2018

The 2019 Best Nonprofit Conferences Calendar

EveryAction

It's finally here! If you loved our 2018 Best Nonprofit Conferences Calendar get ready for our new, improved, and updated 2019 calendar! We've searched far and wide for the best and brightest nonprofit conferences from all around the country! These conferences range in size, location, and topic. We have everything from: Fundraising & Grants. Nonprofit Management. Marketing & Communications. Nonprofit Technology, and more! It doesn't just stop here!

7 Steps to Ethical Storytelling (G.R.E.A.T. Stories)

Getting Attention

Does the protagonist of your story know what she’s getting into—how you’ll use her story, and the risks are of sharing it? Probably not, if you’re like most communicators. Let’s change that. Organizations like ours—that share stories regularly to activate our people—wield power and influence. When a protagonist lends us her story to share, she opens herself up to curiosity, criticism, misunderstanding, and sometimes even physical harm.

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3 reasons why I use curse words (but only one that matters)

iMarketSmart

She told me others would say I was unprofessional. I was asked to lead a roundtable discussion at a conference recently. So I did. And afterward one of the attendees approached me as I got a cup of coffee in the sponsorship expo room. She said, “Greg, I really enjoyed your roundtable discussion but why on earth did you curse… twice? Don’t you worry that people will say you’re unprofessional?”

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How to Do Social Media Spring Cleaning at Your Nonprofit

J Campbell Social Marketing

Spring is in the air – hopefully coming soon to Boston – and it’s time to put a fresh coat of paint on those dusty social media accounts! So much has changed in the digital landscape in just the past few months, all of which makes tightening up and improving your nonprofit social media profiles even more important. Even if you post regularly, keep up with the trends, and get lots of engagement (good for you!), you may still want to take a close look at those profiles. .

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Objectives for Your Nonprofit Communications Plan

Kivi's Nonprofit Communications Blog

In previous posts, I’ve shared with you the twelve most common nonprofit marketing and communications goals and the twelve most common nonprofit marketing and communications strategies. Today let’s talk about the types of objectives you should have in your communications plan. Objectives are the SMART steps you take to achieve a strategy, and at Nonprofit Marketing Guide, we prefer to define SMART as Specific, Measurable, Achievable, Resourced, and Time-Bound.

How smart speakers and voice assistants are changing the game

Public Sector Marketing 2.0

It’s been six months now since I equipped my home with three Google Home Mini devices (one on each floor). As an audiophile, my reason for getting them was definitely not for use as speakers to play music (I have proper speakers for that), but rather as a test to see how far artificial intelligence (AI) driven voice-assistants have progressed. I also wanted to observe how this can affect day-to-day behaviours in a full household of five people (I have three kids under the age of five ).

10 Awesome LGBTQ Organizations You Should Support This Pride Month

EveryAction

June is observed as LGBTQ Pride month to commemorate the June 1969 Stonewall Riots and celebrate the vibrant and diverse LGBTQ community. There is no better time to support local and national nonprofits protecting LGBTQ rights and serving the LGBTQ community, and while there are far too many organizations doing great work to list them all, these are a few that we're big fans of. Pride Fund to End Gun Violence The.

More Trending

GUIDE: Growing and Sustaining your Volunteer Program

EveryAction

If you work at a nonprofit, you know what it feels like to have too much on your plate. You are eager to be as effective as possible, but you can’t do it all by yourself. A thriving volunteer program can help maximize your organization’s impact. By evaluating your existing volunteer program and renewing your focus on recruitment and retention, you can build a thriving and sustainable volunteer program that will propel your work forward. Evaluating Your Existing Volunteer Program.

