Cause Marketing Earth Day at Lowe's

Cause Related Marketing

What if registrants instead could be entered into a sweepstakes for ecotourism vacation to Costa Rica? When I saw this circular in yesterday’s mailbox from Lowe’s I was puzzled.

The Online Nonprofit Leadership Summit Rocked SO HARD!

Wild Woman Fundraising

We had people join us from Nigeria, from Costa Rica, all over Canada, all over the USA, and many other places. Last week we did our incredible Nonprofit Leadership Summit, with 12 presentations over 3 days for nonprofits all over the world!

Trending Sources

The Future of Social Marketing: Craig's Happiness Talk

Social Marketing and Social Change

Costa Rica is well-known for being the greenest country in the world — an example of holistic and environmentally responsible development.

The Best of Social Marketing in 2014

Social Marketing and Social Change

Methods : PASMO surveyed MSM in 10 cities across Guatemala, El Salvador, Nicaragua, Costa Rica, and Panama in 2012 using respondent-driven sampling. Keeping up with the evolution of social marketing research and practice can be a tough problem. To help you out, this is my fourth annual review of papers that document in the peer-reviewed literature how the field is developing (here are the links to the 2011 , 2012 , and 2013 selections).

Faith in Facebook: A Success Story

A Small Change

For each individual who posts Lil Green Patch on their profile a small donation is made to protect rain forests in Costa Rica. Yes, it’s still growing and to date, $162,125 in donations are directly supporting the Nature Conservancy’s Adopt an Acre in Costa Rica. I love intelligent comments on my posts that disagree with what I have to say because it brings so much more wisdom to the table.