INDUSTRY INSIGHTS YOUR PEERS ARE READING
What a great Cause Marketing Forum Conference this year. Charles Best from DonorsChoose.org , a Cause Marketing Forum Golden Halo Award Winner , also impressed me. I thought this 9th Annual Cause Marketing Forum Conference was excellent – the best yet for me. MORE
World Economic Forum: Digital health harnesses the transformational power of modern information and communication technologies for improving health and healthcare throughout the world. MORE
I’m delighted to offer a guest post today by my friend and cause marketing colleague David Hessekiel, the founder and president of the Cause Marketing Forum and the co-author of the new book on cause marketing called Good Works , out as June 5, 2012. I’d love to be able to announce that my company, Cause Marketing Forum, is going to produce an omnibus study serving up all of this data in a nice tidy report, but we can’t. MORE
Charles Duhigg Seth Godin Cause Marketing Forum cause marketing campaigns Steve Jobs Good Cause Marketing Cause Marketing Jobs cause marketing examples The Power of Habit cause marketing companies On Monday I posted about five good habits of great cause marketers. But cause marketers. good and bad. can have bad habits too. MORE
I had a great time at this year’s Cause Marketing Forum Conference. Finally, I want to thank David Hessekiel for founding Cause Marketing Forum and for putting on the conference for all these years. Did you? Here’s what I liked about this year’s event. MORE
Thursday, Phil will be delivering a presentation on risk and cause marketing at the Cause Marketing Forum Conference. CauseTalk Radio Podcast cause marketing cause marketing forum conference phil haid public inc MORE
Curt Weeden (shown above) is a corporate giving expert, speaker, author and founder of the New Strategies Forum. Cause Marketing News cause marketing corporate giving curt weeden new strategies forum MORE
The 8th Cause Marketing Forum Conference is coming to the Westin Chicago River North on June 2 & 3. But each year I make a point to dig out my travel bag for the Cause Marketing Forum Conference. MORE
One of my favorite events of the year is the Personal Democracy Forum (PDF) (full disclosure: I have had myriad business ties to PDF and am now engaged as a consultant with them.) Tags: Social Media beth kanter micah sifry personal democracy forum The Networked Nonprofit I consider PDF to be my home base for learning about what’s new and hot in the social media, politics and civics [.]. MORE
cause marketing statistics Cause Marketing Forum cause marketing conference cause marketing campaigns Cause Marketing Jobs cause marketing examples cause marketing companies cause marketing Selling cause marketing sponsorships… like selling radio or television airtime… means selling the intangible. But that doesn’t mean you don’t have inventory. Races have space on t-shirts and signs, telethons and radiothons have airtime, packaged goods products have packaging. MORE
cause marketing statistics Cause Marketing Forum cause marketing conference cause marketing campaigns Cause Marketing Jobs cause marketing examples cause marketing companies cause marketing Aristotle wrote, “We are what we repeatedly do. Excellence, then, is not an act but a habit.” Of course, that’s true. There are a whole host of things that are challenging the first times we do them, but become easier as we repeat them. Scientists call it “automaticity.” MORE
I’m in Charleston, South Carolina this week teaching at the New Strategies Forum. That distinguished gentleman in the photo is Curt Weeden , the founder of the Forum and the former chief giving officer for Johnson & Johnson. MORE
Cause Marketing News cause marketing forum cmf11Pre-Conference Update. I flew into Chicago today so I could be ready for the for the Hospital Corporate Development Summit tomorrow morning. MORE
Had an amazing time at Personal Democracy Forum this year (although, sadly I couldn’t stay for the whole thing.) Tags: Social Media beth kanter cello danah boyd Mark Pesce personal democracy forum Love the fact that I always come away from the conference wtih my head buzzing from all of the interesting ideas. Here is the Day One recap. And here is Day Two. When the videos are posted from the [.]. MORE
Let me introduce you to guest blogger Celeste Wroblewski, vice president of external relations at Donors Forum in Illinois. At Donors Forum in Illinois, we believe that there are no rules or, at least, that it’s time to reexamine them. MORE