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20 nonprofit discounts we think you should know about

CrowdRise

We’ve scoured the web to find the best and most beneficial discounts for nonprofits. Because. well, who doesn’t love a good discount. Marketing News, Research & Trends

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Why You Should Start Creating a Mid-Level Donor Program ASAP

EveryAction

By focusing a little extra energy on your mid-level donors, you can raise more money and create a quality pipeline for your major gifts officers. Successful mid-level donor programs are all about providing donors with a personal touch while maintaining the analytic discipline that allows you to scale your programming. When you’re managing an understaffed development team, you’re always rearranging your to-do list. You’re constantly making decisions about what you can afford to prioritize.

Why You Need a Multichannel Fundraising Campaign

Ann Green

Year-end fundraising season is here and it’s the busiest time of the year for most nonprofit organizations. You need to plan carefully. If you just send one fundraising letter and wait for the donations to pour in, you’re chasing rainbows. Your donors are busy and may put your letter aside to handle later, and never get to it. You may be thinking of not using direct mail at all because it’s too expensive, and only sending email appeals. That’s a mistake.

4 Steps to Year-End Balance, Energy, & Focus (Beth Kanter)

Getting Attention

There’s no better gift than learning from a friend. And what a treat I had recently, learning self-care at work techniques from Beth Kanter , a fellow speaker at the JCamp 180 conference. We all know how pressured year-end is, especially on the fundraising side. That makes it an ideal time to jumpstart Beth’s approach (developed with Aliza Sherman, her co-author of The Happy Healthy Nonprofit: Strategies for Impact Without Burnout ).

3 simple steps to break your transactional, spray-and-pray fundraising addiction

iMarketSmart

Nonprofits tend to get addicted to transactions. Of course addictions are hard to break. But that doesn’t mean they shouldn’t be broken at all. Too often, nonprofits get addicted to making requests for transactions (solicitations) aimed mostly toward low-capacity supporters even though most of the funding already comes from major donors (including bequests).

What is Facebook Doing for #GivingTuesday 2018?

J Campbell Social Marketing

#GivingTuesday 2018 is coming up fast! Last year 45 million dollars were raised on Facebook on #GivingTuesday, marking 15% of the total amount raised! That’s almost half a million people giving money, to more than 46,000 organizations. The best part? 75% were first-time donors on Facebook, and 20% have donated again via Facebook. This isn’t a moment, it’s a movement! .

BEYOND CUTE: Why Nonprofits Should Try Emoji In Their Digital Marketing

Kivi's Nonprofit Communications Blog

Emoji! These little symbols are exploding in number and placement in our digital lives. Wired called them “the first language born of the digital world.”. In 2015, Oxford Dictionaries named emoji as its “Word” of the Year , when they moved beyond millennial messaging and exploded into the global mainstream. Today, emoji have made their way into almost all forms of digital communication, and beyond.

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Global internet statistics for 2018

Public Sector Marketing 2.0

It’s that time of year again when digital stats aggregators update their numbers and various annual summary reports come out based on research conducted in the previous calendar year. Here are a few general highlights I put together recently after going through various reports. If you’re interested in the data sources, I covered my favourites in this blog post last year. Most have now come out with 2018 versions of their reports. General.

11 Hispanic and Latino Organizations Everyone Should Know

EveryAction

Hispanic Heritage Month, officially founded in 1968 , occurs each year from September 15 to October 15, a period which includes the anniversary of independence of eight Latin American countries. During National Hispanic Heritage Month in the U.S., we recognize the contributions made by and the important presence of Hispanic and Latino Americans to the United States, and celebrate their heritage and culture.

3 Easy Ways To Make Your Nonprofit's Email Program Stand Out Today [With Free Templates]

EveryAction

For most nonprofits, email is the backbone of their digital fundraising program. However, as all digital fundraisers know, effective email fundraising consists of far more than sending out an ask for donations. Email is many donors’ primary mode of engagement with your organization, meaning that it is also your primary means of communicating information about the organization’s work and mission.

