6 best practices for delivering progress reports to your major gift and legacy supporters

iMarketSmart

Here are my 5 best practices for delivering fundraising progress reports: 1. Tony Robbins , author of Money: Master the Game, discussed ‘ How Progress Equals Happiness ‘ earlier this year on Oprah’s digital web-show – #OWNSHOW. So true!

Nonprofit Videos: Best Practices and Benchmarks

Kivi's Nonprofit Communications Blog

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5 best practices for delivering progress reports to your major gift and legacy supporters

iMarketSmart

Here are my 5 best practices for delivering fundraising progress reports: 1. The post 5 best practices for delivering progress reports to your major gift and legacy supporters appeared first on MarketSmart | .

Best Practices for Mobile-Friendly Email Design

DonorDigital

Below are some standards and practices we have found that work best for rendering emails on both mobile screens and desktop monitors. A mobile optimized layout , because of its limited width, is best reduced to a single column.

Pinterest Best Practices

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Decide how you can tie the right social components together to best achieve your goals and grow your relationship with your supporters. If your nonprofit is looking to spice up its Pinterest page, here are some tips: 1. Try infographics. .

Nonprofit Blogging Best Practices: Why Your Nonprofit Needs a Blog and How to Create a Great One

J Campbell Social Marketing

The topic will be Nonprofit Blogging Best Practices: Why Your Nonprofit Needs a Blog and How to Create a Great One. In this webinar we will cover: The basics of blogging – why you need one and the best platforms to use.

Most fundraisers use email the wrong way

iMarketSmart

Digital Marketing Fundraising Major Giving Planned Giving strategy best email fundraising appeal best practices for fundraising best practices for planned giving charitable giving cultivation for major gifts cultivation for planned giving donor cultivation donor retention email fundraiser engagement fundraising fundraising email best practices fundraising email ideas nonprofit marketing Philanthropy Strategy

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“Dear donor, you rock! Here’s why…” Jeff Brooks’ powerful donor outreach formula

iMarketSmart

Fundraising Major Giving Planned Giving best practices for planned giving cultivation for major gifts donor communications best practices donor outreach donor outreach formula major donor communication strategy major gift marketing

Poor Research & Undocumented Best Practices — Barriers To Growth, Part 6

The Agitator

You’d think a $300 billion industry like ours would have empirically based standards and practices readily available and accessible to all. After all, most sectors — ranging from apple growers to doctors and hospitals, and even zoos — have them. Fundraising doesn’t.

Serious major gift marketing is not for populists. Planned gift marketing is.

iMarketSmart

Fundraising Major Giving Planned Giving best practices for fundraising best practices for planned giving major gift cultivation major gift fundraising major gift marketing nonprofit marketing philosophy

5 things you should do when you get a big bequest (to ensure that your marketing budget increases!)

iMarketSmart

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Stop complaining because your success is up to you

iMarketSmart

All of us have been there. Sometimes we find ourselves stuck in situations that just plain suck! Think yours is worse than someone else’s? Think again. Many felt that Jim Thorpe, a Native American from Oklahoma, was the greatest athlete of the 20th century.

5 lessons fundraisers can learn from Subway (Yes! The sandwich shop)

iMarketSmart

Fundraising strategy best practices for fundraising charitable giving Charitable Giving Cultivation Copywriting direct marketing tips fundraising blog major gift fundraising strategy marketing tips nonprofit marketing Philanthropy

Here’s why when it comes to planned gifts, it isn’t necessarily ALL about the relationship

iMarketSmart

Fundraising Planned Giving best practices for fundraising best practices for planned giving charity blog nonprofit marketing Nonprofit Marketing Blog philanthropy blog planned giving indicators Planned Giving MarketingI have two questions that I ask people when they say that planned gift fundraising “is all about the relationship.” ” I ask, “How many gifts did you/your organization receive last year that ‘came over the transom’?

