5 best practices for delivering progress reports to your major gift and legacy supporters

iMarketSmart

Here are my 5 best practices for delivering fundraising progress reports: 1. The post 5 best practices for delivering progress reports to your major gift and legacy supporters appeared first on MarketSmart | .

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6 best practices for delivering progress reports to your major gift and legacy supporters

iMarketSmart

Here are my 5 best practices for delivering fundraising progress reports: 1. Tony Robbins , author of Money: Master the Game, discussed ‘ How Progress Equals Happiness ‘ earlier this year on Oprah’s digital web-show – #OWNSHOW. So true!

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Trending Sources

Nonprofit Videos: Best Practices and Benchmarks

Kivi's Nonprofit Communications Blog

We''ve Moved! Update your Reader Now. This feed has moved to: [link] Update your reader now with this changed subscription address to get your latest updates from us. We''ve Moved! Update your Reader Now.

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Best Practices for Mobile-Friendly Email Design

DonorDigital

Below are some standards and practices we have found that work best for rendering emails on both mobile screens and desktop monitors. A mobile optimized layout , because of its limited width, is best reduced to a single column.

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Pinterest Best Practices

Fundraising 123

Decide how you can tie the right social components together to best achieve your goals and grow your relationship with your supporters. If your nonprofit is looking to spice up its Pinterest page, here are some tips: 1. Try infographics. .

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Acquisition: Why ‘Best Practices’ Suck

The Agitator

The problem with most ‘best practices’ is that they lead to stealing. I’ve often wondered why we copywriters advise that, if in doubt, the ‘best’ teaser for an outer envelope is a blank envelope. One organization copying another organization’s seemingly successful acquisition package simply leads to the next doing the same. And on and on. Tote bags change logos. Address labels change colors. Greeting cards filled with happiness, snow scenes and balloons proliferate.

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3 simple ways fundraisers can improve their LinkedIn profiles to land more meetings and raise more money

iMarketSmart

Most fundraiser’s LinkedIn profiles are screwed up! They look like resumes, not invitations. After all, are you trying to raise money or are you looking for another job?

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Transparency & Cause Marketing: 5 Best Practices

Selfish Giving

Last month, the New York Attorney General issued guidelines entitled “Five Best Practices for Transparent Cause Marketing.” Cause Practices cause marketing new york attorney general guidelines transparencyOh, really. What portion of portion of proceeds?

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There Are Only Three Ways to Raise More Money

iMarketSmart

It’s nice to talk about how many new donors you acquired and it’s fun to win people over and get them to contribute to your cause, but it really isn’t your best bet. Or, consider some of the best practices Greg preaches here on the MarketSmart blog. Monetization is best.

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Most fundraisers use email the wrong way

iMarketSmart

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When it comes to “moves management,” are you concerned too?

iMarketSmart

Fundraising Philosophy/motivation best practices for fundraising best practices for planned giving charity blog david dunlop moves management donor cultivation fundraising moves management steps fundraising tips major gift cultivation major gift fundraising moves management chart moves management grid moves management salesforce moves management tracking in raiser's edge moves management training seven stages of moves management Strategy

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Almost four years ago I declared: “The Fundraising Pyramid Is DEAD!”

iMarketSmart

Is the fundraising donor pyramid dead? Recently I was reminded of a blog post I wrote four years ago that got a lot of attention. Some of the reactions were not so kind.

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Does Ask, Ask, and Ask Again Really Work?

iMarketSmart

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“Dear donor, you rock! Here’s why…” Jeff Brooks’ powerful donor outreach formula

iMarketSmart

Fundraising Major Giving Planned Giving best practices for planned giving cultivation for major gifts donor communications best practices donor outreach donor outreach formula major donor communication strategy major gift marketing

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Poor Research & Undocumented Best Practices — Barriers To Growth, Part 6

The Agitator

You’d think a $300 billion industry like ours would have empirically based standards and practices readily available and accessible to all. After all, most sectors — ranging from apple growers to doctors and hospitals, and even zoos — have them. Fundraising doesn’t.

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Introducing the First Ever Major Gifts Fundraising Benchmark Study

iMarketSmart

The first-ever benchmark study on major gifts fundraising. Today, I’m thrilled to introduce the 2017 Major Gifts Fundraising Benchmark Study. The research was led by Melissa S. Brown and supported by the Association of Philanthropic Counsel. I just funded the effort.

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Donor Expectations – Episode 7

iMarketSmart

Podcast best practices for fundraising charity blog cultivation for major gifts cultivation for planned giving donor cultivation donor expectations donor retention engagement fundraising fundraising tips Philanthropy

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Engagement Fundraising in 7 simple bullet-points

iMarketSmart

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Serious major gift marketing is not for populists. Planned gift marketing is.

iMarketSmart

Fundraising Major Giving Planned Giving best practices for fundraising best practices for planned giving major gift cultivation major gift fundraising major gift marketing nonprofit marketing philosophy

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2017 Major Gifts Fundraising Benchmark Study – Episode 13

iMarketSmart

Podcast how to become a major gifts officer major gift fundraising best practices major gift fundraising plan template major gifts fundraising strategy major gifts officer career path major gifts officer job description major gifts officer jobs what is a major giftOn today’s episode we discuss the 2017 Major Gifts Fundraising Benchmark Study. This study is the first of its kind by focusing on major gifts. You can download the report at [link].

