2014

Day in the Life of a Nonprofit Communicator – Rachel Lichtman

Kivi's Nonprofit Communications Blog

Rachel Lichtman. Here’s the latest installment in our series on the “Day in the Life” of nonprofit communicators, where we ask you to describe your day in your own words. . Would YOU like to be featured in this series? Tell us what you do in a typical day as a nonprofit communications pro.

Storytelling Secret Sauce—Via Maya Angelou

Getting Attention

When I heard that Maya Angelou had passed away this week, I was saddened, humbled and hugely appreciative. Unlike most writers (especially poets and memoirists) or activists, Dr. Angelou made herself and her perspective accessible and relevant to all.

New Tool Helps Determine Your Asking Style So You Close More Gifts

iMarketSmart

Brian Saber, president of Asking Matters, has spent his career asking for donations on behalf of nonprofits. Now he’s really done it with a cool online test that helps you determine your asking style so you can improve upon it by focusing on your strengths to close more gifts. Try it out here.

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When your employees go too far on social media…

Public Sector Marketing 2.0

I recently did some work for a client that involved looking into recent Canadian legal cases dealing with employees that have been either fired or reprimanded for their conduct on social media platforms.

The 7 Deadly Social Media Sins

Social Media Bird Brain

Digiday, which is one of the places I go for social media wisdom, has a great breakdown of the 7 Deadly Sins of social media that may be committed by commercial brands. As often happens, I think it applies to NGOs just as well.

More Trending

Facebook in 2015 – What Nonprofits Need to Know

J Campbell Social Marketing

Thanks for this great infographic, ShortStack! Love it or hate it, Facebook continues to be an important tool in a nonprofit’s marketing and fundraising kit. On their Q3 earnings call , Facebook released the following mind-blowing statistics: 1.35 billion people log into Facebook each month.

5 Cold Calling Tips to Meet Your Fundraising Goals

EveryAction

The fundraising call has always been a staple of donor outreach. However, changes + advancements in the ways you communicate with your audience means adjusting your approach to the dreaded cold call.

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18 habits every fundraiser should have by their first 6 months on the job

Wild Woman Fundraising

You may have heard of Steven Covey’s habits of highly effective people. But what about fundraisers? What’s one thing you could do, each week, each day, or each month to be more effective in your role, whether you’re just starting out or you have 10 years of experience?

Most Important Social Media Sites to Nonprofits in 2015

Kivi's Nonprofit Communications Blog

More than 800 nonprofits have completed our 2015 Nonprofit Communications Trends Report Survey (please take it now if you are not one of those 800+). Here’s some preliminary data.

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5-Star Storytelling Success Story

Getting Attention

Guest blogger, Julie Brown, Program Director at the Findlay-Hancock County Community Foundation. Julie is intrigued by storytelling, and the opportunity it offers to inspire donors and volunteers to act.

How Gritty Are You?

iMarketSmart

I think “grit” is more important than talent or skill. Grit is courage, strength of character and “stick-to-it-ive-ness.” ” Here’s a neat test to determine your grittiness thanks to someone at the University of Pennsylvania. CLICK HERE. I got 4.63

Blocking Access to Social Media is now “Against Policy”

Public Sector Marketing 2.0

To the Canadian federal “govies” out there that may have missed the memo, a crucial policy instrument called PANDU took effect exactly one year ago (excluding section 6.1.3 , which kicked-in 7 months later). What is PANDU? PANDU stands for Policy on Acceptable Network and Device Use.

Six Points for Good Content Leading to Engagement

Social Media Bird Brain

Engagement comes from content. And the most often given advice about content? Make it good. But what, exactly does that mean? What is good content?

Nonprofit Branding: The Governor Sent Us Two Jerks

NonProfit Branding

These two well meaning trustees helped screw up the governance and the administration of a large university. Their misguided loyalties provide a lesson for EVERY nonprofit board and the senior administration of every nonprofit of any size.

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5 Factors to Consider with Merchant Services Selection

A Small Change

If you think your nonprofit could benefit from processing credit card payments, your next step is to set-up a merchant account. Luckily, there are many companies that provide this service. Yet, merchant services can be complicated and costly (especially without the right partner to help guide you).

Facebook for Fundraising: Worth It or Waste of Time?

Fundraising 123

Your organization’s free Facebook ride is over! Now, when checking Facebook page activity stats (aka Insights) for our client organizations, I make sure to dive in with a sweet treat in hand.

How Nonprofits Continue To Get Facebook Marketing All Wrong

J Campbell Social Marketing

In my conversations with nonprofits using social media, I always ask them one question first – What do they want to get out of using Facebook? . I always single out Facebook first because it is alternately so loved and so hated, and the mere mention of it always elicits spirited discussion.

