Why fundraiser job titles suck and cost you a lot of money!


I don’t like these titles and I think they cost nonprofits money! The post Why fundraiser job titles suck and cost you a lot of money! My pal Dr. Russell James is at it again.

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There Are Only Three Ways to Raise More Money


Every nonprofit organization needs more of two things: time and money. Hey, now that I think about, I could use more of those two myself… Time and money are the most valuable resources in the world , and for nonprofits the impact of having more of either can be immeasurable.

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Low-Cost Fundraising: 6 Innovative Ideas

Ann Green

It’s hard to raise money and it’s more difficult if you have limited resources. In this post, Kerri Moore of Booster has some low-cost fundraising ideas for you. Some don’t even involve asking for money but emphasize building relationships with the donors you already have.

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The High Cost of Undervaluing Gratitude

The Agitator

Money? Just compare an attrition rate of 30% as unappreciated donors stop giving with the $1 or so it costs to show them your appreciation.

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Do people prefer when others pay for a nonprofits’ administrative costs?


I know, I know… Dan Pallota thinks charities need a defense council to inform the public that administrative costs are a necessary part of a nonprofit structure. His call for a defense of administrative costs simply will never work. Fundraising Nonprofit nonprofit administrative costs

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These 5 Website Mistakes Could be Costing You Donors


By avoiding these five common mistakes, you can ensure that your organization isn't leaving any money on the table. By optimizing your website, you can raise more money online to fuel your work.

2016 Nonprofit Email Deliverability Study: Spam Still Costing Nonprofits Thousands


Despite all this, email fundraising isn't going anywhere - online fundraising continues to be huge money-maker for nonprofits. Simply put, better email deliverability practices could actually make you money.

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Three Wise Investments That Can Help You Raise More Money

Ann Green

Here are three areas you should be investing more money in. The good news is, if you do it right, these investments will help you raise more money. Plain and simple, a good database can help you raise more money.

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Are You Raising Money for Your Library?

Wild Woman Fundraising

How do you raise money for your library? How do you start to raise money for the library? You could also put a remit envelope in the reserved book, telling them how much the society needs your library, and how much it costs to reserve a book.

How You Can Get More Money Through Direct Mail: Interview with Jules Brown of “Dear Joan”

Wild Woman Fundraising

Image Creative Commons "Money" by Stuart Dootson). His blog, Dear Joan , is dedicated to helping smaller nonprofits write truly donor focused appeals that get better results and raise more money for your cause. I’m so excited to share this interview with you!

3 simple ways fundraisers can improve their LinkedIn profiles to land more meetings and raise more money


After all, are you trying to raise money or are you looking for another job? If you are aiming to raise money then you need to recognize that, more and more, your donors will check you out online before they accept your telephone call or email outreach.

Acquisition: Its Costs And ROI – Part 2

The Agitator

That’s why so many fundraisers and their consultants persist in using the meaningless, if not idiotic, measures of ‘cost of fundraising’ and ‘ROI’ rather than develop strategies and steer their programs based on the key metric of Lifetime Value.

Book Review: It’s not just about the money

Wild Woman Fundraising

It’s called “ It’s Not Just About the Money.” Asking for money face to face is the most effective way to fundraise. Bottom line: Should you get It’s Not Just About the Money ?

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Acquisition: The ‘Less Cost Is Best’ Fallacy

The Agitator

If that’s the case, you should probably also skip this recent post — The ‘less cost is best’ fallacy — from fundraiser Ken Burnett. how you’re under-cutting your fundraising success by not spending enough ), dealing specifically with why you should not obsess on minimizing cost ratios. Ken gives six reasons why adhering to rigid cost ratios is wrong-headed, abbreviated a bit here … The question is wrong.

Get more money with your year end appeal: Interview with Paul Bobnak of DMIQTV and Who’s Mailing What

Wild Woman Fundraising

Whether it’s a for-profit enterprise and a non-profit, it’s all about driving response, trying to get people to become engaged and invest their money. Postage costs continue to increase and that’s inevitable, and USPS delivery may get scaled back.

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Playing With House Money in Cause Marketing

Cause Related Marketing

Namely, that when it comes to philanthropy people love playing with house money. Tripadvisor , the big travel website that aggregates opinions and reviews is offering a little house money for you to use at Kiva, the lender that provides microloans primarily in the developing world. That $25 costs the reviewer nothing. But people who took Hoffman up on his offer also invested $417,000 of their own money in Kiva.org recipients. million (some of the money was recycled).

Can raising money be like building furniture?


