How many LinkedIn contacts do you have?

iMarketSmart

The post How many LinkedIn contacts do you have? Fundraising Lead Generation strategy charitable giving communication and engagement LinkedIn contacts LinkedIN marketing tips LinkedIN profiles Nonprofit nonprofit social media marketing Outreach on LinkedIn

Make Contact!

The Agitator

Here’s yet another study from the commercial world that delivers the refrain: Make contact with your customers! Yeah, the study was conducted by Harris Interactive for InContact, a vested interest provider of contact center software. But dismiss these findings, which I believe apply to donors, at your peril … More than a third (68%) of consumers said that companies who have no other means of contact other than a toll-free number seem outdated. [We

Pimping for Constant Contact

Cause Related Marketing

was invited to a local presentation on email marketing from Constant Contact, the Waltham, Massachusetts email marketing outfit whose target market is small businesses and nonprofits.They offer a cause-related marketing campaign called Care4Kids meant to. Tags: Constant Contact Email Marketing OK, not pimping really. More like a gentle noodge to nonprofits and the companies that love them that it’s time to start email marketing.I

To Build Trust, Make Sure Your Photos Make Eye Contact With Your Donors

iMarketSmart

The post To Build Trust, Make Sure Your Photos Make Eye Contact With Your Donors appeared first on MarketSmart.

Tips for an Effective Contact Us Page

Fundraising 123

One of the hardest-working but most underrated pages of any nonprofit website is the "Contact Us" page. It hangs in the background, behind more glamorous pages, ready to offer the most basic but essential of information about an organization What makes an effective Contact Us page It should answer two key questions: How people can contact your nonprofit and why they should want to contact your nonprofit.

Turning Contacts into Donors

Fundraising Breakthroughs

Non-donors don’t.) • Belief—Probably (but he needs to confirm this, which he can begin at Google or Dogpile for bios and community involvement and continue with further personal contact with the people). One of my clients met some people at an annual conference peripherally related to his organization’s cause. They hit it off. During the weekend, they talked a little about his work, and he believes they might be sympathetic.

How To Build Raving Fans, A Huge Email List & Facebook Ads That Work: Lessons from #AOC2014

J Campbell Social Marketing

Heather is a Constant Contact and digital & email marketing expert. With Jillian Vorce at #AOC2014. The 2014 Agents of Change Conference was packed with insightful, useful information that I cannot wait to fully digest and use!

Ads 169

NonProfit Pulse Survey

Social Media Bird Brain

Thought you might be interested in the results of a survey ConstantContact did recently on nonprofits Here's the text: Constant Contact Nonprofit Pulse Survey: Attracting New Supporters Keeps Nonprofits Up at Night Majority of nonprofits see potential of social media marketing to help with engaging supporters WALTHAM, Mass. social communications Email Constant Contact website social media marketing Small nonprofit small business survey

Survey 100

How do you turn an accidental donor into an ally? Part 1

Wild Woman Fundraising

It’s called “Make your Contacts Count&# by Anne Baber and Lynne Waymon. Hey, ever wondered how to get more donors for your cause? What have you done about that?

Have you ever gone to a sales pitch disguised as workshop?

Wild Woman Fundraising

Constant Contact Sucks Workshops are Sales Pitches. And then I went to a conference in Philly and AGAIN Constant Contact was there with a purported workshop about social media, but ACTUALLY it was about how you should use their newsletter software. You know what I hate?

Sales 130

Have you ever gone to a sales pitch disguised as workshop?

Wild Woman Fundraising

Constant Contact Sucks Workshops are Sales Pitches. And then I went to a conference in Philly and AGAIN Constant Contact was there with a purported workshop about social media, but ACTUALLY it was about how you should use their newsletter software. You know what I hate?

Sales 130

How do you turn an accidental donor into an ally? Part 2

Wild Woman Fundraising

I am adapting some of the tools from a book that I’m reading called “Make your Contacts Count&# by Anne Baber and Lynne Waymon. First off, if you haven’t read the first part of this post yet, I would go there. This shit will make a LOT more sense if you do.

What’s The Best Cause Marketing Program for My Business?

Selfish Giving

Another example of keeping it simple is Care4Kids , a program Constant Contact , the company I use for my email newsletter (which you can sign up for in the top right!). It’s no coincidence that Constant Contact’s Care4Kids program is for charities that help kids.

