Although this letter is meant for the “community” (non-donors and donors), this is NOT how you should ever address people. Dear University of Maryland community: In late 2006, the University of Maryland publicly launched the $1 billion Great Expectations campaign. MORE
Today I am hosting the #Commbuild Twitter chat and the topic is creative ways to celebrate online community members. Here are 10 ideas and ways to celebrate, acknowledge and reward your online community members for being there for you and for being awesome! MORE
Historically, the school has done a great job opening itself up to the community (and building a strong base of support) via frequent free or low-charge concerts at Curtis and other cultural venues throughout the city. MORE
Layla Fry, director of communications for Southwest Key Programs , emailed me this question: “My organization is interested in merging the now separate functions of fundraising and communications into a ‘Community Engagement Team’ as you recommended in your book. MORE
Beth Ann Spiegel. In this guest post, Beth Ann Spiegel shares a great example of what can happen when you really listen to your supporters and get to know your target audiences better. ~Kivi. MORE
Think about creating an online community for your nonprofit.You may say, well, we already have a website! But if you didn’t make that website with a community in mind, you don’t have a website that is necessarily good at nurturing community for your nonprofit. MORE
Debra Askanase, aka @askdebra, has written a terrific post over at the Care2 blog,Why “Free Agent&# Social Communities Rock. Social Media Care2 Debra Askanase flash mobs Free Agent Social CommunitiesDebra builds on the concept of free agents that Beth and I describe in The Networked Nonprofit. We defined free agents as individuals, fluent with social media, raising awareness, funds and organizing for causes. It’s awfully [.]. MORE
If your main problem is that people AREN’T talking about you, how do you get a community built? Again, Amy Sample Ward did a very good job of talking about how to get your community engaged in her recent blog post. MORE
When I talk to community-based nonprofits that serve local or regional areas about content marketing or thought leadership, I often hear excuses like, “We aren’t the experts. MORE
This work was later transplanted to rural communities in North Carolina and spawned a number of church-based interventions in the 1980s aimed at serving black populations (Eng, Rhodes & Parker, 2009). Natural helper models to enhance a community’s health and competence. MORE
It’s a community experience where generations of family and friends often walk together to celebrate life. The brand can create a framework but it is the community who builds community. MORE
The intent of our report Connected Citizens: The Power, Peril and Potential of Networks , was to explore the role of networks in community life and how loose networks of individuals are affecting social change. . This is also true among communities. As neighbors contribute to the forum, they start to feel more connected and have a greater sense of ownership in their community. Another main goal of the report was to see how the roles communities might play out in the future. MORE
Get rid of all the stereotypes that you have about these groups and start thinking of them as your online community. Key Influencers are directly influencing discussions on certain topics, and can often mobilize their loyal online communities to action with just a simple tweet or post. MORE
Google+ has fantastic, useful features for nonprofits including Hangouts and Communities. . How your nonprofit can use Google+ features, like Communities and Hangouts. Google+ Nonprofits Social Media Communities Hangouts NPO Connect Online Communities webinar MORE
Our friends at Enterprise Community Partners (a nonprofit national leader in investment capital and development services for affordable housing and community revitalization) spent some time wondering, and a whole lot more time acting. Does this sound familiar? "Prior to 2008, we had no coordinated online plan. Online donations trickled in on their own." " There are times - and many nonprofits are guilty of it - when online fundraising seems more like online waiting. MORE
Developing community and statewide initiatives to combat obesity has been described “as American as second helpings of apple pie” ( Levitz & McKay, 2013 ). I believe that these community and state efforts need better marketing of weight management. MORE
Focus on the fans and followers you want, not the ones that are just filler, and you will see your online community grow and thrive! Social Media Strategy donor cultivation getting more fans Online Communities I know a lot of nonprofit professionals and marketing professionals. MORE
It’s the shift from a long-standing monologue approach to marketing to a real-time dialog with your community. It’s a re-framing of your brand from being the celebrity of your community to its chief celebrant. MORE
Pilloton founded Project H Design , a non-profit design firm where they apply the design process to catalyze communities and public education from within. In short, Poilloton and the Project H team “design solutions that empower communities and build collective creative capital.&# MORE
