Relationships

A Small Change

How we build and manage relationships personally (and professionally) is often not all that different from how we manage our organizations. This can be a valuable skill, but if it is all we do we miss a key opportunity to grow relationships with our donors. Take time to really get to know your donors. Too often, we don’t ask the hard questions and share our real challenges, joys, and struggles.

6 Effective Ways to Thank Donors for a Lasting Relationship

EveryAction

It’s a time to thank your most loyal supporters and make all donors, new and old, feel appreciated. When done well, these expressions of gratitude can build a lasting relationship with donors, leading to continued involvement. Donors like to be recognized for their work.

4 Ways to Use Social Media to Strengthen Donor Relationships

J Campbell Social Marketing

Donor retention (how many donors continue to give to your organization after their first gift) is at an all-time low. The Association of Fundraising Professionals found that 70% of all donors that nonprofits recruit into giving a gift never donate again to that organization!

Mass marketing, relationships and trust.

iMarketSmart

One-to-many marketing/fundraising relationships are the same as personal relationships. Then, once they’ve lost trust in you, they’ll no longer want a relationship with you and, they certainly won’t give. The post Mass marketing, relationships and trust.

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Understanding Donor Relationships

The Agitator

Tom and I’ve been focusing lots on the importance of ‘ donor-focused fundraising’ and essential ‘donor experiences’ In fact, we’ve invited Agitator readers to join us on February 17 th for a free webinar on fixing the donor experience.

5 Strategies to Build Better Relationships with Your Mobile Donors

Kivi's Nonprofit Communications Blog

John Killoran, CEO of @Pay , guest posts for us today on making sure you have a plan to cultivate relationships with your mobile donors. Your mobile donors are seeking content that is concise and easy to read on their mobile phones. Commenting on your donors’ posts.

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The Importance of Building Relationships

Ann Green

One of the most important things nonprofit organizations need to do is build relationships with their donors. Building relationships should be front and center in everything you do. Here are some ways you can incorporate building relationships in every aspect of your work.

Donor ‘Relationships’? Balderdash!

The Agitator

Nonprofit communications guru Tom Ahern has just published a fascinating post in his e-newsletter asking and answering the question: How long does the average donor give? Donor retention / loyalty / commitment premiumEventually I expect the article will be available to slowpokes on his website. Before I report the answers to his question (he asked a whole flotilla of consultants and practitioners), I ask YOU to answer the question from your own experience … 1 year? 2 years?

Part 2: Get to Stronger Supporter Relationships (Peer Guidance)

Getting Attention

Please tell us what you’re doing to strengthen supporter relationships, and what’s in your way. Thanks to these fabulous folks in the field for sharing their right-now paths to stronger relationships with supporters, and what’s getting in their way! Relationship Building

Build Relationships With Your Donors by Having an Open House

Ann Green

Building relationships with your donors is a year-round effort. There are many ways to build relationships. You could just have an event for donors, but why not invite other supporters such as event attendees, email subscribers, and social media followers, as well?

How You Can Build Relationships With More Hi-Value Supporters at Lower Costs

iMarketSmart

You know that closing major gifts, uncovering hidden legacy gifts, and migrating mid-level donors to become major donors require your attention. Will you develop ways to build meaningful relationships with more supporters so you can raise more money? Your job is tough!

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Raise RELATIONSHIPS for Major Gifts & More! (1-time Giveaway—TODAY only)

Getting Attention

Wish you knew how to build and deepen relationships with people who can advance your issue or cause—like major gift prospects—but you just don’t how? Here’s the secret : The most important thing to keep in mind is that fundraising is about relationships !

Get Better Donor Relationships in 2014! Join Fundraising Mastermind Elite!

Wild Woman Fundraising

Do you want more donors? Create donor acknowledgement systems that help you keep your donors , like I did with the Global Autism Project. More sponsors? More money for your nonprofit? Maybe you want the Fundraising Mastermind Elite. What is the Fundraising Mastermind Elite?

The Cradle of Relationship Fundraising

The Agitator

you deliver what your donors want rather than chasing after what. you want for yourself or your cause.”. . –Ken Burnett. “Fundraisers always prosper when they focus less on the money.

Get to Stronger Supporter Relationships (Peer Guidance: Part 1)

Getting Attention

Please tell us what you’re doing to strengthen supporter relationships, and what’s in your way. Thanks to these fabulous folks in the field for sharing their right-now paths to stronger relationships with supporters, and what’s getting in their way! What Lorna Riddle is doing differently to build stronger relationships. “I’m Donor retention is at the top of many fundraisers’ and marketers’ to-do lists, as it should be. Relationship Building

Make Spring Relationship Building Season

Ann Green

Either way, you should make spring relationship building season. Of course, relationship building needs to be a year-round effort. Donor relations is an important, but often overlooked, component of fundraising. It’s easier and less expensive to keep your current donors.