I just returned from a great outing at Cause Marketing Forum’s 7th Annual Conference in Chicago last week. So I left the Cause Marketing Forum Conference thrilled that I had been there, happy that David Hessekiel decided seven years ago to start one, proud that I was involved with something so innovative, creative and, yes, charitable. Tags: Cause Marketer's Journal #cmf09 cause marketing cause marketing forum conference cause-related marketing MORE
The latest entry in the rapidly-evolving distance learning education market is a new online education service geared exclusively to people who work for nonprofit organizations. MORE
It was a busy day here at the first full day of the Cause Marketing Forum Conference here in sunny Chicago. 2011 Hospital Corporate Development Summit at CMF. View more presentations from Selfish Giving. MORE
cause marketing statistics Cause Marketing Forum cause marketing campaigns Cause Marketing Jobs cause marketing examples cause marketing companies Cause Marketing Research cause marketing Two professors at the Ohio State University have a new take on the benefits of cause marketing; it helps keep supplier pricing in check. MORE
Skoll World Forum. Events and Happenings career development Earth Hour events March National Nutrition Month personal development Skoll World Forum social innovation World Water DaySpring is in the air… Well, almost. MORE
As founder and president of Cause Marketing Forum , he’s the one who released a study on these programs at last week’s Cause Marketing Forum’s conference in Chicago. 358 million. That’s how many dollars were collected with checkout programs in 2012. MORE
Can’t make it to the Peer-to-Peer Professional Forum Conference 2018 in Miami later this month? We got you…. Marketing Decent Humans MORE
cause marketing statistics Cause Marketing Forum cause marketing campaigns cause marketing senior retreat Cause Marketing Jobs cause marketing examples cause marketing companies cause marketing In March 2013, Jennifer Maher of the Cause Academy in Phoenix lowered her standards and invited me to be part of the Academy’s senior retreat. It was a veritable who’s who of cause marketing superstars. I was frankly in awe of the other attendees. MORE
Stay with me while I explain… Last week, Beth Kanter and Allison Fine presented at the Personal Democracy Forum about the role of the free agent. This is my second post in my seven-day quest to raise $1100 to provide seven roofs for seven Guatemalan families. MORE
cause marketing statistics Cause Marketing Forum cause marketing conference cause marketing campaigns Cause Marketing Jobs cause marketing examples cause marketing companies cause marketing A new study finds that “true believers” are more likely than non-believers to increase in status and influence, especially at organizations that are ideologically-oriented. So stow away that cynicism. MORE
cause marketing statistics Cause Marketing Forum cause marketing campaigns Cause Marketing Jobs cause marketing examples cause marketing companies cause marketing Actual Cause Marketing Results Tubbs, which makes snowshoes, recently announced the result of its 11th annual cause marketing event called Romp to Stomp, which benefits breast cancer charities in the United States and Canada. MORE
On today’s show, Megan and I talk to David Hessekiel , Founder and President of Cause Marketing Forum. CauseTalk Radio Podcast cause marketing cause marketing forum cmf13 conference david hessekiel MORE
Hartle, senior VP of Government and Public Affairs at the American Council on Education and Douglas Hotlz-Eakin, president of the American Action Forum. Vince Sampson, of the Education Finance Council. MORE
A fellow business contact of mine, William Dore, recently pointed me towards a new Census Dissemination Discussion Forum that has been created by Statistics Canada. Essentially it is an open forum for people to post questions about the 2011 Census. MORE
World Economic Forum: Digital health harnesses the transformational power of modern information and communication technologies for improving health and healthcare throughout the world. MORE
Next week is a big week for us as it’s the second year that CEPSM is running the MARCOM Annual Forum , which was formerly run by CMG Canada (now part of CEPSM). For all of you newbies, the MARCOM Annual Forum is the only event in Canada that caters specifically to government, non-profit and association marketers and communicators. Why was this forum created? MORE
It was a busy day here at the first full day of the Cause Marketing Forum Conference here in sunny Chicago. 2011 Hospital Corporate Development Summit at CMF. View more presentations from Selfish Giving. I joined Phil McCarty and Maureen Carlson in teaching the Hospital Corporate Development Summit. We had a great group of students and some great guest speakers. One was Chicago’s own Alice Archabal from Children’s Memorial Hospital. MORE
