Get More from Your Donor Database

Getting Attention

Your database tools have the potential to dramatically increase marketing and fundraising results if you use them right. Good data in generates value out, no matter what database solution you use. If possible, it’s best to have this conversation before implementing the database.

Which Donor Database is Right for YOU?

Wild Woman Fundraising

Recently I helped a small, all volunteer run nonprofit orchestra choose their first database. It was done with some delays, but we got our data from various spreadsheets put into the online database, and we started using it. What do you need your database to do?

That ole donor database

A Small Change

It is the <drum roll please> Donor Database ! Raiser’s Edge, Salesfore, E-tapestry, Neon, Donor Perfect, and Kindful are all popular and helpful options, though some non-profits are still rolling Excel style. Capital & Major Donors

New Free Webinar: Nov 11th The Brave New World of Donor Databases

Wild Woman Fundraising

NEW FREE WEBINAR: The Brave New World of Donor Databases with Robert Weiner. Maybe you think — or know — that it’s time to replace your donor database or CRM (Constituent Relationship Management system). Links to donor database resources. Robert Weiner.

Why You Need a Good Donor Database

Ann Green

What type of donor database do you have, or do you even have one at all? If you’re using Excel instead of a database because it’s free, stop doing that. A spreadsheet is not a database. A good database can help you raise more money.

Donor Databases Aren't One-Size-Fits-All; Here's How to Find the Best Fit


Shopping for a donor database is a complicated process, which is made even more difficult when it is hard to find information about a software's compatibility with your organization's unique mission and needs. That's why we've put together a collection of guides to the process of evaluating and selecting database tools, customized for several types of organizations that we commonly work with.

Dig Into Your Donor Database

Nonprofit Marketing Blog

We’re excited to partner with Barbara so she can share her extensive knowledge of strategic development planning and donor-focused fundraising with the Network for Good community! Donors of all kinds—individuals, foundations, and corporations—are back, baby!

Happy Birthday!

Wild Woman Fundraising

Which donor database should you buy? Happy Birthday to my blog! 3 years of rabble rousing! What Wild times we have had in the last 3 years! What were some of my most popular posts in the last few years? My mistakes! What were my mistakes in fundraising? CONFLICT!

3 Ways to Stay Safe from Cyber Attack

Getting Attention

Even worse, it will require an enormous investment of time and budget to repair and get back up and going; even with that, critical donor data, program stats , and email lists may be lost or corrupted. Yes, this has to matter to you.

3 Ways to Stay Safe from Cyber Attack

Getting Attention

Even worse, it will require an enormous investment of time and budget to repair and get back up and going; even with that, critical donor data, program stats , and email lists may be lost or corrupted. Yes, this has to matter to you.

How to stay competitive in your fundraising career

Wild Woman Fundraising

Well, when it comes to finding new donors for your cause, you might want to look at people who have these skills, as they will be the ones who are employed, and who might have disposable income to give to your cause. What about cloud based databases as a skill?

How To 130

Is donor qualification more important than donor identification?


If you are a major or legacy gift fundraiser, you’re probably responsible for a group of donors on your caseload or portfolio. Or you might enlist the help of a wealth screening or predictive analytics and modeling firm to help you identify the best donors for your portfolio.

Donors 130

How Can You Get More Money in the Mail?

Wild Woman Fundraising

Did you know that putting a picture and the donor’s name on each page helps the reader’s eye stop and continue with your letter, even if they’re tempted to skip over whole paragraphs? Have you ever heard of the Who’s Mailing What Database ?

Mail 161

[Question Marc] What are the best donor management systems?

Fundraising Coach

I get lots of questions similar to this all the time: Quick question: Do you have a few favorite donor database software recommendations. Especially for collecting donor giving habits. Donor databases are vital for nonprofit fundraising.

8 Tips to Strengthen Your Database to Help Build a Strong Donor Base

Fundraising 123

A Stronger Database = A Stronger Donor Base Whether you refer to your Access database of donor information as simply your ‘mailing list' or you have specialized development software for ‘constituent relationship management', the records you keep provide the lifeline between you and your donors. Investing the proper time and effort in maintaining whatever system you use for donor records management will result in happier, more generous donors and volunteers.

