Find company insights in 60 seconds

Public Sector Marketing 2.0

This weekend I decided to set myself an initial output objective surrounding my new “ Learn in 60 seconds &# video series. It is as follows: “Produce one new “Learn in 60 seconds&# video every Monday morning for the next 2 months&#.

3 Tools Our For Profit Company Uses That Your Nonprofit Should Too Pt. 2

Fundraising Report Card

The post 3 Tools Our For Profit Company Uses That Your Nonprofit Should Too Pt. Let’s discuss apps, tools and other resources you could (and should) be using at your development shop to save time and reduce inefficiencies.

Rhode Island Novelties Company

Fundraising Breakthroughs

Most prosecutors and judges believe that each sentence should be obligated to pay for support if the rhode island novelties company and wife, the limited liability company does not want to witness first-hand everything that goes on in their case. To the rhode island novelties company can appear fairly suspicious and cause considerable nervousness because they don''t know what is being said about them, their case, their assets, their responsibilities, etc.

Developing a Plan to Approach Companies

Fundraising Coach

Perhaps you already have a list of companies that could donate to your organization. Once you have that list, the next step is to determine who the real decision makers are in each company and how you can get in front of them to present your case. Remember that the decision maker might not be the person who has the most visibility in the company. For companies that have a single decision maker, your job might be a bit easier.

Newsletter: Are Companies Just.Selfish? ; Royal Wedding Marries Companies, Causes ; Best Social Media from America's Top 50 Hospitals

Selfish Giving

The big news this week is that I'm at the Engage for Good Conference in Chicago Wednesday and Thursday. For cause marketing geeks like me #EFG2018 is like dying and going to heaven! It's that much fun! Are you at the conference too? Or are you in Chicago (even for the day!)?

Cause Marketing and Fortune's 100 Best Companies to Work For List

Cause Related Marketing

Fortune magazine just published its annual “ 100 Best Companies to Work for ” list and I wondered, how many of these companies are also known for their cause marketing? Cause marketing almost always faces the consumer, but a good number of companies on Fortune’s list are B2B.

Can Soda Companies Engage in Social Marketing?

Social Marketing and Social Change

From The Wall Street Journal , “Under the voluntary agreement…the companies said they would market and distribute their drinks in a way that should help steer consumers to smaller portions and zero- or low-calorie drinks.

Ep266: Does Doing Good with CSR Really Give Companies, Employees License to be Bad?

Selfish Giving

What do you think of their experiment of creating a shell company to test CSR practices?

Ep190: This Mattress Company Lets You Give Back While You Sleep

Selfish Giving

Show Notes Leesa Sleep Sapira Sleep One Company Tackles Homelessness: One Mattress at a Time Mark Horvath & InvisiblePeople.tvNever Miss a Show - Sign Up for Email Updates.

Why You Should Hire a Fundraising Consultant – Episode 15


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Ep222: Cone Asks Consumers: "What Do You Want Companies To Stand Up For?"

Selfish Giving

The background of the study and why Cone asked respondents to share what issues they wanted companies to stand up for. The universal expectation among consumers that companies balance profit with purpose. What were the hottest issues that consumers want companies to stand up for?

Ep264: This Household Products Company is Cleaning Up with Cause Marketing

Selfish Giving

Today on CauseTalk Radio , Megan and I talk to Mike Esposito , Director of U.S. Marketing at household cleaning tools brand O-Cedar about their involvement in Habitat for Humanity's Home is the Key cause marketing initiative that's now in its second year.

Ep194: This Austin Vodka Company Raises Funds and Dogs' Spirits

Selfish Giving

Today on CauseTalk Radio , Megan and I talk to Beth Bellanti , Program Manager of Vodka For Dog People, one of the philanthropic arms of Tito's Handmade Vodka , about their vision to help better the lives of pets and their families far and wide.

Newsletter: Virtual Sponsorship Conference ; Taco Bell's 'Live Más' ; Company Replaces Priceless Stolen Art with AR

Selfish Giving

Cause Content News on companies & nonprofits that are leveraging storytelling and content marketing to build an engaged & subscribable audience that can - over time - be monetized. We're starting to make a little progress here.??With

#Aging: Likely Further Medicare Cuts Hurt Stocks Of Numerous Care Companies

Non Profit Marketing 360

Yet, rather more quietly behind the overall market indexes most of us pay attention to, stocks for nursing-home companies and their service providers have taken a real hit over the last week.

