Get Organized and Increase Your Nonprofit Productivity

Get Fully Funded

You can communicate through Trello, which reduces email correspondence and keeps conversations in a central place. Whatever you choose, there are probably tutorial videos online that will help you learn to use them efficiently, raising your nonprofit productivity.

Don’t Just Turn Down The Volume

The Agitator

And especially not for donor satisfaction. But, it’s not a satisfaction tactic; it’s an anti-dissatisfaction tactic. In Richard Oliver’s Satisfaction (not to be confused with the more popular, but less salient to this discussion, version by the Rolling Stones), he talks about three types of need categories: “1. Bivalent satisfiers – the upward and downward translatable attributes that can cause both satisfaction and dissatisfaction.

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Build Your Message Team: Part Two—Groundwork

Getting Attention

Open the conversation by sharing your vision, then emphasize these immediate benefits and longer-term gains: Benefit: Greater accuracy and consistency of messages conveyed in conversations and communications across audiences and programs. Gain : Greater employee and board satisfaction. Introduce the concept to your colleagues: It’s always best to start dripping an idea like this out in casual hallway or drop-by conversations (or the virtual equivalent).

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Day in the Life of a Nonprofit Communicator – Kirsten McIlvenna

Kivi's Nonprofit Communications Blog

Get distracted multiple times by incoming emails and online articles. Feel great satisfaction in doing so. – Wrap up the day with last minute emails and a daily conversation with the PR person in Haiti. Kirsten McIlvenna. Here’s the latest installment in our series on the “Day in the Life” of nonprofit communicators, where we ask you to describe your day in your own words. We want more stories!

Are Your New Donors Hiding in Plain Sight?

The Agitator

What if we could better convert the people who are stuck in the middle of the conversion funnel (e.g., Speaking of… you probably want to make sure they do remember you fondly by asking commitment and satisfaction. Conversion communications only draw from that well. So saying “this was a bad conversion email” may be like saying I’m a bad driver because my car is out of gas – it may or may not be true, because there are problems upstream.

When Have You Acquired a Donor?

The Agitator

Asking face-to-face donors about their commitment to the organization and satisfaction with the experience while the solicitor was still there helped Amnesty Belgium increase their six-month retention from 60% to 80%. There are a few key things to ask about and listen for: donor identity, commitment, satisfaction, and preferences. Conversely, if you have a source of donors who are high commitment and likely to retain, it’s time to turn up the volume knob.

Reclaim Back to School: Stay Energized, Relevant and Top of Your Game

Getting Attention

It’s the ONLY way to ensure our marketing and fundraising content is relevant, and a vital way to ensure our own satisfaction. Schedule some learning—via conversations, reading, participating—into every day, even if for just five minutes. I’m focusing right now on developing several new training modules, and a new small-group online learning program.

Fundraising’s Silver Bullet

The Agitator

Nick and his colleagues over at DonorVoice employ a series of inbound and outbound feedback programs designed to quantitatively measure donor commitment and service-level satisfaction across channels and touchpoints. He’ll share the top two donor comments to top organizations…what donors don’t like about your (and almost everyone’s) online giving processes…and the most universally common donor comments and concerns.

This ONE Thing Transforms Your Marketing & Fundraising

Getting Attention

Listen to what’s being said about your organization and team online, and engage with the speakers human-to-human. Compile information on interests and more via every single conversation (make it easy for your team to share the insights they gather) and active transaction (giving, volunteer sign up, event registration) pages, e-mail, and social. Flickr: Robyn Anderson. The opportunity you have in front of you today is SO big, that it’ can seem overwhelming. ….

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More On Second Gifts — Part 2

The Agitator

Chip Grizzard in a comment on Part 1 asked what kind of lift, or improvement in second gift conversion and retention is possible using various techniques. DonorTrends , our sister company, provides New Donor Conversion models and retention analytics. They also measured one other variable that made a difference and that’s satisfaction with donor experiences. High commitment, high satisfaction: This is what you love to have. High commitment, low satisfaction: Red alert!

Pairing metrics for fun and (non)profit

The Agitator

Click-through rate vs. conversion rate: If only your best prospective donors click on something, most of them will convert. More click-throughs mean a lower conversion rate, but no one should be punished for effectiveness in generating interest. For example, mailing all control packages… using the same phone script you always have… and running the same matching gift campaign online that you did last year.

Social Media: Winds of Change

Diva Marketing Blog

Do you ever get a line from a film or a song or even a conversation playing over and over in your your mind? Example: Personal satisfaction from helping people quickly resolve their service challenges. Example: Be an advocate for the company brand online and offline. Diva Marketing is part of an online influencer network for MNS Business on Main. Some times for me it's not the exact words but the rhythm of the concept.

Social Media "Pioneers" Tell Why

Diva Marketing Blog

Recently many of my social media conversations seemed to be about the perception that social is a young person’s game. In fact, some companies thought we were a bit crazed to encourage brands to embrace concepts like transparency, authenticity, honesty and the most radical of all … customer-to-brand, peer-to-peer conversations in public forums. For other the satisfaction of personal expression influenced them to explore blogs. . It should be an open conversation about life.

Social Media Idea Management: An intellectual capital hustle?

Diva Marketing Blog

You're sitting behind an online dashboard gathering our intellectual capital as if it were digital diamonds. But don't expect anything back other than the satisfaction you derive in a bit of ego boosting on a brand site with some people who might vote you up or vote you down. Is it the way they view their role in the "conversation" of social media? In other words to join in the conversation or as Shiv Singh says, "Establish an authentic presence."

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Feedback Week: Unexpressed Desires

The Agitator

How did they go from 12% to 32% conversion in a month for their web donation form? . As you might guess, these donors were far more likely to make a second gift online when the experience was very easy. I want more online giving options! Make it easier to donate online! Why doesn’t it save my info online? That’s not what I saw online/offline! No, that’s not the title of the latest Nicholas Sparks novel.

What was hot in philanthropy in 2009?

Nonprofit Marketing Blog

still want to feel good, still want a measure of psychic satisfaction when they support a nonprofit or a charitable cause. For instance, online fundraising — though still a relatively small percentage of total giving — is gaining in popularity. And those sites also function like a big focus group, in that they enable you to listen to lots of conversations and collect a lot of information about how people perceive your organization and your issue.

Interview With American Marketing Association CEO Russ Klein

Diva Marketing Blog

In the following conversationhe offers:. MIT has posted its entire 1800 course curriculum online for free. Conversely, those companies seldom can call upon thousands of volunteers and advocates for whom their volunteerism is both a source of personal satisfaction and a calling to be of service to others. Conversely, no one can deliver the academic thought and service leadership, the chapter level engagement, and the volunteerism that distinguishes the AMA.

Interview With American Marketing Association CEO Russ Klein

Diva Marketing Blog

In the following conversation he offers: . MIT has posted its entire 1800 course curriculum online for free. Conversely, those companies seldom can call upon thousands of volunteers and advocates for whom their volunteerism is both a source of personal satisfaction and a calling to be of service to others. Conversely, no one can deliver the academic thought and service leadership, the chapter level engagement, and the volunteerism that distinguishes the AMA.