Build 150

Deeper Dive into the Knight Foundation's Connected Citizens Report: Building Connections and Engaging Your Community

Fundraising 123

Donor Databases Case Studies & White PapersThe intent of our report Connected Citizens: The Power, Peril and Potential of Networks , was to explore the role of networks in community life and how loose networks of individuals are affecting social change. . Recent rapid advances in digital media and technology have changed how people connect to information and how they connect to each other. People are moving from passive consumers to active users.

Write for Fundraising123!

Fundraising 123

Tags: Email 101 Donor Databases Nonprofit Marketing Web Site 101 Fundraising 101: Getting Started Social Networking

5 Simple Strategies to Organize Your Nonprofit’s Donor Data

Kivi's Nonprofit Communications Blog

Luckily, there are many simple strategies your team can try to make the most of your donor data. Maintain clean donor profiles. Track individual donor relationships. Think your team needs to learn how to better organize its donor data? Maintain clean donor profiles.

Connecting with Donors through Your Database

Fundraising 123

Are you busy chasing the next donor and not developing the one you just signed up? A marketing database connects you with your donors on a daily basis and how their requests, enquiries and generosity are flagged in the database will affect the length and strength of the relationship to your organisation. These are four critical elements for connecting with your donors, but now let’s look at segmentation. Because donors will feel connected.

13 Secrets of Holiday Fundraising Online | Online Fundraising & Nonprofit Marketing Resources & Tips | Network for Good Learning Center - Learn how to raise money online for your nonprofit

Fundraising 123

Fundraising Social Networking Web Site 101 Email 101 Donor Databases Nonprofit Marketing Training Network for Good provides easy and affordable online fundraising services. Inspire your donors. Re-inspire your donors monthly and listen to what they say.

5 Inventive Ways Donor Data Can Boost Your EOY Fundraising


The giving spirit is high, and donors want to know how they can contribute to the causes that they care about. Your organization needs to do more than simply ask your donors for contributions. Retain more donors. Your data, after all, provides insight into your donors.

Donors 247

Finding Data Management Solutions for Arts and Culture Organizations


Balancing the tasks of marketing to a broad swath of the general public while also maintaining positive relationships with a closer circle of donors and supporters presents unique challenges to fundraisers and membership professionals.

4 Ways That Health Organizations Benefit From a Unified CRM


A broad range of healthcare focused organizations depend on member and donor database software to manage relationships with supporters. Building this type of trust is important in every instance where a health organization interacts with patients, volunteers, and donors.

CRM 130

Just say no to #donorlove and say hello to staff love

Wild Woman Fundraising

a lot of people are all about donor love. I say, “NUTS to donor love, how about staff love? Why would we ever want to try to be good to our donors without first thinking, “How well are staff getting treated?” We say, “Call your donor!

Band 227

Nonprofit Spring Cleaning Part One – Tackling Your Donor Data

Ann Green

Update and improve your donor database. Your donor database is an important tool and it needs to be up-to-date and filled with accurate information about your donors. Your database isn’t just a place to keep addresses and gift amounts.

Here's 28 Reasons Why Your Nonprofit Should Switch to EveryAction


EveryAction stores over 89 million "Action Profiles" of donors and supporters, which means that a significant number of EveryAction forms come pre-filled. Your donors can update their own information. Cultivate major donors with Moves Management.

Mixed Links for Nonprofit Communicators – June 8, 2018

Kivi's Nonprofit Communications Blog

I am sharing free webinar info, tips on donor communications, and internet trends. John Haydon shares How to Create Deeper Relationships with Donor Communications. Get your database in tip-top shape with these 3 Summer Donor Database Cleaning Tips. Vintage Year.

June 151

Time is assuredly not on our side.

A Small Change

Capital & Major DonorsOh that song and those Rolling Stones singing ‘tiiiiiiiime, is our our side, yes it is… ’ Well, Mick, for the fundraiser in today’s obscenely fragmented and fast moving culture time isn’t on our side, at all.

