5 Ways Your Nonprofit Can Raise Money Like charity:water

J Campbell Social Marketing

You may have heard of the mammoth success of the nonprofit charity:water and its effectiveness in raising money online. Here are 5 ways that your small nonprofit can start raising money and awareness just like charity:water: 1) Learn the model.

Book Reviews: With Charity for All VS. Charity Case

Wild Woman Fundraising

Charity Case, Dan Pallotta’s new book, about what’s wrong with the sector and what to do about it, following up from his book, Uncharitable, in 2010, which I wrote about here and here and here and here. This is why Dan Pallotta founded the Charity Defense Council.

Trending Sources

Charity vs. Philanthropy and Charitable People vs. Philanthropists

iMarketSmart

Charity – Helping people in need. The post Charity vs. Philanthropy and Charitable People vs. Philanthropists appeared first on MarketSmart | . Philanthropy – Making an investment that stimulates other investments or provides opportunity for others.

You Can Now Fundraise on Facebook for Your Favorite Charity

J Campbell Social Marketing

The remaining 95% goes directly to the chosen charity.” The post You Can Now Fundraise on Facebook for Your Favorite Charity appeared first on JCSM. File under #AboutTime!

10 Charity Fundraising Events to Raise Large Amounts of Money

Fundraiser Ideas

When your charitable cause needs large amounts of money, charity fundraising events can be your best option. The following are 10 charity fundraising events that, if implemented correctly, are sure to raise large amounts of money for your organization: Charity walk. Big name charities, like the American Cancer Society, use charity walks as one of their primary charity fundraising events. Charity 5K. Charity concert. Charity dinner.

Charity: Water versus Water.org and the Tide of Social Media Storytelling (#npcomm Showdown)

Kivi's Nonprofit Communications Blog

Charity: water is an organization ripe with emotion, starting at the top with founder Scott Harrison’s story of abandoning the fast life in New York City to work with the medical organization Mercy Ships in West Africa. Back to charity: water and The Spring.

Is your charity website ready for Mobilegeddon?

Giving in a Digital World

From a quick check, I did find several big brand charity sites who score a FAIL on this test – so I can only hope their web teams have mobile optimization on their to-do list before April 21st. Online Fundraising Bryan Miller charity website design mobile optimization Mobilegeddon

Do fundraisers donate to charity?

iMarketSmart

But I’ve been wondering (from a marketer’s point of view): Do fundraisers donate more money and/or more frequently to charity than others? . So, does anyone know if fundraisers donate more money more frequently to charity?

9 Ways that Charities Get Grey-Sky Thinking

Wild Woman Fundraising

How do Charities engage in grey-sky thinking? Picture from Elsie Esq from Flickr Creative Commons. So Blue-Sky thinking is being overly optimistic. Grey sky thinking is rather less so.

New report: Who is giving through your charity’s website?

Nonprofit Marketing Blog

The fundraising researchers at Dunham+Company have released a fascinating new report that looks at the online giving behavior of donors making donations through charity websites. Check out The Growing Importance of Charity Websites to Philanthropy for more stats and charts.

Ep199: How One Vermont Grocery Store Raised $300,000 for Charity

Selfish Giving

Since the program's inception, City Market has raised over $300,000 for charities. Why did City Market choose a round-up instead of donation boxes or charity pinups? How City Market distributes the money it raises to charities.

Great news: Charity as the “new necessity”

Nonprofit Marketing Blog

Consumers are cutting back on some things (from energy drinks to music purchases to salon hair treatments), but they want to be spending on charity (and consider it an emotional need). There are the things we need in life - and the things we want in life.

The Importance of Proper Positioning for Charities in Today's Economy

Cause Related Marketing

Warm regards, Paul If like me, you believe that charities (or, nonprofits, or causes) have a vital role to play in the American civil society then you have to acknowledge that charities are being pressed from two sides right now and that many face existential crisis.

Charity Videos Get Viewed

The Agitator

The ‘norm’ charities communications drtv fundraising media usage online fundraising online video premium Yesterday I wrote about the march of online video into the media repertoire of mainstream America. Basically, everybody watches them, and an impressive and growing percentage of us originate our own video content and post it on the web … even if it’s just marking a friend’s wedding or our dog’s best trick.

