January, 2020

The Nonprofit Email Apocalypse is Coming

Kivi's Nonprofit Communications Blog

For the last several years, we’ve blogged and trained nonprofit communicators about the importance of monitoring email engagement – not just open and click-through rates on individual emails, but how many people on your email list have opened at least one email within a set period time, such as the last three months. .

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5 Habits of Successful Nonprofit Social Media Managers in 2020

J Campbell Social Marketing

In the world of nonprofit social media, the landscape is changing so rapidly, and it’s becoming harder and harder to build community in our hyper-connected world. .

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Here’s what I learned about leadership in 2019. I hope it helps you!

iMarketSmart

Leadership is NOT about ‘managing’ people, bossing them around, or being a tyrant and it ISN’T about showing people how great YOU are either. Instead, it’s about helping coachable people that have passion and character become great.

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Create a system for expressing gratitude

Fundraising Coach

Do you have a system for expressing gratitude? For telling your nonprofit's donors how grateful you are for their support? In my weekly coaching email , Fundraising Kick , we've been looking at systems we use in fundraising.

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Donor Relationships: 5 Challenges and How to Overcome Them

Ann Green

by Steven Shattuck. Donor relationship development is vital for your nonprofit’s retention rate and revenue consistency. Overcome the challenges of relationship building.

Does Your Logo and Visual Identity Send the Right Signals?

Mission Minded

Contrary to common misconception, your logo is not your brand. It’s a powerful symbol for your brand. Think of your. The post Does Your Logo and Visual Identity Send the Right Signals? appeared first on Mission Minded. Blog Nonprofit Branding Nonprofit Design

How to Prepare Your Nonprofit for a PR Crisis

Kivi's Nonprofit Communications Blog

Flickr Creative Commons photo by fotologic. Sometimes, bad things happen to good organizations. Because of this, even the best-run nonprofits need to have a crisis communications plan.

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More Trending

Donor-advised Funds Are Misunderstood, Bound to Be Regulated, and Not Going Anywhere

iMarketSmart

“Have you read this one?”. “Zach, hold on I didn’t even finish the other articles you sent me yet.” ” I guess I was being a bit overwhelming. Okay, yeah, I’m sorry. It’s just there is SO much out there on DAFs right now. It’s hard to keep up.”.

5 Ways to Keep Motivation After the Year-End Giving Season

Fundraising Coach

There’s no denying that year-end giving is a powerful force. After all, some reports suggest as much as one-third of all annual giving occurs in December alone! However, once the final numbers are calculated and the year-end campaigns end, what happens then?

How Monthly Giving is a Win-Win for Your Nonprofit

Ann Green

A few weeks ago I wrote about ways to help you become more successful in 2020. One of those was to emphasize monthly giving. I’d like to elaborate on that some more in this post. Monthly giving is a win-win for your nonprofit. You can raise more money and boost your retention rate.

Newsletter: 20 Things to Know About Partnerships in 2020 ; Buy a Beer & Convert Six Feet of Farmland to Organic ; Brand Says Women’s Blood is Red Not Blue

Selfish Giving

While I was goofing off in Paris earlier this month with my twin brother - drinking red wine ??and and searching for the perfect Chantilly whip cream - the team at Accelerist was already back at work.

Forget the Elevator Speeches and Give Your Board Members a Word-of-the-Month

Kivi's Nonprofit Communications Blog

I was recently contacted by Julianne Buck, executive director of the Community Foundation of Grundy County about the Monthly Nonprofit Writing Prompts I send.

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9 Ways to Celebrate February 29 and the Leap Year On Social Media

J Campbell Social Marketing

This year is a leap year, which means we get an extra day in February! My good friend Melodee happens to be a bisextile year baby (popularly known as a leap year, technically known as a bisextile year), and to her I say, Happy 10th Birthday ! Leap years are, by their very nature, rare.

How to Project Your Planned Gift Potential

iMarketSmart

“I owe a great deal of thanks to the person who invested in planned giving 15 years ago.”. I was sitting in the crowd at the 2019 ANA Chicago Nonprofit Conference, listening to the presentation titled “Retaining Your Sustaining Donors” when my ears perked up.

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[Guest Post] Expanding Your Money Mindset

Fundraising Coach

Changing the way you think about money is a vital key to becoming successful at fundraising. In this guest post, Andrea Waltz points out an important area for us to address. Andrea is the author of "Go for No!

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Simultaneous Strategic Planning and Branding with Sterne School

Mission Minded

If your organization is considering undertaking both strategic planning and branding work, you might consider tackling both simultaneously. Doing this. The post Simultaneous Strategic Planning and Branding with Sterne School appeared first on Mission Minded.

Newsletter: Join Me for a February Meetup in Tampa ; Nothing Can Stop Cause Marketing in Holland ; Does Your Nonprofit Really Need a Gala?

Selfish Giving

I'm super excited to be joining the Southeast Produce Council and its 2,500 members at Southern Exposure , their annual conference next month in Tampa, Florida. What a great time to escape the cold of Boston's winter! ??????