David Hessekiel at Cause Marketing Forum has a lot of great examples in his Halo Award Archive. Cause Marketing 101 cause marketing cause marketing forum licensing pinups point-of-sale Product RED purchase-triggered donationsLast January I wrote a post on What is Cause Marketing? MORE
cause marketing statistics Cause Marketing Forum cause marketing campaigns Gamification Cause Marketing Jobs cause marketing examples cause marketing companies cause marketing In another case of cause marketing mashed up with games, GoodGames offers a fraction of a cent to charity every time you play a game like Mahjongg Dimensions or Pyramid Solitaire on their website. Play three games and the cause of your choice…from a list of nearly 110,000 registered charities…gets one penny. MORE
Along with David Hessekiel of the Cause Marketing Forum, I was quoted in the April 2009 issue of Pizza Today on the subject of cause marketing (the article "Just Cause" begins on page 55.)It’s Tags: New York Times Cause Marketing Forum David Hessekiel Pizza Today MORE
Relationships are messy, complicated and beautiful. And it’s no big shock that relationships are what make life worth living for individuals — but the same goes for companies and brands too. Think about it… your organization couldn’t move forward if it wasn’t for the important relationships and communities that surround and support yo.u. Marketing Decent Humans MORE
Hold a community forum about a particular topic and then ask people to give there. Here are 52 ways to fundraise, one for each week of the year! Of these, which ones do you think yield the most money? Which ones, the least? If you have any to add, please leave a comment! Quarterly Appeal letter. Grants. Your Annual Report. Sell Fruit. Old-time photograph booth for your museum. Gala/Dinner. Sell t-shirts. Do a Twitter push for donations. Collaborating on grants with another nonprofit. MORE
In the meantime, I wanted to share my rough notes with you from the Digital Governance Forum , which I attended this past week here in Ottawa. Networked institutions (Clinton global initiative , BSR, United Nations Global Compact [not controlled by the UN], world economic forum). MORE
Do you have any zero dollar fundraisers at your cause? Sure you do. Every organization does. Marketing Decent Humans MORE
The World Economic Forum’s Global Agenda Council on “The Future of Media” is leading an effort to celebrate and amplify “Creative for Good” projects. How are you mixing art and science for good? MORE
Today on CauseTalk Radio , Megan and I talk to David Hessekiel , the founder and president of Cause Marketing Forum Inc. David's backstory: why did he start the Cause Marketing Forum? How cause marketing has evolved since the forum launched in 2003. MORE
I know David Hessekiel at the Cause Marketing Forum and Joe Waters, author of Cause Marketing for Dummies take plenty of calls as well. Cause Marketing Forum Yogi Berra Cause Marketing for Dummies Joe Waters David Hessekiel Best Cause Marketing Worst Cause Marketing MORE
Whether you were there with us at the 2018 Peer-to-Peer Professional Forum Conference in Miami, or you were busy putting in the grind back home, here's a super quick recap of what you need to know. 7 things we learned at P2P 2018. Events Marketing MORE
In the first, the Cause Marketing Forum looks for million-dollar cause marketing campaigns at checkout and finds 63 of them generating a total of $358.4 The Cause Marketing Forum is meeting in Chicago so I haven’t had the chance to talk with them, but I suspect that in the years to come this survey will turn up much bigger numbers. The Cause Marketing Forum lists a number of reasons why cause marketing at checkout works, none-the-least of which is longevity. MORE
Forum Related Topics 
Public Sector Marketing 2.0
FEBRUARY 2, 2015
In the meantime, I wanted to share my rough notes with you from the Digital Governance Forum , which I attended this past week here in Ottawa. Networked institutions (Clinton global initiative , BSR, United Nations Global Compact [not controlled by the UN], world economic forum).
Public Sector Marketing 2.0
MAY 25, 2011
Next week is a big week for us as it’s the second year that CEPSM is running the MARCOM Annual Forum , which was formerly run by CMG Canada (now part of CEPSM). For all of you newbies, the MARCOM Annual Forum is the only event in Canada that caters specifically to government, non-profit and association marketers and communicators. Why was this forum created?