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5 things you should do when you get a big bequest (to ensure that your marketing budget increases!)

iMarketSmart

Fundraising Major Giving Planned Giving bequests best practices for fundraising best practices for planned giving big bequests charity blog donor cultivation fundraising tips Major gifts ngo tips nonprofit marketing budgets npo marketing budget philanthropy blog

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Why reciprocity must be an essential tool in your fundraising toolbox

iMarketSmart

Fundraising best practices for fundraising best practices for planned giving engagement fundraising fundraising tips fundraising tools major donor fundraising major gift fundraising philanthropy blog

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Stop complaining because your success is up to you

iMarketSmart

All of us have been there. Sometimes we find ourselves stuck in situations that just plain suck! Think yours is worse than someone else’s? Think again. Many felt that Jim Thorpe, a Native American from Oklahoma, was the greatest athlete of the 20th century.

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Could your volunteers solve most of your fundraising problems?

iMarketSmart

Therefore, your best prospects are probably already in your midst, right under your nose. Volunteerism is the gateway drug leading to major giving and legacy gifts. Proof can be found in the 2016 U.S. Trust® Study of High Net Worth Philanthropy. The study is based on a survey of U.S.

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5 lessons fundraisers can learn from Subway (Yes! The sandwich shop)

iMarketSmart

Fundraising strategy best practices for fundraising charitable giving Charitable Giving Cultivation Copywriting direct marketing tips fundraising blog major gift fundraising strategy marketing tips nonprofit marketing Philanthropy

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How to structure and staff your planned gift shop for the 21st century

iMarketSmart

Jim Collins, author of the best-selling book Good to Great , has three big recommendations for all organizations: Get the right people on the bus. Get the right people in the right seats. Get the wrong people off the bus. So what does this mean for you?

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8 Tips for a Mobile-Friendly Nonprofit Website

Fundraising 123

Try these best practices to help optimize your nonprofit website for mobile use and make your pages smartphone friendly: 1. Reduce your dependence on Flash, JavaScript, popups or other animations for best results – most mobile devices can’t correctly display content in these formats.

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Is donor qualification more important than donor identification?

iMarketSmart

Or you might enlist the help of a wealth screening or predictive analytics and modeling firm to help you identify the best donors for your portfolio. The best way to do this is with one-to-one donor discovery visits. So, the next best way is to use a donor survey. Identification.

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8 Great Ways to End Emails or Letters

iMarketSmart

Cultivation starts and ends with great communication. Goodbyes are just as important as hellos. So here are some great ways to end emails you send to donors: 1. First name], I’m really counting on you!

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The Donor Rubik’s Cube (Wants, Needs, and Interests) – Episode 9

iMarketSmart

Greg and Tim discuss donor wants, needs and interests on this episode of Engagement Fundraising. Learn how you as a fundraiser can identify what those are. The post The Donor Rubik’s Cube (Wants, Needs, and Interests) – Episode 9 appeared first on MarketSmart, LLC |.

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5 things great nonprofits do (according to Veritus Group)

iMarketSmart

Fundraising strategy best nonprofits to work for best practices for fundraising charity blog cultivation for major gifts donor cultivation fundraising tips great nonprofits most effective nonprofits nonprofit marketing philanthropy blog

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Here’s why when it comes to planned gifts, it isn’t necessarily ALL about the relationship

iMarketSmart

Fundraising Planned Giving best practices for fundraising best practices for planned giving charity blog nonprofit marketing Nonprofit Marketing Blog philanthropy blog planned giving indicators Planned Giving MarketingI have two questions that I ask people when they say that planned gift fundraising “is all about the relationship.” ” I ask, “How many gifts did you/your organization receive last year that ‘came over the transom’?

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4 keys to fundraising success you might be overlooking

iMarketSmart

The best way to do this is by employing feedback loops that capture self-reported information and nonverbal, digital body language (such as clicks, views, downloads, time-on-site, etc.).

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FINALLY REVEALED: Dr. Russell James’ secrets to conducting donor surveys

iMarketSmart

He’s back! And this time he’ll be talking about one of my favorite subjects — donor surveys. Sure, I’ve got some experience in this area. MarketSmart has been conducting surveys on behalf of hundreds of nonprofits in 4 countries around the world.

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How big is the average major gift?

iMarketSmart

“What’s your average?” ” I found myself asking that question in meetings with clients all the time. What surprised me was that most didn’t know the answer. Most businesses know their numbers. Nonprofits usually know their overall average donation size.

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Introducing the Engagement Fundraising Podcast – Now Available!

iMarketSmart

Fundraising apple podcasts best practices for fundraising best practices for planned giving components of engagement fundraising donor cultivation donor surveys itunes Philanthropy podcast principles of engagement fundraisingToday is a great day! I’m so excited to tell you about a brand new weekly podcast that I’m on all about engagement fundraising! Now available on Apple Podcasts is MarketSmart’s new podcast, Engagement Fundraising!

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7 things about email subject lines that will help you save the world

iMarketSmart

>> The Best Nonprofit Email Subject Lines of 2015. Firstly, email subject lines are actually headlines. The great advertising legend David Ogilvy once said, “On average, five times as many people read the headlines as read body copy.

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Here’s one great legacy giving promotion

iMarketSmart

Related posts: >> Why I like this ad. >> 5 of the best charity videos used to promote legacy giving. >> A terrific example of an online “engagement fundraising” effort for planned giving. I love this legacy giving promotion. It’s actually a placeholder for your beer!

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7 major principles for major gift fundraising (including planned gifts)

iMarketSmart

Reccomendations. >> Best practices in major gift fundraising. >> Cultivation of Major Gifts. >> How Many Prospects Do You Need? >> Top 10 Tips to Catapult Your Major Gift Fundraising.

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How to use verbatims and digital body language to raise more money

iMarketSmart

If you really want to get to know them well, the best way to start at low cost is to simply ask them questions about themselves— preferably face to face or with a donor survey. Recently I was interviewed by a woman named Mazarine at Wild Woman Fundraising ! You can hear the interview here.

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