Trending Sources

Craft a Positive “Page Not Found” Experience

Getting Attention

These two approaches work well: Sorry, we can’t find the page you’re looking for ( Animal Sheltering, HSUS ). 404 error page).

How to Raise Your E-Newsletter Open Rate [Results from Our Experiment]

Kivi's Nonprofit Communications Blog

At the same time, we started experimenting with shorter subject lines, often just two or three words. And it worked. skimmable format.

Wow Experiences and Liquid Content

SocialButterfly

“ It is a wow experience. Prioritize the user-experience. What barriers are working against you? Take notes. Speak visually.

Work Our Audience-Driven News Climate

Getting Attention

How YOU Can Work this Trend to Benefit YOUR Organization. Experiment with new ideas, and learn from the results. Please share them here.

OMG Experiment to Connect & Activate (Dream Corps Case Study)

Getting Attention

This incredible experiment in using virtual reality to build empathy—the first step to engagement and action—could be groundbreaking. Van, I hope you and your team will share out what works, what doesn’t, and how other orgs and causes can use this technique to build the empathy necessary to motivate action. So much to learn.

Chunking Out Your Time: What Works for You?

Kivi's Nonprofit Communications Blog

I’ve tried them all, and for me, a combination of day themes and Pomodoro seems to work best. What works for you?

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Nonprofit Annual Reports – Advice for You Regardless of Your Experience

Kivi's Nonprofit Communications Blog

While we’ve organized the site by topic for some time (under the “What are you working on?” Then Try. Next Steps.

Why the #IceBucketChallenge works

Nonprofit Marketing Blog

Look to Christopher Olivola’s experiments from The Science of Giving. Are your social networks full of friends being doused in icy water?

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Nonprofits And The Customer Experience

The Agitator

In the commercial marketing arena, there’s heaps of chat about the ‘customer experience’ and how to improve it in the interest of retaining and up-selling customers. Chuck talks about these elements of the donor experience, which a nonprofit can deliver well or poorly … A personal sense of satisfaction.

Marketing Your Cause to Millennials—What Works

Getting Attention

Guest blogger, Chapin Cole is a proud Millennial who works in nonprofit development in the California Bay Area. What has worked for you?

Work 68

Charity Newsletters – Extraordinary Experiences … for the Rest of Us

Kivi's Nonprofit Communications Blog

Simone Joyaux calls them “extraordinary experiences.” Donor newsletters: Extraordinary experiences … for the rest of us.

10 Shocking Scary Secrets of Working in Fundraising

Wild Woman Fundraising

Another thing he saw over and over again was nonprofit boards assuming that everyone who worked at the nonprofit was an idiot. He said, 0.

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Make Your Nonprofit Website a Positive Experience -- Even When Things Go Wrong

Fundraising 123

Your nonprofit website should always help work to build relationships with those you serve as well as current and potential supporters.

Why Social Fundraising Works

Nonprofit Marketing Blog

So, why does social fundraising work so well? Our personal experiences and social ties often drive our decision to donate to a cause.

5 Ways Your Nonprofit Can Raise Money Like charity:water

J Campbell Social Marketing

Inspire – Activate – Experience. This activation is followed up by a high-quality personalized experience with the nonprofit.

Spread the work around

Get Fully Funded

If you working on raising the money of your dreams, you should always be on the lookout for people who can help advance your cause. After all, you can’t do it yourself and many hands make light work. Make sure they have the time and are willing to do some work. What is the committee intended to accomplish?

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[FNAME] Never Works

The Agitator

Here — in [FNAME] Never Works — is his core message and question: “There is a fine line between marketing brilliance and having to walk into your boss’s office and explain a poor customer digital experience that went viral. Axciom is certainly one of the top bananas when it comes to database marketing.

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Three Fundraising Lessons from a 365-Day Experiment

Kivi's Nonprofit Communications Blog

So I decided to do an experiment. Where I work, TransForm , we can’t afford to send anything with our mailings. Period.”.

Reader Questions: Does adding extra stuff your appeal mailing work?

Wild Woman Fundraising

What is YOUR experience? Would a sticky note or brochure dramatically increase or decrease our money raised via appeals?&#. You bet I did!

