Sat.Jul 29, 2017 - Fri.Aug 04, 2017

4 Smart Ways to Use Thank You Videos in Nonprofit Fundraising

Kivi's Nonprofit Communications Blog

Joshua Clay. We Internet users have a voracious appetite for online video. Video is increasing in nearly every digital channel, from email to web pages to social networks. Done right, it drives clicks and conversions better than text alone.

40k to 4 Million Views! Boost YOUR YouTube Video Views (Case Study)

Getting Attention

Guest blogger Mark Horvath founded and leads Invisible People who shares how to boost your YouTube views from meh to magnificent. BTW, Mark’s video version of this post features a extra tips not found here.

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Trending Sources

How to structure and staff your planned gift shop for the 21st century

iMarketSmart

Jim Collins, author of the best-selling book Good to Great , has three big recommendations for all organizations: Get the right people on the bus. Get the right people in the right seats. Get the wrong people off the bus. So what does this mean for you?

Eminence vs Evidence In Fundraising – Part 3: ‘How’ And ‘Where’?

The Agitator

I noted in Part 1 of this series that “our trade won’t transform from its current eminence-based state to one more evidence-based overnight. In fact, the path to empiricism and scientific proof will be long and rocky. And plenty of disagreement, tension, name-calling, or worse will mark the journey.”

Day in the Life of a Nonprofit Communicator – Emma Morris

Kivi's Nonprofit Communications Blog

Emma Morris. Welcome to the latest installment in our series on the “Day in the Life” of nonprofit communicators, where we ask you to describe your day in your own words. We’d love to feature YOU in this series!

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Stay on Track – A Playlist for NOT Derailing Your Nonprofit Design Project

Mission Minded

Full disclosure, this post comes with tips, passion, AND some serious jams. What an exciting moment! You’ve decided to change your nonprofit’s logo or visual identity. You realized it just doesn’t do your organization justice. Now it’s time to start picking out your favorite colors and fonts, right? Wrong. Nonprofit design should be a strategic […]. The post Stay on Track – A Playlist for NOT Derailing Your Nonprofit Design Project appeared first on Mission Minded.

5 Easy Steps: A Guide to Hiring a Fundraising Consultant

Fundraising Coach

Hiring a fundraising consultant, while incredibly important, can be tricky. With so many firms and so many service packages, how can you tell which is the right choice for your nonprofit? Well, don’t worry!

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Email as a Fundraising Tool – Episode 4

iMarketSmart

Learn how to use email in a way donors love, how to use it to track engagement, some pitfalls to avoid, and much more. Visit iMarketSmart.com to learn more about MarketSmart. The post Email as a Fundraising Tool – Episode 4 appeared first on MarketSmart, LLC |.

Who’s A Poor Fundraiser To Believe?

The Agitator

Who could resist reading a blog post with this title — The most deadly error in fundraising — from esteemed fundraising creative Jeff Brooks?! I jumped right on it. Jeff’s most deadly error: “Assuming your donors don’t like to hear from you — and that too much contact (whatever that means) will drive away donors, causing your donor file to erode and eventually collapse. There’s no evidence that it’s true.

Mixed Links for Nonprofit Communicators

Kivi's Nonprofit Communications Blog

Zambra, Asheville, NC. Good Friday to you, kind people! Let us partake of the finest Mixed Links in the land… ( But make sure you stay til the end to check out the great webinars we have lined up for you over the next several weeks! ).

The danger of seeking 100% online giving

Fundraising Coach

Online giving definitely is growing. And if you listen to the growth statistics, you may feel you can fully fund your organization using online giving tools. If that's you, stop. Seriously. When something grows from 1% to 2% it's 100% growth, but it's still not the other 98%.

3 questions to ask before you spam, spray and pray

iMarketSmart

When done right, email and print work very well together to produce results. But too many nonprofits turn those effective channels into “spam” and “junk mail.” ” I call this brand of offensive, obnoxious, and irritating marketing “spamming, spraying and praying.” ” Here are 3 questions to consider before you hit that button or sign that purchase order yet again: 1- Did you get their permission to communicate with them?

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Fundraising In Alice’s Restaurant

The Agitator

OK Kids — especially the young (under 50) and those blessedly old — I’m gonna take you on a trip down Memory Lane in hopes of dealing with Tom’s question Who’s a Poor Fundraiser to Believe? If you have the usual internet-gnat attention span, please move on now. This is gonna take a few minutes. Let me explain. Better yet. Stick with me because there’s a great treat at the end.

Media Relations Lessons from My Summer Vacation Fiasco

Kivi's Nonprofit Communications Blog

The modern media relations lessons we teach at Nonprofit Marketing Guide were reinforced for me personally last week.

Interview with Ellen Bristol-What Now?

Wild Woman Fundraising

Ellen Bristol, author of The Leaky Bucket and Fundraising the SMART Way, shares in this 30 minute interview, WHY you’re not succeeding in fundraising and what to do with it. Imagine if you had more donor, sponsor, and grant opportunities than you knew what to do with!

Three Ways to Be Charitable

Cause Related Marketing

"Charity" by Anrea del Sarto I’ve spent a big chunk of my career working with or for charities. Many of my dearest and ablest friends are in the charity ‘space.’ And the creativity and problem-solving coming out of the nonprofit sector has never been greater.

Are You Making A Difference?

The Agitator

For many people, the value they find in what they do (after the pay raise and reputation gain) is whether they are actually making a difference. Are they improving something — their product, service, work culture, community, the world?

Don’t Miss This Great Stuff Happening in August

Kivi's Nonprofit Communications Blog

Here’s what’s happening at Nonprofit Marketing Guide this month: Online Training: Aug 2: Thought Leadership for Nonprofits: Marketing to Build Your Authority and Share Expertise with Kivi Leroux Miller.

Aug 2

Funding is being cut. What do we do now? Bruce Burtch Interview

Wild Woman Fundraising

I was so lucky to get to chat with Bruce Burtch about cross sector partnerships in this 27 minute interview.

Think AND Simplify?

The Agitator

In another incarnation, I spend a lot of time trying to get farmers to adopt ‘best practises’ that would improve their productivity and profitability while at the same time lessening their environmental footprint.