How to Choose a PR Firm for Your Nonprofit

Kivi's Nonprofit Communications Blog

An outside firm can use its experience in media relations to help you identify key messages and execute a campaign that will help explain your new plan to your target audiences. But how can you make sure you find a firm or individual who won’t waste your time or squander your money?

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Seeking WordPress Consultant or Firm— Is it you?

Getting Attention

Small nonprofit marketing firm (that’s us!) seeks WordPress expert or small firm for ongoing maintenance of two main (and a few mini-) websites and email client (Emma, for now), and for special development projects.

Firm 248

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Productive Partnering with Your Communications Firm (or Nonprofit Client)

Getting Attention

I was thrilled to sit in on this session at the recent Communications Network conference , and even more pleased to see that participation was evenly split between communications consultants/firms and the foundation staff members who hire them. Consultant/Firm Bill of Rights.

Firm 187

How to Hire a Graphic Designer or Design Firm Part 1: Where to Look

Kivi's Nonprofit Communications Blog

This is Part 1 in a series of posts that Julia Reich will share with us about how to hire a graphic designer or design firm. Either way, the time has come to find the right person or firm for the job. Julia Reich.

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How to Hire a Graphic Designer or Design Firm / Part 2: What to Look For

Kivi's Nonprofit Communications Blog

This is Part 2 in a series of posts that Julia Reich will share with us about how to hire a graphic designer or design firm. In my last post, “ How to Hire a Graphic Designer or Design Firm, Part 1: Where to Look ” I offered suggestions on where to turn to find designers to work with.

Firm 190

How to discover planned gifts using interns because you can’t afford a telemarketing firm

iMarketSmart

The post How to discover planned gifts using interns because you can’t afford a telemarketing firm appeared first on MarketSmart | . Make sure the intern cares about your mission. Have the intern view videos, read reports and talk to program staff (and beneficiaries) so they are familiar with stories about the impact your organization delivers. Pull a list of longtime loyal donors (over 60 is preferable).

Firm 100

Beware the Mismatched Incentives Between You and Your Canvassing Firm

The Agitator

Regardless of on which side of that debate you fall, I’d like to argue that the incentive structure for most F2F firms gives them incentives that are different from your nonprofit’s incentives. Let’s take a firm that charges an acquisition fee of $275 for a $25 monthly donor.

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A Little Different from Your Typical BI Firm

JCA Insights

I recently attended The Data Warehousing Institute (TDWI) conference in Chicago and heard about the latest trends in the Business Intelligence biz. It was a terrific conference, with lots of new technology initiatives and plenty of BI vendors showing their latest offerings. One thing that really resonated with me is that the BI world seems to be very focused on larger companies that have robust IT departments with lots of money to spend on Business Intelligence. Lucky them!

Firm 115

Boston Law Firm Uses Green Cause Marketing Tactic

Cause Related Marketing

Hell has officially frozen over.Boston law firm Sherin & Lodgen announced on Friday, Nov. 15 that during 2009 it will discount 15 percent from its standard rates to clients housed in buildings which are existing or registered LEED certified.As

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Mercenary Fundraising Firms Leave Little for Charities

Fundraising Breakthroughs

As a fundraiser, I know that it takes money to make money. However, I was appalled after reading “ The give and take for charity ” in today’s Los Angeles Times.

Firm 52

How to use verbatims and digital body language to raise more money

iMarketSmart

Recently I was interviewed by a woman named Mazarine at Wild Woman Fundraising ! You can hear the interview here. Here’s one big point from the interview I figured you’d want to read (in case you don’t have time to listen to the whole thing).

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4 great reasons to hire a capital campaign consultant

iMarketSmart

Fundraising Lead Generation strategy capital campaign consultant capital campaign consulting firms capital campaign plan charity blog nonprofit operations advice nonprofit tips reasons to hire a fundraising consultantLarge amounts of money are at stake. This might be the largest amount of money your organization will ever raise. Getting an experienced consultant onboard will increase your chances of success exponentially. Time is of the essence.

EveryAction Acquires DonorTrends

EveryAction

Insight is a leading venture capital and private equity firm focused on high-growth technology and software companies, with a 20+ year track record in partnering to scale businesses. EveryAction is a platform investment of the firm’s $6.3B

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We Are Not On This List (And We Don’t Care)

iMarketSmart

Here’s a neat list from chiefmartec.com of 1,000 marketing technology firms serving the commercial space. In 2007, when I had the idea for MarketSmart, I wanted my firm to be on a list like this.