Mobile Shopping for Charities

The Agitator

Secondarily, but definitely not with the same weight as the testimonials, strong ratings from the charity raters (or some other straightforward reassurance/evidence about financial accountability and transparency). accountability charities communications Don't Miss these Posts fundraising media usage mobile advocacy nonprofit management nonprofits online fundraising pew internet project research

Ep201: SoCal Honda Dealers 'Causejack' Super Bowl for Charity

Selfish Giving

Charity: Water Is Special. But It’s The Video!

The Agitator

I suppose Charity: Water’s key breakthrough was its offer to direct marketed donors — ‘all of your donation will go to program, our overhead is covered by major gifts’ And the money has poured in, as the organization has matched its unique offer with brilliant online marketing technique.

How Inefficient Charities Can Spoil Your Cause Marketing

Cause Related Marketing

The issue of Time magazine currently on newsstands is all about cancer, including a story on cancer research charities called ' Check Your Charity.' One charity highlighted in the article, called the National Breast Cancer Research Charity, made me do a double-take.

Charity Newsletters – Extraordinary Experiences … for the Rest of Us

Kivi's Nonprofit Communications Blog

A fundraiser for a charity that aids immigrants brings her donors along to the airport to greet new refugees. To the rescue: the humble charity newsletter. If you think passing a test on a charity is some kind of pleasure, think again. Tom Ahern.

Is your community suffering from an attack of a charity ideology?

Fundraising Coach

Local and state governments are threatening to tax charities. And media reports of charity scams or questionable spending leave the impression that all nonprofits are suspect. This storytelling can start from the assumption that most people want charities to do good work.

Is your community suffering from an attack of a charity ideology?

Fundraising Coach

Local and state governments are threatening to tax charities. And media reports of charity scams or questionable spending leave the impression that all nonprofits are suspect. This storytelling can start from the assumption that most people want charities to do good work.

Why Steve Jobs and I Hate Charity

Selfish Giving

When I was a kid charity was for chumps. Despite the fact that my family, and most of our neighbors, got all types of government and public charity, we saw how carelessly and unevenly it was spread to the deserving and not so deserving. Charity started at home. Charity matters.

A Christmas story from my favorite charity

Nonprofit Marketing Blog

I got this email today from Mark Bergel, founder of A Wider Circle. It was beautiful, so I wanted to share it. A Christmas Story. I left work just in time last night to make it to Whole Foods, a place where I typically experience a world in which poverty is not the first thought, as it is the rest of the day and night. As I stood in an aisle, with two people between the shelf and the food choices I waited to make, the two separated and went separate ways.

New Study: Older Donors Are Just as Likely to Give to Charities Online as Younger Donors

iMarketSmart

Today a new study says that older donors are now just as likely to give to charities online as younger donors. The post New Study: Older Donors Are Just as Likely to Give to Charities Online as Younger Donors appeared first on MarketSmart.

Charity Apps Love 'em and Hate 'em

Nonprofit Consultant Blog

CharitySub is short for Charity Subscription , and the subscription fee is $5 per month. Yes, if people use this app, it will result in donations to charities. In their own words, "charity can be a bit of a drag" and "drain the bank account."

7 great old quotes about philanthropy

iMarketSmart

Bob Hope said, “If you haven’t got any charity in your heart, you have the worst kind of heart trouble.”. Abraham Lincoln famously said, “When I do good, I feel good; when I do bad, I feel bad; and that’s my religion.”. Booker T. Washington said, “If you want to lift yourself up, lift up someone else” and also said, “Those who are happiest are those who do the most for others.”. Winston Churchill said, “We make a living by what we get. We make a life by what we give.”.

Ep187: Evite, Pledgeling Team Up to Turn Birthday Parties Into Fundraisers for Charity

Selfish Giving

Today on CauseTalk Radio , Megan and I talk to James Citron , CEO, of Pledgeling and Victor Cho , CEO of Evite about Evite Donations , which has raised over $1M in donations for 20,000 nonprofit organizations across the United States.

