Trending Sources

How ‘Sustainable’ Is Your Organization?

The Agitator

In recent years, the question has migrated to the minds of more and more donors.

Top 10 reasons why donors like taking donor surveys

iMarketSmart

Here are the top 10 reasons why donors like taking donor surveys: 1. They want to be more involved in your mission. Click here.

Is Your Organization Really Donor-Centric?

The Agitator

There’s a quick test to determine whether a fundraising organization is truly donor-centered or not.

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Alert! Missing Middle Donors

Getting Attention

But Most Middle Donors Aren’t Cultivated…Enough. Read this report to learn “8 Habits of Highly Effective Mid-Level Donor Programs.”

Should your donors be given a chance to “tip” your organization?

iMarketSmart

Similar to how you tip a waiter, why not allow the donor the choice between several overhead support options? Are you confused by that headline?

Donor Centricity — The Missing Ingredient

The Agitator

No matter how much you try, you really can’ t call yourself ‘donor centric’ unless you’re actively seeking donor feedback.

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4 Doable Steps to Donor Love—Via Mal Warwick

Getting Attention

Donor communications that connect—that appreciate, energize and activate your prospects and donors—are THE key to fundraising success.

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Can Your Organization Pass the Donor-Centered Test?

Ann Green

I recently received a newsletter from an organization that focused mainly on themselves, then their clients, and then barely mentioned their donors. There’s no question this organization does good work, but their newsletter failed the donor-centered test. The term donor-centered is pretty self-explanatory.

Your Organization’s Superhero

Kivi's Nonprofit Communications Blog

He’s talking about shifting the responsibility of your cause onto the donor’s shoulders. The donor is the answer to your problem.

Make Event Donors Your Next Organizational Donors

Kivi's Nonprofit Communications Blog

Question: Who are the some of the best candidates to become your next organizational donors? Answer: Your fundraising event donors.

Major Gift Fundraising For Smaller Organizations

The Agitator

Lots of time and money is spent on identifying success factors in major gift fundraising for large organizations. Very little on factors that make a big difference for smaller organizations. Surveying 662 completed questionnaires from organizations that generate income under $10 million, and coupling that with. Until now.

Why not create a donor appreciation department?

iMarketSmart

Does your organization really appreciate its supporters? Only I think they should be called donor appreciation departments. Tweet This!

4 Ways to Use Social Media to Strengthen Donor Relationships

J Campbell Social Marketing

Donor retention (how many donors continue to give to your organization after their first gift) is at an all-time low.

Is Your Organization Donor-Centered? Find Out by Taking This Quiz

Ann Green

What does it mean to be donor-centered? A lot of donor communication is not donor-centered. and not On behalf of X organization.

5 Ways to Get Your Major Donors to Refer You and Your Organization to Others

iMarketSmart

The post 5 Ways to Get Your Major Donors to Refer You and Your Organization to Others appeared first on MarketSmart. ” 3. Act fast.

4 Ways to Segment Your Donors for More Effective Marketing

Kivi's Nonprofit Communications Blog

Today, Sarah Tedesco, Executive Vice President at DonorSearch , shares some ways to segment your donor lists specifically. Sarah Tedesco.

19 reasons why nonprofit donor surveys are awesome

iMarketSmart

They help you uncover who was influential in tying your organization’s mission to a supporter’s life (and help you capture their name).

A Brilliant Stewardship Plan for Legacy Society Donors From Down Under

iMarketSmart

A while back on my LinkedIn Group (Major and Planned Gift Marketers) , Sharon Wangman outlined a stewardship plan for Legacy Society donors/members.

6 Ways to Get More Online Monthly Donors

Kivi's Nonprofit Communications Blog

We all know why nonprofits want monthly donors — fantastic ROI, high retention rates and higher lifetime value. You must recruit donors.

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An Argument Against Asking Donors to Provide Proof That They Left Your Organization in Their Estate Plan

iMarketSmart

You did your job well and 5 (…or 50… or 500) people said that they left your organization in their estate plan. Meet with the donor.

6 reasons why some donors prefer to stay anonymous

iMarketSmart

They do not want fundraisers from the organization to which they gave to harass them and ask them for more money. Related Posts. >>

Donor Psychology: Do you know what really makes your supporters feel good?

iMarketSmart

Proving impact only assures donors that you’re doing good with their money. It reduces donor remorse and builds trust. Tweet this!

