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One week, two excellent events: #CbocSocial and #FWD50

Public Sector Marketing 2.0

1- Public Sector Social Media (#cbocsocial) – “ Where Canada’s social media leaders gather to discuss the most effective strategies for the most powerful media.” ” 2- Forward 50 (#fwd50) – “A three-day conversation on digital transformation held in Canada’s capital city, bringing together citizens, the public service, elected officials, technologists, and innovative thinkers from around the world.” of innovation money.

Newsletter: Charity Partnership Gone Awry May Topple Prime Minister ; Release the Kraken for Charity ; Businesses Ramp-Up Round-Up Programs to Address Coin Shortage

Selfish Giving

Have you been following the drama around Canada's Justin Trudeau and WE Charity ? Which content format are you using most effectively to generate partnership leads? ?? Hospitals are asking patients for money. Let's talk about the Read for Purpose Book Club ?? for a bit this week.

Club 52
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The 2016 Best Nonprofit Conferences Calendar

EveryAction

The 33rd Annual Nonprofit Organizations Institute features leading nationally recognized experts from private foundations, public charities, law, finance and government to discuss the latest tax, legislative and governance issues affecting nonprofit organizations. Learn how leading companies are getting the most from their data. On Wednesday, April 27- Friday, April 29, 2016, attend the leading conference on data, research, and analytics for social sector professionals.

Calling Out a Faux Cause Marketing Pinkwasher

Cause Related Marketing

Shouldn’t we just get rid of the mess and the chaos and just assign ownership of the pink ribbon to one charity and be done with it, much the way the trademark to the pink ribbon in Canada is owned by the Canadian Breast Cancer Foundation? And, I think you’d find that fewer Federal research dollars were being spent on breast cancer research. So we gotta grin and bear faux cause marketing like this which offers no money to any cause and blatantly misleads us with its pink ribbon.

Day in the Life of a Nonprofit Communicator – Lauren Lawson-Zilai

Kivi's Nonprofit Communications Blog

Lawson-Zilai leads the external communications including celebrity spokespeople, crisis communications, public relations, and video production, and works closely on strategies related to cause partnerships, and digital and social media. and Canada, and each has its own CEO and communications staff. Kristian purposely sought out Goodwill as he wanted to ask people to give things, rather than money, in this economy. Lauren Lawson-Zilai.