How to Ask for a Bequest…And Get It
Kivi's Nonprofit Communications Blog
SEPTEMBER 14, 2016
Why do organizations in the UK, Canada, and Australia raise more money with bequests than we do in the US? According to Tom: UK fundraising superstar, Stephen Pidgeon, notes that a well-executed bequest marketing program can raise far more money than a major gifts program. Next week, Tom will show you the RIGHT WAY to ask for a bequest in his popular 90-minute webinar: Marketing Bequests: Asking for That Final Gift.