Wed.Feb 15, 2017

Why I don't like crowdfunding

Fundraising Coach

Speaking at a conference recently, fundraisers kept peppering me with questions related to fundraising. Some of those in the audience balanced their entire annual budget on a crowdfunding campaign. That is plain crazy. Yes, crowdfunding has opened up philanthropy and investment to all of us.

Can Your Organization Pass the Donor-Centered Test?

Ann Green

I recently received a newsletter from an organization that focused mainly on themselves, then their clients, and then barely mentioned their donors. There’s no question this organization does good work, but their newsletter failed the donor-centered test. Unfortunately, they’re not the only guilty culprits. The term donor-centered is pretty self-explanatory.

Trending Sources

NEWS FLASH: Most of your supporters don’t really want to be in your legacy society

iMarketSmart

But, oddly, that’s the first thing fundraisers offer legacy gift prospects and those who have disclosed their legacy gift intentions. . The next most popular offer is a pin. I think these offers are pretty lame. Most of your supporters don’t really want to be in your legacy society.

Tips 12

Everything You Need to Know about Nonprofit Editorial Calendars in 2017 [TOMORROW]

Kivi's Nonprofit Communications Blog

It’s time to tame your editorial calendar! Our research shows that nonprofits that use editorial calendars are three times as likely to say they have effective communications. Join us tomorrow for a brand new 60-minute webinar: Everything You Need to Know about.

Donor Retention … Why Is It So Hard?

The Agitator

Roger’s written a 171-page $24.95 book on it — Retention Fundraising: The New Art and Science of Keeping Your Donors for Life. And yesterday he enthusiastically recommended Jay Love’s 170-page $5.67 Kindle book on it — Stay Together: How to Encourage a Lifetime of Donor Loyalty. Even Jay would agree that the one extra — extremely insightful — page in Roger’s book, the page that costs $19.28 more, is well worth the spend.