Expert insights. Personalized for you.
Because of California’s state budget crisis, De Anza has cut more than a thousand courses and 8 percent of its faculty since 2008. Apple, of course, is not responsible for the state’s financial shortfall, which has numerous causes. MORE
The last time I talked about cause marketing for businesses I looked at how to pick a cause partner. Try to choose something that’s a simple extension of your business. Don’t give your employees or your customers an excuse to say no. MORE
Whether you call them clients, customers, consumers, or something entirely different, your organization will benefit if you, dear organizational leader/employee/volunteer, get out of your own way (as Mama loves to say) and let the constituency you serve tell your story for you. Jubi Headley. MORE
According to research by Teresa Amabile from the Harvard Business School, your best work days likely include making progress – even if it is just a small win — on work you consider meaningful or important. But, of course, we all know that’s not the way it works. MORE
He talks about our new responsiblities, opportunities and business values. Part I Interview with Brian Solis Author of End of Business As Usual ). The challenge is of course, that this is all so new, that we’re learning as we go. The objective of course is to instill empathy. MORE
In addition to serving as a source of contact information, business cards (especially when free ), can serve as a promotional tool for your fundraising events. The company and specific offer for free business cards we’re about to recommend is entirely legitimate. It is possible to receive 250 free business cards and just pay $3-4 in shipping and handling. Free Business Cards as a Promotional Tool for Fundraising Events. School Fundraising with Custom T Shirts. MORE
They also compete with private sector businesses and Uncle Sam (the tax collector) for every donor’s “share of wallet and attention.” Of course, you can influence their decisions, but you can never control them. Competition is fierce and everywhere. MORE
They "talk" of course! Social (media customer) service" and the "social customer" are impacting how business is being conducted and will be conducted. Customers want to know they matter. Customers want to engage with people who want to build trusted relationships. MORE
5 You shall act like a business person, with a conscience. Cause marketing exists at the intersection of philanthropy, business and marketing. You have to be innovative, results driven and customer-focused like a business person, but giving, human and humane like a philanthropist. MORE
Of course, time is finite — we all are limited to just 24 hours in a day, but money (funding) is theoretically uncapped, and having more of it generally equates to having a larger impact on the world. Of course such a broad question can’t be addressed in a blog post, nor should it be. MORE
Today: a brief synopsis of airline flights, breakfast cereals, scalpers, non-profits, and how business intelligence is, of course, the answer. Until recently, in the non-profit ticketing business, pricing has hung closer to the breakfast cereal side of the scale – setting prices once a year, typically by tacking a couple of bucks onto last year’s prices. With so many variables swirling around what a customer considers the “right” price, how do you actually make the decision? MORE
Though Matzner wants to warn the code jockeys, his list provides an excellent strategic course for any organization or small business looking for a way to utilize the ever-expanding mobile market. Who needs an app for that? The nonprofit world is going mobile. MORE
Of course, we're most interested in talking about the future of retail as it relates to our favorite topic, corporate partnerships. Here are the suggested readings: Remarkable Retail: How to Win & Keep Customers in the Age of Digital Disruption [Book by Steve Dennis. MORE
One of JCA’s most successful Business Intelligence initiatives has been T-Stats – the BI tool that JCA developed for the Tessitura Arts Enterprise software. Of course we have been thrilled by the popularity of T-Stats in the Tessitura community. I mean, we knew that it could help organizations work smarter but had no idea that it would save the weekends of our customers in the process! T-Stats is a complete business intelligence solution for Tessitura. MORE
But if you want efficient toys, er, tools , for monitoring and updating your business’s social media, we’d like to suggest a few dashboards that can cull your various accounts into one place, allow scheduling of posts, and offer ways to save and/or reply to specific messages. MORE
Here are the basics to pass on: 8 Simple Ways to Become a Better Business Writer , by Fast Company. If You Coach Them, Yes, from ICMI, the International Customer Management Institute Of course, we have some additional posts on Nonprofit Writing ourselves. MORE
They ought to take care when selecting where you can purchase custom term papers. All our clients each time they choose to purchase custom word paper could hand pick that writers they like to compose this essay from their opinion. MORE
Of course, the repercussions of a rise in fees for subscribers are nothing compared to the environmental and economic travesties committed in the Gulf of Mexico – not to mention the deaths of eleven platform workers that BP/Halliburton/Transocean still have not had to redress. MORE
