more about MarketSmart.

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Why You Should Hire a Fundraising Consultant – Episode 15

iMarketSmart

On today’s episode we discuss fundraising consultants and why you as a fundraiser should consider hiring one. Check out the How I Built My Fundraising Consultancy Podcast on Apple Podcasts , Google Play , Stitcher and other podcast directories.

This ONE Thing Transforms Your Marketing & Fundraising

Getting Attention

You know that marketing and fundraising have to be more on target than ever, with messages based on right-now data and stories from across your channels, campaigns, and programs. The days of the one-off marketing project or fundraising campaign are over. Flickr: Robyn Anderson.

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12 astounding ways engagement fundraising can help you right now

iMarketSmart

Here are a dozen ways engagement fundraising helps nonprofits all around the world. 34% of the world’s top charities now employ engagement fundraising (and hundreds of small and mid-size organizations too!). My simplest explanation of how engagement fundraising works.

The Fundraising Career Conference ROCKED!

Wild Woman Fundraising

Here’s what people said about the Fundraising Career Conference Presenters! This is more important than being a better fundraiser (though it probably will help me be one too!). We have recordings of the Fundraising Career Conference available here. .

How asking for advice helps fundraisers: (1) qualify donors for their portfolios AND (2) build deeper relationships

iMarketSmart

Related Posts: >>Does fundraising training focus too much on the ask? >>35 The post How asking for advice helps fundraisers: (1) qualify donors for their portfolios AND (2) build deeper relationships appeared first on MarketSmart, LLC |. Your donors want a partner, not a solicitor. Partners ask for advice before asking for money. Partners looking for advice are looking to collaborate. Partners requesting advice are less threatening.

What’s your fundraising asking style?

iMarketSmart

According to Brian Saber, “Your ‘Asking Style’ is based on your personality and unique set of strengths in fundraising.” Asking Matters takes this one step further and applies it to fundraising. The post What’s your fundraising asking style?

Introducing the Engagement Fundraising Podcast – Now Available!

iMarketSmart

I’m so excited to tell you about a brand new weekly podcast that I’m on all about engagement fundraising! Now available on Apple Podcasts is MarketSmart’s new podcast, Engagement Fundraising! The podcast launches with three episodes discussing the 8 Core Components of Engagement Fundraising, the 7 Principles of Engagement Fundraising and Donor Surveys. The post Introducing the Engagement Fundraising Podcast – Now Available!

Raise More Money by Inspiring P2P Fundraisers

Kivi's Nonprofit Communications Blog

Abby Jarvis of Qgiv is back today to talk about events with a peer-to-peer fundraising component and how to get your supporters to fundraise for you. Luckily, we’ve watched our clients try some pretty amazing tactics to boost participant fundraising in peer-to-peer events.

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The 5 p’s of engagement fundraising

iMarketSmart

Most fundraising is very short-sighted. The post The 5 p’s of engagement fundraising appeared first on MarketSmart, LLC |. 1- Permission. Donors have immense power these days. They can ignore your communications!

Fundraising metrics: you have to see them to believe them

iMarketSmart

So about 18 months ago I figured fundraisers probably felt the same way and I started developing a neat new tool to help folks ‘visualize’ their analytics. The result: The Fundraising Report Card ! .

How To Use Facebook’s Free Fundraising Tools on #GivingTuesday

J Campbell Social Marketing

Before and after #GivingTuesday, charitable organizations that have signed up to use Facebook’s fundraising tools will pay a 5% fee.). This could be huge for your organization if you are planning a large outreach campaign that includes a social media fundraising component.

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Is shaming an effective fundraising strategy?

iMarketSmart

The post Is shaming an effective fundraising strategy? Fundraising Philosophy/motivation strategy best fundraising tactics best practices for fundraising charity blog donor cultivation effective non-profit fundraising strategies fundraising strategies for nonprofits pdf fundraising strategies inc fundraising strategies pdf fundraising strategy plan fundraising tips most effective fundraising strategies nonprofit fundraising strategy template Philanthropy Strategy

Top 2 cringeworthy things some fundraisers say to major donor prospects (and what they might want to say instead)

iMarketSmart

” I’ve had fundraisers approach me this way. ” Fundraisers tell me over and over that they get requests for information. “I’d like to meet you to update you / tell you what we do / tell you what we’ve been doing , etc.”

Is there too much fundraising on Facebook?

J Campbell Social Marketing

I answered Strongly Disagree to both questions, because that’s how I really feel, but also because I want to see MORE fundraising from charitable causes on the social network. The post Is there too much fundraising on Facebook?

What to Do Now That Your Fundraising Campaign Is Over

Kivi's Nonprofit Communications Blog

You hit your donation goals, spread awareness about your mission, recruited new fundraisers, and so much more. However, when you thank someone, there’s also a real opportunity to go #BeyondTheDonation by also encouraging social fundraising. FundraisingGary Wohlfeill.

