Sat.Jun 08, 2019 - Fri.Jun 14, 2019

Newsjacking: From Roadkill to Rock Stars

Kivi's Nonprofit Communications Blog

During the wee hours of the morning of April 8 th , I received a call from Tom Harrison, director of the award-winning North Carolina Black Bear Festival and Bear-ology Museum. Tom and I met a few months earlier at my G.R.E.A.T. media relations presentation for NC ShowFest.

Optimized Mobile Donations Now with Apple Pay

EveryAction

Mobile is an increasingly valuable medium for nonprofits. According to the M+R Benchmarks Reports , in 2018 mobile accounted for 48% of all traffic to nonprofit websites. Despite this increase in mobile traffic, up from 44% last year, mobile users accounted for just 30% of gifts, and 21% of revenue.

Now Available: Executive Summary (PDF) of My Webinar On ‘Fundraising Climate Change’

iMarketSmart

A few weeks ago I hosted a webinar about Fundraising Climate Change (a term I developed some time ago and included in my book titled Engagement Fundraising ).

Don’t Ignore Your Donors This Summer

Ann Green

Summer is almost here, yea! This is often a quieter time for most nonprofits, but you don’t want to be too quiet and ignore your donors. In fact, this is a great time to do some relationship building.

If I Were Launching a Social Media Strategy from Scratch.

Kivi's Nonprofit Communications Blog

If I were starting from scratch with social media, or revamping a social media strategy, here’s what I would focus on in Facebook, Instagram, Twitter, and YouTube. Facebook The majority of the content created for Facebook would be uploaded video and live streams. The majority of time spent on the platform would be in Groups. I would build an ad strategy around people who had watched videos or shown interest in events and create look-alike audiences for those people.

Summer School: 6 Steps to a Stronger Brand

Mission Minded

School’s out for summer! That means beaches, barbeques, baseball, and… branding? Yes: branding. Now that hallways aren’t awash in students. The post Summer School: 6 Steps to a Stronger Brand appeared first on Mission Minded.

Newsletter: Coca-Cola, L. L. Bean, Subaru Share Secrets for Partnership Success ; Smirnoff Toasts LGBTQ+ Community ??; Build an Engaged Audience with a Book Club

Selfish Giving

I moderated a great panel at the Engage for Good Conference with the National Park Foundation on how nonprofits can attract companies from a variety of industries. Kim Hirose from NPF recorded footage from the session and I have eight clips to share with you.

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Do Best Practices Guarantee Success?

Kivi's Nonprofit Communications Blog

When communications directors are lobbying their executive directors to approve their enrollment in our Communications Director Mentoring Program , we will occasionally get questions like this: Will participating in this program guarantee this, that or the other?

Mixed Links for Nonprofit Communicators – June 14, 2019

Kivi's Nonprofit Communications Blog

Cosmos. Orange Beach, AL It’s been a hectic week here and I am very happy it is Friday. Help me kick off the weekend with the best articles, posts, tips, and more from around the world of nonprofit marketing and fundraising.

June 172

Use Your Summer to Strengthen Your Brand

Mission Minded

School’s out for summer! That means beaches, barbeques, baseball, and… branding? Yes: branding. Now that hallways aren’t awash in students. The post Use Your Summer to Strengthen Your Brand appeared first on Mission Minded.