One of the hardest-working but most underrated pages of any nonprofit website is the "Contact Us" page. It hangs in the background, behind more glamorous pages, ready to offer the most basic but essential of information about an organization What makes an effective Contact Us page It should answer two key questions: How people can contact your nonprofit and why they should want to contact your nonprofit. MORE
There are a variety of places and ways to grow your email contact list—both online and offline. Take advantage of the checklist below Related Documents to make sure you’re reaching out and capturing as many legitimate, permission-based contacts’ email addresses as possible. MORE
25 percent of journalists report that they use social media to make new contacts and 12 percent report that they have published stories based on information found on social media. During my days as a newspaper reporter and editor, I was always on the lookout for story ideas. MORE
Here’s yet another study from the commercial world that delivers the refrain: Make contact with your customers! Yeah, the study was conducted by Harris Interactive for InContact, a vested interest provider of contact center software. But dismiss these findings, which I believe apply to donors, at your peril … More than a third (68%) of consumers said that companies who have no other means of contact other than a toll-free number seem outdated. [We MORE
Another example of keeping it simple is Care4Kids , a program Constant Contact , the company I use for my email newsletter (which you can sign up for in the top right!). It’s no coincidence that Constant Contact’s Care4Kids program is for charities that help kids. MORE
As we've been approaching the end of year, my coaching clients are asking me to help them prioritize their major gift fundraising contacts. Individual contacts, not spray-and-pray! Photo courtesy of Willy D on Flickr. Some rights reserved. MORE
Thought you might be interested in the results of a survey ConstantContact did recently on nonprofits Here's the text: Constant Contact Nonprofit Pulse Survey: Attracting New Supporters Keeps Nonprofits Up at Night Majority of nonprofits see potential of social media marketing to help with engaging supporters WALTHAM, Mass. social communications Email Constant Contact website social media marketing Small nonprofit small business survey MORE
The Harvard Business Review found the results to be particularly shocking in light of a previous study in which they found the following: Firms that tried to contact potential customers within one hour of receiving an inquiry were nearly seven times as likely to qualify the lead (which was defined as having a meaningful conversation with a key decision maker) as those that tried to contact the customer even an hour later—and more than 60 times as likely as companies that wait 24 hours or longer. MORE
To make sure that the mobile marketing strategy you put together is worth the time you take to execute it, you need to ensure that you have the correct: Contact info: A phone number isn’t much good for a text-to-donate campaign if it’s a landline, out of service, or transferred to someone new. MORE
They know that: The odds of calling to contact a lead decrease by over 10 times in the 1st hour. After 20 hours every additional dial their salespeople make actually hurts your ability to make contact to qualify a lead. The odds of contacting a lead if called in 5 minutes versus 30 minutes drops 100 times. They make it a challenge to contact real people. The private sector knows all about responding to leads. MORE
I am adapting some of the tools from a book that I’m reading called “Make your Contacts Count&# by Anne Baber and Lynne Waymon. First off, if you haven’t read the first part of this post yet, I would go there. This shit will make a LOT more sense if you do. MORE
Constant Contact. Tags: Cause Tools analytics pro apps cause marketing constant contact dropbox evernote iphone read it later remember the milk wordpress app Anyone who knows me knows how important my iPhone is to me, especially now that I have the super-fast 4G! MORE
Before, only Facebook, Twitter, and LinkedIn profiles were matched to an individual's contact record. Now, 97 different social networks are matched daily , and also provide social media biographies to be integrated into a contact record. Understanding your supporters and meeting them where they are is an increasingly important part of any outreach campaign. MORE
Tips for an effective contact us page. I don’t often do this, but I ran across some great posts this week that I wanted to share with everyone. Go ahead, take 10 minutes this weekend and skim through them! Blogs outrank social networks for consumer influence. MORE
Constant Contact Sucks Workshops are Sales Pitches. And then I went to a conference in Philly and AGAIN Constant Contact was there with a purported workshop about social media, but ACTUALLY it was about how you should use their newsletter software. You know what I hate? MORE
The ideal open rate will differ, based on the size of your audience or how frequently you''re mailing your contact list. At Constant Contact , we usually say that the average email open rate is about 20%. If not, try to reach the contacts by other means to confirm the address. MORE
was invited to a local presentation on email marketing from Constant Contact, the Waltham, Massachusetts email marketing outfit whose target market is small businesses and nonprofits.They offer a cause-related marketing campaign called Care4Kids meant to. Tags: Constant Contact Email Marketing OK, not pimping really. More like a gentle noodge to nonprofits and the companies that love them that it’s time to start email marketing.I MORE
