Creating an environment for goal success

Fundraising Coach

Yesterday’s free goal setting mastermind was a lot of fun! The hour flew by without my mentioning one of the most important steps in successfully accomplish goals is crafting your environment. I could give tips and pointers on how clients have shaped their environments.

Flash fundraising with flair: Using bold strategies to reach fundraising goals


Here’s what we knew: Images of animals in appalling environments facing unspeakable cruelty foster an emotional response from MFA’s fans and supporters. Will a smart combination of strategies help raise money during a stagnant time of year for fundraising?

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Paradox Marketing Plan #2 - Financial Goals

Mission Paradox Blog

So you've decided what your strategic marketing goals should be.    Now let's talk about the money.    It talks about some of the elements you should consider when determining those goals.  I want to talk about it again because there are two elements in setting financial goals, technical and emotional. In pressure filled environment, revenue projections need daylight. 

Goal 38

Newsletter: Newsjacking for Causes ; How Businesses Can Raise Money from the Stage ; Marketing Channels with Highest ROI

Selfish Giving

Given the current political environment, it's clear that Americans are interested in supporting brands that have deep engagement with a relevant social issue. I made my case for "poking the bear" here: Nonprofits, Your Sole Goal in 2017: Pick a Fight with Trump!

Interview with Jamie Turner, Author of How To Make Money with Social Media

Diva Marketing Blog

In the past decade, along came the internet and with that new ways to connect with customers in a digital environment. How do you make money with social media?" . After all, businesses don’t do social media to be social – they do social media to make money.

Can We Market Biomass? Social Entrepreneurship and Bioenergy Villages

Social Marketing and Social Change

Germany currently ranks 2nd among nations whose share of electricity generation comes from renewable sources, and it has a national goal of generating 80% from renewable sources by 2050. Environment Public Policy Social Entrepreneurship

Save Your Nonprofit Money, Raise More Money, and Succeed - Yes, Now

Seeking Grant Money Today

If today your organization has one way that it raises money or if it has fifteen different fundraising methods and events that it holds annually, analyze each. If they are already being developed, set a realistic but higher bar than last year's for them to give at this year and work with them to achieve this goal. [Please help us.

CPA 41

4 Ways To Convince Your Nonprofit Board to Invest in Fundraising Tools


Having a board member on your side goes a long way toward creating a positive environment for other board members to learn about your proposal, so put in the work ahead of time to cultivate your advocates. Discuss new technology as a way to achieve the organizational goals that you all value.

Tools 167

Improve Fundraising Copy by Adding Urgency

Kivi's Nonprofit Communications Blog

During the Writing to Raise More Money webinar last week (recording available to All-Access Pass holders), I talked about four ways to improve your fundraising copy: 1. Our goal is for every child at Smith Elementary to arrive on the first day of school with a backpack full of supplies.

8 Organizations to Support this Black History Month


Black Women for Wellness started out with the goal of connecting Black pregnant women to mentors who coached parents from pregnancy until the child was at least one year old.

We've Built The Tools You Need for 2018


Throughout 2017, our team introduced some of the most cutting-edge tools to help empower nonprofits to not only reach, but exceed their goals. Learn how EveryAction Development is a better, more user-friendly platform to cultivate donor relationships, track major gifts, run direct mail & telemarketing campaigns, segment custom reports, and at the end of the day, raise more money.

Tools 106

The 2018 Best Nonprofit Conferences Calendar


The Corps Network National Conference is an annual gathering of national, state, and local leaders in the fields of youth development, community service, and the environment. Learn the latest best practices and technologies that can make the most effective use of your time and money.

How Improving the Experience Can Make Donors Want to Give

Fundraising 123

Your goal is not to get them to care as much you do. Your goal should be to reach people where they are. A lot of time, when nonprofits say “Donate to our cause and we’ll make you a member of our community,” what they really mean is “Give us some money and we’ll send you a newsletter every once in a while.” In today’s social environment, that is simply not acceptable. Do you know what your donors want when they visit your site?

Featured Fundraiser: Justyna Jonca

A Small Change

All of this is done toward the ultimate goal of securing individual major gifts. Create a positive environment where ideas are shared, knowledge is deciphered and everyone is part of the overall goal, strategy and success.

10 Organizations Leading The Way This Mental Health Awareness Month


For instance, their Beacon of Light program allows participating businesses and schools to sell paper lighthouses for donations of $1, $5, or more, and hang the sold lighthouses to create a visual display of the money they have raised.