If that is the case, you can be calm for the reason that you get the twenty-four-hour customer support which will help you to resolve any troubles any time you need it. It is a matter of course that the chamber counsels are connected with a great number of customers. MORE
Twitter tweets of course. That's exactly why I would never think of tweeting for business. From a business perspective that usually means customers/clients, prospects, colleagues, vendors, the media, analysts and shareholders. personal and/or business. MORE
’s fancy word for advertising) to a business that had never bought advertising. Businesses that didn’t advertise simply didn’t appreciate the value of it, much less a niche branding product like underwriting on public television. MORE
But if you want efficient tools for monitoring and updating your business’s social media, we’d like to suggest a few dashboards that can cull your various accounts into one place, allow scheduling of posts, and offer ways to save and/or reply to specific messages. MORE
Unless you have an overwhelming preference for one nonprofit (and let's face it, this is how many businesses pick the nonprofit they want to support), you should consider the TYPE of partnership you want, a nonprofit (e.g. The customers ? Of course you are! MORE
I think this year is going to mark a significant turning point for customer service, both online and offline. As the web shifts from “public social” to “private social” (also called the “dark social”) so to are companies trying to join in on the fun by creating customer service bots , complete with their own personas and increasingly freaky artificial intelligence. No of course not. MORE
Registration is now open for my course How to Make a Thank You Video that Delights Donors and Gets Them to Give Again! Registration is now open for my course How to Make a Thank You Video that Delights Donors and Gets Them to Give Again! Some of these of course we cannot control. MORE
H ow to get the word out about your company and products is a one of the biggest challenges facing many small business owners. Recently I had the pleasure of meeting two guys in Atlanta who have a little different approach on how to promote your business. MORE
H ow to get the word out about your company and products is a one of the biggest challenges facing many small business owners. Recently I had the pleasure of meeting two guys in Atlanta who have a little different approach on how to promote your business. MORE
In commercial marketing, your customer is your obsession. But in fundraising, which is just a type of marketing, the customer is almost ignored. I decided to write a book where I outlined all the mistakes they were making and how to fix them, of course. MORE
When Facebook rolled out the Business Page in November 2007, the social network touted it as the perfect way to stay in touch with fans and supporters. Think of it: Setting up a Facebook Business Page completely free! Social Media for Social Good Academy 2.0 is opening soon! MORE
Today on CauseTalk Radio , Megan and I talk to co-founders Matt Sharp and John Rougeux at Causely , a service that helps businesses use cause marketing to grow and build community. Businesses also earn a charitable reputation in the process. Why couldn't businesses do this themselves? MORE
Of course, a top question was how to squeeze more money from the company checkbook. That's peanuts compared to how much you can raise from employees and customers." Whether you are a nonprofit or a business, support their efforts. MORE
A UVP is created by private-sector marketing experts to help a business fine-tune its sales strategy. In the private sector, this is the customer, the person in charge of paying. Others have a product in the form of a course or other neatly packaged “thing.” MORE
Set-up: You’ll want to select a partner that provides an easy process, such as an online application form and a customer service representative that helps walk you through this process and prepare you by providing a summary of requirements needed to apply. MORE
Granted, I only spoke with a handful of people, but it seemed most were pinning for fun or using Pinterest in a very limited way for business e.g. one board among many personal boards. My big take aways: Pinterest, as a business tool, is still in the beginning stages of adoption. MORE
Of course, the repercussions of a rise in fees for subscribers are nothing compared to the environmental and economic travesties committed in the Gulf of Mexico – not to mention the deaths of eleven platform workers that BP/Halliburton/Transocean still have not had to redress. MORE
Subtitled, It’s time to get busy!, Toss of a pink boa to the awesome authors , and of course, Drew and Gavin. Of course it's told in story format (smile). . One day she (or perhaps it was a he) realized the business model she had carefully crafted was no longer valid. MORE
Here are excerpts of his letter: We’ve recently heard from many loyal Apple customers who were disappointed to learn that we had removed our products from the EPEAT rating system. Apple bruised by PR cuts over EPEAT. MORE
I’m building an online training course for nonprofit social media managers just like you! See this great example from Hilton Hotels on Twitter: Use Businesses on Messenger for to interact directly with your Facebook Page fans. MORE
