What Sponsors Should Measure in Cause Marketing Campaigns

Cause Related Marketing

It gauges how much traffic your brand gets away from your direct control: Tweets, fans/friends on Facebook, bookmarks on the social bookmark sites like Digg, Delicious, love from bloggers, and the like.

An Example Of How To Fundraise With Nonprofit Infographics

J Campbell Social Marketing

Social news site Digg reported that since 2007, posts containing infographics have increased 250x! photo credit: peddhapati via photopin cc. Infographics are taking the world by storm!

Trending Sources

Do we really have too many nonprofits? Citation needed!

Wild Woman Fundraising

Digg this! How about this. You tell me how many nonprofits there are in your town that do the exact same thing, and how many ways they overlap services. Also, we have tech for-profits starting up every day, and no one says to them, “There are too many tech startups! Cut it out already, there’s not enough need!&# because frankly, we are all on the internet, and we read things CONSTANTLY. Subscribe to the comments for this post? Share this on del.icio.us. Post on Google Buzz.

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Sexism in America! READ IT! KNOW IT! DO SOMETHING!

Wild Woman Fundraising

Digg this! READ THIS BOOK. Barbara Berg wrote “Sexism in America&#. This is shocking. Subscribe to the comments for this post? Share this on del.icio.us. Post on Google Buzz. Stumble upon something good? Share it on StumbleUpon. Tweet This! Share this on LinkedIn. Get Shareaholic

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Guides to Sharing Content via Social Networks

Search Marketing for Nonprofits

Guide to Sharing Links on Digg. Tagged: blogging, delicious, digg, facebook, reddit, sharing, Social media, stumbleupon. Tags: Social media marketing blog promotion facebook link building online marketing training blogging delicious digg reddit sharing Social media stumbleupon

Do you work for a nonprofit hospital? How are you doing social media?

Wild Woman Fundraising

Digg this! I want to tell you about something completely incredible that happened last night. I put this simple message out on Twitter: “Hey Twitter, can you help me out? I am looking for small rural clinics and hospitals using social media.&#.

3 lies about moving on up in your nonprofit career, and 3 truths.

Wild Woman Fundraising

Digg this! YNPN February 28th, 2011. To quote Jay-Z, “Thanks for coming out tonight. You could have been anywhere in the world tonight, but you’re here with me. I appreciate that.&#. What people said about my presentation about how to move on up in your nonprofit career for YNPN!

Want some good reads? Here’s what I’ve been reading this week.

Wild Woman Fundraising

Digg this! Here are some of my favorite reads around the web this week. From the PND Blog: Did you major in the liberal arts? Here’s why PND thinks the liberal arts matter. From Allison Fine’s blog: Is cause fatigue even real? From Pamela Grow’s Grantwriting Blog: Why fundraising events may not be the best idea for you. From the Question and Answer of the Nonprofiteer’s blog: Are we eliminating the charitable deduction? Should we be nervous?

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My interview on the Blogger Body Calendar

Wild Woman Fundraising

Digg this! Go and see my interview at the Blogger Body Calendar. I talk about what I think a strong woman looks like. What do you think a strong woman looks like? Leave a comment at the Blogger Body Calendar. Maybe you’d even like to buy a calendar? Lately, I’ve been reading that fundraising in England is stagnating and declining, and Martin Brookes at New Philanthropy Capital said “we need better fundraisers&#.

Go and see my story on the Blogger Body Calendar today

Wild Woman Fundraising

Digg this! It’s my true story of violence and survival. Go there now. Recently I heard of the 3 Cups of Tea fiasco, with the founder buying hundreds of copies of his own book with the money of the organization. I was checking out Sandy Rees’ blog post about this topic , and Gayle Gifford left a comment there that was so true, I just had to respond.

This Post Contains Nudity

Wild Woman Fundraising

Digg this! It has come to my attention that there are a lot of people who hate their bodies and wish they were different. Well, the Blogger Body Calendar aims to help people accept their beautiful bodies in every form.

Wild Woman Fundraising Book Reading June 6th at Bookwoman in Austin!

Wild Woman Fundraising

Digg this! Do you live in or around Austin, TX? Want to come out and meet me, ask a burning question and get a burning answer? Come out to BookWoman, the best Feminist bookstore in Austin, TX, on June 6th, at 6pm.

Are you doing nonprofit graphic design on a shoestring?

Wild Woman Fundraising

Digg this! Well, isn’t everyone? Let me give you some free tools you can use to make your annual report sparkle, and your e-newsletter shine! Two words. Brushes. What is Gimp ? A free software program that lets you create all kinds of fun effects.

Must Not Sleep! Must Warn Others! And other tips from fundraising hip hopistas

Wild Woman Fundraising

Digg this! So as I write another blog post at midnight, I’m reminded “Must Not Sleep! Must Warn Others!&#. Let me explain.