Lead 205

Fundraising Consultants: When Should You Hire One?

Fundraiser Ideas

In many cases, nonprofit organizations and charities should consider retaining the services of professional fundraising consultants if they experience reduced donations or fail to meet fundraising goals on a consistent basis. Fundraising consultants can offer valuable insight into the techniques and strategies most likely to attract new donors in today’s competitive fundraising environment.

The Rabbit Hole and Community Engagement

Kivi's Nonprofit Communications Blog

While in hot pursuit of the white rabbit (our organizational goal), we come across a room filled with doors of various sizes (our marketing goals). They’re already getting amped up for next year’s walk and are plotting their strategy for raising a lot more money.

The Secret to Effectively Marketing Your Fundraising Event

Fundraising 123

Your goals should be to increase ticket sales, improve word of mouth buzz, create more invested supporters, and ultimately raise more money. Your guest might be passionate about the beneficiary of your event, such as animals or the environment. Because fundraising events can be expensive, it''s important to maximize your investment with a targeted outreach strategy.

So, THAT Happened…In-the-Trenches Reflections on December Online Fundraising Campaigns (Add Yours!)

Kivi's Nonprofit Communications Blog

And compared to 2014, Fountain House raised six times more money on #GivingTuesday in 2015 and almost doubled the average gift from $146.73 The money we raised during #GivingTuesday was an integral part of our year-end fundraising. Photo Credit: p/3cF1TQ.

#SocialNetworks: Primary Politics Offer Models For SM Strategy

Non Profit Marketing 360

These are two different goals.”. With the long term in mind, we should remember that few people start giving time or money to a cause they have just encountered. Click to enlarge.

7 simple ways to engender fondness among your supporters for yourself and your nonprofit’s cause


If instead, your employer’s cause is to help improve the environment and its donors wear khaki’s and t-shirts, you should do the same. So it’s important that you cooperate with your donors to help them achieve their goals. If you do it right, familiarity won’t breed contempt, it will help you raise money. People are more likely to be persuaded by people we like.

7 Solid Reasons Why You Should Kill Your Printed Planned Giving Newsletter


If your strategic goal is to educate your donors, then you probably should survey your donors every year asking the same questions that will determine benchmarks, increases and decreases in the percent of supporters who have achieved a clearly-defined education level.

Plan 141

Reframe Your Benefit to Donors with 4 Questions

Fundraising 123

One of the risks for nonprofits face when asking for things from supporters (especially when you ask for money) is that the old bargain -- the bargain of the 20th century – was essentially, “I have a cause that you agree with: you give me money, I’ll give you a newsletter. Am I just going to say, give me your money and I’ll send you my thanks? I’m always astonished when I donate money online, how pro forma the email that comes back is, in a way that it doesn’t need to be.

Low-Cost Fundraising: 6 Innovative Ideas

Ann Green

It’s hard to raise money and it’s more difficult if you have limited resources. Some don’t even involve asking for money but emphasize building relationships with the donors you already have. This fundraising strategy does not involve asking for money. By Kerri Moore.

Cost 95

7 Solid Reasons Why You Should Kill Your Printed and Electronic Planned Giving Newsletter


If your strategic goal is to educate your donors, then you probably should survey your donors every year asking the same questions that will determine benchmarks, increases and decreases in the percent of supporters who have achieved a clearly-defined education level.

How to Do Grand Plan Marketing 90 Days at a Time (Case Study)

Getting Attention

Doing it right means thoughtful communications planning based on hard data and linked hand-in-hand with your organization's goals. What I hear back from nonprofit communicators is that there's no time, no money and But, due to the ever-changing environment in which USAID works, she's had to craft a more immediate planning method, reflective of the "today" situation.

Impress Bill and Melinda Gates With Your Idea, Win $1 Million

Cause Related Marketing

The rules list the following as a start: “New ways to collect and share first-person stories from those impacted by aid in the developing world; “Data collection and visualization that demonstrates the “how” and “what” of aid, e.g. where funding goes and how it impacts people and communities; money spent on development relative to other areas; measurable progress against the Millennium Development Goals.

Go For No for Fundraising Success recording now available

Fundraising Coach

I am convinced that “going for no&# can help you raise more money. Share and Enjoy: Other Possibly Related posts: Creating an environment for goal success. We had a fabulous call with Go For No! author Andrea Waltz.

April 72

Social Marketing and Marketing Social Services

Social Marketing and Social Change

It is often the case that marketers are brought into a service delivery environment to solve what is framed as a communication problem - typically having to do with recruitment or retention of clients - that “needs” a communication or advertising campaign.