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I Have a Bone to Pick With Panera Bread Company

Cause Related Marketing

This is awkward, but I have a bone to pick with Panera Bread Company, which along with its franchisees, operates 1,652 bakery-cafes under three different names. The company has a menu full of organic ingredients, including antibiotic-free chicken. The company just launched a new Facebook campaign called Food Chain Reaction that will donate up to 500,000 bowls of their black bean soup to the hungry through Feeding America. Panera is a company that truly walks its talk.

#INTERVIEW: Christopher Davenport, Founder of 501 Videos, A Company That Makes Videos Exclusively For Nonprofit Clients

Non Profit Marketing 360

Christopher Davenport is the founder of 501 Videos , a company that makes videos exclusively for nonprofit clients. So then I changed my company over to 501 Videos. His experience includes years in Hollywood working on commercial films and, later, making documentaries.

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Ep254: City Year Calls 40% of Fortune 100 Companies Partners. Here's How They Did It

Selfish Giving

How does City Year measure and communicate the impact of a partnership with participating companies?

Ep253: A Painting Company That Gives Back by 'Painting It Forward'

Selfish Giving

How do you work with painting companies across the US and Canada? Today on CauseTalk Radio , Megan and I talk to Josh Abramson , Founder & Chief Solutionist at ALLBRiGHT 1-800-PAINTING , about Paint It Forward , a charity paint program that gives back to the local community.

Ep207: Aflac's Cause Marketing is Model for Companies That Seek Purpose with Profit

Selfish Giving

Today on CauseTalk Radio, Megan and I talk to Buffy Swinehart , Senior Manager, Cause Marketing for Aflac , on the company's Duckprints campaign to fight childhood cancer. What Buffy would recommend to other companies that are interested in creating and growing a cause marketing program.

A Company and Cause Grow Through Cause Marketing

Cause Related Marketing

In it I profile how a fast-growing company and a innovative charity connected five years ago in a way that has greatly benefited both parties. Faithful readers:The following is from my periodic column in the business weekly, the Salt Lake Enterprise.

Newsletter: Sponsor Success Story ; Top Retailers to Target ; Yogurt Company is Now Largest B-Corp in the World

Selfish Giving

This yogurt company just became the largest B-Corp in the world. Elyse Meardon is proud of her work with Children’s Miracle Network Hospitals (CMN) - and rightfully so.

Teva’s BOGO Cause Marketing Returns Company's Philanthropy to its Watery Origins

Cause Related Marketing

Teva, the footwear company, started out making sandals for Colorado River Guides. But as the company grew the footprint of its corporate philanthropy got ever-wider and more diffuse. And at its founding in 1984, Teva supported the nonprofit Save the Colorado, as it still does today.

Yes! National Companies Do Partner with Local Nonprofits

Selfish Giving

It’s true: a lot of big, national companies won’t work with local nonprofits. They prefer to work with big national charities. But that shouldn’t stop you from asking because, well, you just never know until you ask!

The top 10 signs that it’s time to fire your employer


Fundraising Major Giving Planned Giving Charities charity charity blog company culture company goals ngo blogs nonprofit culture nonprofit marketing nonprofit organization cultures npo company culture Philanthropy philanthropy blog quitting your job signs that it's time to quitMost people I know are actually willing to earn less money as long as they love their job. Are you one of them? Do you love your job? If not, why? Does your organization stink?

How One Nonprofit is Raising Money from Company Volunteers

Selfish Giving

To learn more about Dollars for Doers - company grants that reward employee volunteering with cash for nonprofits – I knew I had to speak to a nonprofit that worked with a lot of volunteers. Cradles to Crayons collects these items from community organizations and companies.

Fire the assholes, and company culture will change

Wild Woman Fundraising

Stop running your company like the mafia. “If you help your employees grow and develop in their career even if they plan to leave the company, you will create an extremely loyal workforce.&#. Spend a moment walking around the halls of your company and look at your employees. She says in the article, in so many words, “Fire the assholes, and company culture will change.&#. Have you ever worked for a big corporation? Did you feel burned out on that lifestyle?

Ep177: Tech Company Partners with Oxfam for 'See a Demo, Get a Goat'

Selfish Giving

Today on CauseTalk Radio , Megan and I talk to Lisa Lewis , Director of Marketing at Formation Data Systems (FDS) , a startup storage company, about an interesting cause marketing partnership with Oxfam involving giving goats to families in need! What can other B2B companies learn from it?