Are you asking for a transaction? Or a relationship?

Wild Woman Fundraising

Today we are interviewing Jeff Brooks on major gifts-the typical mistakes people make when trying to get major gifts, and how you can cultivate your major donors. You’re really, as the fundraiser, the bridge between the need and that donor’s desire to help change the world.

How asking for advice helps fundraisers: (1) qualify donors for their portfolios AND (2) build deeper relationships

iMarketSmart

Your donors want a partner, not a solicitor. Partners requesting advice inspire exponentially more dollars throughout their long-term, mutually beneficial relationships. Your donors’ first gift is their time and effort. >>35 amazing ways to engage and involve your donors and supporters. The post How asking for advice helps fundraisers: (1) qualify donors for their portfolios AND (2) build deeper relationships appeared first on MarketSmart, LLC |.

All About Relationships

A Small Change

We all have those friends who get away with everything or those friends we will do anything for just because of who they are; development is all about relationships. Meeting new people and making new relationships is a challenge for every organization. Everyone has heard the statistics about how much easier it is to retain a donor instead of find a new one. People want different things.

How About a Relationship Building Day?

Ann Green

Many of these donors are first-time donors who don’t give again. That may be because they were drawn into whatever gimmicks the organizations were using to get donations or the organizations failed to build relationships afterward. Speaking of building relationships, instead of focusing so much time and energy on GivingTuesday, focus more on thanking your donors and building those important relationships. 3 Ways To Build Authentic Donor Relationships.

All Level Relationship Management

A Small Change

This may sound familiar to some of our discussions on the topic of All Donors as Major Donors. We do a great job of cultivating and planning strategically with our major and principal donors, but what about everyone else, especially our community and entry level donors? Discussions about cultivating these large donor groups often do not happen because we lack the time to deal with them individually. With social media the value is in the donor interaction.

Email And Donor Relationships

The Agitator

But what about email as a relationship and loyalty building tool? What about pure “relationship&# messages — e.g., our annual report is now available, just thought you’d like to know about our recent success, three of our alumni recently …, did you know we just completed reports on …, you can now use our toll-free number to …, etc? We all know email as the workhorse of online fundraising.

Three Steps to Build Meaningful Relationships in Life (and with Your Donors)

Fundraising Report Card

This could be (and most likely is) a contributing factor to dismal donor retention rates. The post Three Steps to Build Meaningful Relationships in Life (and with Your Donors) appeared first on Fundraising Report Card. Philanthropy tends to be fairly transactional — I give you some money, you send me a year-end appeal — and less relational — I give you some money, you ask me about my life story and connection to your mission.

Needed: The Stomach And Resolve For Building Donor Relationships

The Agitator

Tom’s post Donor Relationships? Balderdash produced a wonderful wave of comment from donor-oriented Agitator readers on the importance of working hard on designing and tending the relationship garden. Lisa Sargent and Mary Cahalane share the experience and rewards of attentiveness to the donor relationship. And Simone Joyoux wonders out loud and in her inimitable style why so many fundraisers are blind to the quality of donor relationships.

How Strong Relationships Increase Fundraising Results

Fundraising 123

Online giving is skyrocketing, thanks in part to the many different ways donors can now give online -- nonprofit websites, donation portals, social networks, mobile. Just like offline, the strength of your donor relationships will ultimately determine your success as a fundraiser. Here are a few tips to help cultivate those relationships. . . 7 Principles for Building Better Relationships Online. Call, write and email your donors.

Re-Prospecting Donors

A Small Change

There are always donors that have a personal relationship with other people in the organization. Often times the donors who have these friendships make judgement calls about their “donor friends” without consulting the individual donors.

Building Relationships

The Agitator

The fundraising aspect of her article relates to CARE’s embracing of what I’ll call ‘donor choice’ online fundraising — in this case, a campaign that allows donors to create their own ‘ virtual CARE packages ‘ online, tailored to meet the needs of women or girls in a certain type of situation — e.g., needing health care or educational support or assistance for a micro-business. Talk about relationship building!

It Takes More Than Luck to Keep Your Donors

Ann Green

Donor retention rates continue to be poor, especially for first-time donors. Donors don’t keep magically donating to your organization and you can’t hope you’ll get lucky and they’ll donate again. You need more than luck to keep your donors. You need good donor relations.

How Strong Relationships Can Increase Fundraising Results in 2011

Fundraising 123

It's not news that online giving is skyrocketing, but what really thrills us is all the different ways donors can give online now - websites, donation portals, social networks. There are so many options for donors now! . And just like offline, online relationships and the strength of those relationships will ultimately determine your success as a fundraiser. Here are a few tips to help cultivate those relationships. . Call, write and email your donors.

