11 reasons why donors and organizations love charitable gift annuities


eCourse: Online Charitable Gift Planning by Dr. Russell James. The post 11 reasons why donors and organizations love charitable gift annuities appeared first on MarketSmart, LLC |. Why donors like CGAs.

Charity vs. Philanthropy and Charitable People vs. Philanthropists


Charitable people – Help others in need. For instance, giving money to a soup kitchen before Thanksgiving so they can buy turkeys for their annual meal would make one a charitable person. Charity – Helping people in need.

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Charitable giving grows again!

Fundraising Coach

According to GivingUSA's press release: Overall charitable giving in the USA last year was $358.38 For me, the biggest take away from this report is what hasn't changed : individuals still gave the vast majority of all charitable donations! The post Charitable giving grows again!

Three Ways to Be Charitable

Cause Related Marketing

On what you want from your charitable activities,” I reply. If a man has charity, giving to the poor is one of the most obvious ways to act charitably… just as rhyme is the most obvious thing about poetry… making it easy to confuse the two.

3 Reasons Why You Should Market Charitable IRA Rollovers (And What They Are)


Develop a marketing strategy for Charitable IRA Rollovers? What are IRAs and Charitable Rollovers. The Charitable IRA Rollover came into existence thanks to the Pension Protection Act of 2006 (PPA). 3 Reasons Why You Should Market Charitable IRA Rollovers.

How to market the Charitable IRA Rollover?


In case you forgot, the American Taxpayer Relief Act of 2012 reinstated the Charitable IRA Rollover through December 31, 2013. ” Direct Mail Email Marketing Fundraising Planned Giving charitable IRA rollover IRA rollover market

4 forces primarily responsible for making people charitable


Brooks , there are 4 forces in American life that are primarily responsible for making people charitable: Religion. Skepticism about the government’s involvement in people’s economic lives – Brooks wrote that politicians and a significant number of people take credit for being charitable without spending their own money because they, instead, support policies of income distribution through taxation and this affects their private giving.

#PHILANTHROPY: Evidence Of ‘Emerging Charitable Markets’ & How To Tap Into Them

Non Profit Marketing 360

They have discovered not so much a shift in the habits of giving among Jewish donors but demographic and economic shifts that are opening what they call ‘emerging charitable markets.’

2017: “The year charitable giving bounced back.”

The Agitator

The other day The Blackbaud Insitute for Philanthropic Impact released its 2017 Charitable Giving Report and the news is good. The Charitable Giving Report covers $30 billion in giving to all types and sizes of organizations.

3 Big New Stats You Need to Know About Donor Advised Funds from Fidelity Charitable


The post 3 Big New Stats You Need to Know About Donor Advised Funds from Fidelity Charitable appeared first on MarketSmart. LIKE THIS BLOG POST? PLEASE SHARE IT AND/OR SUBSCRIBE.

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#INTERVIEW: Joanne Fritz, The About.com Website Guide on Nonprofit Charitable Organizations

Non Profit Marketing 360

Joanne Fritz is the guide to About.com ’s “ Nonprofit Charitable Organizations ” site. A former high school and university teacher, she has also been a senior manager at two nonprofits and two universities.

10 reasons why donors and fundraisers like Rollover IRA giving


Instead, they could make a qualified charitable distribution (QCD) to avoid paying tax on the RMD (since it will increase their adjusted gross income). Qualified charitable distributions (QCDs). Related Posts: >>How to market the charitable IRA rollover?

Charitable Giving Recovering Faster Than Anticipated – Giving USA

Fundraising Coach

This means charitable giving showed a 3.5% This is the 3rd consecutive year since the depths of the Great Recession that has seen charitable giving grow. This is a big deal because between 2007 and 2009, charitable giving in the USA dropped 15% !

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Can You Tell Your Supporters That a CGA (Charitable Gift Annuity) Can Deliver “GUARANTEED” Income or Not?


John Jensen (Sharpe Group) stood up and gave everyone a thorough dissertation on the dangers of using the words “guaranteed” and “investment” in your charitable gift annuity marketing.

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Transactional Cause Marketing Versus Lump Sum Charitable Donations

Cause Related Marketing

Been thinking a lot about the topic of transactional cause marketing versus publicized corporate charitable donations. Cone’s most recent Cause Evolution study found that people are only slightly more favorably inclined towards companies employing transactional cause marketing (53%) than to lump sum charitable donations (47%). I’m still processing this but I wonder what happens if the charitable donation is in-kind?

#Fundraising: However Counted, Charitable Giving Rose Slightly in 2010

Non Profit Marketing 360

The Giving USA Foundation recently reported both a reappraisal of how the organization tallies up charitable giving and a slight improvement in giving in 2010. Charitable giving of money is just one way – albeit the easiest one to track – we give. Happy Independence Day!

