Five Words: Maria Sharapova and Cause Marketing

Cause Related Marketing

Maria Sharapova, the toothsome Russian tennis star and Grand Slam champion in the ad above, has a foundation that presently offers scholarships to students from Chernobyl-affected regions of Belarus, where Sharapova has ties.

#INTERVIEW: Mark Van Gurp, Osocio Blog – Showcases the Best Advertising & Marketing For Social Causes

Non Profit Marketing 360

It is a campaign from Amnesty Poland about the lack of freedom in Belarus, the country of President Lukashenko , and is called “The last dictator of Europe.”.

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My Summer (Uh, I Mean Fall) Reading List

Marketing for Nonprofits

I especially liked the chapter about how teenagers in Belarus used flash mobs to expose and organize against the fascist regime. Andy Carvin has also blogged about the Belarus case study here. Here is my fall reading list. Who wants to read books about marketing on vacation anyway?)

Several Grants Available for the Arts Or Theatre

Seeking Grant Money Today

and their counterparts in Russia or Central/Eastern Europe, including Albania, Belarus, Bosnia, Bulgaria, Croatia, the Czech Republic, Georgia, Herzegovina, Hungary, Macedonia, Moldova, Mongolia, Poland, Romania, Russia, the Slovak Republic, Slovenia, Ukraine, and Yugoslavia. From The Foundation Center. Below, are three grants. Two grants are available for art; one in California and one in art education in the United States.