6 easy and low cost ways to build better relationships with your donors using technology

iMarketSmart

Donors deserve the “Disney Experience” That means we should give them awesome service including: Making it easy for them to donate, volunteer or advocate for you. Use online listening tools to track and score donor online engagement.

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Cultivate media relationships

Get Fully Funded

Thanks to Kristina Shands for her advice on cultivating relationships with the media. Treat reporters and editors as you would major donors and funders. Take the time to cultivate media sources and you’ll see the results pay off with stronger relationships and great media coverage. . I’m in Greensboro, NC today teaching part of the CFRE Review Course. While I’m away, a colleague of mine has written this information piece for me.

Cultivate media relationships

Get Fully Funded

Thanks to Kristina Shands for her advice on cultivating relationships with the media. Treat reporters and editors as you would major donors and funders. Take the time to cultivate media sources and you’ll see the results pay off with stronger relationships and great media coverage. . I’m in Greensboro, NC today teaching part of the CFRE Review Course. While I’m away, a colleague of mine has written this information piece for me.

Too much talk about donor retention?

iMarketSmart

There’s a lot of talk about donor retention these days. Here’s what I mean: “More money can be raised by acquiring more donors. But more profit can only be made by retaining the donors you already have and securing more generous gifts.”.

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5 Simple Strategies to Organize Your Nonprofit’s Donor Data

Kivi's Nonprofit Communications Blog

Luckily, there are many simple strategies your team can try to make the most of your donor data. Maintain clean donor profiles. Track individual donor relationships. Think your team needs to learn how to better organize its donor data? Maintain clean donor profiles.

Moves Management or Relationship Management

A Small Change

Countless hours are wasted in nonprofit organizations discussing the next move to do with a donor. Sometimes more time is spent talking about the need to call a donor than actually spent in developing a relationship with the donor. Ten minutes in a personal conversation with a donor is more valuable than ten minutes planning a personal conversation (you should still spend time planning these conversations- the point is to spend more time in these conversations).

The ABCs of Relationship-Building Conversations

Get Fully Funded

Last week, I met up with some friends for lunch and got a lesson in relationship-building from a 3 year-old. It was so easy to connect with him and it hit me that being with donors should be that easy too. As I thought about what made it so simple to be with Paul, I came up with these ABCs of relationship-building conversations: A. Tags: Donor Relations Major Donors donor conversations

Mapping Relationships Between Influentials

A. Fine Blog

This month’s Social Good podcast is about a company called Relationship Science (RelSci) that has built an enormous database of the connections between influentials. We need to know if they have a relationship based on that tie.

5 Inventive Ways Donor Data Can Boost Your EOY Fundraising

EveryAction

The giving spirit is high, and donors want to know how they can contribute to the causes that they care about. Your organization needs to do more than simply ask your donors for contributions. Retain more donors. Your data, after all, provides insight into your donors.

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What is a host-beneficiary relationship, and how can you work it for your nonprofit?

Wild Woman Fundraising

Think about who you can partner with in a host-beneficiary relationship. A host-beneficiary relationship is one that people probably try to talk you into all the time. Start with places you’ve already built relationships with. So think about the whole package of your donors, your volunteers, etc. It’s also a great way for them to reach out to their customers, reminding them of the long-term relationship. Or participated in a host-beneficiary relationship?

More on All Donors as Major Donors

A Small Change

I was blown away with the incredible responses in the All Donors as Major Donors post. ” One major point was that treating all donors as major donors is not possible either logistically or cost-wise. As we all know fundraising is all about relationships.

Better Data, Better Donors

EveryAction

Working in major gifts means tracking relationships, points of contact, and data with multiple high-level donors. Moves Management helps you organize all this information from the stage of your ask, the point person on the prospect, to the projected gift, all with a focus on the donors. For example, we see there are eight potential donors still in the qualification stage. Good reporting is just one way to keep your major donors prospects organized.

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How To Use Social Media To Connect With Donors & Supporters

J Campbell Social Marketing

Yesterday I presented a webinar with 4Good and Nonprofit Webinars on the topic of using social media to connect and build relationships with donors. How do you use social media to cultivate donors and show them where their money is going? . The post How To Use Social Media To Connect With Donors & Supporters appeared first on J Campbell Social Marketing. Fundraising Nonprofits Social Media building relationships donor cultivation online fundraising

4 Ways to Retain More Online Donors With Your Thank You for Giving Redirect Page

J Campbell Social Marketing

On Twitter recently, Pamela Grow was asking around for some examples of stellar donor thank you redirect pages. The thank you redirect page, also called the confirmation page, is the page on your website where a donor is sent immediately after making an online donation.

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