Public Sector Marketing 2.0
FEBRUARY 3, 2009
A fellow business contact of mine, William Dore, recently pointed me towards a new Census Dissemination Discussion Forum that has been created by Statistics Canada. Essentially it is an open forum for people to post questions about the 2011 Census.
Selfish Giving
JUNE 3, 2011
What a great Cause Marketing Forum Conference this year. Charles Best from DonorsChoose.org , a Cause Marketing Forum Golden Halo Award Winner , also impressed me. I thought this 9th Annual Cause Marketing Forum Conference was excellent – the best yet for me.
CrowdRise
FEBRUARY 13, 2018
Can’t make it to the Peer-to-Peer Professional Forum Conference 2018 in Miami later this month? We got you…. Marketing Decent Humans
Selfish Giving
JUNE 7, 2010
I had a great time at this year’s Cause Marketing Forum Conference. Finally, I want to thank David Hessekiel for founding Cause Marketing Forum and for putting on the conference for all these years. Did you? Here’s what I liked about this year’s event.
Selfish Giving
MAY 31, 2011
Cause Marketing News cause marketing forum cmf11Pre-Conference Update. I flew into Chicago today so I could be ready for the for the Hospital Corporate Development Summit tomorrow morning.
CrowdRise
MARCH 15, 2018
Whether you were there with us at the 2018 Peer-to-Peer Professional Forum Conference in Miami, or you were busy putting in the grind back home, here's a super quick recap of what you need to know. 7 things we learned at P2P 2018. Events Marketing
Selfish Giving
MAY 19, 2010
The 8th Cause Marketing Forum Conference is coming to the Westin Chicago River North on June 2 & 3. But each year I make a point to dig out my travel bag for the Cause Marketing Forum Conference.
CrowdRise
MARCH 1, 2018
Do you have any zero dollar fundraisers at your cause? Sure you do. Every organization does. Marketing Decent Humans
Selfish Giving
JUNE 1, 2011
It was a busy day here at the first full day of the Cause Marketing Forum Conference here in sunny Chicago. 2011 Hospital Corporate Development Summit at CMF. View more presentations from Selfish Giving.
CrowdRise
MARCH 2, 2018
Relationships are messy, complicated and beautiful. And it’s no big shock that relationships are what make life worth living for individuals — but the same goes for companies and brands too. Think about it… your organization couldn’t move forward if it wasn’t for the important relationships and communities that surround and support yo.u. Marketing Decent Humans
Selfish Giving
JUNE 1, 2009
I just returned from a great outing at Cause Marketing Forum’s 7th Annual Conference in Chicago last week. So I left the Cause Marketing Forum Conference thrilled that I had been there, happy that David Hessekiel decided seven years ago to start one, proud that I was involved with something so innovative, creative and, yes, charitable. Tags: Cause Marketer's Journal #cmf09 cause marketing cause marketing forum conference cause-related marketing
A. Fine Blog
MAY 14, 2010
One of my favorite events of the year is the Personal Democracy Forum (PDF) (full disclosure: I have had myriad business ties to PDF and am now engaged as a consultant with them.) Tags: Social Media beth kanter micah sifry personal democracy forum The Networked Nonprofit I consider PDF to be my home base for learning about what’s new and hot in the social media, politics and civics [.].
A. Fine Blog
JULY 1, 2009
Had an amazing time at Personal Democracy Forum this year (although, sadly I couldn’t stay for the whole thing.) Tags: Social Media beth kanter cello danah boyd Mark Pesce personal democracy forum Love the fact that I always come away from the conference wtih my head buzzing from all of the interesting ideas. Here is the Day One recap. And here is Day Two. When the videos are posted from the [.].
Selfish Giving
JUNE 1, 2011
It was a busy day here at the first full day of the Cause Marketing Forum Conference here in sunny Chicago. 2011 Hospital Corporate Development Summit at CMF. View more presentations from Selfish Giving. I joined Phil McCarty and Maureen Carlson in teaching the Hospital Corporate Development Summit. We had a great group of students and some great guest speakers. One was Chicago’s own Alice Archabal from Children’s Memorial Hospital.
SocialButterfly
JANUARY 17, 2013
World Economic Forum: Digital health harnesses the transformational power of modern information and communication technologies for improving health and healthcare throughout the world.
