January, 2017

3 Realistic Social Media New Year’s Resolutions for Nonprofits

Kivi's Nonprofit Communications Blog

I apologize for the headline (and the macarons). I had to get you here and I knew “New Year’s Resolutions,” and sweets, might work. But here’s the thing – I don’t believe in New Year’s resolutions. I think if you want to make a change, now is as good a time as any.

3 Techniques to Avoid Getting Overwhelmed in 2017

Getting Attention

Guest bloggers Beth Kanter & Aliza Sherman wrote The Happy, Healthy Nonprofit , a must read for communicators & fundraisers. If there is one thing we can agree on, it is that that last quarter of 2016 was especially stressful.

I must sound like a broken record but here’s more nonprofit data that will inspire you to focus more on major donors

iMarketSmart

The left-leaning Institute for Policy Studies crunched the data from Giving USA Foundation’s annual philanthropic survey to figure out who was giving what.

10 Reasons Every Home Should Have an Essential Oil Diffuser

Non Profit Marketing 360

With a lot of artificial air fresheners with harmful chemicals these days, it is good to resort to something that falls into the natural side. The best essential oil diffusers have been gathering more and more attention lately because of their numerous advantages and benefits.

Making a living without a job-An interview with Barbara Winter

Wild Woman Fundraising

Mazarine Treyz: Hey, everybody. Welcome. This is Mazarine Treyz of Wild Woman Fundraising and today I am talking with Barbara Winter, the author of Making a Living Without a Job. This book has been an inspiration for me throughout my path through entrepreneurship. I’ve given it to other people.

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More Trending

How to ensure that your letter signer will sign your fundraising letter even if he/she doesn’t like it

iMarketSmart

I’ll skip to the end and tell you how: Set some ground rules with whoever you ask to sign your fundraising letter. Usually, a letter signer won’t sign a fundraising letter for the following reasons: a. Because it doesn’t sound like her. Because it looks weird (i.e.

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The Best of Social Marketing in 2016

Social Marketing and Social Change

What are some of the best papers published in social marketing this past year? This list of 10 represent the best work I came across in journals outside of the social marketing journals - Journal of Social Marketing and Social Marketing Quarterly.

13 Behaviors to start building trust at your organization

Wild Woman Fundraising

Here is the invisible thing that’s holding you back in your work. Here’s a diagram you can use to understand interactions at your nonprofit. MT: So what if I’m a new executive director and I want my board to trust me? You talked earlier about how boards can bully executive directors.

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10 Best Cause Marketing Promotions of 2016 [SLIDESHARE]

Selfish Giving

10 Best Cause Marketing Promotions of 2016 from Selfish Giving Welcome to my annual 10 Best Cause Marketing Promotions of 2016. As always, it was a great year for cause marketing.

Day in the Life of a Nonprofit Communicator – Justyna Krygowska

Kivi's Nonprofit Communications Blog

Justyna Krygowska. Here’s the latest installment in our series on the “Day in the Life” of nonprofit communicators, where we ask you to describe your day in your own words. We need to hear from you!

1 Week into 2017: Where are You Headed?

Getting Attention

This practical, doable marketing plan template takes you from goals to benchmarks, work plan, action, and impact! . Eeesh! Those New Year’s resolutions—including the ones we set for marketing and fundraising work—are so hard to keep.

9 ways to be a more human fundraiser in 2017

iMarketSmart

As your supporters get bombarded with more and more messages from advertisers and competitors (other fundraisers) you’ll need to stand out. The best way to do that is to be more human, authentic and real. Here are nine ways to do just that this year: . Share personal stories with your donors. Be real. Be open, honest and transparent. Suppose your nonprofit got hit with a lawsuit or did something wrong. Don’t cower. Be forthcoming instead. Open up lines of communication.

How to Create a Better Annual Report

Ann Green

It’s annual report season, for better or for worse. Often it’s for worse since many of them are long, boring booklets that put your donors to sleep. You don’t have to do an annual report, but you do need to share accomplishments with your donors.

6 circles that will change your world

Wild Woman Fundraising

Read about the invisible thing that holds you back at your nonprofit. MT: Let’s say that for example, I’m a new development director and I want my executive director to trust me. How would I start making this happen? MP: I think it’s called transactional analysis.

Ep199: How One Vermont Grocery Store Raised $300,000 for Charity

Selfish Giving

Today on CauseTalk Radio , Megan and I talk to Allison Weinhagen , Director of Community Engagement at City Market, a 16,000 sq. community-owned food cooperative in downtown Burlington, Vermont. Anytime you check-out at City Market , you can choose to "round up" your total to the nearest dollar.

Nonprofit Communicators, It’s Time to Level Up!

Kivi's Nonprofit Communications Blog

I recently contributed an article to the Communications Network’s biannual journal, Change Agent , called It’s Time to Level Up!

Cats And Dogs And Donors

The Agitator

In one of his most clever and amusing posts ever, What my cat taught me about fundraising , fundraising creative Jeff Brooks gives us an important warning about relationships built upon delusions.

9 simple pointers for writing better emails and letters to your donors

iMarketSmart

I failed to get into business school. I hoped to be a business major at the University of Maryland in the 80’s. But my ability to read, comprehend and recapitulate the institution’s business lessons was not so good. I didn’t make the cut and failed to get even close to acceptance into the business school. So, I decided to become a journalism major instead even though I wasn’t very good at writing. My dream was to have my own ad agency some day.

