November, 2018

12 Ways to Add More Hygge to Your Office

Kivi's Nonprofit Communications Blog

If you are on Instagram or Pinterest at all, you can’t help but run into a lot of hygge-inspired photography. The photo at the top of this post isn’t mine, but the smaller ones below are.)

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The 2019 Best Nonprofit Conferences Calendar

EveryAction

It's finally here! If you loved our 2018 Best Nonprofit Conferences Calendar get ready for our new, improved, and updated 2019 calendar! We've searched far and wide for the best and brightest nonprofit conferences from all around the country! These conferences range in size, location, and topic.

4 Steps to Year-End Balance, Energy, & Focus (Beth Kanter)

Getting Attention

There’s no better gift than learning from a friend. And what a treat I had recently, learning self-care at work techniques from Beth Kanter , a fellow speaker at the JCamp 180 conference. We all know how pressured year-end is, especially on the fundraising side.

Who are you, under that mask?

Wild Woman Fundraising

You never started out wanting to be a fundraiser. But here you are. What do you think of your career so far? Are you satisfied? Are there things you wish you could change, but “oh well, I’m 10-20 years in now, can’t stop?”

4 Ways to Retain More Online Donors With Your Thank You for Giving Redirect Page

J Campbell Social Marketing

On Twitter recently, Pamela Grow was asking around for some examples of stellar donor thank you redirect pages. The thank you redirect page, also called the confirmation page, is the page on your website where a donor is sent immediately after making an online donation.

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16 Simple Things Your Best Donors Want

iMarketSmart

Here’s my list of essential major donor needs that you must aim to fulfill: 1. Your best donors want you to do the important work they can’t or won’t do. Your best donors want you to give them the credit and praise for your achievements. They want to be the hero in the story, not you.

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How the Hemophilia Federation of America Created Their Thank You Video

Kivi's Nonprofit Communications Blog

Emily Roush-Bobolz. Thanksgiving may be next week, but year-end is a great time to thank your supporters. If you don’t think you can pull together a thank-you video quickly, Emily Roush-Bobolz, Communications Manager at the Hemophilia Federation of America shares how she did just that.

More Trending

Which Story to Share? (G.R.E.A.T. Stories)

Getting Attention

Sometimes we have so many strong stories available that it’s hard to select the best ones to feature in a specific campaign. At other times, it seems impossible to source the right story or find a fitting one to harvest from the story bank. I’ve been there.

My Failures of 2018- What’s in YOUR pot of foolishness?

Wild Woman Fundraising

What is in YOUR pot of foolishness? Recently i went to the Seattle art museum with my friend Vanessa Chase. This is a picture of one of my favorite exhibits, made with the active participation of people whose culture this is.

3 Ways to Turn #GivingTuesday Donors Into Year-Round Supporters

J Campbell Social Marketing

As you probably know Giving Tuesday is right around the corner. This year it’s on November 27th. I have seen nonprofits spend so much time this year working on their campaigns, creating buzz and excitement, thinking of ways to bring in new donors and get supporters excited before year-end.

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A bunch of reasons why January is NOT necessarily the best time to ‘hit your donor’s mailbox’

iMarketSmart

Recently I saw a question posted on a discussion board that was inspired by a blog (NOT mine) titled: WHY YOU NEED TO HIT YOUR DONOR’S MAILBOX FIRST THING IN 2019. The question was: Planned/legacy giving marketing – when do you mail? Here’s the response I posted.

5 Simple Strategies to Organize Your Nonprofit’s Donor Data

Kivi's Nonprofit Communications Blog

Jay Love Collecting data is an important part of your job as a nonprofit communicator. But if you aren’t organizing it in a way that is useful, you may be wasting your time and not being as effective as you could be.

5 Ways To Optimize Your Donation Pages for End-of-Year Fundraising

EveryAction

Improving your website donation pages is the single best way to raise more money during the year-end giving season. The unfortunate reality is that the average fundraising page completion rate is only 17%, according to the M+R 2017 Benchmarks Study.

Make #GivingTuesday More Than Just a Giving Day

Ann Green

I’m sure you’ve all heard of #GivingTuesday, the annual giving day that takes place the Tuesday after Thanksgiving. This year it will be on November 27. Perhaps you’ve participated in the past and it’s been successful, or maybe it wasn’t. Perhaps you’re planning to participate for the first time.

10 tunes to work to-and take you into fun winter times

Wild Woman Fundraising

How do you get through your workday? Is it podcasts? Is it music? Is it a combo of both? I tend to go with music when I’m working, because podcasts can be distracting to me. I like podcasts when I’m driving.

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How to Tell A Story Across Social Media Platforms

J Campbell Social Marketing

Every Monday I will create a short video answering a question from a member of the Nonprofit Social Media Storytelling Group. We call it #MailbagMonday! Check back ever Monday inside the Group to see if I answer your question! . This week I answer two nonprofit questions that are interrelated.

3 simple steps to break your transactional, spray-and-pray fundraising addiction

iMarketSmart

Nonprofits tend to get addicted to transactions. Of course addictions are hard to break. But that doesn’t mean they shouldn’t be broken at all.

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Do You Skip Thanksgiving Too?

Kivi's Nonprofit Communications Blog

Back off, Old Man. It ain’t your time yet. How annoying is it that department stores skip over Thanksgiving and go right to Christmas?