Don't Use Exploitive Images in Charitable Appeals, Real World Results Suggest

Cause Related Marketing

The working theory,” I wrote in a June 2009 post , “was that people ‘catch’ one another’s emotions…something that’s been shown again and again in many other studies… but which had never been applied to charitable appeals.”

Charitable Donors Chary About Donating Via Some Tech Means

Cause Related Marketing

The survey finds that 51 percent of Britons have put some money in collection canisters, while 31 percent have made donations through donation boxes at the charitable institutions themselves. A new survey from the U.K. finds donors still chary about donating via some technology-enabled means. But only two percent had participated in change round-up schemes whereby people add some change to round it up to the next highest pound, with the additional amount going to charity. In the U.K.

Annual Survey of State Laws Regulating Charitable Solicitations

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To learn more about state laws regarding charitable solicitations, please see the attached report written and researched at the Center on Philanthropy at Indiana University. Important Note: This information is designed to provide an introduction to the registration requirements of charitable organizations and the fundraising counsel they hire. Did you know that over 40 states require nonprofits conducting online fundraising campaigns to register with their state?

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Article: Nonprofits may Not Profit from Charitable Texts

Blue Sky Collaborative

Nonprofits may Not Profit from Charitable Texts. Suprise! Kenny highlights an issue that we saw coming after the mobile giving fad in Haiti. TXT-to-give is inneficient and not cost effective. Apps on smartphones are the way to go.

Is your cause so weak it depends on a charitable deduction?

Fundraising Coach

Today, Joe Meehan pointed me toward’s the article in the Chronicle of Philanthropy about President Obama’s new bill limiting charitable deductions. Most people are charitable at some level. Giving has been happening for millenia , long before charitable tax deductions.

Stop complaining because your success is up to you


All of us have been there. Sometimes we find ourselves stuck in situations that just plain suck! Think yours is worse than someone else’s? Think again. Many felt that Jim Thorpe, a Native American from Oklahoma, was the greatest athlete of the 20th century.

Online Is 8% of Charitable Giving

The Agitator

to be exact. That’s a key finding in Blackbaud’s just-released 2010 Online Giving Report. For this purpose, online giving is measured against total fundraising revenue reported to the IRS by organizations studied. The Report includes 24 months of online giving data from 1,812 nonprofit organizations from The Blackbaud Index of Online Giving, online major giving data from 2,190 nonprofits, and both online and offline data representing $5.1

Charitable giving on the rebound, says Giving USA

Nonprofit Marketing Blog

charitable giving increased for the fourth consecutive year in 2013. The latest Giving USA report was released today, showing that total U.S. Overall giving grew 4.4% last year to an estimated $335.17 billion, with donations from individuals driving much of the growth that sees giving inching closer to pre-recession levels. Some highlights: Giving by individuals increased by 4.2%, while corporate giving declined by 1.9%. Individual giving made up 72% of total contributions in 2013.

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Why You Should Stop Emphasizing Tax Savings When Promoting Planned Gifts


in 2012 with an estimated 6% (150,000) leaving charitable bequests. But, interestingly, out of those 150,000 charitable estates, only 2,225 (1.5%) were taxable as a result of being worth more than $5 million. of the charitable estates in the U.S.

Can You Tell Your Supporters That a CGA Can Deliver "GUARANTEED" Income or Not?


I attended a local monthly planned giving event a while back and learned a lot about how not to market charitable gift annuities.

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Report: Economic Impact on Charitable Auctions

The Biddery Blog

The Biddery has established a network of Charitable Donors in major U.S. These Charitable Donors are established businesses who donate to our clients' events as a way to gain visibility among guests, receive a tax write-off and help your cause According to cMarket's recent survey of Auction Chairs , "the results are reasonably encouraging in that more folks are saying they are up than down. However, its definitely tougher and more competitive."

Finally, you can learn what words work to raise money!


For instance, some of the worst words for planned gift marketing are: Bequest; Charitable Gift Annuity; and Remainder Interest Deed. Last year I worked with Dr. Russell James to present his findings in the ground-breaking webinar titled Words that Work (get the quick-read eBook here ).

Newsletter: Are Networking Events Worth it? ; CauseTalk Radio Goes on Hiatus ; The Most Charitable, Most Hated Industry in America is.

Selfish Giving

Freakonomics explores why the most vilified industry in America is also the most charitable. ??Consumers Years ago I used to work for a chamber that hosted networking events. Members came to these events to meet new people. But that's not what happened.

