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Educating donors is not fundraising

Fundraising Coach

It boils down to: "We need to do more education. One gentleman took along time to explain each step of the education process. Educating is not fundraising. Educating? They're really well educated. The most educated people around them weren't giving!

Continuing Education for Cause Marketers

Cause Related Marketing

How you answer the question of self-education determines things like: how successful your cause marketing campaigns are, indeed, how successful you are; your income and your lifespan. Researchers have even shown a correlation between happiness and education.

Seth on Education

Public Sector Marketing 2.0

The topic is Education, the title is “Stop Stealing Dreams” In the video Seth challenges the traditional education system and asks a simple question: “What is education for?” Compliment Videos creativity education educational system school seth godin

A New Take on Higher Education Fundraising

Kivi's Nonprofit Communications Blog

In today’s guest post, James Vineburgh explains how the typical donor persona for higher education is changing to younger donors, more women donors, more tech-savvy donors, and less trusting donors — and what that means for fundraisers. Who doesn’t want more funding for education?!

Do you wish you had the time to educate your board?

Fundraising Coach

Do you ever wish you had the time to educate your board on the field of fundraising and what really works? The post Do you wish you had the time to educate your board? Now you don't have to! Watch this quick video to see why: Learn more about this done for you course at: [link] Hurry! Registration closes this Friday! appeared first on FundraisingCoach.com. Specials fundraising 101

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Disruption of the 'Usual' - Rethinking Behavior Change and Communication in Nutrition Education

Social Marketing and Social Change

That was the challenge given me by the Society of Nutrition Education and Behavior for a webinar I did this week. But are nutrition educators using all the behavior change tools? The ideas and tools are designed to stimulate innovative approaches to nutrition education.

Time for Labels and Boxtops for Education to Rebrand?

Cause Related Marketing

For some time now the two big prominent label collection efforts, General Mills Boxtops for Education and the much more senior and yet smaller Label’s for Education. magazines titles have now joined Labels for Education campaign.

5 Mail Lessons Learned While Fundraising for Higher Education

Fundraising Coach

The higher education arena is one of our primary vertical markets and, for a number of years now, we have engrained ourselves in the fundraising programs of a variety of institutions nationally. While alumni don’t have to be educated on the institution, like all other nonprofits, they have to be educated on the mission of an annual fund, and why it is important for them to give back. Today I’m pleased to introduce David Hazeltine.

'Checkout' This New Cause Marketing Study

Cause Related Marketing

The question asks, in effect, when do you buy Progresso soup and when do buy Campbell’s soup, given that they both benefit education causes? General Mills owns the Yoplait brand and is responsible for Boxtops for Education.

Mashing Up Loyalty Programs and Cause Marketing

Cause Related Marketing

Now to be clear, label redemption efforts from Campbell’s, the Boxtops for Education campaign from General Mills and others are both loyalty and cause marketing programs.

Why fundraiser job titles suck and cost you a lot of money!

iMarketSmart

My pal Dr. Russell James is at it again. This time, he researched what fundraiser job titles inspire more engagement, connectivity, and giving.

Cost 99

Annual Report Makeover!

Wild Woman Fundraising

A big shout-out to Emma Gray, new Executive Director at Marathon Education Partners, who took a Graphic Design Webinar with me and Danielle Bardgette, and went right back to work on Monday and changed her entire annual report and made it better! Good job Marathon Education Partners!

How to use verbatims and digital body language to raise more money

iMarketSmart

Recently I was interviewed by a woman named Mazarine at Wild Woman Fundraising ! You can hear the interview here. Here’s one big point from the interview I figured you’d want to read (in case you don’t have time to listen to the whole thing).

Firm 89

A long overdue call to action on cyber-bullying

Public Sector Marketing 2.0

I believe that ongoing training and education should be occurring at every level of the educational system for students, teachers and parents as a starting point. I watched Amanda Todd’s tragic video message today.

Christmas Vacation Education

Selfish Giving

Mother Nature dropped nearly twenty inches of snow on Boston on Sunday and Monday. The snow gave my climbing hydrangea, which is a lush green in the summer, a very different appearance. I hope you’re taking a few days off over the holidays to relax or even do some planning for the new year.