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Nine ways you should double check your donors’ experience

Nonprofit Marketing Blog

A great 10-minute exercise for today is to walk through the key experiences you provide to your online donors. The experience is often awful, especially after someone makes a digital gift. Work on improving one a week so you’ll be ready for giving season. I’m a big fan of putting yourself in your donors’ shoes.

Are You Working on CX?

The Agitator

Now, it’s not surprising that marketers are working hard. See here, including the footnote, for the sordid history.

Making It Work – Nonprofits and Pro Bono Creative

Getting Attention

It was a great experience for both, by the way. The danger can come from both sides. Understand that you share the commitment.

Announcing the Fundraising Career Conference

Wild Woman Fundraising

1pm PT (4pm ET) How to create better boundaries at work (Speaker TBD). I want to give everyone who attends the best experience possible.

Discovery into the Online Health Experience of American Indian and Alaskan Natives

SocialButterfly

What insights can you share based on your work with AIAN communities? . image courtesy of nattu. Wikipedia–and they aren’t alone.

How to Work With a Social Media Consultant

J Campbell Social Marketing

Despite your best intentions and great ideas, perhaps you do not know how to begin to work with a consultant or what to expect. Wish I did!).

How Does Work Get on Your Plate?

Kivi's Nonprofit Communications Blog

I asked this question on Facebook yesterday about who puts unexpected work on your plate. You can vote here. ).

Nonprofits and Consultants: Best and Worst Experiences?

Kivi's Nonprofit Communications Blog

If you work for a nonprofit, what are your best and worst experiences working with consultants and freelancers?

Might a Rotating Twitter Account Work for You?

Kivi's Nonprofit Communications Blog

Or your volunteers shared their collective experiences week by week working with your nonprofit? What other ideas do you have?

What Actually Works In Marketing in 5 Sentences

J Campbell Social Marketing

But at the end of the day – What actually works ? 4 – Give your audience the experience they want and need. . You will fail!

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How to give donors a more personal experience on your site

Nonprofit Marketing Blog

How can you help people choose the experience they get with your organization Hat tip to Mark Phillips of Queer Ideas blog for this example.

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It Worked Because We Were Ready For It

Kivi's Nonprofit Communications Blog

Ultimately, this three-step approach worked well. Robin Dixon of the Firelight Foundation. You have to be fast on your feet to newsjack.

Why “Facebook movies” work

Nonprofit Marketing Blog

Here’s what makes these videos work so well: They’re not focused on the organization. They tug at our heartstrings.

Video 11

Work is a State of Mind, Not a Place

Kivi's Nonprofit Communications Blog

A recent survey of business executives concluded that work isn’t really a place any longer — it’s a state of mind.

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How to put peer pressure to work for your cause

Nonprofit Marketing Blog

In other words, peer pressure works. Cialdini and his team conducted an experiment in which they altered the signs at two-hour intervals.

Facebook in 2015 – What Nonprofits Need to Know

J Campbell Social Marketing

No matter where you post your videos, the ones that work best on Facebook are those that entertain, inform or educate on a particular topic.

You CAN Have It All

Getting Attention

But about halfway through the conference, I felt totally depleted… I was stressed by balancing my work responsibilities, things back home and the many choices I had before me in Austin. That’s what motivated us to deliver the session, hoping to share recommendations and tools to balance work and life. Howdy y’all! Thanks!

Reader Questions: How can you measure if your mailings are working?

Wild Woman Fundraising

And thank you for telling me about the constraints you’re working under. That’s a headscratcher all right! More like 40 – 70%.

Success Story: A Shift in Communications Worked!

Kivi's Nonprofit Communications Blog

We love to hear success stories about the nonprofits we work with. Elexa Liu works with Hope Worldwide in Hong Kong and has participated in many of our training events both online and in person (Yes, she flew all the way to Seattle to take part in the Total Focus Marketing Plan Workshop I teach with Nancy Schwartz). So thank you!

I am ignorant, aka Failures of 2012

Wild Woman Fundraising

” “Often we learn more from understanding why something doesn’t work than from why it does. Learn from my failures! Proof?

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Here’s Why Online Fundraising Doesn’t Work

Kivi's Nonprofit Communications Blog

You may be wondering why online fundraising seems to work so great for a few organizations and really poorly for others. You Must Be Crazy.”