Public Sector Marketing 2.0

DECEMBER 23, 2013

I would like to wish all of my blog readers a wonderful Christmas and a New Year filled with health, happiness and epic new adventures in your professional and personal lives. Personal christmas wishes Thank you for putting up with my random posting patterns this year as I adjusted to becoming a father and also a partner at CEPSM. I can’t wait to get back to it in January with a little bit more regularity. Now get some rest if you can and I’ll see you all in 2014!

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Social Media Bird Brain

NOVEMBER 3, 2015

ask campaign christmas classy.org donor engagement giving justgiving.com NGOs small NGO Small nonprofitMost people hate that the end of the year holiday buying season seems to start earlier and earlier. But if you're a small business in the economic downturn OR a small nonprofit, you know that time is not on your side. I recently found a few articles I thought would be handy information for those of you who haven't firmed up your end-of-year campaigns.

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Get Fully Funded

DECEMBER 16, 2009

It’s a little Christmas comic relief for those who are working entirely too hard and need a little giggle. Tags: Just For Fun christmas comic relief Today’s post has absolutely nothing to do with fundraising or nonprofit work.

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A Small Change

DECEMBER 24, 2009

Ironically, for the first three weeks of December it is the busiest time of the year, and then for a week from about Christmas to New Years it can be the slowest. Note: I want to wish all of my readers a Merry Christmas and Happy Holidays. The holidays are a time of mixed emotion for many fundraisers. For many offices the holiday season is the time of the year-end or holiday appeal, where they receive the largest number and amount of gifts.

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Cause Related Marketing

NOVEMBER 24, 2010

As a holiday, Christmas is surprisingly challenging to cause market around, but a local homebuilder has the bones of a good campaign based on a gingerbread house-building contest that could be duplicated elsewhere.Cause marketing is commonly linked to holidays. Tags: Gingerbread House Ivory Homes Christmas Salvation Army

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Cause Related Marketing

NOVEMBER 30, 2011

Yet right now there’s goodly number of sponsors whose Christmas ad mix includes cause marketing messaging on behalf of a cause. Make-A-Wish Polar Bears Macy's Believe Christmas Cause Marketing White Coke Cans World Wildlife FundI started my cause marketing career back when gasoline cost about $1.15 a gallon, the median price of a house was a little more than $80,000 and a 30-second Super Bowl ad cost ‘just’ $850,000.

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Cause Related Marketing

DECEMBER 23, 2011

The long-standing Christmas Eve tradition at the cause marketing blog is to show the video of the prior year’s appearance of Darlene Love singing 'Christmas (Baby, Please Come Home)' on the Late Show with David Letterman. But surely there’s a rocking good Christmas song that’s less 30 than years old (‘We Are the World’ doesn’t count because, God bless 'em, Lionel Ritchie and Michael Jackson didn't write an actual rock song. Enjoy and Merry Christmas!

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Cause Related Marketing

DECEMBER 12, 2008

In fact, this Christmas I’d rather someone give me experiences or the chance to learn (or a massage!) Tags: ChangingthePresent.org Cause-Related-Marketing Googlegroup Benjamin Franklin Redefine Christmas JustGive.org Merry Christmas Well Good LLC In This Post I ‘Bury the Lead’ So Read the Headline Again.I don’t know about you, but I’ve reached the point where I don’t need any more stuff.

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Fundraiser Ideas

DECEMBER 6, 2011

Christmas is a time of giving. The following Christmas fundraising ideas are designed to not only help your organization raise much-needed funds but also spread holiday cheer in the process. Sell Christmas trees. Partner with a local tree-grower and borrow a section of a parking lot from a neighborhood business to set up your Christmas tree lot. Sell Christmas wreaths. Hold a Christmas concert. Who doesn’t love an evening of Christmas music?

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Cause Related Marketing

DECEMBER 24, 2009

Here for your listening and viewing pleasure is Darlene Love, singing Christmas (Baby Please Come Home).It It is far and away the blues-iest, rocking-est, Christmas song ever! Tags: David Letterman Darlene Love Phil Spector Merry Christmas It comes courtesy of wunderkind music producer Phil Spector, his famous Wall of Sound, David Letterman, Paul Shaffer, CBS, and YouTube. Mele Kalikimaka, my friends!

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The Agitator

AUGUST 4, 2014

A year ago, with the release of the mid-year results of the Blackbaud Charitable Index — online and offline — we reminded readers now is a great time to make sure they get their share of year-end giving. You’ll recall that as much as 20+ % of the annual contributions for most organizations come in the last 30 days of the year. Especially so for online contributions. Blackbaud is back this year with its half-year report and forecast for the balance of 2014.

