5 Digital Fundraising Trends for Nonprofits in 2019

J Campbell Social Marketing

3 P2P Social Media Fundraising is growing, specifically through Facebook Fundraising and donated birthdays. YouTube Giving tools are also ones to watch, but they don’t have the P2P aspect of Facebook fundraisers (at least, not yet). . Beth Kanter past year wrote an op-ed for the Chronicle of Philanthropy on the age of automation and it implications for fundraisers. .

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10 Digital Marketing Trends That Will Shape Nonprofit Comms In 2021

J Campbell Social Marketing

Beth Kanter wrote an illuminating op-ed for The Chronicle of Philanthropy on the age of automation and it implications for fundraisers. . Peer-to-Peer (P2P) fundraising on social media is growing, specifically through Facebook Fundraising and donated birthdays.

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[Guest Post] 5 Reasons Your Peer to Peer Program is Failing

Fundraising Coach

Many P2P programs become laser focused, both in the execution and in the metrics, on dollars raised through the event/campaign. But that is selling P2P far too short. P2P is an awesome fundraising tool but it is just as powerful a donor acquisition tool. Focusing solely on the dollar goal while overlooking the donor acquisition power of P2P is a costly mistake. A P2P participant who generates $5000 is at least as important as someone who writes a $5000 check.

#GivingTuesday 2019: How to Build A Successful Fundraising Campaign

Fundraising Coach

There are two types of software that could be particularly helpful: An internet-based donation platform : An online fundraising platform including benefits such as customized online donation forms, easy facilitation of P2P fundraising , automated thank-you emails, and centralized dashboards for handling all of this information can drastically improve your handling of digital donations. . The holiday season inspires a certain sense of altruism.

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One week, two excellent events: #CbocSocial and #FWD50

Public Sector Marketing 2.0

Worked with Public Safety Canada (P2P program) and went to universities to get students to give their ideas on how to counter radicalization. Humanizing automation: www.humanisingautonomy.com. This post features my key takeaways and notes from two events I attended earlier this month here in Ottawa. 1- Public Sector Social Media (#cbocsocial) – “ Where Canada’s social media leaders gather to discuss the most effective strategies for the most powerful media.”

Peer-to-Peer Fundraising Communications: 5 Mistakes You’re Making (And How to Fix Them!)

J Campbell Social Marketing

As more and more nonprofits find ways to incorporate P2P into their fundraising strategies, it’s become a little tougher to stand out among the crowd — a nd more important to make your communications spot on, every time. You’ll likely bring in a ton of new donors during your P2P campaign. Tip: an automated response is great, but your donors will really be impressed by a more personal message.). Guest blog by Adam Weinger.