4 Easy Ways to Prepare Your Website for End-of-Year Fundraising

EveryAction

The year-end giving season always offers a unique opportunity to engage with your members, donors, and volunteers. It’s a busy time for fundraising, which means you’re competing with a lot of other nonprofits and causes for their attention and support.

Show Some Gratitude to Your Donors

Ann Green

Thanksgiving will be here soon and it’s a time of the year in the U.S. when we show gratitude to the special people in our lives. Do you extend this same gratitude to your donors? It often doesn’t seem like it. Nonprofit organizations tend to treat thanking their donors as an afterthought.

Go get your almost equal pay

Wild Woman Fundraising

It’s an open secret in the nonprofit sector that it’s a pink collar ghetto. We have the lowest wages of the entire USA. Chart courtesy of reader survey on blue avocado 2010. It’s bad in Canada too. See below. Lower than the public sector. Lower than the private sector.

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How to Gain Support for an “Unsexy” Cause

J Campbell Social Marketing

Every Monday I will create a short video answering a question from a member of the Nonprofit Social Media Storytelling Group. We call it #MailbagMonday! Check back every Monday inside the Group to see if I answer your question! .

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What Are You Doing to Change?

iMarketSmart

“If you always do what you always did, you’ll always get what you always got.” ” I don’t know who came up with that quote. I hear it a lot in hi-tech circles. But it applies to just about everything — including fundraising.

The Secret Ingredient That Will Help Your Next Media Pitch Stand Out

Kivi's Nonprofit Communications Blog

Volunteers can often be great spokespeople for nonprofits that are looking to tell their stories in the media. Creative Commons photo courtesy of DC Central Kitchen). Nonprofits face an uphill battle when they pitch stories to the media.

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What Email Spam Rates Mean for Your #GivingTuesday Fundraising Campaign

EveryAction

Email deliverability is an important metric for nonprofit fundraisers and digital staff to track, especially in the time leading up to major digital fundraising days, such as Giving Tuesday. Between 2016 and 2017, spam rates rose for nonprofits across the board, averaging at 24.16% for the year.

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5 tips to get more recurring donors over the holidays

CrowdRise

#GivingTuesday, the global day of philanthropy that kicks off the holiday giving season, is right around the corner. And, if you’re like most nonprofits, this time of year ignites your community’s generosity and helps you raise a good portion of your annual funding for your cause

Fundraising in the last days of December

Fundraising Coach

Year-end is a huge time for nonprofit's fundraising. There's a debate if the spike in giving is because we ask so much more frequently at this time of year or if it's because people are more generous because of the mix of public and religious holidays combined with the end of the tax year.

It’s Time for Some Tough Love On Nonprofit Facebook Fundraisers

J Campbell Social Marketing

Nonprofits – it’s about time that I provide some tough love and real talk about a controversial, divisive issue facing our nation: Facebook Fundraisers. Let me know if any of this sounds familiar.

The top qualification and prioritization data points you should consider before you reach out to your supporters to build a caseload

iMarketSmart

Recently we surveyed a few hundred fundraisers to find out what they felt were the most (and least) important data points for qualifying and prioritizing major gift supporters for outreach. . Here’s what they said: Related Posts: >>7 simple steps to qualify your donors. >>Is

So You Made an Audience Persona. Now What?

Kivi's Nonprofit Communications Blog

Beth Hallowell. Back in April, Beth Hallowell wrote a great guest post for us on How a Little Communications Research Can Yield Big Results. Today she is back to talk to you about supporter journeys and how to create an effective one. Kristina. Guest Post by Beth Hallowell.

Our EveryAction Hero: Middle East Children's Alliance

EveryAction

The Middle East Children’s Alliance (MECA) works to protect the rights and improve the lives of children in the Middle East through aid, empowerment and education. This year they're celebrating 30 years of serving the region. With programs ranging from education, sports, income generation and more, we’re proud to stand with such an incredible organization! Earlier this month I spoke with MECA’s Development Director, Deborah Agre, to talk about some recent campaigns as well as year-end strategy!

What Comes Next

Ann Green

I imagine most of you have sent out your year-end appeal. You may think your work is done for now, but it’s not. In fact, what comes next is even more important, especially if you want to keep your donors for a long time. Fundraising isn’t just about raising money.

Who's leading the army?

Fundraising Coach

Last month, at the Nonprofit Storytelling Conference , I saw Jeff Brooks help nonprofits understand donor communication by sharing a great image. I wrote about it to my Fundraising Kick email subscribers. But I wanted to share it here.

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6 Strategies to Maximize Nonprofit Text-to-Give Donations

J Campbell Social Marketing

Guest blog by John Killoran, CEO of Snowball. On any given day, how many times do you think you check your phone? The answer is probably a lot! In fact, research has shown that Americans check their phones on average once every 12 minutes.

4 simple concepts that can help you raise sophisticated transformational gifts

iMarketSmart

I like this blog post written by Greg Ring over at The Giving Crowd. . In it, he outlines his Four C’s of Successful Fundraising. Although, I’m not sure why he calls it that since there are a lot more than four C’s in the post.

Mixed Links for Nonprofit Communicators – November 9, 2018

Kivi's Nonprofit Communications Blog

Cosmos. Orange Beach, AL. I am currently in Gulf Shores, AL at a tennis tournament, but I will always bring you the best articles, posts, tips, and more from around the world of marketing and fundraising.

4 easy ways to boost post-event engagement

CrowdRise

Focusing on details before and during a fundraising event are super important, but how much time do you spend thinking about the moments immediately following your event