Sat.Sep 09, 2017 - Fri.Sep 15, 2017

Measuring Your Communications Effectiveness: 3 Concepts to Keep in Mind

Kivi's Nonprofit Communications Blog

Measuring the effectiveness of your nonprofit’s communications is a complicated puzzle. You have the effectiveness of specific channels like your website or Facebook page. Those depend on the effectiveness of the content you create. That depends on the effectiveness of your editorial calendar.

How to Create a 90-Day Nonprofit Online Marketing Plan (Without Spending Hours On Social Media)

J Campbell Social Marketing

The term “online marketing” can send chills up the spine of even the most seasoned nonprofit professional.

Are fundraising tricks and gimmicks worth doing?

iMarketSmart

An old book filled with timeless lessons. I was cleaning out a cabinet last weekend and I came across an old book I read long ago titled Strategic Selling.

7 Nonprofits Fighting for Immigrant Rights

EveryAction

There are nearly 800,000 people protected under Deferred Action for Childhood Arrivals (DACA). DACA paved the way for these children of immigrants to obtain work authorization and relief from deportation, enabling them to go on to universities and build careers and families. With the announcement of DACA’s repeal, the program has stopped accepting new applications. For those currently in the program, their work permits and legal status will begin expiring March 2018.

6 Ideas to Freshen Up That Busted Blog of Yours

Kivi's Nonprofit Communications Blog

Last month I told you that no, blogging is not dead. But I know several of you read that and replied, “Gee, that’s really great, Kristina. Now tell that to my blog!”

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How Nonprofit Leaders Should Use Twitter

Kivi's Nonprofit Communications Blog

Nonprofit leaders should be using Twitter! Becoming a thought leader or just a good ED or CEO means listening to and connecting with your constituents regarding your core issues. And the best social media network to use for that is Twitter.

Free Resources for September

Wild Woman Fundraising

In the last three months I’ve been working hard to get you exclusive content that you won’t get anywhere else. I’ve rigorously interviewed some of the top nonprofit leaders in the field, hoping to get their advice for what we should do NOW- now that we have a lot to fight for.

Introducing the First Ever Major Gifts Fundraising Benchmark Study

iMarketSmart

The first-ever benchmark study on major gifts fundraising. Today, I’m thrilled to introduce the 2017 Major Gifts Fundraising Benchmark Study. The research was led by Melissa S. Brown and supported by the Association of Philanthropic Counsel. I just funded the effort.

A Second Chance for Fundraisers

The Agitator

Relationship Fundraising is like teenage sex: Everyone talks about it, nobody really knows how to do it, everyone thinks everyone else is doing it, so everyone claims they are doing it too.

Give Us the Inside Scoop on Your Job

Kivi's Nonprofit Communications Blog

Let’s get down to the real nitty gritty! Are you chugging coffee all day? Do you hate your donor management system? Do you have the best co-workers? Tell me all about it!

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Are you a BFF?

Fundraising Coach

I've been seeing a disturbing trend of late: a sharp rise in what I call are BFFs: blunt force fundraisers. Nonprofit leaders willfully skipping planning to jump straight to asking. As the author of Ask Without Fear!® ® , you know I am an advocate for asking.

Can Penelope Burk predict the future?

iMarketSmart

Do you know Penelope Burk? I first found out about Penelope Burk when I was running a marketing agency that solely helped private sector companies (not nonprofits) back in 2009.

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Easy Does It!

The Agitator

Despite opposable thumbs and ‘highly developed’ brains we humans are far simpler than most folks want to believe. So, unfortunately, most of us tend to make things more complicated than necessary. Especially some fundraisers. In his post, Easy is better than hard Nick Ellinger of DonorVoice points out the importance of making human brains ‘happy’ And, it’s ‘easy things’ that make brains happy.

Mixed Links for Nonprofit Communicators

Kivi's Nonprofit Communications Blog

Good afternoon, fine people! Won’t you join me for some of the freshest Mixed Links around… Nonprofit Tech for Good and the Public Interest Registry just released the 2017 Global Trends in Giving Report.

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More or Better Corporate Partnerships? How National Park Foundation Addressed a "Good Problem" [SPONSORED]

Selfish Giving

Heading into the new year, Stefanie Mathew , Vice President of Corporate Partnerships at the National Park Foundation (NPF) , knew the nonprofit had a strong wind at its back.

5 ways to crush your next charity event

CrowdRise

At CrowdRise, we know charity events take a lot of time, resources, and energy. That’s why we created an awesome activity book thing with some ideas for modernizing your event so that you can focus more on what really matters, raising money for your cause. Here’s some of the stuff we’ll cover. Marketing

Do You Recognise This Nonprofit?

The Agitator

Normally I read MarketingProfs to keep abreast of what the smartest of the corporate/commercial marketers are doing, occasionally sifting out some nuggets applicable to our (generally) slower-moving nonprofit sector. But here’s an article from MarketingProfs that purports to turn the tables — These Six Nonprofit Strategies Will Supercharge Your For-Profit Business.

Is Fundraising An Art Or A Science?

The Agitator

Master fundraiser Ken Burnett just wrote an eloquent article regarding the ‘evidence’ supporting making the ‘donor experience’ the cornerstone of fundraising. Is fundraising an art or a science? And is this a useful question? he asks. Indeed, as it turns out, Ken’s mystified that there’s actually debate on the matter.

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Ep231: The North Face: 'Walls are Meant for Climbing'

Selfish Giving