How to Build Donor Loyalty

Kivi's Nonprofit Communications Blog

We are very excited to have donor research expert Adrian Sargeant join us for a brand new webinar this month on donor loyalty. Adrian will show you the latest research and findings from the world of donor retention and how you can apply it during a BRAND NEW WEBINAR you won’t want to miss: How to Build Donor Loyalty: Lessons from Testing and Research. Adrian knows why some donors stick around and others disappear.

How To Find the Right Database For Social Justice and Advocacy Nonprofits


Here are a few examples of how different departments can save time and increase their impact by using a unified database. Digital Organizing and Communications Promoting your organization to the public and attracting new donors and supporters requires effective communication.

CRM 144

Are you taking notes?

A Small Change

It’s imperative that we briefly jot down important takeaways that will serve as anchors for ongoing conversations, and bolster the personal data being entered into our donor databases.

Church 185

How To Find Effective Database Solutions for Social Services Organizations


Though database technology may not be anyone's first thought related the the human services field, experienced staff of these organizations know just how important these tools are, allowing them to work more efficiently, saving time and money, and maximizing the impact of their work at every level.

GUIDE: Using Donor Personas to Maximize Your Nonprofit Fundraising


Using this process to identify different types of donors in your universe is extremely useful in guiding your efforts to segment your list and fine tune the messaging that you use for each group. Oscar One-Off Donor 2. Luna Lapsed Donor. Oscar One-Off Donor.

Guide 194

Halloween Goodies Giveaway Baby!

Wild Woman Fundraising

“Data that Changes the World,” a report on what your donor database should be tracking to help you fundraise the most effectively. From Bloomerang, it’s donor database agnostic.

Out of the Shadows: The danger of shadow databases and the 3 keys to eliminating them

JCA Insights

Imagine this scenario: An important donor calls your organization asking why she did not receive her invitation to the annual VIP luncheon. Shadow systems can be a serious problem in any organization, because manually updating and synchronizing information between your CRM system or donor database (the primary system of record) and these extra lists is time-consuming and often overlooked. Your donor database is the key to institutional knowledge.

Data! Data! Data! Where to Start?

Kivi's Nonprofit Communications Blog

Not sure where to start when digging into your fundraising database? But measuring new donors who mail in checks throughout the year can get a little tricky if you do not have a donor database. The goal is to consistently grow your number of new donors.

5 Things You Need to Know about Nonprofits + Big Data


Email + donors get the most data love. When they are taking advantage of their data, nonprofits seem to rely on it most when it comes to their email and donor databases.

4 Jobs for Introverted Fundraisers

Wild Woman Fundraising

We might assume that nonprofits are full of happy extroverted fundraisers, going out and gladhanding donors like crazy. A lot of fundraisers actually are secret (or not so secret) introverts who would rather sit at their computer than go out and risk humiliation in front of a donor.

Jobs 198

Action Reports

A Small Change

Earlier this week I made a case for us to spend more time talking to our donors instead of talking about our donors. Today, I’m going to talk about a tool I’ve used to talk about my donors improving those conversations and making them more efficient and effective. Creating an action report can be a good planning tool that integrates well with your donor database. I use Raiser’s Edge but other databases allow for similar integration.

Report 101

Are you using that all wrong?

Fundraising Coach

Donor Database. If this is all you''re using your donor database for, you''re using it wrong. Used well, donor database system can be use to honor donors. Rather than showing them by talking about your nonprofit, you need to make donors the hero.

5 Ways to Thank and Recognize Your Donors Using Digital Tools and Social Media

J Campbell Social Marketing

Donor attrition continues at a startling rate. Some nonprofits are losing as many as 90% of their first-time donors on an annual basis! The average across all types of donors isn’t much better, with about 59% of annual givers dropping off the radar each year. . Donor Spotlight.

How Making Smart Investments Will Help You Raise More Money

Ann Green

Invest in a good database. Why You Need a Good Donor Database. It bears repeating because a good database can help you raise more money. You can segment your donors by amount and politely ask them to give a little more in your next appeal – $35 or $50 instead of $25.

Money 62

How to Collect Donor Data Without Being Annoying

Kivi's Nonprofit Communications Blog

As a marketer, I want to build communication strategies that are founded on research and real insights from everyday donors. I want to know what your donors care about, how they want to be communicated with, and what kind of content resonates with them. Rachel Clemens.

How To 217