SocialButterfly
MARCH 5, 2011
Skoll World Forum. Events and Happenings career development Earth Hour events March National Nutrition Month personal development Skoll World Forum social innovation World Water DaySpring is in the air… Well, almost.
Selfish Giving
OCTOBER 8, 2013
I’m in Charleston, South Carolina this week teaching at the New Strategies Forum. That distinguished gentleman in the photo is Curt Weeden , the founder of the Forum and the former chief giving officer for Johnson & Johnson.
Getting Attention
JUNE 14, 2010
Let me introduce you to guest blogger Celeste Wroblewski, vice president of external relations at Donors Forum in Illinois. At Donors Forum in Illinois, we believe that there are no rules or, at least, that it’s time to reexamine them.
SocialButterfly
JANUARY 23, 2013
The World Economic Forum’s Global Agenda Council on “The Future of Media” is leading an effort to celebrate and amplify “Creative for Good” projects. How are you mixing art and science for good?
Selfish Giving
JUNE 5, 2013
As founder and president of Cause Marketing Forum , he’s the one who released a study on these programs at last week’s Cause Marketing Forum’s conference in Chicago. 358 million. That’s how many dollars were collected with checkout programs in 2012.
Selfish Giving
MAY 29, 2013
Thursday, Phil will be delivering a presentation on risk and cause marketing at the Cause Marketing Forum Conference. CauseTalk Radio Podcast cause marketing cause marketing forum conference phil haid public inc
Selfish Giving
APRIL 1, 2013
Curt Weeden (shown above) is a corporate giving expert, speaker, author and founder of the New Strategies Forum. Cause Marketing News cause marketing corporate giving curt weeden new strategies forum
Selfish Giving
APRIL 26, 2013
On today’s show, Megan and I talk to David Hessekiel , Founder and President of Cause Marketing Forum. CauseTalk Radio Podcast cause marketing cause marketing forum cmf13 conference david hessekiel
Non Profit Marketing 360
OCTOBER 1, 2013
The latest entry in the rapidly-evolving distance learning education market is a new online education service geared exclusively to people who work for nonprofit organizations.
SocialButterfly
JANUARY 17, 2013
World Economic Forum: Digital health harnesses the transformational power of modern information and communication technologies for improving health and healthcare throughout the world.
Wild Woman Fundraising
OCTOBER 9, 2012
Hartle, senior VP of Government and Public Affairs at the American Council on Education and Douglas Hotlz-Eakin, president of the American Action Forum. Vince Sampson, of the Education Finance Council.
Cause Related Marketing
MAY 20, 2013
cause marketing statistics Cause Marketing Forum cause marketing conference cause marketing campaigns Cause Marketing Jobs cause marketing examples cause marketing companies cause marketing Aristotle wrote, “We are what we repeatedly do. Excellence, then, is not an act but a habit.” Of course, that’s true. There are a whole host of things that are challenging the first times we do them, but become easier as we repeat them. Scientists call it “automaticity.”
Cause Related Marketing
MAY 31, 2013
In the first, the Cause Marketing Forum looks for million-dollar cause marketing campaigns at checkout and finds 63 of them generating a total of $358.4 The Cause Marketing Forum is meeting in Chicago so I haven’t had the chance to talk with them, but I suspect that in the years to come this survey will turn up much bigger numbers. The Cause Marketing Forum lists a number of reasons why cause marketing at checkout works, none-the-least of which is longevity.
Cause Related Marketing
JUNE 10, 2013
cause marketing statistics Cause Marketing Forum cause marketing campaigns Gamification Cause Marketing Jobs cause marketing examples cause marketing companies cause marketing In another case of cause marketing mashed up with games, GoodGames offers a fraction of a cent to charity every time you play a game like Mahjongg Dimensions or Pyramid Solitaire on their website. Play three games and the cause of your choice…from a list of nearly 110,000 registered charities…gets one penny.
Wild Woman Fundraising
NOVEMBER 8, 2010
Hold a community forum about a particular topic and then ask people to give there. Here are 52 ways to fundraise, one for each week of the year! Of these, which ones do you think yield the most money? Which ones, the least? If you have any to add, please leave a comment! Quarterly Appeal letter. Grants. Your Annual Report. Sell Fruit. Old-time photograph booth for your museum. Gala/Dinner. Sell t-shirts. Do a Twitter push for donations. Collaborating on grants with another nonprofit.