8 Great Ways to End Emails or Letters

iMarketSmart

Cultivation starts and ends with great communication. Goodbyes are just as important as hellos. So here are some great ways to end emails you send to donors: 1. First name], I’m really counting on you!

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5 things great nonprofits do (according to Veritus Group)

iMarketSmart

Fundraising strategy best nonprofits to work for best practices for fundraising charity blog cultivation for major gifts donor cultivation fundraising tips great nonprofits most effective nonprofits nonprofit marketing philanthropy blog

8 Tips for a Mobile-Friendly Nonprofit Website

Fundraising 123

Try these best practices to help optimize your nonprofit website for mobile use and make your pages smartphone friendly: 1. Reduce your dependence on Flash, JavaScript, popups or other animations for best results – most mobile devices can’t correctly display content in these formats.

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Here’s one great legacy giving promotion

iMarketSmart

Related posts: >> Why I like this ad. >> 5 of the best charity videos used to promote legacy giving. >> A terrific example of an online “engagement fundraising” effort for planned giving. I love this legacy giving promotion. It’s actually a placeholder for your beer!

7 things about email subject lines that will help you save the world

iMarketSmart

>> The Best Nonprofit Email Subject Lines of 2015. Firstly, email subject lines are actually headlines. The great advertising legend David Ogilvy once said, “On average, five times as many people read the headlines as read body copy.

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Can raising money be like building furniture?

iMarketSmart

Did you know you can make furniture without screws, nails or fasteners? Great artisans make furniture using glue, miters, and specialized wood joints. It takes longer to do it this way and I don’t think the quality is actually any better.

7 major principles for major gift fundraising (including planned gifts)

iMarketSmart

Reccomendations. >> Best practices in major gift fundraising. >> Cultivation of Major Gifts. >> How Many Prospects Do You Need? >> Top 10 Tips to Catapult Your Major Gift Fundraising.

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How to use verbatims and digital body language to raise more money

iMarketSmart

If you really want to get to know them well, the best way to start at low cost is to simply ask them questions about themselves— preferably face to face or with a donor survey. Recently I was interviewed by a woman named Mazarine at Wild Woman Fundraising ! You can hear the interview here.

Some people find me abrasive. Here’s why.

iMarketSmart

One of my best friends died last year at 54. Fundraising Philosophy/motivation best practices for fundraising charitable giving donor retention engagement fundraising managing change in nonprofit organizations non profit core values non profit work culture nonprofit corporate culture organizational culture non profit organizationsRecently I was told, “Greg, you are one strong cup of coffee.” ” I like that. Here’s why I am the way I am: 1.

6 big recommendations from Abila’s donor loyalty study about content.

iMarketSmart

Fundraising Major Giving Planned Giving strategy best practices for planned giving charitable giving tips donor retention donor study fundraising tips legacy gift marketing major gift fundraising strategy“Content is money!” ” That’s what Abila says.

9 simple pointers for writing better emails and letters to your donors

iMarketSmart

Fundraising Lead Generation best fundraising emails fundraising email ideas fundraising emails best practices lead generation for major gifts major donor fundraising major gift fundraising blog marketing planned gifts nonprofit email marketing planned gift marketing ideasI failed to get into business school. I hoped to be a business major at the University of Maryland in the 80’s.

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RIDDLE: How do you measure the success (or failure) of your planned giving program?

iMarketSmart

the best metric for determining how many legacy gift intentions you should be receiving each year would have to be based on the industry growth as a whole for legacy gifts made each year.

Reader Questions: Does adding extra stuff your appeal mailing work?

Wild Woman Fundraising

First Name: Last Name: Email: Appeals Cultivating donors adding mailing inserts appeal letters Charity How To charityhowto direct mail best practices mazarine treyz nonprofit direct mail best practices nonprofit mailing tons of money in the mail

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4 keys to fundraising success you might be overlooking

iMarketSmart

The best way to do this is by employing feedback loops that capture self-reported information and nonverbal, digital body language (such as clicks, views, downloads, time-on-site, etc.).