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Kivi's Nonprofit Communications Blog

DECEMBER 24, 2015

The Official 2015 Christmas Cookie of Nonprofit Marketing Guide. I am usually a dutiful recipe follower, but I’m finally competent enough at baking cookies that I have been freestyling on some recipes lately, including this new one I created this year. It’s a mashup of sorts, inspired by this recipe for Disney’s Cinnamon Glazed Almonds and this recipe for Toffee Almond Sandies. Enjoy! Cinnamon Almond Crunch Cookies.

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Selfish Giving

DECEMBER 13, 2011

They even have a Believe-o-Matic app that kids can use to make their own Christmas cards. Finally, we have a big retail chain that’s sticking its flag in the ground and saying MERRY CHRISTMAS instead of happy holidays. FedEx has helped to deliver, on average, 17,000 real Christmas trees each year to 60+ military bases throughout the U.S. These cause promotions top my Christmas list. Capplause cause marketing christmas promotion holiday promotion

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Fundraising Coach

DECEMBER 24, 2011

Other Possibly Related posts: Merry Christmas from the Pitman Family! This afternoon, I was working on my “ List of 100 Things to do in 2012.” ” While doing it, I asked my 12 year old son, “If there were one thing you and I could do together in 2012, what would it be?” ” He freaked out. He dramatically slumped on the kitchen counter and then fell too his knees shouting: “WHY DO YOU DO THIS TO ME?!?!? I CAN’T TELL YOU!!!! ARGH!!!”

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The Agitator

DECEMBER 20, 2012

For us, it’s Christmas carols. For our sixth Christmas, and into our seventh year, we urge you to get into a mirthful holiday spirit by enjoying to this unforgettable rendition of O Holy Night. Yesterday we posted on the power of visual content. Today it’s music. For some it’s the Yule Log. For others, mistletoe, For still others, mincemeat pie. Here is The Agitator’s most enduring tradition.

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The Agitator

JULY 9, 2012

Only 167 shopping days until Christmas. We’ll make sure there’s something under your tree – a Christmas Agitator Raise. Yesterday I noted the frightening lack of concern in our trade over the importance of paying attention to messaging. I then went on to promise some mid-year recommendations that, if acted upon now, should help your bottom line six months down the line.

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The Agitator

DECEMBER 22, 2010

For our fourth Christmas, we urge you to get into a mirthful holiday mood by listening to this unforgettable rendition of O Holy Night. The Agitator has few traditions at this point. But here is one of them. Tom is especially fond of this performance, as it takes him back to his Catholic grammar school choir days. The Agitator Guarantee: This performance will leave you smiling well into the New Year, or we’ll refund your Agitator subscription fee.

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The Agitator

DECEMBER 24, 2017

Roger, Tom, and Nick. Uncategorized premium

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Cause Related Marketing

DECEMBER 24, 2010

The long-standing Christmas Eve tradition at the cause marketing blog is to show the video of the prior year’s appearance of Darlene Love singing 'Christmas (Baby, Please Come Home)' on the Late Show with David Letterman. You can see Love’s 2009 appearance below.Love first recorded ‘Baby’ in 1963 and she is still going strong at age 72 (according to Wikipedia). Watch the video and you’ll wonder.

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Cause Related Marketing

DECEMBER 16, 2011

As a holiday, Christmas is surprisingly challenging to cause market around, but a local homebuilder has the bones of a good campaign based on a gingerbread house-building contest that could be duplicated almost anywhere. Unlike Valentine’s Day, to name another holiday selling season, Christmas in the United States is for many still a holy day, notwithstanding all the commercialization. But think of all the potential advantages Christmas holds for cause marketers and fundraisers.

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Selfish Giving

DECEMBER 28, 2010

Mother Nature dropped nearly twenty inches of snow on Boston on Sunday and Monday. The snow gave my climbing hydrangea, which is a lush green in the summer, a very different appearance. I hope you’re taking a few days off over the holidays to relax or even do some planning for the new year. I’m doing both, along with some reading, which, honestly, I haven’t done with an actual book in a long time. These are the books I’ve been reading lately.

