Can raising money be like building furniture?

iMarketSmart

It takes longer to do it this way and I don’t think the quality is actually any better. Using nails and such to drive the pieces together, furniture can be made expeditiously and at low cost. That’s how furniture companies get the job done these days.

How to structure and staff your planned gift shop for the 21st century

iMarketSmart

Jim Collins, author of the best-selling book Good to Great , has three big recommendations for all organizations: Get the right people on the bus. I think nonprofits tend to fail when it comes to “getting the right people in the right seats.” Build rapport and trust.

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Trending Sources

How to Build Trust in Your #NPCOMM Competence

Kivi's Nonprofit Communications Blog

Even though your boss knows you can do the work, she still thinks she can do it better, therefore she won’t delegate it to you. Your boss says social media is your job, but wants to approve the wording of most posts in advance. Her tweaks seem minor to you, but major to her.

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How to Build An Army of Online Brand Ambassadors

J Campbell Social Marketing

On Tuesday I was pleased to present a webinar with Nonprofit Webinars (a service of 4Good) on the topic: How to Build An Army of Online Brand Ambassadors , part of their Tech Tuesdays series. The slides are here: How to Build An Army of Online Brand Ambassadors from Julia Campbell. What are some creative ways that you can build buzz and spread the word about your nonprofit on the cheap? How to structure and operate a board effectively.

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REVEALED: Jerry Panas’ secrets of attracting wealthy supporters

iMarketSmart

In January, Inside Philanthropy interviewed legendary fundraiser Jerold Panas to discover his secrets of attracting wealthy supporters. Go in person to get the most generous contributions. Avoid dining with donors in restaurants; they make it hard for you to focus on them. Bring two, three, four or more to meetings with donors as long as they have something to add. Remember to ask. Focus on building a solid board and staff.

How to Get Program Staff to Use Your Editorial Calendar

Kivi's Nonprofit Communications Blog

You know how I feel about editorial calendars. Information about changing marketing needs was not being properly communicated to the right people. We were missing key opportunities to market efficiently. It was another thing added to their to-do list.

How to Spot & Gather Strong Stories

Getting Attention

When you gather compelling stories—about beneficiaries, donors, or volunteers, or other players—to share in campaigns, thanks, and other communications, you gain a powerful complement to your data and anecdotal understanding of the people you want to engage. Together, these insights forge a shortcut to engaging hearts, minds, and wallets. But it can be tough to source the right stories. Here’s how: 1) Clarify Who Does What.

There Are Only Three Ways to Raise More Money

iMarketSmart

Of course, time is finite — we all are limited to just 24 hours in a day, but money (funding) is theoretically uncapped, and having more of it generally equates to having a larger impact on the world. Yes, the answer to the “how do we raise more money?”

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Why Visitors Abandon Your Website (And How to Fix It)

Kivi's Nonprofit Communications Blog

There, in the demographic data, lay a discovery: visitors over the age of 55 were half as likely to come back to the site than those in any other age range. When we began to unpack this problem and try to understand what factors were actually causing it, we quickly narrowed it down.

How To Use Social Media To Connect With Donors & Supporters

J Campbell Social Marketing

Yesterday I presented a webinar with 4Good and Nonprofit Webinars on the topic of using social media to connect and build relationships with donors. The slides and audio are up on their website if you want to experience the entire webinar (I promise it’s worth it!) How do you use social media to cultivate donors and show them where their money is going? . Fundraising Nonprofits Social Media building relationships donor cultivation online fundraising

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How to organize your fundraising job search like a pro with Phil Gerard

Wild Woman Fundraising

This is Mazarine Treyz of Wild Woman Fundraising, and today I am so excited to be interviewing Phil Gerard for our Fundraising Career Conference 2016. Phil will be speaking about how to structure and organization your fundraising job search. Here’s how I met Phil.

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How to manage up in your fundraising job

Wild Woman Fundraising

This is Mazarine Treyz of Wild Woman Fundraising and I’m so happy to introduce Kishshana Palmer. So I want you all to think of me as your fixer. So like many folks who we help, I was a lone fundraiser in an organization trying to figure it out. Like oh, should we bow to you?

How to Use a Notable Day to Spur Engagement, Action & List-Building(Case Study: Oxfam America)

Getting Attention

Yesterday was International Women’s Day (IWD), an occasion to celebrate the accomplishments of women worldwide. But today, I want to share with you the particularly compelling, creative and all-inclusive campaign launched by Oxfam America(OA) around its International Women’s Day 2012 Award.

