7 Steps To More Online Donations This Holiday Season

J Campbell Social Marketing

You better make sure that your website is attracting potential supporters and enticing them to donate when they reach your website this holiday season. How is your nonprofit preparing your website for holiday giving? It’s year-end giving time – the most wonderful time of the year!

#SocialNetworks: Bring Them Back To Facebook For The Holidays

Non Profit Marketing 360

The holiday season is prime gift-giving and donation-giving season. We also reach out to family and friends to share our holiday memories and traditions. Another idea she suggests is to share some of your organization’s own holiday festivities with your Facebook Friends.

Trending Sources

5 Email Design Mistakes to Avoid this Holiday Season

Fundraising 123

We all know that the holidays are a busy time of year, and not just for you and your staff, but for your supporters and volunteers as well. That''s why it''s more important than ever to make the right choices when designing your holiday and end-of-year email fundraising campaigns.

How I Found Out What Our Supporters Really Want to See on Our Facebook Page

Kivi's Nonprofit Communications Blog

Thanks Kate, for sharing a super easy way to improve your Facebook strategy! Earlier this year, after a couple of years of keeping my Facebook and Twitter plans for Lollypop Farm in my head or scribbled on Post-its stuck to my monitor, I created a social media calendar in Google Docs.

#SOCIALNETWORK: Are You Prepped For Rollout Of Facebook Graph Search?

Non Profit Marketing 360

Building the Facebook network. Facebook’s latest tool, Graph Search, was announced a couple of weeks ago and it is being rolled out through the Facebook0sphere through February. What does the Graph Search mean to the average user or nonprofit on Facebook?

#ProAging: Spending Time With Grandparents This Holiday

Non Profit Marketing 360

Looking for a way to spend time with your (grand)parents this holiday season, whether you are seated in the same room or across the continent? The folks at DoSomething.org are launching a new program for this holiday season: ‘ Grandparents Gone Wired ‘ The program is designed to encourage (grand)children to spend time with their elder family members by helping their (grand)parents get settled into a Facebook account or by setting up video chat via Skype.

6 Thanksgiving Cause Marketing Promotions I’m Thankful for

Selfish Giving

For each visitor that clicks ‘Donate Now’ on their Facebook Page, Hanes will donate a pair of socks to The Salvation Army to distribute. Capplause cause marketing holiday giving thanksgiving

8 Step Guide to Planning the Perfect Nonprofit Fundraising Event

J Campbell Social Marketing

A nonprofit professional (like yourself) can create a Facebook event from scratch, and with the right maneuvering, you can generate thousands of responses within a few days. Events Fundraising Nonprofits event planning event promotion Facebook events Guest blogGuest blog by Kerri Moore.

Guide 36

What is the Value of a Holiday Greeting

A. Fine Blog

Of course, they’re using Twitter, Facebook, all the channels, but their goal is to raise money not to engage in real organizing or conversation.

#FUNDRAISING: Facebook Gives Pages & Apps To Nonprofits (Zuckerberg Gives Cash)

Non Profit Marketing 360

Facebook’s power on the social-networks scene need hardly be introduced, and thousands of nonprofits and charities have tapped into that power to expand and support their good work. Facebook’s CEO, unlike Apple’s, has given a great deal of charity on his own.

#SocialNetworks: Facebook Faces Backlash As Public Offering Nears

Non Profit Marketing 360

The social networking phenomenon that is Facebook offers wonderful opportunity for connection, for spreading the word, for sharing, for changing the world. Is Facebook on the wane? ” Not even Harold Camping has been comfortable predicting the end of Facebook.

#HOWTO: Have A Film Screening As A Fundraising Opportunity

Non Profit Marketing 360

The focus on outreach is online and via social networks, so you have the chance to post your Twitter, Facebook, website, email… accounts to the Tugg posting of your event. Which genres resonate (or not) with your Facebook friends?

#Social Networks: Google+ vs. Facebook – Let The Debates Begin!

Non Profit Marketing 360

As noted earlier, I am not on that A-List (either), but many smart people not on that list have already begun to handicap the fight between Google+ and Facebook. True, one could do all this through Facebook, but given the millions of stories about Facebook flubs , few people are aware of the possibility of distinguishing social friends from work colleagues. The software systems guru Dave Higgins believes Google+ has “a better than even shot at dethroning Facebook.&#

URGENT ACTION REQUEST: Jailed in Dubai for Helping Children

The Agitator

A British-Australian dual national living in Dubai, the United Arab Emirates city that bills itself as a “friendly holiday resort”, has been detained for weeks because he tried to raise money for Afghan child refugees using his Facebook page.

