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How Much Is Spam Hurting Your Online Fundraising? [New Study]

Kivi's Nonprofit Communications Blog

Spam software. Domain reputation. For their report , EveryAction studied 55 organizations and found that, on average, 18.21% of email was delivered to spam folders every month in 2016. for year-end fundraising in 2015. So why would you be marked as spam?

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Learning About Email at #15NTC

Kivi's Nonprofit Communications Blog

Avoiding the 5 Most Common Mistakes in Responsive Email Design. Well, that could be a problem with more than half of recipients opening email on a mobile device. Spam software. Domain reputation. This is known as a “double opt-in.”

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