Would you like to learn how to grade your boss? Here’s your checklist

Wild Woman Fundraising

Do you want a clear system to figure out if your nonprofit boss is doing right by your organization or not? How do you provide oversight and make sure that your organization stays on track? Do you need a model to figure out how to make sure your nonprofit leader is doing a good job? Strives to acquire tech knowledge needed to succeed. Effectively manages technology to increase productivity. Building Partnerships: 8.

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How to Recognize and Manage Different Work Styles

Kivi's Nonprofit Communications Blog

During the webinar, Carson will discuss how to prioritize your work based on the way you think and process information. You and your staff should take the Productivity Style Assessment now to find your match then come back and read this post to learn more about working together.

Case Study: How to negotiate your nonprofit salary?

Wild Woman Fundraising

Are you getting to the age when you are not interested in accepting $28,000 a year anymore? Yeah, that’s so far from the current typical nonprofit wage as to see the curvature of the universe. Have you ever wondered how to negotiate for a nonprofit salary?

Simple Rules, Part I: How to Make Better and Faster #NpComm Decisions

Kivi's Nonprofit Communications Blog

In their book, Simple Rules: How to Thrive in a Complex World (Amazon), Donald Sull and Kathleen M. Sull and Eisenhardt offer three different kinds of rules to provide frameworks for making better decisions: Boundary Rules, Prioritizing Rules, and Stopping Rules.

Is donor qualification more important than donor identification?

iMarketSmart

Or you might enlist the help of a wealth screening or predictive analytics and modeling firm to help you identify the best donors for your portfolio. They might not want to have a personal relationship with you (or any other fundraiser). How to build and refresh your caseload.

How to make the right fundraising decision every time

Wild Woman Fundraising

How can you make the right fundraising decision every time? It’s tied to it, intimately. The right fundraising decision comes from face to face connections with individuals. And individuals are driven to give by relationships. Fundraising is tied to your family.

3 tips to dramatically increase website donations

Wild Woman Fundraising

How can you take advantage of the fact that people are often online with their credit cards in their hands? Do you want to take advantage of the fact that your donors are online, looking for things to do? Tip of the hat to Katya’s Marketing Blog for this first one!

Want to get that next grant? 5 steps to start building relationships with foundations

Wild Woman Fundraising

You ask what we’d like to see more of. I’m great at writing grants but not as great at building a relationship with the foundations. Can you help draw me a picture of how that starts and builds? Sure, here’s how to start building relationships with foundations. Then ask if it would be okay if you kept in touch with them from time to time, perhaps twice a year or once a quarter. Want to get that next grant?

How to Get Your Story Told in the Nonprofit Trade Press

Kivi's Nonprofit Communications Blog

When nonprofits build their media relations strategies, they often focus on getting their stories told in the local media or in the national mainstream press. Are you appealing to a specific type of donor and, if so, how? Pay Attention to Trends.

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How to Get More People At Your Nonprofit Event Using Facebook

J Campbell Social Marketing

In-person events are a great way to energize supporters and connect directly with donors and volunteers. Having a multichannel approach to promoting and advertising the event is sure to garner more attendees and more buzz. 3) To target or not? 8) Build up buzz.

How to get tons more traffic for your nonprofit blog

Wild Woman Fundraising

Mazarine Treyz, with The Wild Woman’s Guide to Fundraising and The Wild Woman’s Guide to Social Media. When I first started blogging to build an audience for my book, I read Yaro Starak’s blog. You don’t want to make a spam comment.

INTERVIEW: Lisa Taylor of Challenge Factory Talks Your Career Transition

Wild Woman Fundraising

Are you ready to transition into another job or career? Are you a recent grad who is wondering what to do now that school’s over? Are you in the corporate world looking to transition into the nonprofit world for greater meaning in your work? How you make changes?

How to Do Your Own Nonprofit Communications Audit [Training]

Kivi's Nonprofit Communications Blog

Maybe you added an email newsletter to your print newsletter, and started paying more attention to your website. Now you are wondering whether to add Pinterest and Instagram — all the while maintaining your print communications and media relations.

Want to do political fundraising? Interview with Joe Garecht of The Fundraising Authority

Wild Woman Fundraising

Joe Garecht is a consultant, author and speaker that helps non-profits raise dramatically more money to fund their work. I chose to interview Joe because I was interested in his political fundraising background. However, when women do run, they win at equal rates to men.”

