6 Now-or-Never Summer Reboots

Getting Attention

Our daughter Charlotte is finishing up a blissful summer at a few different day and overnight camps. But, I do communications for a youth organization, so it’s a great way to take a deep dive into how kids talk and think and feel.

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5 Ways to Stay Smart & Engaged

Getting Attention

She got me… The rain was pouring down this morning as our daughter, Charlotte, was getting ready to walk to school, so I caved and drove her. It’s the ONLY way to ensure our marketing and fundraising content is relevant, while fueling our personal satisfaction.

3 Nonprofit Marketing Skills I Learned from Aunt Frances

Getting Attention

You and your organization’s prospects and supporters share much as well. It’s the best way to grow a tight relationship with the people whose help you need to move your organization’s mission forward. Organizations, like individuals, have good and bad moments.

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Reclaim Back to School: Stay Energized, Relevant and Top of Your Game

Getting Attention

Our daughter, Charlotte, started fourth grade today, and the pumped-up energy at line up this morning got me thinking. It’s the ONLY way to ensure our marketing and fundraising content is relevant, and a vital way to ensure our own satisfaction.

Level One Donor Feedback: Fixing Things for Individuals

The Agitator

In late 2016, I tracked every interaction for a week to see what organizations I dealt with asked for feedback. The results: 47% of organizations reached out specifically for feedback, including a hotel where the desk manager was asleep with a towel over his head.