Best Halloween costumes ever? We dressed up as our favorite nonprofits.

EveryAction

You have just a few hours before your end-of-the-day office costume contest and evening Halloween festivities, but have no idea what to be. Well, we have your back. For the ultimate procrastinator, we''ve got 6 nonprofit costume ideas that you can do with (almost) no planning at all

Having trouble holding onto your fundraising staff? Here’s why.

Wild Woman Fundraising

I rece ntly finished Donor Centered Leadership by Penelope Burk of the Cygnus Research Group. Have you read this book yet?

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Day in the Life of a Nonprofit Communicator – Genna Kasun

Kivi's Nonprofit Communications Blog

Genna Kasun. Here’s the latest installment in our series on the “Day in the Life” of nonprofit communicators, where we ask you to describe your day in your own words. Want to be featured in this series? Tell us what you do in a typical day as a nonprofit communications pro.

In the Beginning: Nonprofit Founding Stories

Getting Attention

Guest blogger, Julie Brown, Program Director at the Findlay-Hancock County Community Foundation. Julie is intrigued by storytelling, and the opportunity it offers to inspire donors and volunteers to act.

A Brilliant Stewardship Plan for Your Legacy Society Donors From Across the Pond

iMarketSmart

There’s brilliance across the pond! Recently on my LinkedIn Group (Smart Planned Giving Marketers) , Sharon Wangman outlined a plan for stewarding Legacy Society members.

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Downsides to the global democratization and sharing of content

Public Sector Marketing 2.0

I remember delivering a speech in 2008 during the early days of Twitter in which I mentioned to the audience that this platform may soon be the world’s largest sample of live human thought (good and evil) and also the world’s largest real-time conversation database.

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Explain (Video) Yourself

Social Media Bird Brain

Looking for a new way to reach out to your community? Consider an explainer video. As Eric Blattberg lays out in this Digiday article, explainer videos are hot.

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NONPROFIT BRANDING: You Know These Are Different Tools. RIGHT?

NonProfit Branding

Marketing & Promotion. Not close pals. Distant cousins, though. Usually on speaking terms. Not much more to their relationship. Understand the difference. That knowledge will turbocharge your nonprofit career. And help you get the corner office you’ve been lusting after.

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Development Fatigue

A Small Change

Are you experiencing “Development Fatigue”? Many donors go through “Donor Fatigue” when they have been asked too often for a donation but that’s not what I’m talking about. Do you ever feel like you have been asking too much and just don’t have any more “development” left in you?

Is Your Nonprofit's Website Driving Donors Away?

Fundraising 123

This is a test. I repeat, this is a test. I''ve got a few questions to run by you to figure out if your nonprofit''s website is doing all it can to bring in donations. According to NTEN''s 2013 Staffing & Investments Survey Report , the average nonprofit organization has 0.7

What the Social Media Success of the ALS #IceBucketChallenge Can Teach Nonprofits

J Campbell Social Marketing

I am sure that youve seen it by now  a Facebook friend posting a video as they get doused by a bucket of ice water, all in the name of raising awareness for Amyotrophic Lateral Sclerosis (ALS) , also known as Lou Gehrigs disease.

Mark your calendar: best conferences for nonprofits in 2015

EveryAction

Believe it or not, it''s already time to start planning for the wealth of marketing, education, and networking opportunities for nonprofits in 2015. nonprofit conferences

Why is being a fundraiser so awesome?

Wild Woman Fundraising

Why do we keep getting up, day after day, to go and do this work? One person I chatted with this week makes more as a pedi-cab driver than as a fundraiser!

What Board Members Want Staff to Know

Kivi's Nonprofit Communications Blog

At a recent workshop with more than 200 nonprofit board and staff members, we did an exercise where board members shared what they secretly wanted staff to know on yellow notes, and staff shared what they wanted board members to know on pink notes.

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Smelling the Roses—Nonprofit Blog Carnival

Getting Attention

Make that the cactus flowers, and they are GORGEOUS. It’s an absolute joy to be surrounded by them, here in the Sonoran Desert, as I’m taking a week with my family to relax and rejuvenate.

Your Job is NOT to Raise Funds

iMarketSmart

You are not a fund raiser. You are , instead, an engagement facilitator. And, the purpose of your engagements with donors is to discover why they give; what would inspire and motivate them to give; and, how you can help them to give. Let’s face it, people give for a variety of reasons.

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Two Free Twitter Network Visualization Tools

Public Sector Marketing 2.0

Lately, my associates and I have been doing quite a bit of social network visualization research for clients, typically using raw social data and comprehensive, fee-based custom tools.

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