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A Brilliant Stewardship Plan for Legacy Society Donors From Down Under

iMarketSmart

Fundraising Major Giving Planned Giving strategy Charitable Giving Cultivation charity blog development stewardship plan donor cultivation plan donor cultivation strategy donor stewardship best practices donor stewardship ideas fundraising ideas nonprofit marketing strategies

How NOT to write a letter to your supporter community

iMarketSmart

We expected this campaign to accelerate our rise among the world’s best research universities. This support has helped Maryland compete for the best students and help make their education more affordable. Here’s an old letter from my alma mater.

6 reasons why some donors prefer to stay anonymous

iMarketSmart

Fundraising Lead Generation Major Giving Planned Giving best practices for planned giving donor cultivation fundraising tips nonprofit marketing numbered reasons why some donors prefer to stay anonymous online marketing philanthropy blog philosophy Strategy

Why failing to focus on major and planned gifts can be so dangerous

iMarketSmart

Fundraising Major Giving Planned Giving 80/20 rule average gift size best practices for planned giving cultivation for planned giving fundraising tips giftgiving Lead Generation major gift fundraising online marketing pareto principle philanthropy blog the 80/20 rule

6 of the biggest reasons why you don’t get major gifts from people with capacity

iMarketSmart

Fundraising Major Giving charitable giving cultivation for major gifts major donor fundraising major donors major gift cultivation major gift fundraising major gift fundraising blog major gift fundraising strategy major gift fundraising strategy major gift fundraising best practices major gift marketing major givingHere are six of the biggest reasons why you don’t get major gifts from people with capacity: 1.

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7 common major gift marketing mistakes you should avoid this year (including planned gift marketing)

iMarketSmart

Believing that you are imposing on your supporters by asking them for money. Remember, they want to give. The key is to think of yourself as a facilitator, not a fundraiser. Spamming your supporters.

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Do major and legacy gift fundraisers need ‘sales managers’?

iMarketSmart

Fundraising strategy best practices for fundraising charitable giving cultivation for major gifts cultivation for planned giving fundraising sales manager legacy gift fundraisers major gift fundraisers nonprofit sales manager Sales Strategy veritus groupThe private sector has sales managers for their revenue generation teams. The nonprofit sector, not so much. Sales managers are responsible for: Meeting sales/revenue and profitability targets. Planning and budgeting.

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16 Content Ideas Your Major and Planned Gift Donors Will Love

iMarketSmart

>> The Best Way to Ensure That No One Reads Your Stuff. Digital Marketing Direct Marketing Fundraising Lead Generation Major Giving Planned Giving strategy best practices for fundraising Content marketing cultivation for major gifts donor cultivation fundraising tips for nonprofits legacy gift marketing major donors nonprofit marketing Nonprofit Marketing Blog PhilanthropyInfographics.

Pump Up Your Nonprofit’s Facebook Page with These 10 Tips

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Social Networking Best Practices At the Social Media for Nonprofits conference, Carie Lewis of the Humane Society of the United States shared how her organization''s Facebook strategy has raised about $200,000 per year.

Should legacy gift notification forms die?

iMarketSmart

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How fast do you respond to your major and planned gift donors’ needs?

iMarketSmart

Fundraising Lead Generation Major Giving Planned Giving best practices for planned giving donor acquisition donor cultivation donor relationship management donor retention fundraising blog fundraising solutions major donor fundraising major gift fundraising marketsmart Nonprofit Marketing Blog philanthropy blog Quick Response Code response rates SalesThe private sector knows all about responding to leads.

Dr. Russell James’ Greatest Hits: Free webinars and eBooks

iMarketSmart

Fundraising Major Giving Planned Giving strategy best practices for fundraising case development case loads Dr. Russell James fundraising resources Lead generation for planned giving major gift fundraising marketing for nonprofits nonprofit marketing tips Philanthropy philanthropy blogWant more interesting research from Dr. James? Here you go: News from the Ivory Tower: Webinar. Words that Work: Webinar. Words that Work: eBook.

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