2013

Successful Nonprofit Storytelling: Stay Humble

Getting Attention

Guest blogger, Julie Brown, Program Director at the Findlay-Hancock County Community Foundation. Julie is intrigued by storytelling, and the opportunity it offers to inspire donors and volunteers to act.

3 Keys to Making Your Nonprofit Website Mobile Optimized

Fundraising 123

If you''ve ever accessed the Internet from a smartphone, chances are good that you''ve had the unpleasant experience of trying to navigate a website full of tiny text and miniscule links.

21 Stupid Things You Can Stop Doing [Infographic and Recording]

Kivi's Nonprofit Communications Blog

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Link 207

Calling All Creative for Good Projects

SocialButterfly

How are you mixing art and science for good? The World Economic Forum’s Global Agenda Council on “The Future of Media” is leading an effort to celebrate and amplify “ Creative for Good ” projects.

Can a mobile app save lives? Yes it can.

Public Sector Marketing 2.0

Over the last year I have had the privilege of working with a fair amount of health organizations wishing to enter the digital realm.

Mobile 187

More Trending

SEO and PR - Working Together For You

Social Media Bird Brain

This is one of the best explanations of how to currently get higher up in Google search rankings. Why do you want to get higher up? Because most people don't look farther than the first page of search results.

SEO 164

Facebook Finally Admits That You Do Have to Pay for Ads to Reach Your Fans

J Campbell Social Marketing

Everything I’ve been preaching about success in Facebook marketing has been a lie. I’ve stuck up for Facebook repeatedly over the years, despite the frustration it has elicited from nonprofit marketers with small budgets.

Ads 207

Passion for the mission is a MUST!

Wild Woman Fundraising

picture by Other andrew on flickr. Have you ever read a nonprofit job description that included the words, “Passion for the mission”? Did it seem like the people writing the job description were just following some sort of rote nonprofit HR description, without ever bothering to think?

How to Communicate In The Midst Of Tragedy: 9-Step Checklist

Getting Attention

Like you, my heart and head are heavy in the wake of yesterday’s bombings in Boston. Especially since I feel so helpless. I had a completely different post planned today, but wanted to respond a.s.a.p.

Pump Up Your Nonprofit’s Facebook Page with These 10 Tips

Fundraising 123

At the Social Media for Nonprofits conference, Carie Lewis of the Humane Society of the United States shared how her organization''s Facebook strategy has raised about $200,000 per year.

Should You Sync Your Facebook and Twitter Updates?

Kivi's Nonprofit Communications Blog

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Health Care Social Media Review #21: Social Media Taps Digital Health

SocialButterfly

This edition of the Health Care Social Media (HCSM) Review explores recent discussions and research on how social media collides with health promotion, prevention and wellness efforts.

Gamification: Silly fad or important trend for marketers?

Public Sector Marketing 2.0

Almost two years ago now I wrote a blog post entitled “ Gamification can change behaviour. I have proof “ Since that time, I have become even more interested in this emerging trend and its potential applicability towards societal issues.

Trends 161

Imagine: One extra call each day.

iMarketSmart

I simply love inspirational quotes. Here’s one I recently came across from Thomas Edison. He once said, “The successful person has a habit of doing the things failures don’t like to do.” ” That led me to think about calling donors.

Donors 169

Nonprofit Branding Video: I once asked a benefactor to keep her $5,000 check!

NonProfit Branding

You think rejecting the gift proves I am crazy. Right? But, after years of annual fund support I felt the woman deserved more from us. Then she gave more. This was a million dollar lesson. For me. And now for you.

Brand 173

Revitalizing Fundraising

A Small Change

We work in a challenging profession. There is a lot about what we do that is exciting but a lot that can sometime feel overwhelming. My wife and I recently had a baby. I use to think I had some measure of selflessness in me.

How To Fund Your Nonprofit Video

Social Media Bird Brain

We''ve had two of three articles on why your small nonprofit should invest in creating a video. This week, I''m sharing an article by another video production company which addresses how you go about funding that video. It''s longer than I might usually post here, but there''s a lot of ground to cover in funding a video production. Our guest blogger John Scalleta is the co-owner of Motion Source. sponsorship crowdfunding video production funding auctioneering Small nonprofit

Video 144

11 Ways Nonprofits Can Reach Donors on #GivingTuesday

J Campbell Social Marketing

#Giving Tuesday , a campaign that promotes a national day of giving that celebrates and encourages charitable giving, set for Dec. 3 this year, offers nonprofits a great opportunity for to raise funds online – but they need to be prepared.