your arts organization has done so, or you know of one that has, please contact me.Thanks,Paul Jones, PresidentAlden Keene and Associates aldenkeene@gmail.com Hey Gang:I'm looking for arts organizations which have successfully employed cause-related marketing.If MORE
You absolutely need to include contact information in your emails (and other forms of communication). But lots of times the only contact information you have is an email address. Contact your ESP if you are unsure how to find the default and change it. MORE
Non-donors don’t.) • Belief—Probably (but he needs to confirm this, which he can begin at Google or Dogpile for bios and community involvement and continue with further personal contact with the people). One of my clients met some people at an annual conference peripherally related to his organization’s cause. They hit it off. During the weekend, they talked a little about his work, and he believes they might be sympathetic. MORE
My contact said he would check with his contact who works within that organization. And the beauty of this contact is that they are interested in sustainable relief aid. I sent it to my contact. When he walked in the door, I was talking to my contact. Janis Walton. MORE
Contact us. How many highly qualified planned giving leads did you generate for my nonprofit last year? How many of those leads could also be major gift donors? Who among those leads has a donor advised fund or family foundation? Why do each of those leads care about my organization’s mission? In the minds of each of those leads, how does my organization rank compared to other charities? Are we their top choice for giving? Most, will get stuck on question one. MORE
Contact information. If you’re really serious about having her reach out with an inquiry, you should make it as easy as possible for her to do so by providing the name, e-mail address, and phone number of your media contact prominently on that page. Photo by Jurg Vollmer. MORE
The post How many LinkedIn contacts do you have? Fundraising Lead Generation strategy charitable giving communication and engagement LinkedIn contacts LinkedIN marketing tips LinkedIN profiles Nonprofit nonprofit social media marketing Outreach on LinkedIn MORE
The post To Build Trust, Make Sure Your Photos Make Eye Contact With Your Donors appeared first on MarketSmart. MORE
Myth #2: Your best donors will freak out if you contact them multiple times within a few months. Andrew Olsen knows a thing or two about direct marketing. On his blog , he debunks 3 major donor myths that pertain to marketing. You can find them below. MORE
Contact information. Linking to an effective contact page that answers how people can contact your nonprofit and why they should want to contact your nonprofit can help donors find the right way to get in touch if they have an important question. It''s also important that you put in an easy way for readers to opt-out of your nonprofit emails (and if you''re not sending from a email service provider like Constant Contact , be aware of CAN-SPAM laws ). MORE
The new functionality provides the option to indicate which contact records were targeted for the ads, allowing users to measure results of how those ads increase supporter participation and engagement. Here’s how it works: Users first create a list of contacts in EveryAction that they want to target. MORE
The new Facebook Events integration in EveryAction allows users to link an EveryAction event to Facebook, pulling attendee RSVP data directly into the EveryAction database - merging attendees with existing contact records, or creating new contact records for new supporters. Facebook is one of the most important digital organizing tools of our time. MORE
Constant Contact Sucks Workshops are Sales Pitches. And then I went to a conference in Philly and AGAIN Constant Contact was there with a purported workshop about social media, but ACTUALLY it was about how you should use their newsletter software. You know what I hate? MORE
Planned Giving programs are unique in the world of nonprofit fundraising because of the length of time involved in the gift process, and the fact that multiple contacts beyond the donor themselves are often involved, such as lawyers, estate planners, and other beneficiaries. MORE
Just saw a brief analysis from Constant Contact of what gets emails opened. Constant Contact credits nonprofits with being better at segmenting based upon recipient behavior. And it turns out that, as an industry, the nonprofit sector generates the highest open rates, with an average of 29%. If your organization regularly beats 29%, this is a good news Friday! MORE
“We regret to inform you that as of January 1, 2017 nonprofits will not be permitted to contact their donors without the express written consent of each donor.” Once you’ve picked yourself off the floor with the fear you can’t meet next year’s goal, exactly what action steps will you take to prepare for what the majority of fundraisers would consider a disaster of immense dimension? MORE
higher education organizing voter contactFor universities searching for ways to both grow students' engagement on campus and develop their education and participation as active citizens, voter registration programs have become an increasingly popular activity. MORE
Get journalists to contact you. Are you still sending the same cookie-cutter press releases? Journalism has changed a lot over the last few years, and those just don’t cut it anymore. You need to meet reporters where they are now and take a more personal approach. MORE