May 18th Webinar: How to get Mega-Sponsorships!

Wild Woman Fundraising

I’m going to be on National Radio this Saturday! How to get mega-sponsorships. A step-by-step guide to raising money via corporate sponsorships. Do you know how much corporations spend per year on sponsorships? How do you begin to get access to them?

How to use a blog to generate planned giving gifts.

iMarketSmart

According to research by the University of Massachusetts , charities and higher education have a higher adoption rate for blogs than any other category. And that makes sense because blogs are a cost-effective way to tell stories and build a consistent emotional connection with constituents.

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How To Build Raving Fans, A Huge Email List & Facebook Ads That Work: Lessons from #AOC2014

J Campbell Social Marketing

The 2014 Agents of Change Conference was packed with insightful, useful information that I cannot wait to fully digest and use! It was a pleasure to watch them speak and learn from their experiences. And make sure to sign up next year – I know I’ll be there!

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Build Your Nonprofit Story Bank (Case Study)

Getting Attention

Welcome to guest blogger Meghan Hurley, Special Events Intern at the Robert Wood Johnson Foundation and a senior at Loyola University Maryland. . Congrats to the Robert Wood Johnson Foundation (RWJF) for 40 years of persistent work to improve access to, and quality of, health care.

May 26th Webinar: Move on up! And give yourself a leg up the career ladder!

Wild Woman Fundraising

A step-by-step guide to getting the attention you deserve for your accomplishments and expertise. What can you do to move on up and take control of your career? What can you do to make yourself irresistible to employers? How do you start from nothing? Move on up!

Simple Rules, Part II: How to Get Better #NpComm Work Done Faster

Kivi's Nonprofit Communications Blog

Yesterday I introduced you to some of the concepts from Donald Sull’s and Kathleen M. Eisenhardt’s Simple Rules: How to Thrive in a Complex World (Amazon). Today, let’s look at three more, this time related to work processes, or how to do things better.

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Want to learn what makes an incredible year end appeal?

Wild Woman Fundraising

Do you have trouble getting people to open your nonprofit appeals? . Do you want to learn the tactics of successful appeal copywriting that will help people tear open your envelope and write you a big check? . Whether you are an old pro and just want some new tips, or you’re writing your appeal letter for the first time, you’ll find killer strategies and tried-and-true tactics in this e-course to take your appeal letter to the next level. Where to start?

How to Set Nonprofit Marketing Goals that Build Your Impact & Satisfaction

Getting Attention

Learn How to. Take You Where You Want to Go! And worse, you don’t know where to start to fix it. You’re frustrated by how hard you’re working without generating the results you expect, and that your organization needs. Join Kivi and Me for this Free Webinar.

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How to Get Others to Buy Into Your Cause

Getting Attention

So learn how to get better at it! Are you cringing, thinking “what’s she off on now,” about to click to another web page or all of the above? Please take a deep breath, because I believe that what I have to say here is vital to your cause. How Do [.]

How to Take a Modern Approach to Nonprofit Brand Awareness

Fundraising 123

Rather than broadcasting static messages to vast audiences, charities can now seek direct engagement with targeted communities and create dynamic, two-way conversations. If your charity is still stuck in the rut of an anachronistic one-way advertising model, it''s time to adopt the modern approach to brand awareness! Here''s how: Social value: Targeted marketing.

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How do you turn an accidental donor into an ally? Part 2

Wild Woman Fundraising

How to get more donors. So now, we’re talking about how to make an associate, after just being an acquaintance. Send them an email and ask them to take an online survey about what they care about, what problems they have, etc. Invite them to something.

Want to have TOO MANY major donors? Read this.

Wild Woman Fundraising

We know that events are the slowest way to make money for a nonprofit. We know that if we care about the future of our nonprofit, we need to start cultivating major donor relationships, and start our major gift program. How can you start to develop these relationships?

How to Measure the Impact of Your Nonprofit Marketing

Fundraising 123

Ever since super-smart statistician Nate Silver brought presidential campaign data to the headlines in 2012, we’ve become a metrics-obsessed nation. That’s changed the life of most marketers I know, who have been asked (pressured even, in some cases) to harvest and analyze more data than ever before. The right marketing measures deliver huge value to your organization…. Data plus other insights is the best way to see how you’re doing.