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Want a free copy of The Wild Woman’s Guide to Fundraising? Head over to Amy Sample Ward’s Blog!

Wild Woman Fundraising

Digg this! Hey, I just got my first order from Finland this weekend! As I bike to the post office to send it today, I’m excited that so many people all over the world are using my book! My friend Amy Sample Ward is doing a giveaway of my book today on her blog.

April 21st, Wild Woman Fundraising Bookreading at Brave New Books

Wild Woman Fundraising

Digg this! this is like a mini-book tour! So, if you couldn’t make it out to BookWoman on April 6th, check out my reading on April 21st at Brave New Books in Austin, TX. Share this on LinkedIn. Subscribe to the comments for this post? Share this on del.icio.us. Tweet This! Post on Google Buzz. Stumble upon something good? Share it on StumbleUpon. Submit this to Netvibes. Get Shareaholic

Did slaves make your bra? Want a fabulous interactive graph to help you decide what to buy?

Wild Woman Fundraising

Digg this! Recently I was sitting on a plane with a charming and socially conscious seatmate , and we were talking about world events, and at the end of our time together, we both agreed, “Vote with your dollars!&#. What does that mean? Well, do you know where your food comes from?

Yeah, you know you need to learn how to delegate, how about right now?

Wild Woman Fundraising

Digg this! From Barbara Bedoni on Flickr. So, I’m going to speak it out loud, this is the dirty little secret of our profession, as development staff, as fundraisers. Some of us, not all of us, but some of us are Type As. We like to be in control of every little thing.

3 tips to dramatically increase website donations

Wild Woman Fundraising

Digg this! Have you ever bought something online? OF COURSE! You know it! What did you buy? Was it a book from bookfinder.com? Was it something off of Amazon or iTunes? More and more people are shopping online, and more people are giving online.

May 18th Webinar: How to get Mega-Sponsorships!

Wild Woman Fundraising

Digg this! Before I forget! I’m going to be on National Radio this Saturday! Tune in! We’ll be talking about nonprofit careers, fundraising, and more! I did a webinar on May 5th for CharityHowTo , and it was SO POPULAR that I thought I’d offer it again here, for you!

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A word from The Networked Nonprofit: People are partners, not ATMs!

Wild Woman Fundraising

Digg this! Want social proof that your nonprofit should have an online presence? I submit this case study for your consideration. The Networked Nonprofit is a book by Allison Fine and Beth Kanter , which you should really go buy, okay? This story is from the Networked Nonprofit.

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How to rock your development plan: Webinar April 19th

Wild Woman Fundraising

Digg this! Wild Woman Fundraising: With a One-Page Development Plan! Naw son! A step-by-step guide to planning that magical plan that will help you raise all the money you need. Tuesday April 19th. Start Time: 1:00 PM End Time: 2:30 PM (Eastern Standard Time). Only $49.99.

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HATE your job? You are not alone. Join us on April 7th.

Wild Woman Fundraising

Digg this! I was having this conversation with someone on twitter. And I realized it had been a long time since I talked about jobs that you hate, bad bosses and rankism on here. And there are like, SO MANY things to say about this! So, let me ask you this. Do you wish you could do your job instead of having to be dragged down by people who don’t get what you do and who just tell you NO every time you want to do something innovative?

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AUDIO: How to get a nonprofit job: My interview on The Career Clinic

Wild Woman Fundraising

Digg this! Don’t feel like reading today? Then just listen. I’m doing interviews on career radio shows lately about how you can get a nonprofit job, the nonprofit field, and whether, for example, you should go and get that Master’s in Nonprofit Organizations or not. Click here to go download my podcast with Maureen Anderson of the Career Clinic! “Or listen online right here. Share this on LinkedIn. Subscribe to the comments for this post? Share this on del.icio.us.

What’s the best way to get higher quality clients and buyers for your products and services?

Wild Woman Fundraising

Digg this! the reason I ask you such a provocative question is that we all know that money is inexhaustible, money will always be there, but our time, now, our time is our most precious resource, and we could always use more of that. Even if the clients you have now are sustaining you, wouldn’t you like to have clients that are willing to pay more, and who won’t give you as much trouble?

YNPN presentation: Moving up in your nonprofit career: February 28th

Wild Woman Fundraising

Digg this! This is exciting! Are you looking for a job at your desk right now? I will be giving a presentation on moving up in your nonprofit career for the Young Nonprofit Professionals Network, Monday, at Opal Devines in Austin TX, doors at 6pm, presentation starts at 7pm BE THERE!

Unrelated Sunday!

Wild Woman Fundraising

Digg this! For an unrelated Sunday, Weightlifting Woman by Mazarine Treyz. I’ve been blogging EVERY DAY THIS MONTH over at [link]. My friend Danielle Bardgette and I have this little challenge where we will each post a drawing every day this month, whether or not it’s any good.

