July, 2017

Lessons from the Boy Scouts Controversy: Be Prepared

Kivi's Nonprofit Communications Blog

Even if you have no connection to Boy Scouts of America, you are probably well aware of the organization’s motto: Be Prepared. But in the wake of President Donald Trump’s address to the organization’s Jamboree this week, it appears BSA’s media relations team wasn’t following that motto.

Finally revealed, a profile of the ideal major gift officer


Thanks to the Education Advisory Board , we now know what the ideal major gift officer looks like. Their Advancement Forum sought to understand what makes a top major gift officer tick. So they surveyed over 1,200 major gift officers at 89 colleges and universities in the U.S.A

Your Official #NN17 Local's Guide to Atlanta


We're just a few weeks away from one of the most highly-anticipated progressive conferences of the year and we're so excited to be headed down South to the front lines of social change. Considering our team is obsessed with weekend trips to Hotlanta, we thought we'd share some favorite local spots to eat, drink, party, and enjoy the sights while visiting for Netroots 2017. Check out the list below and make sure to read the travel tips at the end! Ebenezer Baptist Church & The King Center.

How to Become a Stellar Nonprofit Storyteller

J Campbell Social Marketing

In my last post, I described some of the benefits of combining the powerful one-two punch of great stories and social media. To capitalize on those benefits, what qualities do you need to be an effective storyteller for your nonprofit?

Interview with Jeff Schreifels-What to do in times of turmoil

Wild Woman Fundraising

I recently had the pleasure of interviewing Jeff Schreifels, senior partner at the Veritus Group, a major gifts consulting firm, on what nonprofits are doing now in this time of economic uncertainty, and what we SHOULD be doing.

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Three Ways to Be Charitable

Cause Related Marketing

"Charity" by Anrea del Sarto I’ve spent a big chunk of my career working with or for charities. Many of my dearest and ablest friends are in the charity ‘space.’ And the creativity and problem-solving coming out of the nonprofit sector has never been greater.

Should Nonprofits Use Video for Internal Communications?

Kivi's Nonprofit Communications Blog

Damien Johnson. Distributing information to your entire organization can be difficult, especially in a time of transition. Damien Johnson was a member of our Communications Director Mentoring Program and shared this great idea on using video for internal communications. Kristina.

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More Trending

Connect Supporters with Local Elected Officials using Local Advocacy


Change doesn’t just happen in Washington, DC. Across the country, state and local governments make meaningful policy decisions that affect nearly every issue - from preventing gun violence, to protecting the environment, or safeguarding LGBTQ rights. That’s why we expanded EveryAction’s industry-leading advocacy tools to include Local Advocacy. EveryAction clients have already used advocacy forms to send hundreds of thousands of messages to federal elected officials.

How to Collect Stories About Your Nonprofit [WORKSHEET]

J Campbell Social Marketing

Last week’s lesson in Storytelling Summer School detailed the 5 types of stories you need to actively collect and share about your nonprofit and it’s impact. (If If you didn’t grab the free Story Collection Worksheet , grab it here.).

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Sometimes, I Hate Being a Fundraiser.

Wild Woman Fundraising

I don’t like to say it, but it’s true. Work Your Proper Hours! I hate the way fundraisers are underpaid and under-appreciated. Here’s a way to get paid more ). I hate the revolving door where fundraisers stay 12-18 months tops.

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Connect With Your Donors by Telling Stories

Ann Green

When your donors open your appeal letter or newsletter, do you bore them with a bunch of mind-numbing statistics, or do you share a story about how the Wilson family moved out of a shelter and into a home of their own? If you’re making a difference, you have stories to tell. Donors love stories.

NONPROFITS: 15 Instagram Tips, Tricks and Features You Don’t Want to Miss

Kivi's Nonprofit Communications Blog

“You don’t take a photograph. You ask quietly to borrow it.” — Unknown. Photo by Priscilla Du Preez on Unsplash. The photo social network Instagram is on its way to 1 billion users, alongside Facebook and WhatsApp.

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Almost four years ago I declared: “The Fundraising Pyramid Is DEAD!”


Is the fundraising donor pyramid dead? Recently I was reminded of a blog post I wrote four years ago that got a lot of attention. Some of the reactions were not so kind.

Ep224: How Children's Miracle Network Raises 70% of its Revenues from Retailers

Selfish Giving

Today on CauseTalk Radio , Megan and I talk to Clark Sweat , Chief Revenue Officer at Children's Miracle Network (CMN), about CMN's incredible success with checkout charity. On the show, Megan, Clark and I discuss: Clark Sweat, Children's Miracle Network.

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How to Use Live-Streaming Video to Share Stories as They Happen

J Campbell Social Marketing

So what is “live-streaming video”? Live-streaming means filming a video as it happens and broadcasting it via social media. This may sound terrifying to the uninitiated but take note: Live-streaming video is the most popular form of video content on the web today.

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Interview with Ellen Bristol-What Now?

Wild Woman Fundraising

Ellen Bristol, author of The Leaky Bucket and Fundraising the SMART Way, shares in this 30 minute interview, WHY you’re not succeeding in fundraising and what to do with it. Imagine if you had more donor, sponsor, and grant opportunities than you knew what to do with!

Dear Donor: You Suck

The Agitator

Sometimes the behavior of folks who call themselves ‘fundraisers’ leaves me speechless. For this example, I’ll let Adrian Salmon ‘s first-hand report speak for all the real fundraisers who care about donors.