AT&T’s proposal discussed opportunities to bring 3G and next-generation LTE network speeds to almost 90% of its (and hitherto T-Mobile’s) customers, and the creation of jobs required to meet that goal. MORE
Here is Jeff’s list, then we’ll look at a couple of the details: Turn existing customers into readers. But they are analysts and artists, not businesses or nonprofits. Of course, engaging guest bloggers like Don Akchin and Scott Caldarelli really helps that cause. MORE
Last week I was meeting with a friend and talking cause marketing, of course. Massage Envy customers, Arthritis sufferers and their supporters would benefit from the therapeutic touch of massage and the Arthritis Foundation would reap a donation. At its best it woos new customers. MORE
The body blows between AT&T and the business and federal regulatory communities continue to mount. In July, the law firm of Bursor & Fisher established a website for AT&T customers to sign into a class-action lawsuit to fight the merger. MORE
According to Kaufman, author of The Personal MBA , every business MUST do the following to be viable. Every successful business provides something - of value - services, products, ideas - to others. Every successful business TELLS people about the value they offer. MORE
I have a ton of takeaways, however to get them all you may want to take a look at either my tweet stream from last week or search through the entire #social2011 hashtag stream (well over 10,000 tweets went out over the course of 48hrs). It seems like a natural fit and helps solidify the importance and validity of social business intelligence, something that I’ve been actively speaking about for the last 5 years. Social is not a PR move but a customer care move. MORE
Non Profit Marketing 360
AUGUST 26, 2011
The body blows between AT&T and the business and federal regulatory communities continue to mount. In July, the law firm of Bursor & Fisher established a website for AT&T customers to sign into a class-action lawsuit to fight the merger.
Selfish Giving
JULY 29, 2020
Of course, we're most interested in talking about the future of retail as it relates to our favorite topic, corporate partnerships. Here are the suggested readings: Remarkable Retail: How to Win & Keep Customers in the Age of Digital Disruption [Book by Steve Dennis.
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JCA Insights
JULY 26, 2011
Today: a brief synopsis of airline flights, breakfast cereals, scalpers, non-profits, and how business intelligence is, of course, the answer. Until recently, in the non-profit ticketing business, pricing has hung closer to the breakfast cereal side of the scale – setting prices once a year, typically by tacking a couple of bucks onto last year’s prices. With so many variables swirling around what a customer considers the “right” price, how do you actually make the decision?
Non Profit Marketing 360
FEBRUARY 7, 2012
But if you want efficient tools for monitoring and updating your business’s social media, we’d like to suggest a few dashboards that can cull your various accounts into one place, allow scheduling of posts, and offer ways to save and/or reply to specific messages.
Selfish Giving
DECEMBER 2, 2017
Of course, a top question was how to squeeze more money from the company checkbook. That's peanuts compared to how much you can raise from employees and customers." Whether you are a nonprofit or a business, support their efforts.
Diva Marketing Blog
JANUARY 31, 2017
H ow to get the word out about your company and products is a one of the biggest challenges facing many small business owners. Recently I had the pleasure of meeting two guys in Atlanta who have a little different approach on how to promote your business.
Diva Marketing Blog
JANUARY 31, 2017
H ow to get the word out about your company and products is a one of the biggest challenges facing many small business owners. Recently I had the pleasure of meeting two guys in Atlanta who have a little different approach on how to promote your business.
Non Profit Marketing 360
FEBRUARY 10, 2012
But if you want efficient toys, er, tools , for monitoring and updating your business’s social media, we’d like to suggest a few dashboards that can cull your various accounts into one place, allow scheduling of posts, and offer ways to save and/or reply to specific messages.
Diva Marketing Blog
MAY 23, 2012
Granted, I only spoke with a handful of people, but it seemed most were pinning for fun or using Pinterest in a very limited way for business e.g. one board among many personal boards. My big take aways: Pinterest, as a business tool, is still in the beginning stages of adoption.
Selfish Giving
FEBRUARY 26, 2020
Unless you have an overwhelming preference for one nonprofit (and let's face it, this is how many businesses pick the nonprofit they want to support), you should consider the TYPE of partnership you want, a nonprofit (e.g. The customers ? Of course you are!
Fundraiser Ideas
MARCH 8, 2010
In addition to serving as a source of contact information, business cards (especially when free ), can serve as a promotional tool for your fundraising events. The company and specific offer for free business cards we’re about to recommend is entirely legitimate. It is possible to receive 250 free business cards and just pay $3-4 in shipping and handling. Free Business Cards as a Promotional Tool for Fundraising Events. School Fundraising with Custom T Shirts.