Mixed Links for Nonprofit Communicators

Kivi's Nonprofit Communications Blog

It’s a holiday weekend here in the States. Time to freak out about algorithm changes from Facebook again. See Facebook to Change News Feed to Focus on Friends and Family: Here’s Everything You Need to Know.

Link 33

Halloween How-Tos: Right-Things, Right-Now Marketing

Getting Attention

Take the post (at top left) on the Girl Scouts’ Facebook page yesterday, featuring a safety on halloween graphic. Compare that with the pumpkin carving photos (bottom left) featured in the Girl Scouts’ Tuesday Facebook post.

Op Eds: Writing Leads that Grab Readers by the Lapels

Getting Attention

Please like Op Ed Talk with Margot on Facebook to share op-ed tips and strategies. What events do you have on the calendar — holidays, anniversaries, movie premieres, legislative actions, report releases — that might create an opportunity for placing an op ed this year?

Lead 83

3 Techniques to Avoid Getting Overwhelmed in 2017

Getting Attention

For many of us, the holiday vacation time probably did not come fast enough. Come share with us in the Happy Healthy Nonprofit Facebook Group. Guest bloggers Beth Kanter & Aliza Sherman wrote The Happy, Healthy Nonprofit , a must read for communicators & fundraisers.

Adding Matterness Into Your Holiday Giving

A. Fine Blog

An organization I know did this by taking the complaint about getting too many emails to their Facebook group. [Note: This article is cross-posted at the Nonprofit Times.]. Giving Tuesday was , more or less kicking off the giving season. Studies show that more than one-third of all annual giving to causes happens from October through December, with more than 17 percent in December alone.

Aug 0

Need Ideas? Here Are Our Writing Prompts for April

Kivi's Nonprofit Communications Blog

At the start of each month, we send at least 10 writing prompts to the subscribers of our Monthly Nonprofit Writing Prompts E-Newsletter to get them thinking about articles, stories, press releases, blog posts, Facebook updates, letters, and other content for the following month.

April 84

Holiday Social Media Lessons From The Silver Screen

Diva Marketing Blog

think of a gentler time before the Internet, before Twitter, before blogs or Facebook or even before email. And with that Max and I wish you a holiday full of joy. Social media teaches us lots of lessons. The big one for marketers is it is not all about the brand.

15 Ways Nonprofits Can Use Instagram

J Campbell Social Marketing

Facebook is even hiring a full time employee to head to Washington DC to get politicians and government officials on the Instagram bandwagon. Eh, Facebook?). Instagram is a different animal than Facebook, Twitter, Pinterest and even Flickr.

Mixed Links for Nonprofit Communicators

Kivi's Nonprofit Communications Blog

Vu Le shows us How to Deal with Uninformed Nonprofit-Watchdogs Around the Holidays. Because Facebook can’t just stop futzing with things, we have This Week in Social Media – Facebook Changes Page Layouts. Did everyone have a good week? I hope so!

Still time: Summer-ize Your Marketing

Getting Attention

If you know your people are on email less and Facebook more, follow them where they are. Cut Through the Noise — and Competition — by Pitching the Press During Slow Summer and Holiday Periods . You know it, and I know it. Shaping content that matters to your readers is everything.

Veteran’s Day Cause Marketing with Outback Steakhouse

Cause Related Marketing

Holidays are natural hooks for cause marketers to hang their promotions on and Veteran’s Day in the United States is increasingly a favorite peg. What are the advantages of pegging your cause marketing to a holiday?

Nov 2

Ep193: Virgin America's 'Operation Chihuahua' Airlifts Dogs to Forever Homes

Selfish Giving

Also this week, the airline hosted its seventh “Operation Chihuahua” airlift – flying Chihuahuas in style from San Francisco to New York so they can be adopted into loving homes – just in time for the holidays.

Need Writing Ideas? Try These Prompts

Kivi's Nonprofit Communications Blog

These prompts help you come up with ideas for articles, stories, press releases, blog posts, Facebook updates, letters, and other content. The emails are usually broken down into these headers: On the Calendar – important dates, holidays, cause awareness days, etc.