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EveryAction Acquires ActionKit

EveryAction

Insight is a leading venture capital and private equity firm focused on high-growth technology and software companies, with a 20+ year track record in partnering to scale businesses. EveryAction is a platform investment of the firm’s $6.3B

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Setting Boundaries So You Don’t Get Doormatted

Kivi's Nonprofit Communications Blog

This is essential because it will help you stand firm later! Edit until you can say No clearly and concisely and firmly. If you expect powerful pushback, think even harder about how you stay firm. What would it look like for you to set a reasonable boundary and then let others deal with their own emotions when you stand firm? Last week I shared several ways in which nonprofit communications staff get treated like doormats.

Firm 148

Too Early for Christmas? Not If You're a Nonprofit

Social Media Bird Brain

I recently found a few articles I thought would be handy information for those of you who haven't firmed up your end-of-year campaigns. Most people hate that the end of the year holiday buying season seems to start earlier and earlier. But if you're a small business in the economic downturn OR a small nonprofit, you know that time is not on your side. Donor Engagement Throughout the Season.

EveryAction Receives Growth Investment From Insight Venture Partners To Do More Good

EveryAction

That’s why today we’re excited to announce an investment from Insight Venture Partners, a leading growth capital firm focused on high-growth tech and software companies. I have great news to share.

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Nonprofit Branding: The Expensive Way To Cut Costs

NonProfit Branding

RESEARCH: For years marketing, public relations and advertising firms have studied the effectiveness of all forms of advertising. CONCLUSION: This is the finding pops up in study after study - nothing can put your nonprofit mission in front of more people, more often, more positively and with less cost per impression, than high-quality imprinted products! [.]. Brand Management Brand Psychology Branding Product Impact Buying Branding Products Using Branding Products

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What a terrific advertisement!

iMarketSmart

I really can’t say it any better than this ad thanks to LegacyVoice , a legacy administration and marketing firm based in the UK. Folks, it’s time to focus on where you’ll get the money to sustain your mission. It’s that simple. Leave your comments below. Kudos!

Crying in Your Car After Work? You Have Two Options

Kivi's Nonprofit Communications Blog

Option 1: Hold Firm and Power Through. If you hold firm and stick it out, as the person I spoke with today did, odds are good that you WILL make progress and see change.

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How To Measure Social Media

Non Profit Marketing 360

based communications firm that publishes some of the most useful materials on nonprofit communications, has produced See, Say, Feel Do: Social Media Metrics That Matter. Fenton, a D.C.-based The guide is available as a free download. Measurement Nonprofit Resource Social Media measurement

7 big ideas for raising ‘major gifts of assets’ right now from Dr. Russell James

iMarketSmart

These seven takeaways were pointed out to me by my friend Bill Crou ch , CEO and Founder of BrightDot (one of the most innovative fundraising consulting firms I’ve ever seen).

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7 Nonprofits Fighting for Immigrant Rights

EveryAction

Here at EveryAction, we firmly believe immigrants help make America great. There are nearly 800,000 people protected under Deferred Action for Childhood Arrivals (DACA). DACA paved the way for these children of immigrants to obtain work authorization and relief from deportation, enabling them to go on to universities and build careers and families. With the announcement of DACA’s repeal, the program has stopped accepting new applications.

4 Steps to Work Through Collaboration Problems

Kivi's Nonprofit Communications Blog

” And that’s OK, as long as you are firm about that boundary. Under normal circumstances, communications directors need to collaborate with their coworkers and managers, and that’s even more true now. But collaboration is messy because people are messy!

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MarketSmart + The Giving Institute

iMarketSmart

The Institute, comprised of its member firms, strives to educate and engage members in the ethical delivery of counsel and related services to nonprofits through research, advocacy, and best practices.

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6 not-so-conventional tips for working from home

Public Sector Marketing 2.0

If you are used to a clear divide between a workday and personal time, it’s important that you continue to set your workday hours firmly and stick to them.

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Are You Getting Your Fundraising Advice From Lawyers?

iMarketSmart

For some strange reason over several decades, too many planned giving marketing firms and too many nonprofit planned giving departments were filled with lawyers. How in the world did this happen? Why was it ever allowed? Who first accepted this?

Firm 158

Your Newsletter Can MAKE Money (Seriously)

Non Profit Marketing 360

Copywriter and blogger Jeff Brooks, a member of that Seattle firm at the time, recites the entire formula, then adds a few things he’s learned in the years since then.

