6 best practices for delivering progress reports to your major gift and legacy supporters
AUGUST 24, 2015
Here are my 5 best practices for delivering fundraising progress reports: 1. Tony Robbins , author of Money: Master the Game, discussed ‘ How Progress Equals Happiness ‘ earlier this year on Oprah’s digital web-show – #OWNSHOW. So true!
Nonprofit Videos: Best Practices and Benchmarks
Kivi's Nonprofit Communications Blog
JUNE 17, 2013
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Best Practices for Mobile-Friendly Email Design
FEBRUARY 7, 2013
Below are some standards and practices we have found that work best for rendering emails on both mobile screens and desktop monitors. A mobile optimized layout , because of its limited width, is best reduced to a single column.
Pinterest Best Practices
JULY 24, 2013
Decide how you can tie the right social components together to best achieve your goals and grow your relationship with your supporters. If your nonprofit is looking to spice up its Pinterest page, here are some tips: 1. Try infographics. .
Email Marketing Best Practices
SEPTEMBER 11, 2011
Target Marketing is offering a free (registration required) ‘white paper’ on email marketing best practices. Best Practices. Actually, it’s more of a tip sheet, but valuable nonetheless. I’ll preview their 12 tips, but urge you to get the full paper. Write great subject lines. Don’t forget the preview pane! Avoid SPAM language. They offer words to avoid. Make it look good. Treat your recipients like real people.
Here’s why when it comes to planned gifts, it isn’t necessarily ALL about the relationship
MARCH 8, 2017
Fundraising Planned Giving best practices for fundraising best practices for planned giving charity blog nonprofit marketing Nonprofit Marketing Blog philanthropy blog planned giving indicators Planned Giving MarketingI have two questions that I ask people when they say that planned gift fundraising “is all about the relationship.” ” I ask, “How many gifts did you/your organization receive last year that ‘came over the transom’?
Serious major gift marketing is not for populists. Planned gift marketing is.
APRIL 18, 2016
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Poor Research & Undocumented Best Practices — Barriers To Growth, Part 6
JUNE 18, 2014
You’d think a $300 billion industry like ours would have empirically based standards and practices readily available and accessible to all. After all, most sectors — ranging from apple growers to doctors and hospitals, and even zoos — have them. Fundraising doesn’t.
Stop complaining because your success is up to you
JULY 20, 2016
All of us have been there. Sometimes we find ourselves stuck in situations that just plain suck! Think yours is worse than someone else’s? Think again. Many felt that Jim Thorpe, a Native American from Oklahoma, was the greatest athlete of the 20th century.
5 things you should do when you get a big bequest (to ensure that your marketing budget increases!)
AUGUST 12, 2016
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Here’s one great legacy giving promotion
DECEMBER 7, 2016
Related posts: >> Why I like this ad. >> 5 of the best charity videos used to promote legacy giving. >> A terrific example of an online “engagement fundraising” effort for planned giving. I love this legacy giving promotion. It’s actually a placeholder for your beer!
5 lessons fundraisers can learn from Subway (Yes! The sandwich shop)
JUNE 27, 2016
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5 things great nonprofits do (according to Veritus Group)
SEPTEMBER 21, 2016
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5 best practices for delivering progress reports to your major gift and legacy supporters
DECEMBER 9, 2016
Here are my 5 best practices for delivering fundraising progress reports: 1. The post 5 best practices for delivering progress reports to your major gift and legacy supporters appeared first on MarketSmart | .
RIDDLE: How do you measure the success (or failure) of your planned giving program?
MARCH 13, 2017
the best metric for determining how many legacy gift intentions you should be receiving each year would have to be based on the industry growth as a whole for legacy gifts made each year.
8 Tips for a Mobile-Friendly Nonprofit Website
MARCH 11, 2013
8 Great Ways to End Emails or Letters
DECEMBER 14, 2016
Cultivation starts and ends with great communication. Goodbyes are just as important as hellos. So here are some great ways to end emails you send to donors: 1. First name], I’m really counting on you!
6 big recommendations from Abila’s donor loyalty study about content.
JUNE 29, 2016
Fundraising Major Giving Planned Giving strategy best practices for planned giving charitable giving tips donor retention donor study fundraising tips legacy gift marketing major gift fundraising strategy“Content is money!” ” That’s what Abila says.
How to use verbatims and digital body language to raise more money
JULY 27, 2016
If you really want to get to know them well, the best way to start at low cost is to simply ask them questions about themselves— preferably face to face or with a donor survey. Recently I was interviewed by a woman named Mazarine at Wild Woman Fundraising ! You can hear the interview here.
A Brilliant Stewardship Plan for Legacy Society Donors From Down Under
NOVEMBER 9, 2016
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7 major principles for major gift fundraising (including planned gifts)
DECEMBER 4, 2015
Reccomendations. >> Best practices in major gift fundraising. >> Cultivation of Major Gifts. >> How Many Prospects Do You Need? >> Top 10 Tips to Catapult Your Major Gift Fundraising.