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The Good, the Bad, and the Ugly in Year-End Fundraising – Part One

Ann Green

At the end of November, I made year- end donations to 25 organizations. Because I was worried about people who would be left behind in the new administration, 11 of these were new donations.

How to build trust

Wild Woman Fundraising

Mazarine Treyz: Hey, everybody. Welcome. This is Mazarine Treyz of Wild Woman Fundraising, and today we’re interviewing Marc Pitman, author of Ask Without Fear and the founder of the Concord Leadership Group. He advises nonprofits about leadership and fundraising.

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Ep197: Millennial Start-Up Love Your Melon is Putting a Cap on Pediatric Cancer

Selfish Giving

Today on CauseTalk Radio , Megan and I talk to Alex Meysman , national event director at Love Your Melon (LYM). The online retailer donates 50% of the profits from each sale made to find a cure for pediatric cancer and to support families impacted by cancer.

Thirsty for Online Fundraising Data? Check Out the Luminate Online Benchmark Report 2016

Kivi's Nonprofit Communications Blog

Email is still gold. And the shift from quantity to quality is ON! These are some of the key takeaways from the new Luminate Online Benchmark Report 2016 by Blackbaud.

What A 5 Year-Old Can Teach You About Donor Retention

The Agitator

Irish fundraiser Simon Scriver produces a near-constant flow of bits and pieces on his Twitter feed (@ToastFundraiser). Some relate to fundraising, some to charity doings and some simply to the hilarity of the human condition.

Introducing MarketSmart’s 2017 IN’s & OUT’s

iMarketSmart

Happy New Year everyone! Each year my IN’s & OUT’s usually get passed around and shared quite a bit. Sometimes they ruffle some feathers. For others, they inspire! What do you think of this year’s collection? PLEASE LEAVE YOUR COMMENTS BELOW!

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The Good, the Bad, and the Ugly in Year-End Fundraising – Part Two

Ann Green

In my last post, The Good, the Bad, and the Ugly in Year-End Fundraising – Part One , I gave examples of how organizations thanked me, welcomed me as a new donor, and recognized my monthly gifts after I gave my year-end donations.

Have you ever been betrayed?

Wild Woman Fundraising

I remember my last fundraising job, sitting in my chair at my desk, late into the night, week after week, month after month, trying to get ahead of my task list. I thought that maybe, just maybe, my boss would give me a raise, or a better title, if I worked harder and did 5 people’s jobs.

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Ep196: Sarah Durham on How Branding + Fundraising = Brandraising

Selfish Giving

Sarah Durham, Big Duck. Today on CauseTalk Radio , Megan and I talk to Sarah Durham , CEO of Big Duck , a communications firm that is a leader in Brandraising - a proven approach to fundraising that puts the focus on marketing, branding, and communications.

Is Community Engagement or Awareness Essential? Depends on Your Mission.

Kivi's Nonprofit Communications Blog

Will the way an arts organization approaches its communications work vary significantly from a social service agency? Over the seven years that we’ve done the Nonprofit Communications Trends Report , we’ve seen few significant differences between nonprofits with different missions.

Your Key Metrics In Minutes For A Stellar 2017

The Agitator

It’s fashionable these days for many nonprofit fundraisers and their consultants to claim they’re ‘data-driven’ Problem is, most folks focus on the ‘data’ part of the slogan; few understand the requirements of the second word — ‘ driven’.

8 simple ideas to involve your donors and build deeper connections

iMarketSmart

Montgomery was a famous author in the early 1900’s. Her novels were internationally renowned. She once said, “Tell me and I forget. Teach me and I remember. Involve me and I learn.” ” This is so true. Involvement is one of the best ways to build seriously deep connections. It can mean the difference between no gift and the ultimate gift. There are millions of ways you can do this. Here are eight of them: Be transparent and give them access with a personal tour.

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Start the New Year on the Right Track

Ann Green

Happy New Year! I hope you had a good holiday. I just returned from my family’s annual trip to Florida. It’s quite a contrast from dreary Boston, but at least there’s no snow (yet). I also hope 2016 was a good year for your organization, and 2017 will be successful, too.

How to stay competitive in your fundraising career

Wild Woman Fundraising

According to LinkedIn , here are the top skills for 2017. Here are the hottest, most in-demand skills around the world: Cloud and Distributed Computing. Statistical Analysis and Data Mining. Web Architecture and Development Framework. Middleware and Integration Software. User Interface Design.

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7 Year-End Fundraising Practices That Work All Year

Fundraising Coach

Year-end fundraising is a bountiful time in the life of the nonprofit. Giving Tuesday and holiday-themed asks are just the beginning of the strategies that nonprofits employ for the end-of-year season. But many of these practices are too beneficial to reserve for the end of the year alone.

Sharing the MLK, Jr. Holiday in a Culturally Competent Way

Kivi's Nonprofit Communications Blog

Contributing Writer Antionette Kerr will be blogging this year for us on several topics, including cultural competency in nonprofit marketing and fundraising. Working effectively cross-culturally is an especially important topic for people working in nonprofit communications.