Dittmar Design Creates & Launches Client Website

Non Profit Marketing 360

Dittmar Design is a Northern Virginia-based marketing and communications firm. NPM360 partner, Dittmar Design, recently developed and launched a website for a Northern Virginia property management company, WJD Management. The client website is a mobile responsive design built on the WordPress content management system and uses the latest Genesis framework to drive it.

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The Value of Saying No

A Small Change

A firm “No” is often followed by a better “Yes” than I’ve received before. This is going to sound a little bit weird but I like hearing “No” from my supporters.

Intent 198

The Most Incredibly Disregarded Solution for Custom Research Paper

SocialButterfly

If a firm sells a custom made essay that is written in advance of the arrangement being placed, then a person will know it isn’t habit published. If you require advice about research paper, then you can not do better than trying it with all our online firm.

5 Easy Steps: A Guide to Hiring a Fundraising Consultant

Fundraising Coach

With so many firms and so many service packages, how can you tell which is the right choice for your nonprofit? A nonprofit consulting firm can assess your goals against your current fundraising practices to help you maximize your strengths and improve upon your weaknesses.

Uncover Problems Before Your Supporters Leave You Forever

iMarketSmart

My firm once used a vendor to help us. Ya don’t know what ya don’t know. He was a nice guy. But he delivered his work product at a certain pace— slow. One day, we found another vendor. His pricing was the same but he delivered his work product at a very different pace— fast.

Vendor 176

Why You Need Tech-Enabled Donor Discovery

iMarketSmart

So, three years ago I began testing data from every wealth screening firm I could find. Then I tested data straight from the humongous firms that most of the wealth screening companies use as the sources of their inputs. Then you’ll need to provide it to these firms over time.

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Donor Fatigue is a myth

Fundraising Coach

I firmly believe "donor fatigue" is a cop out, not a reality. In this quick video, I tell you why. And I give you a free tool to fix your next fundraising letter. For more on this, check out: The free fundraising letter email course at" [link]. The new Fundraising 101 video class for board members and "accidental" fundraisers at: [link]. And the official site for The Nonprofit Storytelling Conference at: [link]. The post Donor Fatigue is a myth appeared first on FundraisingCoach.com.

Class 83

Another Benefit to Cause Marketing: Better Supplier Pricing

Cause Related Marketing

Their paper, called “ A Supply-Side Explanation for the Use of Cause Marketing ” by Anil Arya and Brian Mittendorf, starts with the proposition that, “firm profits under simple(non-strategic) corporate philanthropy wherein the firm pledges a donation amount to charity. The paper then demonstrates that the firm can achieve the same donation level while also cutting supplier costs by tying donations to sales.

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Uncover Problems Before Your Supporters Leave You Forever

iMarketSmart

My firm once used a vendor to help us. Ya don’t know what ya don’t know. He was a nice guy. But he delivered his work product at a certain pace— slow. One day, we found another vendor. His pricing was the same but he delivered his work product at a very different pace— fast.

Vendor 164

Here’s how fundraising retention rates compare to other industries

iMarketSmart

MarketSmart (software and services firm supporting nonprofit charities)- 96% (reported by me, Greg Warner). Fitness/health clubs – 72.4% ( reported in July of 2014 ). Software as a service (SaaS) – 46% annual churn leaving 56% of customers retained is considered BAD !

Fundraisers – You’re Missing the Point of Social Media Fundraising

J Campbell Social Marketing

I happen to believe firmly in the power of digital tools to build movements. Lately I’ve been seeing a lot of articles, written by my fundraising heroes, that are a little bit grouchy on the subject of social media fundraising.

Why I don’t cry foul when I hear how much money sits in DAFs

iMarketSmart

Our clients get a growing number of DAF gifts each year because: We (my firm and they) remind their donors to disperse the money (i.e.- Al Cantor is great. He’s a tiger. He takes particular interest in what DAFs are (and are NOT) doing.

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Day in the Life of a Nonprofit Communicator – Rebecca Lechner

Kivi's Nonprofit Communications Blog

Prior to her current role, Rebecca spent several years at the public relations firm Weber Shandwick in both the Financial Services and Healthcare departments. Rebecca Lechner Welcome to the latest installment in our series on the “Day in the Life” of nonprofit communicators!

Logo Trends: How Does Yours Stack Up?

Kivi's Nonprofit Communications Blog

Client: Advanced Lifeline | Design Firm: Allegra-East. Client: Mom to Madre | Design Firm: 3 Bees. Client: Radius Disability Services | Design Firm: SASI Marketing. Design Firm: Guard Dog Brand Development. Julia Reich.

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