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The Agitator

DECEMBER 22, 2011

For our fifth Christmas, we urge you to get into a mirthful holiday mood by listening to this unforgettable rendition of O Holy Night. Here is The Agitator’s most enduring (only?) tradition. Tom is especially fond of this performance, as it takes him back to Midnight Mass and his Catholic grammar school choir days. We guarantee this performance will leave you smiling well into the New Year. But you must listen to the entire performance to feel its full power. No irreverence intended.

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The Agitator

AUGUST 5, 2013

Thursday’s mid-year release of the Blackbaud Index shows overall charitable giving up 2.2% and online giving up 14% for the first six months of 2013. More importantly, it should remind us all that now — today, or tomorrow at the latest — is the perfect time to get started planning for online year-end fundraising, tuning up your donation pages and learning more about best practices so you’re ready to act when December rolls around. More on year-end preparation in a moment.

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The Agitator

AUGUST 27, 2018

Of the six, four or five (my memory fails me) were general holiday cards and one or two were specific Christmas cards. On the contrary, my only solstice solace was that we had approximately equal numbers of people saying they would never donate again because they got a Christmas card in their bunch and people saying they would never donate again because they got a general holiday card in their bunch.

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The Agitator

DECEMBER 22, 2009

For our third Christmas, we urge you to get into a mirthful holiday mood by listening to this unforgettable rendition of O Holy Night. The Agitator has few traditions at this point. But here is one of them. The Agitator Guarantee: This performance will leave you smiling well into the New Year, or we’ll refund your Agitator subscription fee. But you must listen to the entire performance. Happy Holidays! Roger and Tom.

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The Agitator

DECEMBER 23, 2015

Roger and Tom. Donor retention / loyalty / commitment premium

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Nonprofit Marketing Blog

DECEMBER 25, 2012

A Christmas Story. I was not worried about pushing a bit to find out how they were doing this Christmas Eve. “No,” When told that he and the whole family could come early tomorrow, Christmas Day, to get presents, he was excited, much more so than I expected. I would get to see family on Christmas Day. I got this email today from Mark Bergel, founder of A Wider Circle. It was beautiful, so I wanted to share it.

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Cause Related Marketing

NOVEMBER 25, 2008

Some of my peers say that there is no Christmas cause marketing. Please tell me the truth, is there Christmas cause marketing?Virginia There’s not much Christmas cause marketing going on in the States. Dear EditorI am more than 8 years old. Papa says, “if you see in the cause marketing blog, it’s so.” Virginia O’HanlonVirginia, your little friends are almost right. Charities large and small have carved. Jude Macy's Macy's Believe Thanks and Giving

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Cause Related Marketing

DECEMBER 21, 2011

There's just a few more donation days before Christmas for your local food bank. or Toys for Tots, or Sub for Santa, or the Salvation Army’s Giving Tree. and this ad that appeared in a Walgreen sales flyer in late November made me wonder about the business value to a retailer or firm of serving as a drop-off point. Here’s what I came up with: Publicity Walgreens got a little positive publicity from the Ellen DeGeneres Show.

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Fundraising Coach

DECEMBER 24, 2010

A fun video from my family to yours! Without them, I wouldn’t be able to do all I do at FundraisingCoach! I posted this to Facebook earlier today. If we’re not friends on Facebook let’s fix that! I’m at: [link]. (c) c) Marc A. Pitman, FundraisingCoach.com. Learn how you can set up a brand new fundraising program, or re-tool your existing fundraising, to raise serious money for your cause.

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Cause Related Marketing

DECEMBER 19, 2008

Quick Post:In keeping with Thursday's post on Current Energy and and my Dec. 5 posting on Sears Hero's At Home, I'm pleased to highlight SoldierWish.com, which allows armed service men and women and their families to post wish lists that you and I can fulfill. But do it now, secret Santa's. There's not much time before Christmas.Tip of the hat to Jeremy Hanks for introducing me to Soldier Wish.

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Non Profit Marketing 360

DECEMBER 12, 2011

Nonprofit Advent Calendar Charitable organization Christmas Christmas and holiday season Facebook Non-profit organization Online Communities Social networkThe holiday season is prime gift-giving and donation-giving season. We encourage each other to think of others and to help out those less fortunate than ourselves. We also reach out to family and friends to share our holiday memories and traditions.

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Social Media Bird Brain

NOVEMBER 29, 2011

to make this the "best Christmas EVER!" not-for-profits adopt a family small nonprofits thanksgiving donate christmas nonprofitsWhat with our own expectations, traditions, and the constant admonition. the whole season can quickly. degenerate into a mass of anxiety-ridden desperation. The quickest way. to help you feel better is to make things better for someone else! Today I'm volunteering tweets to the Adopt a Family Project in Santa Cruz County, California and devoting this.