Team 30

Charities … Don’t Evaluate Your Work

The Agitator

This two-part series by Caroline Fiennes — Most Charities Shouldn’t Evaluate Their Work — in the Stanford Social Innovation Review left me scratching my head. At best, charities are capable of what Fiennes calls ‘monitoring’ — counting what they do … the implementation part. But almost no charities actually have the skills for ‘evaluation’ — establishing the actual impact or efficacy of their idea or intervention.

McDonald’s Lesson to Companies: Charity, Impact Better be on the Menu

Selfish Giving

In a new report, Clowning Around with Charity , McDonald’s is portrayed as cheap, deceptive and selfish. Ronald McDonald House Charities are not 100 percent funded by McDonald’s. McDonald’s has a public relations problem.

3 Resources to Help You Raise Six-Figures with Charity Pinups

Selfish Giving

That’s why I call them charity pinups. Here are three sources that will help you join the six-figure club of charity pinup fundraisers. How One Nonprofit Raises Millions with Charity Pinups. What is a charity pinup? Why charity pinups are so successful and lucrative?

Foursquare, Cause Marketing Find Home with Housing Charity

Selfish Giving

I love this cause marketing promotion from a UK housing charity that brings together eight Edinburgh thrift shops with the leading location-based service, Foursquare. The charity has a number of corporate partnerships they could add to the promotion.

Ep172: A New Report Reveals How Checkout Charity Can Continue to Thrive

Selfish Giving

How Catalist defines "Checkout Charity." How checkout charity drives customer loyalty.

Did Charities Sleep Through The Great Super Bowl Blackout?

Fundraising Coach

Last night the power went out at the Super Bowl for 33 minutes and 55 seconds. And brands had a field day using Twitter to add humor and garner brand recognition. CNET reports that during the blackout, Twitter activity was around 231,500 tweets per minute!

A Punch List for Charity Cause Marketers Looking for Sponsors

Cause Related Marketing

Since cause marketing has been shown to help companies preserve pricing power , and since women are more responsive to cause marketing than men, the research is a virtual punch list for charities looking for sponsors who need help. All of this spells opportunity for charities to me. Savvy, well-positioned charities could approach the car companies offering something more like what Subaru does.

Razoo Crash Leaves MN Charities Empty Handed

Blue Sky Collaborative

[link] [link] [link] From the "if its too good to be true it is" files, many charities depending on Give to the Max day in Minnesota were left to fend for themselves when Razoo''s donation web service crashed. Razoo, which. Free Resources for Nonprofits Marathon Fundraising Mobile Fundraising Online Fundraising Software for Nonprofits Viral Fundraising Walkathon software

Ep173: How to Use Pokemon Go to Raise Money for Charity

Selfish Giving

Today on CauseTalk Radio , Megan and I talk to Stephanie Bagley , COO at Charity Miles, about the new Pokemon Go game and how it can be used to raise money for good causes. On the show, Megan, Stephanie and I discuss: Stephanie Bagley, Charity Miles.

3 Proven Ways to Raise More Money with Charity Checkout Fundraisers

Selfish Giving

Nonprofits and businesses that run charity checkout programs are always asking me how they can run a more successful program and raise more money. Bonus Posts: 6 Ways to Succeed with Check-Out-Line Charity , 3 Resources to Help You Raise Six-Figures with Charity Pinups

DIY Charity Walk

Cause Related Marketing

Still, this is a very interesting option for charities or even sponsors that want something close to a turnkey solution for a cause walk.

What happens when companies offer choice in charity?

Nonprofit Marketing Blog

In the last of this week’s three-part series on research into consumer attitudes toward cause-related marketing, I want to focus on the increasing number of cause-related marketing campaigns that are designed to let consumers actively choose which charities a company supports. Does choice in charity make campaigns more effective? The other half were told they could choose which charity benefited from their purchase.

3 Big Reasons Why Charities Should Work to Get Gifts in Wills from Middle-Aged Donors

iMarketSmart

Dr. James also found that “people who have had charity consistently in their estate plan for the long-term (say, 10+ years before death) leave, on average, 4 times the amount left by those who first added a charitable component within 2 years of death.

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