At EveryAction, we know that major gifts officers and other development professionals need to have as much information as possible about their prospective donors in order to fine-tune their "fundraising asks.". With that in mind, we've built a powerful new integration with WealthEngine to provide nonprofit fundraising pros with that information, ultimately helping them raise more money. What is WealthEngine? MORE
When Jen Billow shared with her fellow Communications Director Mentoring Program participants that her organization, the Park City Education Foundation, had received accolades from Constant Contact for their awesome email engagement rates, everyone wanted to know how. MORE
Clean up your list – When done right, 7% of survey respondents will update their contact information for you. Raise money – If you want advice, ask for money. If you want money ask for advice. Surveys raise money. Identify – Decide who your best donor prospects are based on what they say. Generate leads – Get major donor and legacy gift prospects to raise their hands showing interest in giving or volunteering. MORE
Heather is a Constant Contact and digital & email marketing expert. With Jillian Vorce at #AOC2014. The 2014 Agents of Change Conference was packed with insightful, useful information that I cannot wait to fully digest and use! MORE
Does it allow contacts to book directly on your calendar or request a booking time? Can you get your own customized booking URL to offer contacts? Share your availability and let contacts book straight into your calendar. Scheduling a meeting shouldn’t be hard. MORE
It’s called “Make your Contacts Count&# by Anne Baber and Lynne Waymon. Hey, ever wondered how to get more donors for your cause? What have you done about that? MORE
They’ll be thrilled to get emails that don’t just ask for more money, but also provide them ways to get involved, such tools to contact their elected officials or share your content on social media. MORE
Jeff’s most deadly error: “Assuming your donors don’t like to hear from you — and that too much contact (whatever that means) will drive away donors, causing your donor file to erode and eventually collapse. In fact, the evidence shows us that decreasing donor contact almost always leads to not only less revenue but worse donor retention.” MORE
Contact Related Topics iMarketSmart
OCTOBER 3, 2016
The post How many LinkedIn contacts do you have? Fundraising Lead Generation strategy charitable giving communication and engagement LinkedIn contacts LinkedIN marketing tips LinkedIN profiles Nonprofit nonprofit social media marketing Outreach on LinkedIn
The Agitator
MARCH 26, 2013
Here’s yet another study from the commercial world that delivers the refrain: Make contact with your customers! Yeah, the study was conducted by Harris Interactive for InContact, a vested interest provider of contact center software. But dismiss these findings, which I believe apply to donors, at your peril … More than a third (68%) of consumers said that companies who have no other means of contact other than a toll-free number seem outdated. [We
Cause Related Marketing
OCTOBER 23, 2007
was invited to a local presentation on email marketing from Constant Contact, the Waltham, Massachusetts email marketing outfit whose target market is small businesses and nonprofits.They offer a cause-related marketing campaign called Care4Kids meant to. Tags: Constant Contact Email Marketing OK, not pimping really. More like a gentle noodge to nonprofits and the companies that love them that it’s time to start email marketing.I
iMarketSmart
APRIL 17, 2014
The post To Build Trust, Make Sure Your Photos Make Eye Contact With Your Donors appeared first on MarketSmart.
Fundraising 123
MARCH 12, 2008
One of the hardest-working but most underrated pages of any nonprofit website is the "Contact Us" page. It hangs in the background, behind more glamorous pages, ready to offer the most basic but essential of information about an organization What makes an effective Contact Us page It should answer two key questions: How people can contact your nonprofit and why they should want to contact your nonprofit.
Fundraising Breakthroughs
AUGUST 20, 2005
Non-donors don’t.) • Belief—Probably (but he needs to confirm this, which he can begin at Google or Dogpile for bios and community involvement and continue with further personal contact with the people). One of my clients met some people at an annual conference peripherally related to his organization’s cause. They hit it off. During the weekend, they talked a little about his work, and he believes they might be sympathetic.
J Campbell Social Marketing
SEPTEMBER 30, 2014
Heather is a Constant Contact and digital & email marketing expert. With Jillian Vorce at #AOC2014. The 2014 Agents of Change Conference was packed with insightful, useful information that I cannot wait to fully digest and use!
Social Media Bird Brain
AUGUST 7, 2012
Thought you might be interested in the results of a survey ConstantContact did recently on nonprofits Here's the text: Constant Contact Nonprofit Pulse Survey: Attracting New Supporters Keeps Nonprofits Up at Night Majority of nonprofits see potential of social media marketing to help with engaging supporters WALTHAM, Mass. social communications Email Constant Contact website social media marketing Small nonprofit small business survey
Wild Woman Fundraising
MAY 2, 2011
It’s called “Make your Contacts Count&# by Anne Baber and Lynne Waymon. Hey, ever wondered how to get more donors for your cause? What have you done about that?