Apps I Use for Cause Marketing

Selfish Giving

Constant Contact. Tags: Cause Tools analytics pro apps cause marketing constant contact dropbox evernote iphone read it later remember the milk wordpress app Anyone who knows me knows how important my iPhone is to me, especially now that I have the super-fast 4G!

6 Time-Saving Scheduling Tools Recommended by Fellow Nonprofits

Kivi's Nonprofit Communications Blog

Does it allow contacts to book directly on your calendar or request a booking time? Can you get your own customized booking URL to offer contacts? Share your availability and let contacts book straight into your calendar. Scheduling a meeting shouldn’t be hard.

Tools 222

How to Get Award-Winning Email Engagement as a Nonprofit

Kivi's Nonprofit Communications Blog

When Jen Billow shared with her fellow Communications Director Mentoring Program participants that her organization, the Park City Education Foundation, had received accolades from Constant Contact for their awesome email engagement rates, everyone wanted to know how.

Awards 175

Expanded Social Matching Allows Nonprofits to Learn Even More About Their Supporters

EveryAction

Before, only Facebook, Twitter, and LinkedIn profiles were matched to an individual's contact record. Now, 97 different social networks are matched daily , and also provide social media biographies to be integrated into a contact record. Understanding your supporters and meeting them where they are is an increasingly important part of any outreach campaign.

Day in the Life of a Nonprofit Communicator – Janis Walton

Kivi's Nonprofit Communications Blog

My contact said he would check with his contact who works within that organization. And the beauty of this contact is that they are interested in sustainable relief aid. I sent it to my contact. When he walked in the door, I was talking to my contact. Janis Walton.

The Downside of Personalized Emails

Kivi's Nonprofit Communications Blog

You absolutely need to include contact information in your emails (and other forms of communication). But lots of times the only contact information you have is an email address. Contact your ESP if you are unsure how to find the default and change it.

3 major donor myths broken by Andrew Olsen

iMarketSmart

Myth #2: Your best donors will freak out if you contact them multiple times within a few months. Andrew Olsen knows a thing or two about direct marketing. On his blog , he debunks 3 major donor myths that pertain to marketing. You can find them below.

How fast do you respond to your major and planned gift donors’ needs?

iMarketSmart

They know that: The odds of calling to contact a lead decrease by over 10 times in the 1st hour. After 20 hours every additional dial their salespeople make actually hurts your ability to make contact to qualify a lead. The odds of contacting a lead if called in 5 minutes versus 30 minutes drops 100 times. They make it a challenge to contact real people. The private sector knows all about responding to leads.

Plan 100

Build Your Email List Checklist

Fundraising 123

There are a variety of places and ways to grow your email contact list—both online and offline. Take advantage of the checklist below Related Documents to make sure you’re reaching out and capturing as many legitimate, permission-based contacts’ email addresses as possible.

List 100

The 5 Things You Need In Your Nonprofit’s Online Newsroom

Kivi's Nonprofit Communications Blog

Contact information. If you’re really serious about having her reach out with an inquiry, you should make it as easy as possible for her to do so by providing the name, e-mail address, and phone number of your media contact prominently on that page. Photo by Jurg Vollmer.

Online 206

Powerful, Targeted Facebook Ad Integration Now Available on EveryAction

EveryAction

The new functionality provides the option to indicate which contact records were targeted for the ads, allowing users to measure results of how those ads increase supporter participation and engagement. Here’s how it works: Users first create a list of contacts in EveryAction that they want to target.

Target 100

6 Overlooked Ingredients Your Year-End Emails Need

Fundraising 123

Contact information. Linking to an effective contact page that answers how people can contact your nonprofit and why they should want to contact your nonprofit can help donors find the right way to get in touch if they have an important question. It''s also important that you put in an easy way for readers to opt-out of your nonprofit emails (and if you''re not sending from a email service provider like Constant Contact , be aware of CAN-SPAM laws ).

Email 100

Planned Giving 101: What Nonprofits Need to Know

EveryAction

Planned Giving programs are unique in the world of nonprofit fundraising because of the length of time involved in the gift process, and the fact that multiple contacts beyond the donor themselves are often involved, such as lawyers, estate planners, and other beneficiaries.

Plan 130

How to increase the likelihood that your major or legacy donor prospects will engage in a meaningful conversation with you by 700%

iMarketSmart

The Harvard Business Review found the results to be particularly shocking in light of a previous study in which they found the following: Firms that tried to contact potential customers within one hour of receiving an inquiry were nearly seven times as likely to qualify the lead (which was defined as having a meaningful conversation with a key decision maker) as those that tried to contact the customer even an hour later—and more than 60 times as likely as companies that wait 24 hours or longer.