4 keys to fundraising success you might be overlooking
MARCH 18, 2016
The best way to do this is by employing feedback loops that capture self-reported information and nonverbal, digital body language (such as clicks, views, downloads, time-on-site, etc.).
Reader Questions: Does adding extra stuff your appeal mailing work?
Wild Woman Fundraising
AUGUST 11, 2011
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6 reasons why some donors prefer to stay anonymous
JANUARY 15, 2016
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“Dear donor, you rock! Here’s why…” Jeff Brooks’ powerful donor outreach formula
SEPTEMBER 9, 2016
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Why failing to focus on major and planned gifts can be so dangerous
DECEMBER 9, 2015
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7 common major gift marketing mistakes you should avoid this year (including planned gift marketing)
JANUARY 4, 2016
Believing that you are imposing on your supporters by asking them for money. Remember, they want to give. The key is to think of yourself as a facilitator, not a fundraiser. Spamming your supporters.
16 Content Ideas Your Major and Planned Gift Donors Will Love
JUNE 20, 2016
>> The Best Way to Ensure That No One Reads Your Stuff. Digital Marketing Direct Marketing Fundraising Lead Generation Major Giving Planned Giving strategy best practices for fundraising Content marketing cultivation for major gifts donor cultivation fundraising tips for nonprofits legacy gift marketing major donors nonprofit marketing Nonprofit Marketing Blog PhilanthropyInfographics.
9 simple pointers for writing better emails and letters to your donors
JANUARY 18, 2017
Fundraising Lead Generation best fundraising emails fundraising email ideas fundraising emails best practices lead generation for major gifts major donor fundraising major gift fundraising blog marketing planned gifts nonprofit email marketing planned gift marketing ideasI failed to get into business school. I hoped to be a business major at the University of Maryland in the 80’s.
Pump Up Your Nonprofit’s Facebook Page with These 10 Tips
AUGUST 1, 2013
Social Networking Best Practices At the Social Media for Nonprofits conference, Carie Lewis of the Humane Society of the United States shared how her organization''s Facebook strategy has raised about $200,000 per year.
Dr. Russell James’ Greatest Hits: Free webinars and eBooks
MAY 16, 2016
Fundraising Major Giving Planned Giving strategy best practices for fundraising case development case loads Dr. Russell James fundraising resources Lead generation for planned giving major gift fundraising marketing for nonprofits nonprofit marketing tips Philanthropy philanthropy blogWant more interesting research from Dr. James? Here you go: News from the Ivory Tower: Webinar. Words that Work: Webinar. Words that Work: eBook.
How fast do you respond to your major and planned gift donors’ needs?
JUNE 3, 2016
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Should legacy gift notification forms die?
SEPTEMBER 11, 2015
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7 key questions for qualifying your major gift and planned gift prospects
MARCH 2, 2016
Fundraising Lead Generation Major Giving Planned Giving best practices for fundraising nonprofit marketing tactics nonprofit marketing tips PhilanthropyThe funny thing about fundraising is that just about every nonprofit has plenty of data, plenty of prospects, and some even have wealth screened data— so they have plenty of prospects that they know have the capacity to give. But are they qualified?
Why everyone talks about segmenting emails but hardly anyone ever does it
OCTOBER 5, 2016
Fundraising Lead Generation strategy best practices for fundraising email list segmentation email segmentation strategy philanthropy blog segmented email campaigns segmenting email listsThey’ll talk about it at conferences.
FEBRUARY 17, 2016
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Why you should join mastermind groups instead of attending conferences
JANUARY 6, 2016
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Online Fundraising Best Practices
JULY 22, 2010
The best way to reach your donors is to connect with them wherever they are – which means everywhere. Tags: Fundraising Web Site 101 Best Practices Did You Know? * 300 billion was raised in 2008 (Giving USA); *$15 billion was raised online in 2008 – a 44% increase over 2007) (Blackbaud); * $21 million has been raised by Causes since its launch three years ago; * 30% of online giving happens in December.
Busted: The 5 Myths of Social Media for Nonprofits
NOVEMBER 13, 2013
Social Networking Best Practices Social media can provide new opportunities for your nonprofit to promote its cause. But watch out for these five social media myths while you connect with your supporters online: 1. Social media is free. Compared with writing, designing, and printing an annual report or direct mail piece, social media is certainly free. But it still takes time for you and your staff members to build relationships and network online.
#FUNDRAISING: What’s So Great About Best Practices?
Non Profit Marketing 360
JANUARY 8, 2013
Adopting “Best Practices” sounds like one of those common-sense ideas nobody can argue with, right? Roger Craver, old pro fundraiser and curmudgeon-in-residence at The Agitator , argues that best practices are a license to steal and an enemy of innovation.