Click Me: An E-Newsletter Makeover with Mission India
Kivi's Nonprofit Communications Blog
JULY 21, 2015
Or worse, your click rates start trending downward. March hit an all-time low click-through rate of 0.6% — you can see why I was panicking a little! Lindsay Ackerman. We love “Before and After” posts, so I jumped at the chance to get Lindsay Ackerman to share about Mission India’s recent e-newsletter format change. She graciously agreed to write about the process and the results for us. Kristina. Guest Post by Lindsay Ackerman of Mission India.