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Do you have any thought-terminating clichés? Are you sure?

Wild Woman Fundraising

Digg this! So thought-terminating clichés, what are they? Coined in a book called “Thought Reform and the Psychology of Totalism,&# a book written in 1956 about brainwashing in China, A thought-terminating cliché is a commonly used phrase, sometimes passing as folk wisdom, used to quell cognitive dissonance.

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How does the brain wave when you’re the boss?

Wild Woman Fundraising

Digg this! So, you’ve been promoted! Congratulations! Now that you’re managing several different people, what’s your deal? How are you going to be dealing with the different kinds of problems that you have now? Expectations of the position. Acting Intentionally. Values and Boundaries. Time Management. Urgent vs. Important. Leading vs. Managing. Coaching and Mentoring. Subscribe to the comments for this post? Share this on del.icio.us. Post on Google Buzz.

Reader Questions: How do you partner with a nonprofit, get AKA Fiscal Sponsorship?

Wild Woman Fundraising

Digg this! Have you ever tried to partner with a nonprofit? Did that experience leave you frustrated, or just stymied by how it all works? Do you ever find yourself wondering, “What IS fiscal sponsorship, anyway?&#. Today’s Reader Question is all you!

I just donated to a new e-newsletter subscriber. Here’s why.

Wild Woman Fundraising

Digg this! I am practically the definition of jaded. Seriously. Tell me your sob story. I won’t cry. After years in this business, I feel like I’ve heard it all. There’s no end to the wanting. But yesterday i got a notification that someone had signed up for my newsletter, and as usual, I went to check out their website before writing back. The woman’s name was Helen. And her charity, Michigan Aids Coalition, or MAC.

Can I get a hell yes? Thank you RE:Philanthropy & Dan Pallotta!

Wild Woman Fundraising

Digg this! RE:Philanthropy wrote this review of Dan Pallotta’s talk to the council on philanthropy, and I just want to shout, “FRABJOUS DAY!&#. So tell me, as a fundraiser, would you like a higher salary? Would you like grants to fund your salary so that you can keep this nonprofit afloat, instead of your org looking at you as a necessary evil? Would you like a larger marketing budget? Would you like a marketing budget, period?

Do you want to know who REALLY has cause fatigue?

Wild Woman Fundraising

Digg this! What’s up? Do you ever feel like a cog in a wheel? Push fundraiser, money comes out? Recently, Seth Godin wrote on his blog, “The factory-mindset encourages every worker to protect his time and his effort.

Where is the money for our schools?

Wild Woman Fundraising

Digg this! Lately I’ve been pondering a couple of things. Like, Austin Independent School District has to lay off 1,500 teachers. And corporations like Amazon, BP, and other gas companies post record profits. To Quote Michael Moore, “America is not broke.&#. I think just getting sponsorships from these companies is not enough. I mean, they are just going to make even more money.

The Wild Woman’s Guide to Fundraising Book is Here!

Wild Woman Fundraising

Digg this! I just got back from the printers! So Happy! I am so excited and proud to announce to you that my book, The Wild Woman’s Guide to Fundraising, is now available as a physical book!

Guide 34

Managing up when your boss is not a fundraiser!

Wild Woman Fundraising

Digg this! If your boss does not understand fundraising, give them a 2 minute explanation of how fundraising works. Show them that they’ll get the best bang for their buck from major gifts, and individuals, and the least from foundations, corporations, and events.

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How do you turn an accidental donor into an ally? Part 1

Wild Woman Fundraising

Digg this! Hey, ever wondered how to get more donors for your cause? What have you done about that? I’m reading a book right now that I think would help you find new donors and help them want to give to your organization.

How do you turn an accidental donor into an ally? Part 2

Wild Woman Fundraising

Digg this! First off, if you haven’t read the first part of this post yet, I would go there. This shit will make a LOT more sense if you do. I am adapting some of the tools from a book that I’m reading called “Make your Contacts Count&# by Anne Baber and Lynne Waymon.

May 26th Webinar: Move on up! And give yourself a leg up the career ladder!

Wild Woman Fundraising

Digg this! Move on up! And give yourself a leg up the career ladder! A step-by-step guide to getting the attention you deserve for your accomplishments and expertise. Thursday May 26th. Start Time: 1:00 PM End Time: 2:30 PM (Eastern Standard Time). Only $49.99. Webinar Description.

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Do you have an online rep to promote? Get on this 3-D Nonprofit Reputation Engine Webinar!

Wild Woman Fundraising

Digg this! Managing your online reputation. What: 3-D Nonprofit Reputation Engine Webinar. When: Friday, July 15th. 1pm-2:30pm EST. Cost: $59.99. Sign up here. Has your nonprofit ever tried to be more relevant to your donors and failed? Or worse have you tried to get more attention and failed?