Diva Marketing Blog
OCTOBER 21, 2010
They "talk" of course! Social (media customer) service" and the "social customer" are impacting how business is being conducted and will be conducted. Customers want to know they matter. Customers want to engage with people who want to build trusted relationships.
Selfish Giving
FEBRUARY 14, 2017
Today on CauseTalk Radio , Megan and I talk to co-founders Matt Sharp and John Rougeux at Causely , a service that helps businesses use cause marketing to grow and build community. Businesses also earn a charitable reputation in the process. Why couldn't businesses do this themselves?
Marketing for Nonprofits
SEPTEMBER 5, 2012
According to Kaufman, author of The Personal MBA , every business MUST do the following to be viable. Every successful business provides something - of value - services, products, ideas - to others. Every successful business TELLS people about the value they offer.
Diva Marketing Blog
JANUARY 11, 2011
Twitter tweets of course. That's exactly why I would never think of tweeting for business. From a business perspective that usually means customers/clients, prospects, colleagues, vendors, the media, analysts and shareholders. personal and/or business.
Kivi's Nonprofit Communications Blog
AUGUST 30, 2011
Whether you call them clients, customers, consumers, or something entirely different, your organization will benefit if you, dear organizational leader/employee/volunteer, get out of your own way (as Mama loves to say) and let the constituency you serve tell your story for you. Jubi Headley.
Selfish Giving
DECEMBER 13, 2010
’s fancy word for advertising) to a business that had never bought advertising. Businesses that didn’t advertise simply didn’t appreciate the value of it, much less a niche branding product like underwriting on public television.
Diva Marketing Blog
MAY 14, 2010
Subtitled, It’s time to get busy!, Toss of a pink boa to the awesome authors , and of course, Drew and Gavin. Of course it's told in story format (smile). . One day she (or perhaps it was a he) realized the business model she had carefully crafted was no longer valid.
Diva Marketing Blog
NOVEMBER 16, 2011
He talks about our new responsiblities, opportunities and business values. Part I Interview with Brian Solis Author of End of Business As Usual ). The challenge is of course, that this is all so new, that we’re learning as we go. The objective of course is to instill empathy.
Non Profit Marketing 360
APRIL 27, 2012
Though Matzner wants to warn the code jockeys, his list provides an excellent strategic course for any organization or small business looking for a way to utilize the ever-expanding mobile market. Who needs an app for that? The nonprofit world is going mobile.
Non Profit Marketing 360
JULY 13, 2011
Of course, the repercussions of a rise in fees for subscribers are nothing compared to the environmental and economic travesties committed in the Gulf of Mexico – not to mention the deaths of eleven platform workers that BP/Halliburton/Transocean still have not had to redress.
Non Profit Marketing 360
MAY 1, 2012
Because of California’s state budget crisis, De Anza has cut more than a thousand courses and 8 percent of its faculty since 2008. Apple, of course, is not responsible for the state’s financial shortfall, which has numerous causes.
Non Profit Marketing 360
JULY 13, 2012
Here are excerpts of his letter: We’ve recently heard from many loyal Apple customers who were disappointed to learn that we had removed our products from the EPEAT rating system. Apple bruised by PR cuts over EPEAT.
Non Profit Marketing 360
AUGUST 24, 2011
AT&T’s proposal discussed opportunities to bring 3G and next-generation LTE network speeds to almost 90% of its (and hitherto T-Mobile’s) customers, and the creation of jobs required to meet that goal.
Non Profit Marketing 360
JANUARY 23, 2012
Here is Jeff’s list, then we’ll look at a couple of the details: Turn existing customers into readers. But they are analysts and artists, not businesses or nonprofits. Of course, engaging guest bloggers like Don Akchin and Scott Caldarelli really helps that cause.
Non Profit Marketing 360
JULY 13, 2011
Of course, the repercussions of a rise in fees for subscribers are nothing compared to the environmental and economic travesties committed in the Gulf of Mexico – not to mention the deaths of eleven platform workers that BP/Halliburton/Transocean still have not had to redress.
Non Profit Marketing 360
DECEMBER 22, 2011
In commercial marketing, your customer is your obsession. But in fundraising, which is just a type of marketing, the customer is almost ignored. I decided to write a book where I outlined all the mistakes they were making and how to fix them, of course.