A few months after I wrote the book Google+ for Nonprofits , Google+ released a new feature called "Communities." In communities, everyone sees each others posts and comments, giving much more opportunity for people to build stronger connections. Google+ Communities for Nonprofits. MORE
Engaging Your Library Community Through Storytelling and Social Media from Julia Campbell – J Campbell Social Marketing. The post Engaging Your Library Community Through Storytelling and Social Media appeared first on JCSM. MORE
I’m speaking at the Essex County Community Foundation’s Institute for Trustees on March 22 , and the topic is “Online Marketing & Social Media: What a Board Member Needs to Know” If you’ve seen me speak, you know I cram in a ton of information into my sessions, and this one is just one hour. Do you thank your community members when they share, comment, like and retweet? MORE
Chase Community Giving is back for a fifth season. For the Fall 2012 Chase Community Giving program, Chase is calling for nonprofit nominations from customers and employees through July 9. What would your nonprofit do with a grant from Chase Community Giving? MORE
” One thing we know about addressing community problems and making long term change is that those who will have to live with the solution have to be a part of putting it into place. I walked in there, the privileged American, assuming that what the community really needed was condoms. MORE
In this episode , we discuss: Social media is about being your authentic self and building your community. **The The goal for getting on social media (from a marketing standpoint) is to create a dynamic, engaged community of people. MORE
Then they try to grow their community bigger and bigger. I’m often asked, “How do we scale our dedicated fan base?” ” Here’s the challenge. A lot of organizations (both nonprofit and for-profit) start with a dedicated following. Along they way, they keep talking to their audience as if it was one, homogeneous audience. But it’s not. A lot of people lose interest, because they care about different things. The audience starts disengaging and dwindling. MORE
If you go in looking to engage, interact and build up a community of people who are interested in your mission/brand, then down the road you have a better chance of successfully running a fundraising campaign.” How will you help your community? What are the guidelines for your community manager? That’s the mantra recommended by social media strategist and blogger Ephraim Gopin in his recent Fundraising Success article, Attention! MORE
On this blog and in her webinars and book, Kivi talks about how you should try to become your community’s favorite nonprofit because research has shown that people give two-thirds of their charitable donations each year to one favorite charity. Don’t forget to interact with your community. MORE
Then you’re a community manager. That wussy white dude may be a punching bag, but I don’t want him to stand for all community managers! I made “Inside the Mind of a Kickass Community Manager&#. Kickass Community Manager. MORE
Instead of valuing big lists, we should focus on finding and stewarding our passion communities. Join us and learn: Attributes of a passion community. How to find and segment your passion communities. We’ll also share examples of people and organizations that are pioneering this approach to passion communities including the National Audubon Society, Moms Clean Air Force, the International Rescue Committee and Environmental Working Group. MORE
Here are 10 ways to build loyalty among your online community members through celebration and acknowledgement! Start by taking some time to plan out an acknowledgement and celebration strategy for your online community members. How do you build loyalty among your online community? . MORE
These neighborhoods are described as ones in which improved educational and developmental, commercial, recreational, physical and social assets are sustained by local leadership and lead to improved well-being and community quality-of-life. The idea of using social marketing to change neighborhoods and communities may seem absurd to people who believe that social marketing is ONLY about behavior change (or worse yet, using social media). MORE
PART 3 – WHY WE NEED AN IDEOLOGICAL DEFENCE The post Is your community suffering from an attack of a charity ideology? If you are paying attention to government actions and media reports, it is easy to see that nonprofit work is under consistent attack. MORE
We are a community foundation operating in a low wealth area. We want to build endowments to support every area of charitable work in our community. Suppose they are big on community pride. Think of your community as the hero of your story - not your endowment or your foundation. I also read the words, “Building a charitable foundation for our community.&# Have people in your community telling stories about how your work resonates with their dreams. MORE
Engaging our community to keep people inspired by and active in our work. “Engaging our community” is the #1 nonprofit communications goal overall. Will the way an arts organization approaches its communications work vary significantly from a social service agency? MORE
We introduced Scoop.it and Pinterest earlier this week because we think these information-sharing sites offer a great platform for nonprofits and charities to share their own news as well as related images or stories in their sectors. MORE