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How to Write a Collaborative Communications Strategy

Kivi's Nonprofit Communications Blog

When Cathy White shared with our Mentoring Program participants the collaborative process she went through to create her communications strategy, I knew other communications directors would be interested in hearing about it too. Cathy White. Guest Post by Cathy White.

How to Address Negative Online Comments About Your Nonprofit

J Campbell Social Marketing

Addressing negative online comments about your nonprofit – something that every single nonprofit social media manager has had to deal with at one point or another. .

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Looking at the New Year with 20/20 Vision

Ann Green

Happy New Year, everyone! Wow, it’s 2020, and I couldn’t resist the 20/20 pun. Not only are we entering a new year, we’re also entering a new decade. Many people use the New Year to make changes and improvements in their lives. You can do the same for your nonprofit organization. .

No Wonder Defining Comms Success is So Hard!

Kivi's Nonprofit Communications Blog

I am deep into the data analysis for the 2020 Nonprofit Communications Trends Report , which we’ll release next week. For the first time ever, we surveyed nonprofit communications staff on objectives for their work. We asked them to pick their top 3 of 12 choices.

The Difference Between Content Marketing and Permission-Based Marketing

Kivi's Nonprofit Communications Blog

Permission-Based Marketing and Content Marketing are the two most popular marketing strategies in the nonprofit sector, according to our Nonprofit Communications Trends Report research.

Online Fundraising Success When Surrounded by Skeptics

Kivi's Nonprofit Communications Blog

When we were helping Jen Newmeyer brainstorm the title for her new book, as soon as one of us said, “ The Insider’s Guide to Online Fundraising: Finding Success When Surrounded by Skeptics, ” we knew we had it.

This Thank You Email Gave Me the Warm and Fuzzies

Kivi's Nonprofit Communications Blog

One day last month, I may or may not have been avoiding work and was down one of those Wikipedia rabbit holes I so often find myself.

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Download Your 2020 Nonprofit Communications Trends Report

Kivi's Nonprofit Communications Blog

It’s here ! The 2020 Nonprofit Communications Trends Report has both good news and bad news to share, compiled from the answers of 625 nonprofit communications professionals who took our annual survey in November 2019. It’s free to download.

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What Do You Want to Read About in 2020?

Kivi's Nonprofit Communications Blog

Last week, we revealed our Top Ten Blog Posts of 2019. Annual reports, social media, and email did well as usual. Now, we want to know what we should focus on in 2020?

Starting 2020 Off Right: Save $200 on Your Training Pass, Get Communications Planning Tips, the Trends Report and More

Kivi's Nonprofit Communications Blog

Here’s what’s happening this month at Nonprofit Marketing Guide…. Online Training: Annual All-Access Pass Sale Ends Monday. Our BIG sale on the All-Access Pass winds down in just a few days. Save $200 on the best way to attend all of our training webinars.

What Wastes Your Time at Work? #NPCOMMLIFE

Kivi's Nonprofit Communications Blog

A few months ago, I shared some tips on how to establish boundaries with your co-workers. Well apparently a lot of you need those tips if CloudApp’s State of Productivity is correct. According to their infographic, other co-workers and social media are the biggest distractions at work.

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Mixed Links for Nonprofit Communicators – January 17, 2020

Kivi's Nonprofit Communications Blog

Penrose. Oakland, CA. Happy Friday, y’all! Let’s wrap up the week with the best articles, posts, tips, and more from around the world of nonprofit marketing and fundraising. We have Jedi Masters, social media trends, video ideas and more. It’s time for Mixed Links….

Newsletter: Brands Supporting the Fight Against Australia Wildfires ; How to Develop Guidelines for Corporate Partnerships ; Your 2020 Marketing Strategy is Fearless Alienation

Selfish Giving

Thanks for the great start to 2020. After taking two weeks off, I was wondering if you folks would remember me. You did!?? Open Rate is the percentage of people who opened my newsletter. Most newsletters are lucky to get 15 to 20%! My highest open rate last year was almost 60%.

Mixed Links for Nonprofit Communicators – 2020 Predictions and Trends Edition

Kivi's Nonprofit Communications Blog

Happy Friday and Happy New Year! Instead of gathering the best articles, posts, tips, and more from around the world of nonprofit marketing and fundraising this week, I have put together a list of stats, trends, and predictions that will help you in the coming year. It’s time for Mixed Links… .

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Mixed Links for Nonprofit Communicators – January 10, 2020

Kivi's Nonprofit Communications Blog

The Little Duck Diner. Savannah, GA. We made it through the first full week of 2020! How’s everyone doing so far? Let’s wind it down with the best articles, posts, tips, and more from around the world of nonprofit marketing and fundraising. It’s time for Mixed Links….

Newsletter: Top 10 Corporate Partnership Posts of 2019 ; 5 Resolutions for Corporate Partnership Managers; Content Marketing Lessons from NASCAR

Selfish Giving

Happy New Year! Paris was great, and I was surprised that I actually enjoyed not publishing my newsletter.?? But it's time to get back to work! To kick-off the new year, let's take one last look back at 2019. Here are the top ten most-clicked posts from my 2019 newsletters. Enjoy!