Fundraising Success You Can't Buy
Nonprofit Consultant Blog
SEPTEMBER 3, 2009
And commenters say they are reading - and giving - from Iran, Israel, Spain, Portugal, Turkey, the Czech Republic, Australia, Hungary, Sri Lanka and beyond. Well, good viral fundraising is pretty much the same. To be truly "viral" it has to come from your supporters, not your staff, and it has to come on their schedule, not yours, and it has to be their ideas.