Ideas 55

Straight Talk on the Give Local Crash from a Nonprofit Tech CEO #GiveDayLessons

Kivi's Nonprofit Communications Blog

Far too often we put ourselves in a position to be victimized (see also: any time Facebook changes their algorithm). Rather than putting all of our eggs in one basket as so many do (a gala, an online day of giving, a holiday appeal, etc.),

How the Super Bowl Inspired Nonprofit Marketing in Atlanta

Kivi's Nonprofit Communications Blog

Kivi and I have talked in the past about using holidays and breaking news to get an organization more relevance and traction, and I must say I’ve been impressed with how local businesses and organizations have used the days leading up to the game for their social media and marketing.

Raise RELATIONSHIPS for Major Gifts & More! (1-time Giveaway—TODAY only)

Getting Attention

Talk on the phone or via email or Facebook (reinforcement). Holiday card. Welcome to guest blogger Amy Eisenstein , whose superb guidebook — Major Gift Fundraising for Small Shops —was released today.

Creative Fundraising: The Groundhog Day Campaign

Kivi's Nonprofit Communications Blog

“Many people give to the hungry and homeless around the holidays of Thanksgiving and Christmas,&# explains Melissa. House of Charity used an integrated approach with a direct mailing, their website , email , Facebook and Twitter.

9 Tips for Creating an Editorial Calendar Chock Full of What Your Community Wants

Kivi's Nonprofit Communications Blog

We also include a calendar for national holidays and various other important dates, like associated disease awareness months, that we want to use for our marketing. We have a slot in the morning to share something on Facebook and Twitter from someone else. Diane Greenhalgh.

Chase Community Giving on Facebook

A. Fine Blog

Chase Bank is sponsoring a $5 million giving program for the holidays. Yup, that’s $5 MILLION they’re giving away on Facebook to nonprofits. Voting ends this Friday, December 11th. What is so fun about watching the giving challenges and contests unfold is that there are constantly new wrinkles that folks are adding. My Social Good podcast [.].

Ep186: Supermarket Chain Finds Cause Marketing Success Outside the Checkout Line

Selfish Giving

The one POS program Food Lion does over the holidays includes a special five-dollar gift box that shoppers can buy for themselves, give as a present or donate to a needy family.

Building Traditions into Your Communications Calendar

Kivi's Nonprofit Communications Blog

What do family holiday or vacation traditions, the departments in your favorite magazine, and the primetime TV schedule all have in common? ” But the same idea can apply to your blog or newsletter, and Facebook and Twitter too.

TV 19

Day in the Life of a Nonprofit Communicator – Angela Mrozinski

Kivi's Nonprofit Communications Blog

I get started on finalizing some Constant Contact email blasts to send out while I’m on holiday vacation later in the week. I schedule a bunch of posts for Facebook to post while I’m on vacation later in the week. Angela Mrozinski. Here’s the latest installment in our series on the “Day in the Life” of nonprofit communicators, where we ask you to describe your day in your own words. We need to hear from you!

Quirky, Kooky, and Off-Beat Nonprofit Marketing and Fundraising

Kivi's Nonprofit Communications Blog

NOAH did a great job covering the event in real time on their Facebook page with staff video updates. Keying off of the major holidays is a popular nonprofit tactic, but what about all the minor ones?

Uganda 102

Day in the Life of a Nonprofit Communicator – Betsy Lewis

Kivi's Nonprofit Communications Blog

I also look at the nonprofit’s Facebook pages feed and share local events and appeals from other organizations in the community to their Facebook Page. I start by looking at the Facebook stats – to see when the best posting times are for the day. Betsy Lewis.

Is ‘Customer Service’ Important?

The Agitator

After a negative holiday shopping experience with an online retailer, 21% of consumers decided not to buy anything from the retailer. Most impressive are the positive findings … 68% of consumers who posted a complaint or negative review on a social networking or ratings/reviews site after a negative holiday shopping experience got a response from the retailer.

Video Making for Fun and For (Non)Profits

Kivi's Nonprofit Communications Blog

They were in need of a campaign that would recruit students, compliment holiday fundraisers, assist in holiday merchandise sales and set the stage for the annual campaign coming in the second quarter of 2012. Sean King.