Stop Driving Your Donors Away

The Agitator

Do you really know what good donor service looks like?

3 Ideas for Getting the Word Out to Your Donors About Online Fundraising Campaigns

J Campbell Social Marketing

How can you expect donors to find your organization and contribute if you don’t make them aware of your campaigns? Well, maybe.

Where are your donors going if not to you?

iMarketSmart

Oddly, for each organization, they are losing more donors than they are acquiring. So where do you think all the donors are going?

How fast do you respond to your major and planned gift donors’ needs?

iMarketSmart

I say this because very few nonprofits make it easy for donors to become leads. How much money do you think your organization could raise if it developed more effective and fluid two-way communication channels that facilitated giving (especially for high-value donors)? The private sector knows all about responding to leads.

Simple Segmentation For Smaller Organizations

The Agitator

Sadly, only a fraction of that time is generally spent assessing who among the organization’s donors should receive the offer and why. And so I was interested to see the results of a survey on ‘Communications Segmenting’ conducted by Bloomerang , the CRM company and Kivi Leroux Miller’s Nonprofit Marketing Guide.

6 big recommendations from Abila’s donor loyalty study about content.

iMarketSmart

Here are 6 big recommendations from Abila’s donor loyalty study: 1. Survey your donors: This is my favorite. Tweet this!

Losing Donors In The Sea of Sameness

The Agitator

When will some fundraisers wake up to the fact that the tragedy of donor flight is largely self-inflicted. Either post.

Why Donors Drop Out

The Agitator

Carefully study Bloomerang’s “Donor Loyalty” chart below. We are so thrilled that you have been such a loyal donor. Shame on us. Joyaux.

Drive Donors to your Online Donation Page with These Six Marketing Strategies, Part 1

Kivi's Nonprofit Communications Blog

Here’s a sneak peek of what we’re going to discuss: Segment Your Donors. Segment Your Donors. Donors who have given a few times.

What are your nonprofit organization’s assets?

Get Fully Funded

What are your organization’s assets? Large donor base. Incredible organization name recognition (like Habitat for Humanity). Well-known local, regional, or national celebrity who supports your organization. What are your nonprofit organization’s assets? Well-known staff or Board members. Something else?

Get More from Your Donor Database

Getting Attention

The same holds for the Blackbaud CRM/donor management product successes you hear about. Welcome to guest blogger, James Porter.

3 major donor myths broken by Andrew Olsen

iMarketSmart

On his blog , he debunks 3 major donor myths that pertain to marketing. Myth #1: Major donors don’t give through the mail or online.

Is Peer Fundraising Right for Your Organization?

Nonprofit Marketing Blog

How do you know if your organization is ready to launch a peer-to-peer campaign? The power of peer giving is hard to ignore.

Strengthen your organization with a sacred story

Nonprofit Marketing Blog

We often talk about the way stories bring your mission to life for supporters and inspire donors to give. Storytelling champion Andy Goodman reminds us that stories can also work within our organizations to inspire and build stronger teams. Creation stories. Who started it? ” Value stories. Striving to improve stories.

3 Ways to Help Donors Recruit Donors

Nonprofit Marketing Blog

Here’s my true story and three things I learned about donors recruiting donors: The button that sparked a donation while waiting in line for coffee.

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The 3 Worst Mistakes a Nonprofit Can Make When Trying to Acknowledge Online Donors

Kivi's Nonprofit Communications Blog

Below you’ll find some of the most common errors you make when thanking donors who gave online. Gretchen Barry. Kristina. Expediency.

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Drive Donors to Your Online Donation Page with These Six Marketing Strategies, Part 2

Kivi's Nonprofit Communications Blog

Segment Your Donors. Well, you can start by researching where your donors are interacting. Abby Jarvis. Kristina. Send Great Emails.

“Dear donor, you rock! Here’s why…” Jeff Brooks’ powerful donor outreach formula

iMarketSmart

If you want to know how to communicate with your donors, I strongly recommend you listen to whatever Jeff Brooks says. Here it is: Dear Donor,