Cause Related Marketing
APRIL 3, 2009
Along with David Hessekiel of the Cause Marketing Forum, I was quoted in the April 2009 issue of Pizza Today on the subject of cause marketing (the article "Just Cause" begins on page 55.)It’s Tags: New York Times Cause Marketing Forum David Hessekiel Pizza Today
SocialButterfly
JUNE 10, 2010
Stay with me while I explain… Last week, Beth Kanter and Allison Fine presented at the Personal Democracy Forum about the role of the free agent. This is my second post in my seven-day quest to raise $1100 to provide seven roofs for seven Guatemalan families.
Cause Related Marketing
APRIL 16, 2012
I know David Hessekiel at the Cause Marketing Forum and Joe Waters, author of Cause Marketing for Dummies take plenty of calls as well. Cause Marketing Forum Yogi Berra Cause Marketing for Dummies Joe Waters David Hessekiel Best Cause Marketing Worst Cause Marketing
Cause Related Marketing
JUNE 14, 2013
cause marketing statistics Cause Marketing Forum cause marketing campaigns Cause Marketing Jobs cause marketing examples cause marketing companies cause marketing Actual Cause Marketing Results Tubbs, which makes snowshoes, recently announced the result of its 11th annual cause marketing event called Romp to Stomp, which benefits breast cancer charities in the United States and Canada.
Cause Related Marketing
JUNE 21, 2012
I’m delighted to offer a guest post today by my friend and cause marketing colleague David Hessekiel, the founder and president of the Cause Marketing Forum and the co-author of the new book on cause marketing called Good Works , out as June 5, 2012. I’d love to be able to announce that my company, Cause Marketing Forum, is going to produce an omnibus study serving up all of this data in a nice tidy report, but we can’t.
Cause Related Marketing
JUNE 17, 2013
cause marketing statistics Cause Marketing Forum cause marketing campaigns cause marketing senior retreat Cause Marketing Jobs cause marketing examples cause marketing companies cause marketing In March 2013, Jennifer Maher of the Cause Academy in Phoenix lowered her standards and invited me to be part of the Academy’s senior retreat. It was a veritable who’s who of cause marketing superstars. I was frankly in awe of the other attendees.
Cause Related Marketing
MAY 22, 2013
Charles Duhigg Seth Godin Cause Marketing Forum cause marketing campaigns Steve Jobs Good Cause Marketing Cause Marketing Jobs cause marketing examples The Power of Habit cause marketing companies On Monday I posted about five good habits of great cause marketers. But cause marketers. good and bad. can have bad habits too.
Cause Related Marketing
JUNE 3, 2013
cause marketing statistics Cause Marketing Forum cause marketing conference cause marketing campaigns Cause Marketing Jobs cause marketing examples cause marketing companies cause marketing A new study finds that “true believers” are more likely than non-believers to increase in status and influence, especially at organizations that are ideologically-oriented. So stow away that cynicism.
Selfish Giving
JANUARY 5, 2011
David Hessekiel at Cause Marketing Forum has a lot of great examples in his Halo Award Archive. Cause Marketing 101 cause marketing cause marketing forum licensing pinups point-of-sale Product RED purchase-triggered donationsLast January I wrote a post on What is Cause Marketing?
Cause Related Marketing
MAY 29, 2013
cause marketing statistics Cause Marketing Forum cause marketing conference cause marketing campaigns Cause Marketing Jobs cause marketing examples cause marketing companies cause marketing Selling cause marketing sponsorships… like selling radio or television airtime… means selling the intangible. But that doesn’t mean you don’t have inventory. Races have space on t-shirts and signs, telethons and radiothons have airtime, packaged goods products have packaging.
Cause Related Marketing
JUNE 19, 2013
cause marketing statistics Cause Marketing Forum cause marketing campaigns Cause Marketing Jobs cause marketing examples cause marketing companies Cause Marketing Research cause marketing Two professors at the Ohio State University have a new take on the benefits of cause marketing; it helps keep supplier pricing in check.
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