Content Creation Fundraising Marketing Nonprofits Online Fundraising activation charity:water content strategy donor experience inspiration Online Communities Paull Young Save the children MORE
PART 3 – WHY WE NEED AN IDEOLOGICAL DEFENCE The post Is your community suffering from an attack of a charity ideology? If you are paying attention to government actions and media reports, it is easy to see that nonprofit work is under consistent attack. MORE
It is important as you develop and grow your online community that you have an intentional culture. Create some kind of opportunity for your community to engage you online via a comment box, forum, or Facebook page. When you are creating an online community, you want to think about your audience this way too. Related posts: Question: Building Community Online Strategy: Capital Campaign Interview Online Fundraising is Hard Online Giving Thoughts. MORE
Deadline: February 1, 2012(Preliminary Applications) Kresge Foundation Invites Preliminary Applications for Arts and Community Building and Artists' Skills and Resources Grant Opportunities The Kresge Foundation 's Arts and Culture Program seeks to foster the power of arts and culture to recharge and rebuild communities of all sizes in the United States. community revitalization grants arts the foundation centerFrom The Foundation Center. [If MORE
We are all looking for the secret sauce in reaching out to our communities whether it is the perfect language in your next solicitation letter or the call to action at your next gala. Unless you have a great referrals program and your board members and friend do a really good job of introducing you to the community it is hard to just meet new major donors. I have been amazed at the value of engaging and being connected in your community. MORE
Engaging Your Nonprofit Community Through Storytelling & Social Media from Julia Campbell – J Campbell Social Marketing. The post Engaging Your Nonprofit Community Through Storytelling & Social Media appeared first on JCSM. Here are the slides from my presentation this morning to the People’s United Nonprofit Consortium on the topic of nonprofit storytelling and social media. Enjoy! MORE
Communities Related Topics Kivi's Nonprofit Communications Blog
JANUARY 24, 2017
Engaging our community to keep people inspired by and active in our work. “Engaging our community” is the #1 nonprofit communications goal overall. Will the way an arts organization approaches its communications work vary significantly from a social service agency?
Wild Woman Fundraising
MARCH 29, 2011
Then you’re a community manager. That wussy white dude may be a punching bag, but I don’t want him to stand for all community managers! I made “Inside the Mind of a Kickass Community Manager&#. Kickass Community Manager.
J Campbell Social Marketing
MAY 26, 2014
Here are 10 ways to build loyalty among your online community members through celebration and acknowledgement! Start by taking some time to plan out an acknowledgement and celebration strategy for your online community members. How do you build loyalty among your online community? .
J Campbell Social Marketing
OCTOBER 28, 2014
Get rid of all the stereotypes that you have about these groups and start thinking of them as your online community. Key Influencers are directly influencing discussions on certain topics, and can often mobilize their loyal online communities to action with just a simple tweet or post.
iMarketSmart
SEPTEMBER 19, 2016
Although this letter is meant for the “community” (non-donors and donors), this is NOT how you should ever address people. Dear University of Maryland community: In late 2006, the University of Maryland publicly launched the $1 billion Great Expectations campaign.
Kivi's Nonprofit Communications Blog
AUGUST 6, 2014
On this blog and in her webinars and book, Kivi talks about how you should try to become your community’s favorite nonprofit because research has shown that people give two-thirds of their charitable donations each year to one favorite charity. Don’t forget to interact with your community.
Wild Woman Fundraising
MARCH 6, 2013
” One thing we know about addressing community problems and making long term change is that those who will have to live with the solution have to be a part of putting it into place. I walked in there, the privileged American, assuming that what the community really needed was condoms.
Kivi's Nonprofit Communications Blog
JULY 6, 2011
Layla Fry, director of communications for Southwest Key Programs , emailed me this question: “My organization is interested in merging the now separate functions of fundraising and communications into a ‘Community Engagement Team’ as you recommended in your book.
Fundraising Coach
MARCH 5, 2014
A few months after I wrote the book Google+ for Nonprofits , Google+ released a new feature called "Communities." In communities, everyone sees each others posts and comments, giving much more opportunity for people to build stronger connections. Google+ Communities for Nonprofits.
A Small Change
MAY 23, 2011
We are all looking for the secret sauce in reaching out to our communities whether it is the perfect language in your next solicitation letter or the call to action at your next gala. Unless you have a great referrals program and your board members and friend do a really good job of introducing you to the community it is hard to just meet new major donors. I have been amazed at the value of engaging and being connected in your community.