Kivi's Nonprofit Communications Blog
APRIL 23, 2019
Here are the basics to pass on: 8 Simple Ways to Become a Better Business Writer , by Fast Company. If You Coach Them, Yes, from ICMI, the International Customer Management Institute Of course, we have some additional posts on Nonprofit Writing ourselves.
Selfish Giving
OCTOBER 11, 2011
Last week I was meeting with a friend and talking cause marketing, of course. Massage Envy customers, Arthritis sufferers and their supporters would benefit from the therapeutic touch of massage and the Arthritis Foundation would reap a donation. At its best it woos new customers.
Public Sector Marketing 2.0
APRIL 11, 2011
I have a ton of takeaways, however to get them all you may want to take a look at either my tweet stream from last week or search through the entire #social2011 hashtag stream (well over 10,000 tweets went out over the course of 48hrs). It seems like a natural fit and helps solidify the importance and validity of social business intelligence, something that I’ve been actively speaking about for the last 5 years. Social is not a PR move but a customer care move.
JCA Insights
JUNE 16, 2011
One of JCA’s most successful Business Intelligence initiatives has been T-Stats – the BI tool that JCA developed for the Tessitura Arts Enterprise software. Of course we have been thrilled by the popularity of T-Stats in the Tessitura community. I mean, we knew that it could help organizations work smarter but had no idea that it would save the weekends of our customers in the process! T-Stats is a complete business intelligence solution for Tessitura.
A Small Change
JULY 1, 2014
Set-up: You’ll want to select a partner that provides an easy process, such as an online application form and a customer service representative that helps walk you through this process and prepare you by providing a summary of requirements needed to apply.
Selfish Giving
APRIL 26, 2010
5 You shall act like a business person, with a conscience. Cause marketing exists at the intersection of philanthropy, business and marketing. You have to be innovative, results driven and customer-focused like a business person, but giving, human and humane like a philanthropist.
iMarketSmart
JUNE 22, 2020
They also compete with private sector businesses and Uncle Sam (the tax collector) for every donor’s “share of wallet and attention.” Of course, you can influence their decisions, but you can never control them. Competition is fierce and everywhere.
iMarketSmart
OCTOBER 4, 2017
Of course, time is finite — we all are limited to just 24 hours in a day, but money (funding) is theoretically uncapped, and having more of it generally equates to having a larger impact on the world. Of course such a broad question can’t be addressed in a blog post, nor should it be.
J Campbell Social Marketing
JANUARY 22, 2020
I’m building an online training course for nonprofit social media managers just like you! See this great example from Hilton Hotels on Twitter: Use Businesses on Messenger for to interact directly with your Facebook Page fans.
SocialButterfly
MAY 21, 2018
They ought to take care when selecting where you can purchase custom term papers. All our clients each time they choose to purchase custom word paper could hand pick that writers they like to compose this essay from their opinion.
J Campbell Social Marketing
AUGUST 3, 2020
When Facebook rolled out the Business Page in November 2007, the social network touted it as the perfect way to stay in touch with fans and supporters. Think of it: Setting up a Facebook Business Page completely free! Social Media for Social Good Academy 2.0 is opening soon!
SocialButterfly
MAY 15, 2018
If that is the case, you can be calm for the reason that you get the twenty-four-hour customer support which will help you to resolve any troubles any time you need it. It is a matter of course that the chamber counsels are connected with a great number of customers.
Kivi's Nonprofit Communications Blog
DECEMBER 17, 2019
A UVP is created by private-sector marketing experts to help a business fine-tune its sales strategy. In the private sector, this is the customer, the person in charge of paying. Others have a product in the form of a course or other neatly packaged “thing.”
Public Sector Marketing 2.0
OCTOBER 6, 2016
I think this year is going to mark a significant turning point for customer service, both online and offline. As the web shifts from “public social” to “private social” (also called the “dark social”) so to are companies trying to join in on the fun by creating customer service bots , complete with their own personas and increasingly freaky artificial intelligence. No of course not.
J Campbell Social Marketing
JUNE 3, 2019
Registration is now open for my course How to Make a Thank You Video that Delights Donors and Gets Them to Give Again! Registration is now open for my course How to Make a Thank You Video that Delights Donors and Gets Them to Give Again! Some of these of course we cannot control.
Kivi's Nonprofit Communications Blog
APRIL 6, 2017
According to research by Teresa Amabile from the Harvard Business School, your best work days likely include making progress – even if it is just a small win — on work you consider meaningful or important. But, of course, we all know that’s not the way it works.
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