Free Tools: Visual Timelines

ImpactMax

Tiki-toki. Facebook isn’t the only place you may want to use a visual timeline to tell the story of your organization’s evolution and accomplishments.

Tools 141

3 Nonprofit Marketing Skills I Learned from Aunt Frances

Getting Attention

Some of you may remember my stories about my wondrous Great Aunt Frances. We grew into close friends over the years I lived a few blocks from her in NYC. Aunt Frances was fantastic—a warm, loving, down-to-earth lady who’d had many life adventures and was a fantastic cook.

France 205

Compelling Images for Nonprofits: When Babies and Puppies Aren’t in Your Mission

Fundraising 123

The verdict is in: Donors love puppies and babies. But not every organization can use an image of a child or dog to tell their story. So what kind of images can you use if your mission isn''t related to a smiling child or a playful puppy?

Donor List Kiss of Death: Mr. and Mrs.

Kivi's Nonprofit Communications Blog

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List 207

Shades of Social Marketing

SocialButterfly

image courtesy of swamibu. What’s in a name? That which we call rose. By any other name would smell as sweet. “I really think that it is time to rename the movement.”

Social 165

How the digital world is affecting the modern patient

Public Sector Marketing 2.0

A few weeks ago I was asked to contribute a guest post for the Saint Elizabeth Health Care CEO Blog. I decided to focus on the topic of how the digital world is affecting the modern patient. Below is my full blog post.

How to really measure the effectiveness of your legacy gift marketing efforts.

iMarketSmart

I’m kicking myself because I didn’t think of this and I certainly can’t take credit for it. A brilliant researcher (Russell James III, J.D., Professor, Texas Tech University) gave me the idea recently.

Nonprofit Branding: Something to Celebrate here!

NonProfit Branding

We’re back to posting. Happily putting the Colorado Floods behind us.** Now we’re rolling out a new series Called the Major Gift Sandbox. It explains Major Gift activity for beginners.

Brand 169

Annual Fund Science and Major Gifts Artistry

A Small Change

Every community has a few established nonprofits that are raising big money and are super respected. Every community has hundreds of nonprofits just barely getting by. The established and successful nonprofits have robust annual programs that feed a developed major gifts program.

ROI 169

The 4 Best Examples of Non-Profit Video Storytelling - Guest Post

Social Media Bird Brain

Here''s the second of three guest posts on the subject of storytelling for your nonprofit through videos. Guest blogger Madeleine Hammond is a Marketing Executive at Skeleton Productions, a UK based corporate video production company. An oldy but a goody - the storytelling arc is a proven staple to video marketing. When it comes to non-profits, it’s an impossibly effective medium for really. video storytelling video production Madeleine Hammond Skeleton Productions Small nonprofit

What are the best and worst times to post on social media networks?

J Campbell Social Marketing

Everyone is looking to get increased engagement and interaction on their social media posts. We all know that consistently providing killer content and cultivating a dedicated audience (or tribe ) is the key to social media success. But what times are best to post to your audience?

Social Media Strategy: Add Value

Non Profit Marketing 360

Photo credit: brody4. Social media hasn’t worked so well for many nonprofits – but that may be because those nonprofits still don’t grasp the First Law of Social Media: It’s Not About YOU. It’s about Facebook users and what you can do for them.

Communicate NOW on Govt. Shutdown Impact (Case Study)

Getting Attention

Dramatic and quickly-implemented changes like the United States government shutdown—even when known in advance to be a strong possibility—are challenging to respond to promptly and well.

3 Special Ways to Show Your Donors Some Love

Fundraising 123

Sending thank you notes and providing tax receipts are important steps to building good donor relationships—but they''re just the beginning. Here are three ways you can go above and beyond with your donor appreciation. Say happy birthday!

21 Stupid Things Nonprofit Marketers Should Stop Doing [Slideshow]

Kivi's Nonprofit Communications Blog

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Link 207

Call for Submissions: Health Care Social Media Review #41

SocialButterfly

How can we harness the power of visual storytelling in healthcare social media? 65% of the American population are visual learners. You may want to read that a second time. And should we be surprised?

Review 159