Health Care Social Media Review #14: Health Literacy Gems and Treasures

SocialButterfly

Speaking of infographics, Trish Broome explores how infographics can be a health education tool sharing her experience in developing an infographic to communicate flu prevention messages. Knowing the role of libraries in health education, innovative models can and are being developed. **.

Lessons from 4 Big, Successful Single-Element Cause Marketing Campaigns

Cause Related Marketing

Without further ado here are four world-beating, large-scale, long-standing, big-money cause marketing campaigns: Campbell’s Labels for Education campaign. In more 30 years Campbell’s Labels for Education has provided in excess of $110 million in school supplies and merchandise.

Happy Birthday!

Wild Woman Fundraising

An invitation I had to decline from the Chronicle of Higher Education, because it was all about squeezing children in massive debt and making their lives miserable. Happy Birthday to my blog! 3 years of rabble rousing! What Wild times we have had in the last 3 years!

Campbell's Rebrands Labels for Education

Cause Related Marketing

Following General Mills’ lead, Campbell’s Labels for Education is rebranding so as to be more appealing to would-be partners.“The Tags: Brandweek Mike Salzberg Campbell's Labels for Education Transactional Cause Marketing Open Source Cause-Related Marketing General Mills BoxTops for Education The logo was very heavily Campbell-branded,” Mike Salzberg, president, Campbell Sales, told Brandweek. “We’ve We’ve never gone outside as far as sharing it or getting partners.

#GRANTS: Verizon Foundation Offers Support For Environmental & Educational Nonprofits

Non Profit Marketing 360

The Foundation focuses on issues pertaining to K-through-12 education, health care, and sustainability/environmentalism, so if your organization is involved in any of these fields, you should reach out and touch them (Er, wrong service. The area of sustainability has a notable educational component, and the educational component stresses access to online information and programs to develop synergies between education and technology.

Do you have a ‘commendation mindset’?

iMarketSmart

Fundraising Lead Generation Major Giving Planned Giving strategy charity charity blog charity organizations donor stewardship tips donor-centricity fundraising tips for nonprofits healthcare fundraising higher education fundraising major gift marketing tips Philanthropy relationship fundraising top philanthropy blogsMark Twain once said, “I can live for two months on a good compliment.”

Guess what? For-Profit Online Universities are.

Wild Woman Fundraising

” “I am a writer and editor for Bisk Education. And I see links to Bisk Education at the end of your posts there. link] bisk - education -inc-tampa-1. Unlike someone who, say, works at a for-profit online education company, like Bisk.

Boxtops for Education Back to School Promotion in Pictures

Cause Related Marketing

Last Sunday August 7, 2011 Boxtops for Education ran a tightly coordinated back to school promotion in my market, and probably yours as well. Boxtops for Education was founded by General Mills, but has been adopted by other non-competing brands.

#SOCIALNETWORKS: 4th-Annual Social Media Week Will Educate & Inspire Worldwide

Non Profit Marketing 360

As Toby Daniels, founder of SMW, put it in an exclusive interview to The Huffington Post , The School will be the first accredited school on the Skillshare platform and will provide a way for leaders in social media to provide education and training to professionals whose daily jobs and activities require a basic-to-advanced understanding of the emerging tools, technologies and best practices that are driving change in their industry. Attendance is just a few clicks away.

5 reasons fundraisers won’t call their hot leads

iMarketSmart

Fundraising Lead Generation asking for donations donor stewardship fundraising insights healthcare fundraising higher education fundraising humanitarian fundraising nonprofit marketing philanthropy blog reasons fundraisers won't call their leads sales calls StewardshipHere are 5 proven reasons why fundraisers won’t call their leads to ask for donations: Fear of rejection: This is the most common reason for call reluctance. It’s simple and basic.