5 Features Environmental Organizations Need From Their CRM

EveryAction

They’ll be thrilled to get emails that don’t just ask for more money, but also provide them ways to get involved, such tools to contact their elected officials or share your content on social media.

CRM 149

Who’s A Poor Fundraiser To Believe?

The Agitator

Jeff’s most deadly error: “Assuming your donors don’t like to hear from you — and that too much contact (whatever that means) will drive away donors, causing your donor file to erode and eventually collapse. In fact, the evidence shows us that decreasing donor contact almost always leads to not only less revenue but worse donor retention.”

What Reporters Really Want

Kivi's Nonprofit Communications Blog

Get journalists to contact you. Are you still sending the same cookie-cutter press releases? Journalism has changed a lot over the last few years, and those just don’t cut it anymore. You need to meet reporters where they are now and take a more personal approach.

Report 139

Looking for Arts Organizations Which Have Successfully Used Cause-Related Marketing

Cause Related Marketing

your arts organization has done so, or you know of one that has, please contact me.Thanks,Paul Jones, PresidentAlden Keene and Associates aldenkeene@gmail.com Hey Gang:I'm looking for arts organizations which have successfully employed cause-related marketing.If

5 Strategies for Using Social Media for Media Relations

Kivi's Nonprofit Communications Blog

25 percent of journalists report that they use social media to make new contacts and 12 percent report that they have published stories based on information found on social media. During my days as a newspaper reporter and editor, I was always on the lookout for story ideas.

Top 10 Ways You Can Benefit from Conducting a Donor Survey

iMarketSmart

Clean up your list – When done right, 7% of survey respondents will update their contact information for you. Raise money – If you want advice, ask for money. If you want money ask for advice. Surveys raise money. Identify – Decide who your best donor prospects are based on what they say. Generate leads – Get major donor and legacy gift prospects to raise their hands showing interest in giving or volunteering.

Survey 158

Mobile Giving: 2 Strategies to Improve Your Nonprofit’s ROI

Kivi's Nonprofit Communications Blog

To make sure that the mobile marketing strategy you put together is worth the time you take to execute it, you need to ensure that you have the correct: Contact info: A phone number isn’t much good for a text-to-donate campaign if it’s a landline, out of service, or transferred to someone new.

ROI 143

Email Reporting 101: How to Use Your Reports to Improve Your Results

Fundraising 123

The ideal open rate will differ, based on the size of your audience or how frequently you''re mailing your contact list. At Constant Contact , we usually say that the average email open rate is about 20%. If not, try to reach the contacts by other means to confirm the address.

Report 130

Facebook Events Integration Pulls Attendee Data Directly into EveryAction

EveryAction

The new Facebook Events integration in EveryAction allows users to link an EveryAction event to Facebook, pulling attendee RSVP data directly into the EveryAction database - merging attendees with existing contact records, or creating new contact records for new supporters. Facebook is one of the most important digital organizing tools of our time.

URL 100

Links to Love

ImpactMax

Tips for an effective contact us page. I don’t often do this, but I ran across some great posts this week that I wanted to share with everyone. Go ahead, take 10 minutes this weekend and skim through them! Blogs outrank social networks for consumer influence.

Link 130

Good News For A Friday

The Agitator

Just saw a brief analysis from Constant Contact of what gets emails opened. Constant Contact credits nonprofits with being better at segmenting based upon recipient behavior. And it turns out that, as an industry, the nonprofit sector generates the highest open rates, with an average of 29%. If your organization regularly beats 29%, this is a good news Friday!

News 44

WealthEngine Integration Brings Powerful Donor Research Tool to EveryAction Users

EveryAction

At EveryAction, we know that major gifts officers and other development professionals need to have as much information as possible about their prospective donors in order to fine-tune their "fundraising asks.". With that in mind, we've built a powerful new integration with WealthEngine to provide nonprofit fundraising pros with that information, ultimately helping them raise more money. What is WealthEngine?

5 questions to ask your planned giving marketing vendor

iMarketSmart

Contact us. How many highly qualified planned giving leads did you generate for my nonprofit last year? How many of those leads could also be major gift donors? Who among those leads has a donor advised fund or family foundation? Why do each of those leads care about my organization’s mission? In the minds of each of those leads, how does my organization rank compared to other charities? Are we their top choice for giving? Most, will get stuck on question one.

Vendor 144