Ep218: This Snack Company is Helping Families Worldwide Put Meals First

Selfish Giving

Today on CauseTalk Radio , Megan and I talk to Sarah Delea , President of the Mondelez International Foundation (MIF) on the impact and results from its school and community-based gardening programs on five continents.

Ep205: This Waste Disposal Company Gives Nonprofits Trash Bags Full of Money

Selfish Giving

Today on CauseTalk Radio, Megan and I talk to James Mitchener , Marketing Manager at Waste Industries , about the Full Circle Project , a customer-driven fundraiser that to-date has donated nearly $1 million to charities in nine need areas. Never Miss a Show - Sign Up for Email Updates.

Advice To a Promotional Products Company

Cause Related Marketing

[Blogger's Note: What follows is an email exchange between Jack, who owns a promotional products business in Greensboro, North Carolina, and your's truly.]Hi Hi PaulI have a small promotional products logowear business and want to donate a portion of sales to my client’s charities. How do I get started? Please add me to your GoogleGroup.Thanks,JackHi Jack:To really answer your question I’d need to.

Ep210: This Company's Street Teams Panhandle for Change for Alzheimer Patients

Selfish Giving

In their 14 years of support, the company has raised more than $4.5 Today on CauseTalk Radio , Megan and I talk to Scott Goldberg , President of Bankers Life , a national life and health insurance brand, about their work with the Alzheimer's Association.

Team 52

McDonald’s Lesson to Companies: Charity, Impact Better be on the Menu

Selfish Giving

Compare that to the one percent of pre-tax profits that generous companies donate to good causes. Company donations only cover ten to twenty percent of houses’ operating costs. There are so many lessons here for companies. McDonald’s has a public relations problem.

Ep213: This Company Has a Sweet Solution to the Bitter Problem of Child Slavery in West Africa

Selfish Giving

Other companies Tony's is working with to eradicate child slavery. Today on CauseTalk Radio , Megan and I talk to Peter Zandee , U. Sales Manager, Tony's Chocolonely , about their efforts to fight child slavery in the chocolate industry in West Africa.

Do Companies Have to Be Sinless Before They Can Practice Cause Marketing?

Cause Related Marketing

And, while we're on the topic, could any company ever be morally upright enough to make donations to a good cause via cause marketing? If sugar and low fiber is the hangup with Share Your Breakfast, what about a company that actually makes low-fiber sugar, namely C&H? She’s really working up her dudgeon here… “The food industry is full of examples of companies saying one thing and doing another. We do want to believe in the goodness of companies.

Companies that Rank High in CSR Also Known for Cause Marketing

Cause Related Marketing

On October 18 2011 I wrote a post about the Boston College Center for Corporate Citizenship 2011 CSR Index and how by my reckoning six of the top ten and 33 of the 50 companies listed did at least some cause marketing. What companies make up the the "six" of the top ten and "33" of the 50? I’ve counted as cause marketers companies whose subsidiaries do cause marketing. If you feel like I’ve mislabeled any company herein, please let me know. 14 Hershey Company 74.06

New Deal of the Day Company Distinguishes Itself With Cause Marketing

Cause Related Marketing

And those 100 charities are much better at working with big companies than small ones, where Groupon and LivingSocial and, presumably, Cause Rocket will live. Do what I did after learning about Cause Rocket. Take the palm of your right hand and put it 2 inches (about 5 centimeters) above and to the northeast of your right eyebrow. Then with a gentle push, pop yourself right there on the head. At the same time utter the word. “d’oh!”

3 lessons from cause-conscious companies

Nonprofit Marketing Blog

BBMG has a new guide out for cause-conscious companies. It’s called Disrupt & Delight and it outlines five principles that reflect the best work of socially responsible companies like Nike, Patagonia and Unilever. Is your organization working with other nonprofits, advocates and companies to make the biggest change you can?

7 reasons why wealth screening your donor list might be an incredibly foolish activity.


Fundraising strategy best practices for fundraising best wealth screening tools charity blog donor search vs wealthengine donorsearch pricing how much does wealth screening cost major gift fundraising Philanthropy Strategy wealth screening companies wealth screening definition wealth screening vendorsBefore you send me angry responses to this headline, know these two things first: What I’ve written is NOT coming just from me.

How to structure and staff your planned gift shop for the 21st century


Jim Collins, author of the best-selling book Good to Great , has three big recommendations for all organizations: Get the right people on the bus. Get the right people in the right seats. Get the wrong people off the bus. So what does this mean for you?

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