FACEBOOK DUMP: Catch Up With 22 of the Latest Posts on Features, Fundraising, Ads and Engagement

Kivi's Nonprofit Communications Blog

Billion. Monthly. Users. Facebook hit this momentous milestone late last month. If Facebook were a country, it would be the most populous nation on earth, far surpassing China’s population of 1.4 billion. Source: [link].

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Introducing the Engagement Fundraising Podcast – Now Available!


Today is a great day! I’m so excited to tell you about a brand new weekly podcast that I’m on all about engagement fundraising! Now available on Apple Podcasts is MarketSmart’s new podcast, Engagement Fundraising! The show features myself and our new podcast producer, Tim Chaten. The podcast launches with three episodes discussing the 8 Core Components of Engagement Fundraising, the 7 Principles of Engagement Fundraising and Donor Surveys.

Build Relationships With Your Donors by Having an Open House

Ann Green

Building relationships with your donors is a year-round effort. There are many ways to build relationships. One that’s more personal is having an open house at your organization. If you can’t hold one on site, have it at a restaurant or other venue. You may be able to find someone to donate space.

5 Ways to Use Facebook Live In Your Next Fundraising Campaign

J Campbell Social Marketing

If you missed this live mini-training about using Facebook Live, you can catch the replay on my Facebook Page ! Here are the slides, where I dive into 5 specific ways that your nonprofit can use Facebook Live in your next fundraising campaign.

Interview with Erica Waasdorp-New Funding Realities

Wild Woman Fundraising

Last week I was lucky enough to interview Erica Waasdorp, author of Monthly Giving, the Sleeping Giant, and a forthcoming book, Monthly Giving Made Easy.

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3 Truths And 1 Lie About Online And Offline Donors

The Agitator

Do you really understand the difference between online and offline donors? I sure hope so because there are lots of myths and tribal misinformation floating around out there.

Day in the Life of a Nonprofit Communicator – Emma Morris

Kivi's Nonprofit Communications Blog

Emma Morris. Welcome to the latest installment in our series on the “Day in the Life” of nonprofit communicators, where we ask you to describe your day in your own words. We’d love to feature YOU in this series!

Engagement Fundraising in 7 simple bullet-points


Focus- Focus your marketing (especially your expensive marketing like face-to-face meetings) on people who have a lot of money. Generate leads- Generate highly-qualified leads among people who have a lot of money using a survey. Prioritize- Prioritize the leads (hot, warm, cool, cold, and opt-out). Arrange calls and visits- Reach out to meet with the hot (and some warm) leads.

Ep222: Cone Asks Consumers: "What Do You Want Companies To Stand Up For?"

Selfish Giving

Today on CauseTalk Radio , Megan and I talk to Alison DaSilva , Executive Vice President, Cone Communications , about their latest study, the Cone Communications 2017 CSR Study.

How to Tell Stories that Take People from Passive to Passionate

J Campbell Social Marketing

Storytelling Summer School is in session! Haven’t signed up yet? Not to worry! Sign up here and you will get access to all previous and future lessons. .

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Funding is being cut. What do we do now? Bruce Burtch Interview

Wild Woman Fundraising

I was so lucky to get to chat with Bruce Burtch about cross sector partnerships in this 27 minute interview.

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A Higher Calling

The Agitator

The other day Tom posed the question, Are You a Fundraising Professional? , and answered it by concluding that “If you see your role as facilitating a positive donor experience, then yes, you are.”

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It Pays to Pay Attention to What You’re Sending

Kivi's Nonprofit Communications Blog

Monica Turner. Today, Monica Turner reminds us if you run annual appeals (like the Mother’s Day appeal Monica discusses today), don’t just send the same thing year after year. Kristina. Guest Post by Monica Turner.

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Too many nonprofits fail to inspire people to give because they don’t understand value. An exchange of money from supporters to nonprofits only occurs when a clear value proposition is presented helping them justify the expense. People will pay to feel good.

Ep225: How National NPOs Can Work Effectively with Field Offices on Corporate Partnerships

Selfish Giving

Today on CauseTalk Radio , Megan I talk to Mollye Rhea , President of Atlanta-based For Momentum , on what's needed for a national corporate partnership to succeed both for the national headquarters and the field offices.

5 Types of Stories Your Nonprofit Needs to Share on Social Media

J Campbell Social Marketing

Storytelling Summer School is in session! Haven’t signed up yet? Not to worry! Sign up here and you will get access to all previous and future lessons. .

Nonprofit Leadership Roundup

Wild Woman Fundraising

Are you wondering how to be a better nonprofit leader? A lot of us just get thrown into leadership, sometimes with no nonprofit background at all. There are so many different aspects to nonprofit leadership! Here’s one way to categorize it.

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104 Mobile Marketing Facts

The Agitator

Are you reading this email on a mobile device? Industry stats would suggest that 7 out of 10 of you are.

How to Get Program Staff to Use Your Editorial Calendar

Kivi's Nonprofit Communications Blog

You know how I feel about editorial calendars. They are the single most important tool for a communications director. So I get VERY excited when I hear a good nonprofit editorial calendar story. .

8 Core Components of Engagement Fundraising – Episode 2


Learn about the 8 core components of engagement fundraising and how to use these components to raise more major and planned gifts. Learn more about MarketSmart at [link]. The post 8 Core Components of Engagement Fundraising – Episode 2 appeared first on MarketSmart, LLC |. Podcast

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