Using nails and such to drive the pieces together, furniture can be made expeditiously and at low cost. So she hands over her hard-earned money. >>eBook: How to Generate More Planned Gifts with Less Money and Reduced Resources.

Flat Earth Fundraising: The High Cost Of Mistreating Suppliers

The Agitator

So … it was with joy that we opened yesterday’s new post on SOFII — Working with suppliers: building partnerships based on the value of money. The cost of pitches [responding to RFP’s] is not just about cost to the agencies.

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Where is your money?

Wild Woman Fundraising

The real cost of war, by Good Magazine, is estimated at 3 Trillion dollars. What issue could advocates focus on that would significantly decrease war spending, and increase government money for nonprofits, schools, and other charities?

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Raising Money with No Heartstrings to Pull

Kivi's Nonprofit Communications Blog

Join Susan and me on Tuesday for a FREE webinar: Raising Money Via Social Media: Using Causes and Your Facebook Page.

6 easy and low cost ways to build better relationships with your donors using technology


Delivering honest, clear and transparent impact reporting that help them understand how their money was spent. These days it’s easier than ever to give your supporters this kind of service through the use of low-cost, high-productivity technologies.

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What really rich people want

Wild Woman Fundraising

Are you responsible for building the relationship and asking them for more money than you will make in 10 years? I mean, if they have all of the money they could ever need, what would motivate them? And Needleman comes to understand what money can and cannot buy.

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Why Better Marketers Raise More Money!


Better marketers raise more money! Or are you offering the right people, the right kinds of engagement opportunities, using the right channels at precisely the right time in a cost-saving donor-centric effort to build a fair, honest, and transparent relationship?

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A Nonprofit’s Guide to Building Simple, Low-Cost Websites

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A well-designed, user-friendly website can help you engage new members, raise money, and communicate with decision-makers. To save money — and make things easier on yourself — consider registering your domain name or names for five years at a time, and be sure to document the registration process so you or your successor will know where to go when it’s time to renew. Now may be the time to look into coming up with these to avoid costly site overhauls down the road.

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How Making Smart Investments Will Help You Raise More Money

Ann Green

You’ve probably heard the phrase you need to spend money to make money. Here are three areas you should be investing more money in. If you do it right, these investments will help you raise more money. If money is tight, you don’t have to mail that often.

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A Lesson on Listening… and Making More Money with Your Newsletter

Kivi's Nonprofit Communications Blog

It did yield some money! It wasn’t much, but it covered the cost of the letter being sent out to close to 700 individuals, plus a little more. It can make more money. Making money so that more at-risk children can be reached with a mentor – that is my job. Theresa Casey.

How to Raise More Money from Matching Gifts Using Email and Social Media

J Campbell Social Marketing

Matching gifts are an easy way to boost fundraising by earning free money, and we’ve got the tips to help you increase donor awareness through social media and email. Fundraising is tough, and matching gifts are a rare way for nonprofits to capitalize on free money from many donations.

Part 3: How to Send an Appeal Letter

Wild Woman Fundraising

Now fill out the post office form, stating how many letters you’re mailing, and how much it will cost. This is just a tiny slice of what I could teach you about raising TONS more money in the mail. how to send appeal letters in bulk.

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10 Cheap Fundraising Ideas for When Money is Tight

Fundraiser Ideas

The following are 10 cheap fundraising ideas for when money is tight: 50/50 raffle – This is one of the best cheap fundraising ideas, because the only cost to the organization is a roll of raffle tickets. Sell raffle tickets to donors and split the money evenly with the winner. The only costs are price stickers and some signage to advertise your sale, making it one of the easiest cheap fundraising ideas. Ask for money – Sometimes the most direct route is the best.

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13 Secrets of Holiday Fundraising Online | Online Fundraising & Nonprofit Marketing Resources & Tips | Network for Good Learning Center - Learn how to raise money online for your nonprofit

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As one MarketingProf member pointed out, "I give money regularly to groups where I have been able to see what they accomplish. This of course costs us nothing, but I think it greatly benefits charities and causes, many of which arent very social-media savvy."

4 of the easiest and most cost-effective ways to build better relationships with your donors using technology.


Delivering honest, clear and transparent impact reporting that help them understand how their money was spent. These days it’s easier than ever to give your supporters this kind of service through the use of low-cost, high-productivity technologies.

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Facebook Versus Real Money

The Agitator

Given the fact that the technique costs about $300, not a bad return. And if you take file size up a few notches, to 100,000 or 300,000, it would seem that there’s really big money to be made with this tool. In any event, where do you think more of your mind share should be spent … examining a tool that might lift your direct mail (and even email) fundraising revenue by 3% or 6%, at negligible cost; or trying to squeeze another dollar out of your Facebook friends?