Mobile Fundraising 101: The Basics

Kivi's Nonprofit Communications Blog

We’ve had some questions about mobile fundraising so here’s John Killoran, CEO of @Pay , to get us started. That’s why it’s especially important as a nonprofit fundraising in the 21st century to look into the latest form of communication: mobile. Who Uses Mobile Fundraising?

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#MeToo Moment for Fundraisers

The Agitator

In a nutshell, these are painful and all-too-common examples of the fundamental imbalance of power between donors and fundraisers. Giles collected them from a wide range of fundraising blogs and social media sites. But when it comes to fundraisers that’s only part of the story.

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Is it time to banish photos of fundraisers and oversized checks?

iMarketSmart

I hadn’t really thought about it until now, but I have always felt uncomfortable seeing a bunch of fundraisers holding an oversized check. Do fundraisers believe the photo will somehow create a ‘bandwagon effect’ and more donors will hop on-board?

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Could your volunteers solve most of your fundraising problems?

iMarketSmart

The post Could your volunteers solve most of your fundraising problems? Volunteerism is the gateway drug leading to major giving and legacy gifts. Proof can be found in the 2016 U.S. Trust® Study of High Net Worth Philanthropy. The study is based on a survey of U.S.

Fundraising’s Silver Bullet

The Agitator

These days maintaining the status quo will ultimately kill your fundraising. For the life of me I don’t understand why the concept of great donor care so eludes most fundraisers. In short, there’s far too little understanding of its overall impact on fundraising’s bottom-line.

Revitalizing Fundraising

A Small Change

We work in a challenging profession. There is a lot about what we do that is exciting but a lot that can sometime feel overwhelming. My wife and I recently had a baby. I use to think I had some measure of selflessness in me.

Trying to break into fundraising?

Wild Woman Fundraising

Are you wondering how to break into fundraising? Maybe you’re coming from college and you’re wondering about fundraising as a career. Maybe you’ve sat on a nonprofit board and you’re considering a career in fundraising.

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Creating Your Fundraising Caseload – Part 2 (Episode 17)

iMarketSmart

On today’s episode we continue discussing creating a strong fundraising caseload. The post Creating Your Fundraising Caseload – Part 2 (Episode 17) appeared first on MarketSmart, LLC |. Listen to episode 16 for the first part of this discussion.

Key Fundraising Ingredients

The Agitator

A reminder that all the great research, advice, and case studies available to fundraisers ain’t worth much without investing the time and toil required to put them to work for the bottom line. Feedback Fundraising philosophy/profession Nonprofit management Uncategorized premium

Marketing is Killing Fundraising. Seriously???

Kivi's Nonprofit Communications Blog

Some fundraising bloggers/consultants have discovered a terrifying new boogeyman – the work of nonprofit marketing directors! Yep, nonprofit marketing and branding are apparently killing fundraising. Marketing and all your organizational communications need to SERVE fundraising.”

Introducing the First Ever Major Gifts Fundraising Benchmark Study

iMarketSmart

The first-ever benchmark study on major gifts fundraising. Today, I’m thrilled to introduce the 2017 Major Gifts Fundraising Benchmark Study. Click here to access the full 2017 Major Gifts Fundraising Benchmark Study.

3 smart new metrics to measure your fundraising effectiveness

iMarketSmart

Bentz, Whaley and Flessner’s 2014 study on “Optimizing Fundraiser Performance” listed the following metrics for major gift officers: Total dollars raised. # of moves (made by the fundraiser). But they really measure what the fundraiser does. The post 3 smart new metrics to measure your fundraising effectiveness appeared first on MarketSmart, LLC |. I’ll bet you make lots of calls.

Introducing the “FOUR SELFs” of Engagement Fundraising

iMarketSmart

When I first came up with the term engagement fundraising it was because I was a pissed-off donor! I’ve been working on developing engagement fundraising technologies and strategies for almost a decade now because it’s fairer. Engagement fundraising is permission-oriented.

The Good, The Bad, and The Ugly: Nonprofit Fundraising on Facebook

J Campbell Social Marketing

Nonprofits large and small are looking into social media’s newest shiny object – the free nonprofit fundraising on Facebook features. Some organizations get great results from Facebook fundraisers, but other nonprofits remain perplexed or frustrated by the process.

Fantasyland Fundraising

The Agitator

Rather it serves as a poignant reminder of the eternal quest to find a magic segmentation elixir – for consumer marketing, political campaigning, and yes, fundraising. It seems to be making its way back in vogue in consumer marketing, voter profiling and yes, fundraising.

How Much Is Spam Hurting Your Online Fundraising? [New Study]

Kivi's Nonprofit Communications Blog

They took a closer look at active fundraising periods and found end-of-year email fundraising took an especially big hit with spam rates jumping to 23.61% in 2016 as opposed to 8.6% for year-end fundraising in 2015. Fundraising Nonprofit Communications

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