5 lessons fundraisers can learn from Subway (Yes! The sandwich shop)


Fundraising strategy best practices for fundraising charitable giving Charitable Giving Cultivation Copywriting direct marketing tips fundraising blog major gift fundraising strategy marketing tips nonprofit marketing Philanthropy

Be Charitable - Give Away Your Best Stuff

Marketing for Nonprofits

Being charitable just feels better. This beautiful photo is by Pensiero. Don't worry about people stealing your ideas. If your ideas are any good, you'll have to ram them down people's throats."

New Data: 2013 Charitable Giving Report [Infographic]


The post New Data: 2013 Charitable Giving Report [Infographic] appeared first on MarketSmart. Great news! Giving was up, up and away in 2013. Here’s Blackbaud’s infographic that simplifies their findings.

Memphis Grizzlies Charitable Foundation is donating $425,000 to 15 area nonprofit organizations

Blue Sky Collaborative

The Grizzlies Foundation is getting it done. link] They've raised over $26.1 million since 2004. They've funded numerous Memphis area organizations including the New Ballet Ensemble & School, Memphis Prep Program, Leadership Memphis, ArtsMemphis, the Memphis Child Advocacy Center and.

For U.S. Charitable Organizations That Had Their Official Charity Status Revoked By the IRS, June 2011

Seeking Grant Money Today

charities, that the IRS, on their You Tube channel has placed a video that also explains how a revoked charity may be able to get its official charitable status back. IRS form 990 2011 Charitable Status Revocations IRS how toOn Friday, June 10, 2011, in every state in the United States (U.S.),

UK online giving up 85% over 3 years – but still only 3.7% of charitable donations?

Giving in a Digital World

The one piece of data I was particularly interested to see was the proportion of charitable donations now reported as coming online, as this is a common question amongst organisations reviewing their fundraising activity and robust benchmark data is typically difficult to find. Over the last few months a combination of client workload, a shoulder op, and a house renovation project have unfortunately left me no time at all for blogging.

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3 reasons why you need to stop worrying about the darn tax law!!!


Remember, almost 50 percent of all charitable donations come from the top one percent and 80 percent of all charitable donations come from the top 20 percent. Plus, charitable giving has mirrored the GDP for over 40 years. Fundraising Major Giving best practices for fundraising donor cultivation major gift fundraising national council of nonprofits nonprofits tax reform philanthropy blog Strategy tax reform bill 2017 tax reform charitable deduction

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Ever wonder what donor advisors tell their clients when it comes to giving their money away?


Fundraising Major Giving Planned Giving charitable gift annuity Charitable Giving Cultivation donor advised funds legacy gift marketing major gift cultivation philanthropy blog planned giving blogs

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The Charitable Deduction Still Exists. So, For Goodness Sake, Come Off the Ledge!

Seeking Grant Money Today

This reduction of charitable deductions is a reinstatement of the Pease Amendment which was put into place by Congress during the Clinton administration, extended by the Bush administration, and then ended in 2010. Donors do not give (different various fundraising studies have shown) solely because of the charitable deduction. you may respond to me, 'there have been studies that found that the Pease Amendment will reduce charitable giving in 2013 by X or Y'.

Donor Advised Funds – Episode 12


Podcast best donor advised funds donor advised fund vs charitable trust donor advised funds comparison donor advised funds fidelity donor advised funds irs donor advised funds schwab donor advised funds vanguard list of donor advised fundsOn today’s episode we discuss donor advised funds.

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What is 3-to-1 Major Gift Fundraising?


Fundraising Major Giving charitable giving tips charity blog donor cultivation fundraisimng tips fundraising cultivation major gift fundraising relationship fundraisingLet’s face it, your supporters want something in exchange for their cash. But, sadly, many nonprofits don’t give.

New Rules for Charitable Donations

Nonprofit Consultant Blog

Does your nonprofit accept donations of used items for either resale or use by your low-income clients? You should be aware of new rules from the IRS regarding deductibility of these items. Items that are not in "good" (or better) condition will no longer be deductible. Old TVs that won't don't work? Games missing half the pieces? No deductions here anymore.

One Quarter of All Nonprofits May Lose Their Charitable Status With the I.R.S. This May

Seeking Grant Money Today

The I.R.S.wants to avoid revoking charitable statuses if it can. Form 990-N (or electronic post card), when low or non-grossing charitable organizations were not required to, before. revoke tax exemptions of recognized charitable organizations that fail to file the Form 990-N three consecutive years. These exempt organizations include Tribes and employee stock ownership plans as well as the usual charitable organizations. As many as one quarter of 1.6

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Why People Give – Episode 8


In this episode Greg and Tim discuss why people give to nonprofits. Learn the motivations and incentives that inspire giving by listening. The post Why People Give – Episode 8 appeared first on MarketSmart, LLC |.