Sat.Oct 21, 2017 - Fri.Oct 27, 2017

Is shaming an effective fundraising strategy?

iMarketSmart

I was intrigued. . A few weeks ago one of my employees (Nicole) forwarded the following email to me from her beloved alma mater. It was from the president of the school. Impressive! The subject line made clear that he was going to let her know how she can help the University of _. “That’s interesting,” I thought to myself. I wondered if she felt that the University had helped her so much that she would want to return the favor.

How to Create and Use a Nonprofit Social Media Calendar [with template]

J Campbell Social Marketing

As a nonprofit marketer, you wear many hats. Between answering emails, making phone calls to supporters, editing the annual appeal letter and coordinating fundraising events, who has time to maintain more than one social media site? You do have time. I promise.

Trending Sources

Fundraising Made Simple

The Agitator

Both Jeff Brooks and the Better Fundraising blog deliver the simplest of fundraising strategies for the holiday giving season … BE THERE! Their point. ‘Tis not the season for persuasion. Donors are well-primed. They don’t need to be persuaded … rather, just reminded that they already love your cause and are committed to it.

Build a Rapid Response Media Protocol at Your Nonprofit

Kivi's Nonprofit Communications Blog

In a today’s media world, speed is critical. To effectively spread the word about your work and your organization, you need more than a strong message — you need to be able to deploy this message to the right people at the right time.

News 21

3 questions every major donor asks themselves after they give

iMarketSmart

“What did they do with my money?”. Would my money yield more impact if I gave it to another organization?”. “Do Do they make me feel good or bad?”. Related Posts: >>5 thoughts that might lead your supporters to feel donor remorse. >>Is Is Your Donor “Endangered”? LIKE THIS BLOG POST? LEAVE YOUR COMMENTS BELOW AND/OR SHARE IT WITH YOUR PEERS! The post 3 questions every major donor asks themselves after they give appeared first on MarketSmart, LLC |.

More Trending

12 astounding ways engagement fundraising can help you right now

iMarketSmart

Here are a dozen ways engagement fundraising helps nonprofits all around the world. Focus on your oldest supporters and Legacy Society members who have no children and capacity (this is the essential component of the strategy for generating revenue quickly).

Ep237: How Visit.org is Partnering with Nonprofits to Offer Unique Travel Experiences

Selfish Giving

Today on CauseTalk Radio , Megan and I talk to Michal Alter , Co-Founder and CEO, Visit.org , about how this B-Corp is curating different local travel experiences — ranging from free to several thousand dollars per person — all in the name of social good!

5 Fatal Donor Communication Mistakes Nonprofits Should Avoid

Ann Green

Donor communication can be the key to growing your nonprofit’s community and reaching your fundraising goals. Be wary of these 5 fatal communication mistakes! By Steve Page.

Creative Strategies to Get the Media to Cover Your Next Event

Kivi's Nonprofit Communications Blog

Do you expect the media to attend your fundraisers or other events? And once you get them there, do you know how to control the story they tell?

Creating Your Fundraising Caseload – Part 1 (Episode 16)

iMarketSmart

On today’s episode we discuss creating a strong fundraising caseload. As you’ll hear, we dive pretty deep into this topic, so this discussion is split into 2 episodes. Stay tuned next week for the conclusion to this discussion.

Make It About Me

The Agitator

Earlier posts this week have touched on the issue of donor motivation. Why do some people give and others not … or significantly less? Is there a time when donors are especially ‘primed’ to give? Why and when is that and should your communications tactics change a bit? Perhaps the most vexing question for fundraisers is: Why do some people, who by all reckoning (in terms of known interest, capacity, awareness) should give, still not give?

Are you ready to fail? You better be!

Wild Woman Fundraising

Are you friends with failure? I remember at one of my old nonprofit fundraising jobs, making the smallest mistake was the cause for disciplinary action, reprimand, and dire accusations of waste and thoughtlessness. Imagine if we encouraged our fundraising staff to make mistakes.

Mixed Links for Nonprofit Communicators

Kivi's Nonprofit Communications Blog

The Louis. Birmingham, AL. I hope you had a week that didn’t suck! Some weeks, that’s all we can hope for.) Let’s cap it off, sucky or not, with some Mixed Links… If you are interested in participating in M+R’s 2018 Benchmark Survey, see this post.

Cue Cards.

CrowdRise

CrowdRise Spotlight Fundraising

Has Generosity Peaked?

The Agitator

Call me Chicken Little, but I’m afraid. And maybe you should be too. For over 15 years the Lilly Family School of Philanthropy (Indiana University) has tracked the giving of nearly 10,000 families and individuals in the US. Their newly released data is here — Generosity for Life. The bad news is that American generosity seems to have peaked … in fact, it did so in 2005, when average giving was $1,024. The most recent year (2015) measured was $872.

Day in the Life of a Nonprofit Communicator – Blair Trexler

Kivi's Nonprofit Communications Blog

Blair Trexler. Welcome to the latest installment in our series on the “Day in the Life” of nonprofit communicators, where we ask you to describe your day in your own words. We’d love to feature YOU in this series!

The Joyful, Fighting Spirit Of Tom Mathews

The Agitator

Too often we focus on the technical tactics of fundraising, spending far too little time on the intangible, but all-important, heart and soul that form the foundation of all causes and movements. In a world too invested in maintaining silence, the hero’s words of truth ring out like a pistol shot.

Your next campaign in 5 steps

CrowdRise

By now, you’ve probably heard about social fundraising and its importance in keeping your cause relevant, engaged, and growing in today’s online world. Through social fundraising, you can turn your donors into fundraisers, multiplying the impact of their dollars. Doing this allows you to share your mission through their personal lens to help raise awareness and ultimately get more donations than ever before. Fundraising Marketing

More…About Me

The Agitator

In my experience, very few fundraisers understand the essential importance of donor identity. Unless you understand “why” a donor gives you’re more likely than not to miss the mark. That’s why Tom’s In Make It About Me and the terrific post he cites by Katrina VanHuss ( Why I Care About Your Cause, But Don’t Donate ) are so important. Those who’ve read the piece will recall that Katrina describes her personal experience caring for her father, who suffered and died from Parkinson’s disease.