Here's 28 Reasons Why Your Nonprofit Should Switch to EveryAction

EveryAction

Thousands of nonprofits use EveryAction every day to raise money, manage offline fundraising through pledges and grants, send emails, run nonprofit digital advocacy campaigns, and so much more. If you're not already an EveryAction user, here's 50 reasons to make the switch today. #1. Higher Conversion Rates = Raising More Money. EveryAction stores over 89 million "Action Profiles" of donors and supporters, which means that a significant number of EveryAction forms come pre-filled.

Ia Critical Essay on Immigration Custom Essay Writing Service – What Is It?

SocialButterfly

What Everybody Dislikes About Ia Critical Essay on Immigration Custom Essay Writing Service and Why. My point is that it has a specific sort of person to be a cardiologist. Whenever you plan your essay and also jot down the things you’re very likely to chat about on your draft, then you are going to have tons of points to discuss. You all have to do exactly something similar using the subsequent two paragraphs.

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3 Steps to Getting Your Board More Involved in Fundraising

EveryAction

Getting development teams and their nonprofit boards to work in alignment can be challenging. Tensions often arise when both sides start to feel that they aren’t getting the support they need. Fundraisers often lament that board members are shirking their commitment to helping fundraise. Board members feel like they’re being asked to make uncomfortable “asks” of their social networks, without the support they need to do it well.

5 Easy Ways Nonprofits Can Use Testing to Increase Digital Engagement

EveryAction

There’s no secret trick to instantly improving digital engagement for nonprofits. While it’s important to follow standard best practices, engagement rates depend highly on the preferences of one’s audience, which can vary greatly between nonprofits who serve a diverse array of communities and issues. The most reliable way for nonprofits to increase digital engagement is to test different techniques and messages with your own audience to determine what they respond to best, and follow the results.

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Get the Right Story to the Right Journalist: Media Relations Success

Getting Attention

So many organizations I follow or work with have become strong and savvy communicators. It’s thrilling to see nonprofits like yours put communications to work effectively despite time, talent, and budget constraints. . However, there’s one communications method that remains poorly utilized by most organizations—media relations.

10 traits of terrible major and legacy gift fundraisers

iMarketSmart

Sadly, I’ve witnessed all of these but I truly believe #1 is the worst. Here are my top 10 traits of terrible fundraisers that drive major donors away: . Showing up late; 9. Failing to do something that was promised; 8. Talking about how great they are at raising money; 7. Pitching or presenting instead of collaborating; 6. Forgetting what was discussed last time; 5. Lacking gratitude and appreciation; 4. Pressuring, guilting or shaming; 3. Noticeably lacking true passion for the cause; 2.

How Nonprofits Can Get More Social Media Engagement in 2018

J Campbell Social Marketing

Nonprofits small and large dived into social media last year, and some found huge success – but many did not get the results that they expected. I hear these social media laments all the time from nonprofits: “Social media algorithms have killed our engagement this year.”. “It’s It’s so hard to cut through the noise and clutter on Facebook.”. “Do Do you really have to spend a ton of money on ads to reach people?”.

12 Ways to Add More Hygge to Your Office

Kivi's Nonprofit Communications Blog

If you are on Instagram or Pinterest at all, you can’t help but run into a lot of hygge-inspired photography. The photo at the top of this post isn’t mine, but the smaller ones below are.) Hygge is the Danish concept of coziness, comfort, warmth, and charm that gets Danes through the long, cold, dark winters. It’s about enjoying and indulging in the small things, even when the environment around you is much less hospitable or pleasurable.

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Šukran (thank you), Sharjah Government Media Bureau!

Public Sector Marketing 2.0

Last month I had the privilege of being invited by the Sharjah Government Media Bureau’s International Government Communication Centre (IGCC) to train government communications professionals in Sharjah, United Arab Emirates (UAE). Just like in most growing economies, digital citizen behaviours and expectations are changing at a rapid pace while the government attempts to keep up.

