Sat.Oct 12, 2019 - Fri.Oct 18, 2019

Easy Ways to Lower Your Stress Levels #NPCOMMLIFE

Kivi's Nonprofit Communications Blog

You’re rushed in the morning and you leave your raincoat or umbrella, and it, of course, rains. You didn’t get gas yesterday because you just wanted to get home after a long day and now you have to unexpectedly drive across town to take your child to the doctor.

MarketSmart + The Giving Institute

iMarketSmart

In case you couldn’t tell from the title of today’s blog post, we have some exciting news to share with you! MarketSmart is the newest member of The Giving Institute.

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5 Social Media Video Tips for Nonprofits

J Campbell Social Marketing

What if I told you that Google did a study around year-end giving that discovered that a whopping 57% of people who watch a video for a nonprofit go on to make a donation ? .

Newsletter: 7 Clever Cause Activations for the Fall ; How to Warm Up Cold Email Subscribers ; Chobani Launches New ‘Charity Flavor’ with American Farmland Trust

Selfish Giving

This past week, I got a great question from a reader asking when and how to clean your email list. You know I'm a big believer in email and newsletters - and with good reason. Campaign Monitor just came out with a report that showed "across the board, donors prefer email.

Nonprofit Explainer Videos: Two Examples from Feeding America

Kivi's Nonprofit Communications Blog

An explainer video explains who you are and what you do in simple and clear yet engaging language. Explainers can also cover concepts, problems and programs.

The 80-20 Rule is DEAD!

iMarketSmart

It’s no longer 80-20 but, rather, 70/.7. According to our research, tons of nonprofits spend most of their fundraising budget on efforts focused on acquiring low dollar donors. Yet they only make up 7% of all donation revenue year after year.

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How to Raise Money Using Facebook Stories

J Campbell Social Marketing

Are you using Facebook Stories for your nonprofit, or on your personal profile? These ephemeral, Snapchat-style Stories now have more than 500 million daily users across Facebook and Messenger. This means that one-third of Facebook’s 1.5

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Doing More Videos: Getting Over What’s Holding You Back

Kivi's Nonprofit Communications Blog

On today’s Video Strategy for Nonprofits webinar, I organized my presentation around the barriers that are holding nonprofits back from fully embracing video as the superior communications channel that it is for so many different marketing goals.

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Mixed Links for Nonprofit Communicators – October 18, 2019

Kivi's Nonprofit Communications Blog

Good day, good friends! Ready for the best articles, posts, tips, and more from around the world of nonprofit marketing and fundraising? This week you can get started on Instagram or show off your expertise there or on YouTube. I also have tips for year-end giving, Facebook changes, and a plea to think about how you recognize donors.