Election Day Cause Marketing

Cause Related Marketing

Select locations of LaMar’s Donuts in Colorado, Kansas and Nebraska offered a free donut to people wearing the ‘I Voted’ sticker. Preliminary estimates suggest that voter turnout in yesterday’s general election in the United States was several million short of 2008.

The 2012 Social Marketing Conference: Getting Better at Doing Good

Social Marketing and Social Change

Full Conference Session Presentations and Discussions: Why Social Marketing is so Important Ayman El-Mohandes, MBBCh, MD, MPH, Dean, College of Public Health, University of Nebraska Medical Center Advancing (Disruptive) Social Innovation in Academic Settings Erin Krampetz, MA Co-Founder and Community Director, Ashoka U Emerging Ideas in Commercial Marketing and Their Relevance for Social Marketing Phillip Kotler, PhD S.C.