Charity vs. Philanthropy and Charitable People vs. Philanthropists
JANUARY 27, 2016
Charitable people – Help others in need. Charity – Helping people in need. You want to find or develop philanthropists. Tweet This!
Charitable giving grows again!
JUNE 16, 2015
According to GivingUSA's press release: Overall charitable giving in the USA last year was $358.38 The post Charitable giving grows again!
New Data: 2013 Charitable Giving Report [Infographic]
MARCH 21, 2014
The post New Data: 2013 Charitable Giving Report [Infographic] appeared first on MarketSmart. Great news! Giving was up, up and away in 2013.
Charitable Giving Recovering Faster Than Anticipated – Giving USA
JUNE 18, 2013
This means charitable giving showed a 3.5% This is a big deal because between 2007 and 2009, charitable giving in the USA dropped 15% !
Don't Use Exploitive Images in Charitable Appeals, Real World Results Suggest
Cause Related Marketing
JUNE 2, 2011
I think it's because people prefer not to see exploitative images with their charitable appeals, whether human or animal.
Online Is 8% of Charitable Giving
FEBRUARY 16, 2011
to be exact. That’s a key finding in Blackbaud’s just-released 2010 Online Giving Report. For this purpose, online giving is measured against total fundraising revenue reported to the IRS by organizations studied. billion in total fundraising from 1,438 nonprofits. I.e., hard data, not survey stuff.
Quick quiz: What’s the average charitable gift online?
Nonprofit Marketing Blog
SEPTEMBER 19, 2011
Nearly $92, says Network for Good partner Convio in a new infographic summarizing their findings on online outreach. Enjoy
5 lessons fundraisers can learn from Subway (Yes! The sandwich shop)
JUNE 27, 2016
Here are 5 great lessons fundraisers can learn from Subway : 1. Ask for feedback. Say please. . Use the word “YOU” often. Tweet this!
Stop complaining because your success is up to you
JULY 20, 2016
All of us have been there. Sometimes we find ourselves stuck in situations that just plain suck! Think yours is worse than someone else’s?
Can You Tell Your Supporters That a CGA (Charitable Gift Annuity) Can Deliver “GUARANTEED” Income or Not?
OCTOBER 13, 2014
The post Can You Tell Your Supporters That a CGA (Charitable Gift Annuity) Can Deliver “GUARANTEED” Income or Not? So what gives?
Finally, you can learn what words work to raise money!
JULY 15, 2016
For instance, some of the worst words for planned gift marketing are: Bequest; Charitable Gift Annuity; and Remainder Interest Deed.
Why fundraiser job titles suck and cost you a lot of money!
JULY 29, 2016
My pal Dr. Russell James is at it again. This time, he researched what fundraiser job titles inspire more engagement, connectivity, and giving.
How many LinkedIn contacts do you have?
OCTOBER 3, 2016
How can that be possible? Maybe they haven’t connected with their supporters because their LinkedIn profile is not up-to-date. Well, think again!
6 big recommendations from Abila’s donor loyalty study about content.
JUNE 29, 2016
“Content is money!” ” That’s what Abila says. Here are 6 big recommendations from Abila’s donor loyalty study: 1.
A Brilliant Stewardship Plan for Legacy Society Donors From Down Under
NOVEMBER 9, 2016
There’s brilliance down under! . A person can easily take you out of the Will as quickly as they put you in. 2 bequest newsletters. Visits.
Most planned gift prospects don’t ever want to meet you
MARCH 4, 2016
Planned Giving charitable giving cultivation for planned giving donor cultivation donor engagement Fundraising planned gift marketingThey do!
Can You Tell Your Supporters That a CGA Can Deliver "GUARANTEED" Income or Not?
MARCH 6, 2017
I attended a local monthly planned giving event a while back and learned a lot about how not to market charitable gift annuities.
Is your job really to raise money?
JUNE 17, 2016
” His book, written in 1968, is about a poor camel boy who achieves a life of abundance. Tweet this. Tweet this. Tweet this. Tweet this.
Ever wonder what donor advisors tell their clients when it comes to giving their money away?
JANUARY 18, 2016
Rockefeller Philanthropy Advisors has spent the past 120 years advising one of the worlds most philanthropic families— the Rockefellers.
7 major principles for major gift fundraising (including planned gifts)
DECEMBER 4, 2015
Before we get into these 7 major principles for major gift fundraising (including planned gifts), let’s review some neat stats first.