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Are fundraising tricks and gimmicks worth doing?


If you think about the first donation as the first date, doesn’t it make sense to be open, honest, and fair from the get-go even if it means less money now (but much more later)? An old book filled with timeless lessons.

Where’s the Grant Money for Your Marketing and Communications? Webinar Tomorrow

Kivi's Nonprofit Communications Blog

Tomorrow, Betsy Baker of Your Grant Authority will present a webinar for our All-Access Pass Holders on how to find grant money specifically for your nonprofit’s marketing and communications programs. Administrative costs. Betsy Baker.

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Tips to Improve and Lessen the Costs of Nonprofit Operations

Seeking Grant Money Today

How To Find General Operating Funds Nonprofit's Mission Statement, Program/Project Impact, and Your Field's Current Trends Creating Model Programs and Their Effect On Getting Grants Evaluation Methods - How Can A Nonprofit Use Them To Raise More Money More Often Be Strategic, Yes 'Strategic', When You Write the Grant Proposal Take That Nonprofit's Grant Writing to the Next Level Grant Writers, Commissions, Best Practice, and the "Why?"Of What Is A Well Run Nonprofit Agency? I'll Tell You.

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Net Present Value - Are donors costing you money?

Nonprofit Consultant Blog

Basically, the calculation takes into account the potential for the donor to support your nonprofit over the life of the relationship (not just the first ask) as well as the cost of cultivating and maintaining the relationship. But, the more you study and analyze your costs, and the better you research and understand your donors, the more accurate these predictions will be. Courtesy of the Donor Power Blog, today I share with you the calculation that can chart your future.

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10 Charity Fundraising Events to Raise Large Amounts of Money

Fundraiser Ideas

When your charitable cause needs large amounts of money, charity fundraising events can be your best option. The following are 10 charity fundraising events that, if implemented correctly, are sure to raise large amounts of money for your organization: Charity walk. Contact your local automobile dealer and ask them to either donate the vehicle or donate a portion of the vehicle’s cost. Add raffle items or a 50-50 raffle to raise even more money.

#FUNDRAISING: Paul Jolly Inspires The Big Ask To Raise Big Money

Non Profit Marketing 360

Each house costs $2,400, with $1,400 coming from an institutional donor. If you ask for less, you'll get less (and work harder on fundraising than on your projects). We welcome back Paul Jolly, Director of Jump Start Growth, Inc. ,

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9 reasons why people put money in holding pens (such DAFs or foundations) instead of giving directly right away


So they put the money in the holding pen as a ‘circuit breaker’ 3. At this time, they feel that no organization is deserving of their money (possibly because the staff they’ve met with at various organizations has been off-putting, their missions seem unclear or they are not sure they can be trusted). So they put the money aside in hopes that that will happen sooner or later. They DO want their money to be used to help others. Indecisive.

Marketing Solutions to Employee Health Care Costs

Social Marketing and Social Change

Bringing down health care costs has been bringing innovation to the workplace – and some glimmers of social marketing. An article in The Wall Street Journal by Anna Wilde Mathews reports on an experiment in progress at AmeriGas Propane where, for a number of years, voluntary wellness programs to encourage healthier behaviors, discounted premiums for nonsmokers and cash rewards for completing health risk appraisals were not working to reduce costs – or engage many employees it seems.

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Cause Marketing 101: 5 Tactics for Raising Money from Businesses

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This isn't about companies giving you money. Cause marketing raises money and raises awareness because you are gaining access to your partner's most valuable asset - their customers. . This is one of the cheapest strategies, but one of the most lucrative ways to raise money. There is no cost to the consumer, and is a less intrusive way to get people to give. Cause marketing is a partnership between a nonprofit and a for-profit for mutual profit.

Why you should worry less about reducing overhead and more about delivering value.


Charities are saddled with extra pressure to meet formulas for how much they should spend to raise money. But when it comes to raising massive amounts of money, overhead doesn’t really matter so much. Do you drive the car that cost the least thanks to the manufacturer’s purchase of the cheapest materials? You make your decisions by weighing the value you get for your money. Fundraisers and donors are in a pickle.

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How to use verbatims and digital body language to raise more money


If you really want to get to know them well, the best way to start at low cost is to simply ask them questions about themselves— preferably face to face or with a donor survey. The post How to use verbatims and digital body language to raise more money appeared first on MarketSmart | .

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