Social Marketing and Social Change: A Review

Social Marketing and Social Change

Ultimately, the goal is for the reader to have a much broader understanding of marketing than just the four Ps, and to understand what is currently important in social marketing, what will matter for the next few years, and (most of all) what will improve the reader’s “.

Stories From Smaller Nonprofits ~ Bags of Hope Project

Diva Marketing Blog

The juvenile court also was involved with situations involving neglect, where kids were placed in healthier and safer environments. Our goal is to provide them with items that will help them create the most positive bond of trust possible.

Guidelines and Sample Policy on Nonprofit Political Activity

Nonprofit Consultant Blog

As a 501(c)(3) organization that does not file the 501(h) form, [THIS ORGANIZATION]'s activity in this regard falls under the "insubstantial part test," meaning that [THIS ORGANIZATION] may only spend an "insubstantial" amount of money on lobbying efforts. Plans must ensure that other Board Members and staff do not experience a compromised work environment or feel pressure to comply with the political goals of candidates.

Stories From Smaller Nonprofits ~ Bags of Hope Project

Diva Marketing Blog

The juvenile court also was involved with situations involving neglect, where kids were placed in healthier and safer environments. Our goal is to provide them with items that will help them create the most positive bond of trust possible.

Measuring your ROI in multichannel fundraising campaigns


In our newly evolving multichannel nonprofit fundraising environment, the old methods of measuring return on investment have clearly begun to fall apart. STEP 1: ESTABLISH THE GOAL. Because your goal is to raise dollars, the return on your investment is simply the dollars you raise. However, to determine how much money to invest across competing channels, it is impossible to make the right decision without doing this legwork.

ROI 55

How to Use Live-Streaming Video to Share Stories as They Happen

J Campbell Social Marketing

If your goal is to cultivate deeper relationships with your supporters and to get more exposure for your cause, live-streaming video is DEFINITELY a tactic to consider. The broadcast helped raise awareness of Red Nose Day USA as well as raise money for the organization.

Video 192

BUILD a new Millennial Platform for Engagement

Nonprofit Marketing Blog

It will take an acceptance of opening up your organization to a generation that’s not only eager to involve themselves in your work but also eager to understand how you operate, how you generate money, and how you have impact.

Build 85

Recharging Tobacco Control Efforts

Social Marketing and Social Change

The “cost” is the main theme, getting teens to think about the range of costs associated with smoking, beyond money. • Loss of Control Leading to Addiction: A focus on how cigarettes can take away the control teens are just beginning to have in their lives. Be prepared.

Youth 72

Designing Community Campaigns For Weight Loss

Social Marketing and Social Change

They note 10% participation rates, weight loss of 3 pounds per person over 8 weeks, achieving only 6% of a collective weight loss goal, and the “fizzling out” of a 1-year citywide challenge.

Motivate Me

Marketing for Nonprofits

I was nodding my head in response to this great book because it affirms something that I've felt for a LONG time: MONEY is not the be all, end all. Second: Provide the environment and tools for people to achieve mastery on the job. Why are we raising money?

Jobs 54

10 Best Cause Marketing Promotions of 2016 [SLIDESHARE]

Selfish Giving

Best Cause Marketing Promotions of 2015 Best Cause Marketing Promotions of 2014 Best Cause Marketing Promotions of 2013 My goal every January remains the same: to inspire you to create interesting, effective and lucrative cause marketing promotions that transform your cause and the world.

Drive Donors to your Online Donation Page with These Six Marketing Strategies, Part 1

Kivi's Nonprofit Communications Blog

The end goal for each outreach instance should be the same, though: to drive more traffic to your online donation page. First-time donors will want to know what you’re going to do with their money. Abby Jarvis.

Fundraising Perfection

The Agitator

The goal of UMFS — if they’ll forgive my oversimplification — is to move troubled youth into progressively less restrictive environments while offering them deeper relationships … with positive results that endure. But for my money, all Bethanie needs to do is slap a cover letter on this Outcomes Report with a few key budget comments and a pointer to the right section of UMFS’ website. OK, nothing and nobody is perfect.

Fundraising Secret #53: Take Ballroom Dancing Lessons

Fundraising Coach

Leading in that environment can be tough. It may be set by the organization’s needs or by the donor’s schedule or goals. Learn how you can set up a brand new fundraising program, or re-tool your existing fundraising, to raise serious money for your cause.

Lead 83