2018's Best Giving Tuesday Campaigns

EveryAction

With Giving Tuesday behind us, it's time to highlight just a few of the organizations who ran stellar campaigns, activated supporters, and beat their fundraising goals. Successful fundraising campaigns come in many shapes and sizes, and not every tactic works for every organization's audience. Each of these five organizations exemplifies different ways to make industry best practices and technology tools work in a way that resonates with their supporter base.

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8 Tips for Your Nonprofit RFP Process Featuring a Free RFP Template

EveryAction

So your nonprofit needs a new vendor or consultant. You know what that means! Time to start the RFP process to make sure you find the best vendor for your organization. While creating a Request for Proposals can be labor-intensive, time consuming, and stressful, we've put together some tips to make the whole process go a little smoother. From developing, distributing, and reviewing RFP’s - here are 8 strategies to help you out along the way.

6 Ways to Engage Millennial Donors

EveryAction

Millennials have surpassed Baby Boomers as the nation's largest living generation. They’re also getting more politically active, so it’s a smart move for organizations to engage with them, and if you haven’t been already, it’s not too late! We’ve rounded up six ways to reach out to millennial donors to help boost your fundraising efforts. Rethink mail asks. First, millennials move around, a lot.

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Writing Paper Service Help!

SocialButterfly

At length, in the event that you choose a writer kind that is specific to work with, the purchase price may be much higher. Regardless of what is one’s essay’s purpose, there’s a number. It is crucial that you understand whether the job is in process if you obtain essays on line or has already been completed. In case you are not pleased about some facet of your sample article you have the capability to request a complimentary revision.

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Share G.R.E.A.T. Stories to Advance Your Goals

Getting Attention

Best Buddies International. Like many of you, I’ve been working with storytelling for more than a decade now. And, like many of you, I know we need to do it better. We use too many over-simplified stories—black-and-white stories that don’t ring true. Stories that are all about us, don’t have relevance to our supporters, or don’t map to our organizational identity. Stories that leave the reader or listener thinking “so what.”.

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EveryAction Receives Growth Investment From Insight Venture Partners To Do More Good

EveryAction

I have great news to share. Many of you know that 2018 has already been a landmark year for EveryAction, our team, and our clients. The over 15,000 nonprofits and campaigns served by EveryAction have raised as much in the first half of this year than was raised during the entirety of 2017.

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Our EveryAction Hero: Girls Inc.

EveryAction

Girls Inc. inspires all girls to be strong, smart, and bold. With over 1,400 sites in 400 cities across the United States and Canada, the organization has grown tremendously since its founding in 1864. Through educational programming, mentorships, and advocacy, Girls Inc. focuses on providing girls everywhere the knowledge, resources, and opportunities to live healthy and productive lives.

Why your job is to get donors to talk to themselves.

iMarketSmart

Your job is not to come up with words and images that will persuade or convince people to give. Instead, your job is to come up with words and images that will inspire people to persuade or convince themselves to give. You cannot make people do anything. Inspiring self-talk is the key. . It’s only when people talk to themselves that they make decisions. Therefore, your job is to engage donors in a way that inspires self-talk that makes them feel good.

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4 Simple Guidelines For Your Nonprofit Social Media Storytelling Strategy

J Campbell Social Marketing

Creating a vibrant, effective, and workable social media storytelling strategy can be daunting for many nonprofits, especially small and grassroots organizations with little to no staff capacity or tech savvy. It doesn’t have to be! To begin, take out a piece of paper or your phone and answer this question: “What do our supporters want to hear from us?”. This one answer should guide all of your social media storytelling efforts and provide the backbone of your strategy.

12 Communications Strategies for Nonprofits

Kivi's Nonprofit Communications Blog

You set goals, like these twelve communications goals for nonprofits , including community engagement, raising awareness of issues, and fundraising. And every day you manage tactical communications channels like email, social media, print marketing, PR and more. But what’s in the middle? What connects that tactical work to the larger goals? The answer is Communications or Marketing Strategies. .