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Grants Available for American Nonprofit Organizations Using Computers, Technology, or Video Games to Educate

Seeking Grant Money Today

Deadline: May 15, 2011 ESA Foundation Offers Support for Youth-Focused Education Technology Programs The ESA Foundation , a philanthropic vehicle of the Entertainment Software Association , is dedicated to supporting programs that make a difference in the lives of America's youth. grants Character Education Partnership the foundation centerFrom The Foundation Center. [If

#Tech: New Book Argues For New Education To Prepare New Economy

Non Profit Marketing 360

Today want to introduce a new book that argues we are educating our youngest Americans for the nineteenth century, rather than for the twenty first. Yet it is difficult to see her challenged on issues of being balanced and sanguine about the positives and negatives of a high-tech education.

Is it Time for Share Our Strength to Rebrand?

Cause Related Marketing

On the heels of yesterday's post about rebranding the two big label campaigns benefiting education, in today's post I show how when one anti-hunger charity rebranded itself, it doubled in size, while another anti-hunger charity languishes under its old branding.

What does an LGBTQ nonprofit organization do?

Wild Woman Fundraising

Gay, Lesbian and Straight Education Network : strives to assure that each member of every school community is valued and respected regardless of sexual orientation or gender identity/expression. Berdache or "Two-Spirit" in America, late 1880s.

Mark your calendar: best conferences for nonprofits in 2015

EveryAction

Believe it or not, it''s already time to start planning for the wealth of marketing, education, and networking opportunities for nonprofits in 2015.

Can I tell you a story? (with Rumi)

Wild Woman Fundraising

Why Organize the Universe this way. What does not exist looks so handsome. What does exist, where is it? An ocean is hidden. All we see is foam, shapes of dust, spinning, tall as minarets, but I want wind. Dust can’t rise up without wind, I know, but can’t I understand this.

Are you attacked for not being corporate enough?

Wild Woman Fundraising

I’ve written before about the pervasiveness of gender bias in higher education as well, in the gender discrimination of female teachers at Harvard Business School, and the seven teachers who left around the same time in 2010.

This is not a pity party. You understand?

Wild Woman Fundraising

Wow, hello hate mail! Because of my posts about being a nonprofit wage slave , and being unable to make rent on a nonprofit “salary” , someone took issue with this. Actually, more than one person did, and I’m glad about it. I got a reader email saying, “I HATE YOUR PITY PARTY!

Grants for U.S. Colleges Putting Dating Peer Educators on Campus to Enable Healthy Dating Habits

Seeking Grant Money Today

Deadline: December 3, 2010 Avon Foundation Seeks Applications for Healthy College Dating Peer Educator Program The Avon Foundation for Women has released the m.powerment by mark 2010 Request For Proposals (RFP) for the Healthy Relationship Peer Educator Program. The foundation has developed a comprehensive and need-based philanthropic strategy for this program that recognizes the importance of peer-to-peer education about healthy dating relationships among college-age people.

The Five Flavors of Cause-Related Marketing

Cause Related Marketing

Tags: Silk Soymilk The Five Flavors of Cause-Related Marketing General Mills BoxTops for Education

Asking Questions About Education Innovation and Reform

Social Marketing and Social Change

In work I have done with STEM education initiatives and school readiness , my involvement seems to start and end with the ‘planning’ meetings (“We’d like to have a social marketer’s POV”). Exhortations that ‘we must all work together’ and that it ‘takes a community to educate a child.’

VIDEO: Do you have lots of debt? Join the Jubilee!

Wild Woman Fundraising

Conflict corruption adbusters bible debt biblical concept of debt cost of education debt jubilee debts forgiven Forbes forgiveness of debt jubilee debt kick it over mazarine treyz.

Video 42

Marketing to Kids, Circa 1988

Cause Related Marketing

The Lumina Foundation , the American Council on Education and the Ad Council want to persuade more middle and high schoolers to make proper preparation for college. Alden Keene Cause Marketing Database GamePro magazine Seth Godin American Council on Education Ad Council Lumina Foundation

Social Marketing and STEM Education

Social Marketing and Social Change

I often get asked about the difference between health communication, or health education, and social marketing. The field of education reform is one area where I have not been involved nor seen much use of social marketing. Of course neither do most people in education it appears.

#HOWTO: Have A Film Screening As A Fundraising Opportunity

Non Profit Marketing 360

We at MKCREATIVEmedia wish you a joyous, healthy, and prosperous New Year!