J Campbell Social Marketing
NOVEMBER 12, 2013
Today I am hosting the #Commbuild Twitter chat and the topic is creative ways to celebrate online community members. Here are 10 ideas and ways to celebrate, acknowledge and reward your online community members for being there for you and for being awesome!
The Agitator
JUNE 5, 2012
If you go in looking to engage, interact and build up a community of people who are interested in your mission/brand, then down the road you have a better chance of successfully running a fundraising campaign.” How will you help your community? What are the guidelines for your community manager? That’s the mantra recommended by social media strategist and blogger Ephraim Gopin in his recent Fundraising Success article, Attention!
Social Marketing and Social Change
MARCH 25, 2013
Developing community and statewide initiatives to combat obesity has been described “as American as second helpings of apple pie” ( Levitz & McKay, 2013 ). I believe that these community and state efforts need better marketing of weight management.
J Campbell Social Marketing
JUNE 1, 2016
In this episode , we discuss: Social media is about being your authentic self and building your community. **The The goal for getting on social media (from a marketing standpoint) is to create a dynamic, engaged community of people.
Nonprofit Marketing Blog
JUNE 25, 2012
Chase Community Giving is back for a fifth season. For the Fall 2012 Chase Community Giving program, Chase is calling for nonprofit nominations from customers and employees through July 9. What would your nonprofit do with a grant from Chase Community Giving?
Fundraising 123
MAY 20, 2009
Our friends at Enterprise Community Partners (a nonprofit national leader in investment capital and development services for affordable housing and community revitalization) spent some time wondering, and a whole lot more time acting. Does this sound familiar? "Prior to 2008, we had no coordinated online plan. Online donations trickled in on their own." " There are times - and many nonprofits are guilty of it - when online fundraising seems more like online waiting.
Fundraising Coach
MARCH 1, 2016
PART 3 – WHY WE NEED AN IDEOLOGICAL DEFENCE The post Is your community suffering from an attack of a charity ideology? If you are paying attention to government actions and media reports, it is easy to see that nonprofit work is under consistent attack.
Fundraising Coach
MARCH 1, 2016
PART 3 – WHY WE NEED AN IDEOLOGICAL DEFENCE The post Is your community suffering from an attack of a charity ideology? If you are paying attention to government actions and media reports, it is easy to see that nonprofit work is under consistent attack.
J Campbell Social Marketing
MAY 24, 2016
Engaging Your Library Community Through Storytelling and Social Media from Julia Campbell – J Campbell Social Marketing. The post Engaging Your Library Community Through Storytelling and Social Media appeared first on JCSM.
Kivi's Nonprofit Communications Blog
NOVEMBER 21, 2011
Beth Ann Spiegel. In this guest post, Beth Ann Spiegel shares a great example of what can happen when you really listen to your supporters and get to know your target audiences better. ~Kivi.
Getting Attention
SEPTEMBER 10, 2012
Historically, the school has done a great job opening itself up to the community (and building a strong base of support) via frequent free or low-charge concerts at Curtis and other cultural venues throughout the city.
Non Profit Marketing 360
APRIL 19, 2012
We introduced Scoop.it and Pinterest earlier this week because we think these information-sharing sites offer a great platform for nonprofits and charities to share their own news as well as related images or stories in their sectors.
Nonprofit Marketing Blog
JUNE 18, 2012
Then they try to grow their community bigger and bigger. I’m often asked, “How do we scale our dedicated fan base?” ” Here’s the challenge. A lot of organizations (both nonprofit and for-profit) start with a dedicated following. Along they way, they keep talking to their audience as if it was one, homogeneous audience. But it’s not. A lot of people lose interest, because they care about different things. The audience starts disengaging and dwindling.
Sea Change Strategies
MARCH 6, 2012
Instead of valuing big lists, we should focus on finding and stewarding our passion communities. Join us and learn: Attributes of a passion community. How to find and segment your passion communities. We’ll also share examples of people and organizations that are pioneering this approach to passion communities including the National Audubon Society, Moms Clean Air Force, the International Rescue Committee and Environmental Working Group.
Wild Woman Fundraising
DECEMBER 3, 2012
Think about creating an online community for your nonprofit.You may say, well, we already have a website! But if you didn’t make that website with a community in mind, you don’t have a website that is necessarily good at nurturing community for your nonprofit.