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Nonprofit Marketing Blog

DECEMBER 24, 2011

I hope you’re enjoying your holiday - and that you know the coming days are not a time to take a vacation from fundraising. Sorry, but it’s true! Late December is the season of philanthropic procrastinators who want to get in their donations by the end of the tax year. A third of giving online happens in December, and 10-20% of all the giving in the year happens the last two days of the month. Ask for donations 2-3 times in the coming days. It works.

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Selfish Giving

DECEMBER 26, 2018

Hanukkah, Bodhi Day, Solstice, Yule, Dongji, Christmas, Kwanzaa, etc. How Salvation Army red kettles became a Christmas tradition. Whatever holidays you observe, I wish happy ones for you and yours. See you in the New Year! ?? Partnership Notes 1. Something to share with your partners. How to get employees to give more to charity. What happens when you wander through a nut factory, a knitting facility, and a children’s charity.

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Non Profit Marketing 360

JULY 10, 2012

One of the traditional/old-fashioned ways to disrupt the heat is to hold a “Christmas in July” party , and your nonprofit or charity should be having one. Christmas in July fundraiser helps kids during holidays (clearwater.wtsp.com). The pools are open and busy. The grill has cooled down since the July-4th Picnic. The MLB All-Star Game is tonight. It’s July.

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Public Sector Marketing 2.0

JANUARY 6, 2014

Compliment Governance Government 2013 social media campaigns 2014 christmas progress public sector Social Media social media guidelines training Web 2.0 Typically at this time of year I tend to write a few thoughts surrounding my hopes and expectations for digital engagement in the public sector sphere here in Canada.

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Cause Related Marketing

NOVEMBER 27, 2012

wanted to give some toys to less-fortunate kids at Christmas-time. But by the time he was finished, it was just days before Christmas and most toy drives were over. Christmas Cause Marketing elffactory.org Jamie Ashbourne heart-warming cause marketingGet ready to have your heart warmed. Last year, when he was six, Jamie Ashbourne of Jensen Beach, Fla., But he found the whole process of donating unwrapped toys to kids he’d never meet somewhat joyless.

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Giving in a Digital World

JANUARY 8, 2009

Earlier this week Robin Goad, Research Director at Internet research company Hitwise , released data that revealed a new high in terms of online social media usage in the UK over Christmas. Naturally enough, Christmas is typically the busiest time of year for social networks, but Christmas 2008 saw several new highs which reaffirm (were it needed) the scale of online social networking amongst UK internet users.

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Cause Related Marketing

DECEMBER 13, 2011

In the restaurant the paper icons were prominently displayed behind the host’s station, Right now Denny’s are plastered with their Christmas promotion with Arthur Christmas , an animated film about Santa’s workshop where it is the elves that run the show, not the Fat Man himself. Arthur Christmas is on the windows and the front door, on the placemats, in the menu and on the menu. Denny's Toys for Tots Children's Miracle Network Arthur Christmas paper icons Bounceback Offers

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Cause Related Marketing

DECEMBER 24, 2007

Every Christmas for at least the last 10 years Late Night with David Letterman has featured the incomparable Darlene Love singing the rockingness Christmas Song ever, 'Christmas, Baby Please Come Home.'That Tags: David Letterman Darlene Love Merry Christmas That is until this year when the writer's strike has grounded new shows.So here from the YouTube vault is Ms. Love's year 2000 performance with the Singing Sergeants of the United States Air.

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Cause Related Marketing

DECEMBER 25, 2008

Click here to listen to her rousing rendition of Baby, Please Come Home for Christmas on Late Night with David Letterman. For this Christmas Day post, I wanted to highlight something with humor from the Darlene Love oeuvre. Enjoy the clip above from Saturday Night Live called Christmas for the Jews. Tags: Mele Kalikimaka Darlene Love Hulu.com Christmas for the Jews Song Late Night with David Letterman Saturday Night Live

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Cause Related Marketing

NOVEMBER 9, 2012

There are internal benefits to such efforts, none the least of which is it gives focus to employees with a generous impulse during Christmas and the holiday season. Toolmex Toys for Tots gateway cause marketing Christmas Cause Marketing business benefits of cause marketing paper icons pinups B2B cause-related marketing cause marketingMost cause marketing is hosted by companies that face the consumer; retailers, restaurants, and the like.

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