Wild Woman Fundraising
OCTOBER 20, 2011
Constant Contact Sucks Workshops are Sales Pitches. And then I went to a conference in Philly and AGAIN Constant Contact was there with a purported workshop about social media, but ACTUALLY it was about how you should use their newsletter software. You know what I hate?
Wild Woman Fundraising
OCTOBER 20, 2011
Constant Contact Sucks Workshops are Sales Pitches. And then I went to a conference in Philly and AGAIN Constant Contact was there with a purported workshop about social media, but ACTUALLY it was about how you should use their newsletter software. You know what I hate?
Wild Woman Fundraising
MAY 3, 2011
I am adapting some of the tools from a book that I’m reading called “Make your Contacts Count&# by Anne Baber and Lynne Waymon. First off, if you haven’t read the first part of this post yet, I would go there. This shit will make a LOT more sense if you do.
Selfish Giving
FEBRUARY 2, 2011
Another example of keeping it simple is Care4Kids , a program Constant Contact , the company I use for my email newsletter (which you can sign up for in the top right!). It’s no coincidence that Constant Contact’s Care4Kids program is for charities that help kids.
Selfish Giving
JULY 5, 2010
Constant Contact. Tags: Cause Tools analytics pro apps cause marketing constant contact dropbox evernote iphone read it later remember the milk wordpress app Anyone who knows me knows how important my iPhone is to me, especially now that I have the super-fast 4G!
Kivi's Nonprofit Communications Blog
SEPTEMBER 7, 2017
Does it allow contacts to book directly on your calendar or request a booking time? Can you get your own customized booking URL to offer contacts? Share your availability and let contacts book straight into your calendar. Scheduling a meeting shouldn’t be hard.
Kivi's Nonprofit Communications Blog
APRIL 10, 2018
When Jen Billow shared with her fellow Communications Director Mentoring Program participants that her organization, the Park City Education Foundation, had received accolades from Constant Contact for their awesome email engagement rates, everyone wanted to know how.
EveryAction
MAY 11, 2017
Before, only Facebook, Twitter, and LinkedIn profiles were matched to an individual's contact record. Now, 97 different social networks are matched daily , and also provide social media biographies to be integrated into a contact record. Understanding your supporters and meeting them where they are is an increasingly important part of any outreach campaign.
Kivi's Nonprofit Communications Blog
OCTOBER 24, 2016
My contact said he would check with his contact who works within that organization. And the beauty of this contact is that they are interested in sustainable relief aid. I sent it to my contact. When he walked in the door, I was talking to my contact. Janis Walton.
Kivi's Nonprofit Communications Blog
AUGUST 26, 2015
You absolutely need to include contact information in your emails (and other forms of communication). But lots of times the only contact information you have is an email address. Contact your ESP if you are unsure how to find the default and change it.
iMarketSmart
FEBRUARY 27, 2017
Myth #2: Your best donors will freak out if you contact them multiple times within a few months. Andrew Olsen knows a thing or two about direct marketing. On his blog , he debunks 3 major donor myths that pertain to marketing. You can find them below.
iMarketSmart
JUNE 3, 2016
They know that: The odds of calling to contact a lead decrease by over 10 times in the 1st hour. After 20 hours every additional dial their salespeople make actually hurts your ability to make contact to qualify a lead. The odds of contacting a lead if called in 5 minutes versus 30 minutes drops 100 times. They make it a challenge to contact real people. The private sector knows all about responding to leads.
Fundraising 123
JUNE 18, 2009
There are a variety of places and ways to grow your email contact list—both online and offline. Take advantage of the checklist below Related Documents to make sure you’re reaching out and capturing as many legitimate, permission-based contacts’ email addresses as possible.
Kivi's Nonprofit Communications Blog
FEBRUARY 4, 2016
Contact information. If you’re really serious about having her reach out with an inquiry, you should make it as easy as possible for her to do so by providing the name, e-mail address, and phone number of your media contact prominently on that page. Photo by Jurg Vollmer.
EveryAction
JUNE 15, 2017
The new functionality provides the option to indicate which contact records were targeted for the ads, allowing users to measure results of how those ads increase supporter participation and engagement. Here’s how it works: Users first create a list of contacts in EveryAction that they want to target.
Fundraising 123
SEPTEMBER 19, 2013
Contact information. Linking to an effective contact page that answers how people can contact your nonprofit and why they should want to contact your nonprofit can help donors find the right way to get in touch if they have an important question. It''s also important that you put in an easy way for readers to opt-out of your nonprofit emails (and if you''re not sending from a email service provider like Constant Contact , be aware of CAN-SPAM laws ).