Donor Complaints: Why it’s a bad idea to get upset with donors when they complain
OCTOBER 26, 2016
No one likes to hear complaints. . But when you work for a nonprofit or a private sector business, you need to welcome complaints. I’m not happy!”
Small Nonprofits Are Increasing Their Online Fundraising
J Campbell Social Marketing
MARCH 20, 2014
Last week Blackbaud released it’s annual Charitable Giving Report , and the findings may surprise you. Overall giving in the U.S.
35 amazing ways to engage and involve your donors and supporters
SEPTEMBER 2, 2016
If you’re stuck wondering how to involve your supporters with your mission, look no further. Here are 35 ideas from a stream of my consciousness. Surveys. Quizzes. Invitations to join a board or committee. Games. Polls. Videos. Advocacy or activism opportunities. Podcasts. Testimonials. Online chat tools. Webinars. Streaming live events.
AUGUST 3, 2016
A chart from Third Sector’s Report. America’s individuals, estates, foundations, and corporations gave $373.3 Or worse… Pokemon Go.
UK online giving up 85% over 3 years – but still only 3.7% of charitable donations?
Giving in a Digital World
SEPTEMBER 20, 2011
The one piece of data I was particularly interested to see was the proportion of charitable donations now reported as coming online, as this is a common question amongst organisations reviewing their fundraising activity and robust benchmark data is typically difficult to find. However, this actually represents growth from just 2% to 3.7%
Why Journalism and Fundraising Make Good Bedfellows
SEPTEMBER 28, 2015
Fundraising strategy appeal letters charitable giving consideration process copy writing tips fundraising tips planned giving copy writing
6 of the biggest reasons why you don’t get major gifts from people with capacity
MAY 18, 2016
Fundraising Major Giving charitable giving cultivation for major gifts major donor fundraising major donors major gift cultivation major gift fundraising major gift fundraising blog major gift fundraising strategy major gift fundraising strategy major gift fundraising best practices major gift marketing major givingTweet this!
The best 2-step plan for legacy gift marketing
JULY 24, 2015
Fundraising Planned Giving charitable gift annuity fundraising tips legacy gift marketing legacy gifts
How NOT to write a letter to your supporter community
SEPTEMBER 19, 2016
Here’s an old letter from my alma mater. Here’s why: It’s boring. It lacks emotion. It fails to tell a story. way too much).
Want the best of Smartideas for free?
AUGUST 24, 2016
I love my staff!! They are so thoughtful! Then they separated them into three major categories: Fundraising. Major gifts. Planned gifts. Tweet this!
Should your donors be given a chance to “tip” your organization?
JULY 18, 2016
Are you confused by that headline? Similar to how you tip a waiter, why not allow the donor the choice between several overhead support options?
3 new phrases/concepts engagement fundraisers need to know
FEBRUARY 29, 2016
Fundraising Charitable Giving Cultivation charity donor engagement engagement fundraising nonprofit tips PhilanthropyIf you’ve been reading this blog for a while, you know that I coined the phrase “ engagement fundraising ” in 2013. Here’s my first rant on the subject. Tweet This! Tweet This! Related Posts. >>
Are you chasing wealthy people or philanthropists?
MAY 4, 2016
Fundraising strategy Charitable People vs. Philanthropists donor cultivation philanthropic mindsets Philanthropy philanthropy blogTweet this!
How to market the Charitable IRA Rollover?
JULY 19, 2013
In case you forgot, the American Taxpayer Relief Act of 2012 reinstated the Charitable IRA Rollover through December 31, 2013.
Are you measuring the right performance metrics?
JULY 11, 2016
Einstein once said: “Not everything that counts can be counted and not everything that can be counted counts.” Click here. Click to tweet!
What planned and major gifts officers can learn from Shark Tank
NOVEMBER 7, 2016
I watch it with my kids! You’ll definitely want to read her details , but the bullet-points from her post are below. Keep it simple.
My Gift To You This Holiday Season
DECEMBER 21, 2015
A lot of people have asked me, “Can you really achieve planned gift marketing success online ?” ” I knew they were wrong.
Proof that donors want to help you get past the finish line
OCTOBER 12, 2016
I’m constantly reminding people that fundraising is about facilitating and helping donors feel good ! ” Tweet this! And, guess what?
See what happens when donors and board members switch a few words
JANUARY 11, 2016
is when I know the person very well. and I know that we’re on the same page.”. is when I know the organization very well. Don’t get me wrong.
Would you give money to this person?
DECEMBER 11, 2015
Trust is crucial, necessary and vital. . So why then do so many fundraisers avoid putting a picture of themselves on LinkedIn? LIKE THIS POST?