Sat.Mar 25, 2017 - Fri.Mar 31, 2017

5 Things Reporters Really Want From PR Specialists

Kivi's Nonprofit Communications Blog

Don’t frustrate the reporters you’re trying to reach. When you open your e-mail box, which messages are you most likely to open: generic messages from unknown senders or personal notes sent by someone you know? The answer to this question is obvious, right?

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How to discover planned gifts using interns because you can’t afford a telemarketing firm

iMarketSmart

Make sure the intern cares about your mission. Have the intern view videos, read reports and talk to program staff (and beneficiaries) so they are familiar with stories about the impact your organization delivers. Pull a list of longtime loyal donors (over 60 is preferable). Write a letter to the donors but have the intern personalize and duplicate it, hand address envelopes, and mail them to donors letting them know the intern will be calling the following week. Thanks for _.

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Trending Sources

How to Memorize Your One Minute Message

Mission Minded

You’ve spent a lot of time devising the perfect elevator pitch, or One Minute Message, for your organization. But now what? Don’t leave your One Minute Message stranded on your computer! Now’s the time to get practicing and take it out on the town.

Recap of #17NTC – Digital storytelling, donor retention, creating digital content that wows

J Campbell Social Marketing

On a cold, rainy March day in Boston I set off to meet other nonprofit technology professionals at the 17 th annual NTEN Nonprofit Technology Conference in Washington, DC. When people ask me “How was the conference?”

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Breaking Down Silos: Integrating Marketing and Fundraising Departments #17NTCteam

Kivi's Nonprofit Communications Blog

Kivi was part of a fantastic session at last week’s Nonprofit Technology Conference called Breaking Down Silos: Integrating Marketing and Fundraising Departments. Kivi, along with Big Duck CEO Sarah Durham, led a panel that consisted of Hannah B.

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Mixed Links for Nonprofit Communicators

Kivi's Nonprofit Communications Blog

Drinks in DC for #17NTC with Amy Albrecht, Angela Crist, and Maggie Siemer. Happy Friday AND “Happy Birthday” to my sister and business partner, Kivi! We’re celebrating her birthday with a special offer – save $200 on our All-Access Training Pass.

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Twitter for Newbies – A Step-by-Step Guide to Success

J Campbell Social Marketing

Are you a newbie to Twitter? Do you often ask the questions: What is the best way to set up my Twitter profile? How can I find people to follow? What’s a hashtag, and how can I use it? What in the world should I tweet? How often should I tweet and retweet? Where do I find topics to tweet about? What tools are available to help me save time on Twitter?

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If You Must Deal With The Boss And Board

The Agitator

I guess I just started out in a grumpy mood this week, on Monday implying that for most fundraisers, hanging on to their donors was too demanding, beyond their ability.

Ep208: Amway's Nutrilite 'Power of 5' is Fighting Malnutrition Around the World

Selfish Giving

Today on CauseTalk Radio , Megan and I talk to Jeff Terry , Global Head of Corporate Social Responsibility, Amway Corporation , about Power of 5.

Your Email Marketing and E-News Questions…Answered! [FREE WEBINAR]

Kivi's Nonprofit Communications Blog

You have questions about how to use email to engage your supporters. Kivi has answers. During our FREE WEBINAR next week, Kivi will answer: 30 Email Marketing Questions in 30 Minutes. Wednesday, April 5, 2017. 1:00 p.m. ET (10:00 a.m. Pacific).

Why You Should Stop Emphasizing Tax Savings When Promoting Planned Gifts

iMarketSmart

A well-known speaker once led the opening presentation at the ACGA Annual Symposium right in my backyard— Baltimore, Maryland. In his presentation, he mentioned that about 2.5 million people died in the U.S. in 2012 with an estimated 6% (150,000) leaving charitable bequests.

Your Audience Isn’t Everyone

Ann Green

The board chair at a place where I used to work would often say, “We need more people to know about us.” Does that sound familiar? It’s tempting to cast a wide net so as many people as possible can find out about your organization, but that’s not a good strategy.

Why some people rise in fundraising

Wild Woman Fundraising

Check out the first post in this series, all about how to get that fundraising job ! And if you’d like to learn even more about moving on up in fundraising, then join us at the Fundraising Career Conference, April 17, 19 and 21st, 2017. Learn more here. Getting a raise & moving on up.

Celebrate with Kivi by Saving $200

Kivi's Nonprofit Communications Blog

It’s Kivi’s birthday tomorrow and to help her celebrate, we are inviting you to join our amazing All-Access Pass Holder community (and save $200). Today and tomorrow, you can save $200 off our Annual All-Access Training Pass.

A Man Of Infinite Patience In A World Of Imposters

The Agitator

Roger surprised and impressed me yesterday with the incredible display of patience and tolerance displayed in his post, Donor Retention: Good News And Poor Excuses. The ‘good news’ in his post was that, according a Boomerang survey of 775 nonprofits, 67% are tracking their donor retention rate, as compared to 55% in 2014. That improvement moved Roger to write: “At last!

Careers in Fundraising-What You Need to Know

Wild Woman Fundraising

Over the last five years, I’ve written a lot about how to get a good fundraising job, and how to keep from making the mistakes that I made. I got so psyched about fundraising careers that I wrote a book about it, called Get the Job! Your Fundraising Career Empowerment Guide.

Who else wants a higher salary?

Wild Woman Fundraising

Are you tired of being broke at the end of the month? Would you like to have some savings and even put some money away for retirement? Maybe like Destiny’s child, you are asking your job, “Can you pay my bills? Can you pay my telephone bills? If so maybe we can chill-.

Back To Basics: Lifetime Value (LTV)

The Agitator

Tom’s rant, A Man of Infinite Patience in a World of Imposters , triggered helpful comments from fellow Agitators on what can be done to help organizations better focus on understanding and measuring retention rates and other key metrics.

Worst Fundraising Mistake?

The Agitator

Last week, Jeff Brooks, no fundraising slouch, asserted that the “worst mistake you can make” in fundraising is “confusing yourself with your donors” Argues Jeff in this post : “Remember that your donor is different from you. She knows less (or rather, she knows different things). She’s probably quite a bit older than you. She’s paying less attention than you are. When you ignore those differences, you will miss the mark.”