EveryAction
MAY 9, 2018
Planned Giving programs are unique in the world of nonprofit fundraising because of the length of time involved in the gift process, and the fact that multiple contacts beyond the donor themselves are often involved, such as lawyers, estate planners, and other beneficiaries.
iMarketSmart
MARCH 23, 2018
The Harvard Business Review found the results to be particularly shocking in light of a previous study in which they found the following: Firms that tried to contact potential customers within one hour of receiving an inquiry were nearly seven times as likely to qualify the lead (which was defined as having a meaningful conversation with a key decision maker) as those that tried to contact the customer even an hour later—and more than 60 times as likely as companies that wait 24 hours or longer.
EveryAction
APRIL 9, 2018
They’ll be thrilled to get emails that don’t just ask for more money, but also provide them ways to get involved, such tools to contact their elected officials or share your content on social media.
The Agitator
JULY 31, 2017
Jeff’s most deadly error: “Assuming your donors don’t like to hear from you — and that too much contact (whatever that means) will drive away donors, causing your donor file to erode and eventually collapse. In fact, the evidence shows us that decreasing donor contact almost always leads to not only less revenue but worse donor retention.”
Kivi's Nonprofit Communications Blog
AUGUST 28, 2017
Get journalists to contact you. Are you still sending the same cookie-cutter press releases? Journalism has changed a lot over the last few years, and those just don’t cut it anymore. You need to meet reporters where they are now and take a more personal approach.
Cause Related Marketing
SEPTEMBER 12, 2008
your arts organization has done so, or you know of one that has, please contact me.Thanks,Paul Jones, PresidentAlden Keene and Associates aldenkeene@gmail.com Hey Gang:I'm looking for arts organizations which have successfully employed cause-related marketing.If
Kivi's Nonprofit Communications Blog
FEBRUARY 23, 2017
25 percent of journalists report that they use social media to make new contacts and 12 percent report that they have published stories based on information found on social media. During my days as a newspaper reporter and editor, I was always on the lookout for story ideas.
iMarketSmart
DECEMBER 1, 2017
Clean up your list – When done right, 7% of survey respondents will update their contact information for you. Raise money – If you want advice, ask for money. If you want money ask for advice. Surveys raise money. Identify – Decide who your best donor prospects are based on what they say. Generate leads – Get major donor and legacy gift prospects to raise their hands showing interest in giving or volunteering.
Kivi's Nonprofit Communications Blog
JANUARY 10, 2018
To make sure that the mobile marketing strategy you put together is worth the time you take to execute it, you need to ensure that you have the correct: Contact info: A phone number isn’t much good for a text-to-donate campaign if it’s a landline, out of service, or transferred to someone new.
Fundraising 123
APRIL 24, 2014
The ideal open rate will differ, based on the size of your audience or how frequently you''re mailing your contact list. At Constant Contact , we usually say that the average email open rate is about 20%. If not, try to reach the contacts by other means to confirm the address.
EveryAction
MAY 11, 2017
The new Facebook Events integration in EveryAction allows users to link an EveryAction event to Facebook, pulling attendee RSVP data directly into the EveryAction database - merging attendees with existing contact records, or creating new contact records for new supporters. Facebook is one of the most important digital organizing tools of our time.
ImpactMax
MARCH 8, 2013
Tips for an effective contact us page. I don’t often do this, but I ran across some great posts this week that I wanted to share with everyone. Go ahead, take 10 minutes this weekend and skim through them! Blogs outrank social networks for consumer influence.
The Agitator
SEPTEMBER 17, 2015
Just saw a brief analysis from Constant Contact of what gets emails opened. Constant Contact credits nonprofits with being better at segmenting based upon recipient behavior. And it turns out that, as an industry, the nonprofit sector generates the highest open rates, with an average of 29%. If your organization regularly beats 29%, this is a good news Friday!
EveryAction
JANUARY 22, 2018
At EveryAction, we know that major gifts officers and other development professionals need to have as much information as possible about their prospective donors in order to fine-tune their "fundraising asks.". With that in mind, we've built a powerful new integration with WealthEngine to provide nonprofit fundraising pros with that information, ultimately helping them raise more money. What is WealthEngine?
iMarketSmart
FEBRUARY 1, 2017
Contact us. How many highly qualified planned giving leads did you generate for my nonprofit last year? How many of those leads could also be major gift donors? Who among those leads has a donor advised fund or family foundation? Why do each of those leads care about my organization’s mission? In the minds of each of those leads, how does my organization rank compared to other charities? Are we their top choice for giving? Most, will get stuck on question one.
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