J Campbell Social Marketing
FEBRUARY 24, 2014
Google+ has fantastic, useful features for nonprofits including Hangouts and Communities. . How your nonprofit can use Google+ features, like Communities and Hangouts. Google+ Nonprofits Social Media Communities Hangouts NPO Connect Online Communities webinar
Social Marketing and Social Change
NOVEMBER 7, 2012
This work was later transplanted to rural communities in North Carolina and spawned a number of church-based interventions in the 1980s aimed at serving black populations (Eng, Rhodes & Parker, 2009). Natural helper models to enhance a community’s health and competence.
A Small Change
AUGUST 26, 2009
It is important as you develop and grow your online community that you have an intentional culture. Create some kind of opportunity for your community to engage you online via a comment box, forum, or Facebook page. When you are creating an online community, you want to think about your audience this way too. Related posts: Question: Building Community Online Strategy: Capital Campaign Interview Online Fundraising is Hard Online Giving Thoughts.
Diva Marketing Blog
JULY 4, 2014
It’s a community experience where generations of family and friends often walk together to celebrate life. The brand can create a framework but it is the community who builds community.
J Campbell Social Marketing
JULY 30, 2014
Focus on the fans and followers you want, not the ones that are just filler, and you will see your online community grow and thrive! Social Media Strategy donor cultivation getting more fans Online Communities I know a lot of nonprofit professionals and marketing professionals.
Social Marketing and Social Change
AUGUST 23, 2011
These neighborhoods are described as ones in which improved educational and developmental, commercial, recreational, physical and social assets are sustained by local leadership and lead to improved well-being and community quality-of-life. The idea of using social marketing to change neighborhoods and communities may seem absurd to people who believe that social marketing is ONLY about behavior change (or worse yet, using social media).
A. Fine Blog
JANUARY 5, 2011
Debra Askanase, aka @askdebra, has written a terrific post over at the Care2 blog,Why “Free Agent&# Social Communities Rock. Social Media Care2 Debra Askanase flash mobs Free Agent Social CommunitiesDebra builds on the concept of free agents that Beth and I describe in The Networked Nonprofit. We defined free agents as individuals, fluent with social media, raising awareness, funds and organizing for causes. It’s awfully [.].
Nonprofit Marketing Blog
DECEMBER 14, 2011
It’s the shift from a long-standing monologue approach to marketing to a real-time dialog with your community. It’s a re-framing of your brand from being the celebrity of your community to its chief celebrant.
Nonprofit Marketing Blog
MAY 12, 2011
We are a community foundation operating in a low wealth area. We want to build endowments to support every area of charitable work in our community. Suppose they are big on community pride. Think of your community as the hero of your story - not your endowment or your foundation. I also read the words, “Building a charitable foundation for our community.&# Have people in your community telling stories about how your work resonates with their dreams.
J Campbell Social Marketing
JANUARY 7, 2015
Content Creation Fundraising Marketing Nonprofits Online Fundraising activation charity:water content strategy donor experience inspiration Online Communities Paull Young Save the children
Seeking Grant Money Today
NOVEMBER 7, 2011
Deadline: February 1, 2012(Preliminary Applications) Kresge Foundation Invites Preliminary Applications for Arts and Community Building and Artists' Skills and Resources Grant Opportunities The Kresge Foundation 's Arts and Culture Program seeks to foster the power of arts and culture to recharge and rebuild communities of all sizes in the United States. community revitalization grants arts the foundation centerFrom The Foundation Center. [If
Wild Woman Fundraising
JUNE 13, 2011
If your main problem is that people AREN’T talking about you, how do you get a community built? Again, Amy Sample Ward did a very good job of talking about how to get your community engaged in her recent blog post.
J Campbell Social Marketing
MARCH 11, 2014
I’m speaking at the Essex County Community Foundation’s Institute for Trustees on March 22 , and the topic is “Online Marketing & Social Media: What a Board Member Needs to Know” If you’ve seen me speak, you know I cram in a ton of information into my sessions, and this one is just one hour. Do you thank your community members when they share, comment, like and retweet?
Fundraising 123
MAY 25, 2011
The intent of our report Connected Citizens: The Power, Peril and Potential of Networks , was to explore the role of networks in community life and how loose networks of individuals are affecting social change. . This is also true among communities. As neighbors contribute to the forum, they start to feel more connected and have a greater sense of ownership in their community. Another main goal of the report was to see how the roles communities might play out in the future.
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