#SocialNetworks: Facebook Faces Backlash As Public Offering Nears

Non Profit Marketing 360

And the company’s biggest growth is now in places like Asia and Latin America, where there might actually be people who have not yet heard of Facebook.”

10 Reasons to Attend the Nonprofit Social Media Summit

J Campbell Social Marketing

You just need actionable strategies, tools, and results you can measure. . Susu will share details on how to define your target audience, identify your objectives, set a manageable budget, and of course, how to measure results for growth and improvement.

Want Better Payoffs From Your Donor Communication? Start Customizing It

Kivi's Nonprofit Communications Blog

In the last post, I talked about some of the basic metrics that nonprofit organizations could start measuring regularly in order to track donors to ensure that the donor base grows over a period of time. Somya Qureshi.

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The People Who Communicate Corporate Social Responsibility Can't Make a Business Case For It

Cause Related Marketing

The poll was part of a series from Ragan that regularly queries some 425+ corporate communicators in North and South America, Europe, Asia, Africa and Australia. It would be a measure of the esteem that CSR holds in a company if it operated independently and reported directly to the CEO.

Cool Cause Marketing Effort, Wrong Season

Cause Related Marketing

American students, we frequently hear, trail the developed world in academic achievement as measured by standardized tests. Schoolchildren in Asia are less likely to suffer from summer learning loss because their school years are notably longer. Project Potential from Kraft''s ready-to-eat meal brand Lunchables sounds like a wondrous effort.

#Tech: Apple’s Reputation Gets Pulped – Deservedly So?

Non Profit Marketing 360

Perhaps the crushing concern for Apple is that it has raised the standards (vaguely) for its western consumers about these issues, while trying to soft pedal the details of what goes into the production of millions of mobile devices in Asia. Will Apple take more stringent measures against Foxconn? Tweets often move faster than facts. True, the Apple web store was down for a bit yesterday, but when it came back up, no new iPad or iPhone 5.

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Massaging the Message DOES Matter

GenerationYGive

As an undergrad, I wrote a paper exploring the impact of CITES enforcement (or lack thereof) on the sturgeon population in the Caspian Sea, in Central Asia, for a class on International Environmental Trade. How do you measure it? As I researched the issue, I was heartbroken to learn of what man had done to these prehistoric creatures, around since the age of the dinosaurs, with a complex DNA structure, one which actually involved more chromosome pairs than the humans!

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From The Wall Street Journal: "Bill Gates: My Plan To Fix the World's Biggest Problems"

Seeking Grant Money Today

To quote Gates in his piece, " In the past year, I have been struck by how important measurement is to improving the human condition. You can achieve incredible progress if you set a clear goal and find a measure that will drive progress toward that goal." The first attempt to "monetize" food production took place a generation ago in Southeast Asia and India.

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The 10 Best mHealth Papers of 2012

Social Marketing and Social Change

The authors reviewed 44 articles; 16 (36%) reported evaluation data from mHealth interventions, mostly in Africa and Asia. Six measures of diabetes standard-of-care improved; hospitalizations and emergency department visits were reduced during the study period in comparison with baseline.

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Fund Offering Support Efforts Building Nuclear Weapons-Free World

Seeking Grant Money Today

Funding will be provided to support fact-finding missions, on-the-ground analysis, high-level dialogue, confidence-building measures, policy advocacy, and media outreach to advance the transformation of conflicts in South and Southwest Asia. From The Foundation Center. [As As always, if you are interested in this grant opportunity, click "Link To Complete RFP" at the end of this post for more information].

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The Best of Social Marketing in 2014

Social Marketing and Social Change

They present a wealth of data, and I was particularly impressed to see the attention to measures of program exposure - and that exposure was related to behavioral outcomes. Measuring the relevant, not convenient, variables is the lesson in this study. Asia Pacific Journal of Clinical Nutrition ; 23 (Suppl):S4-S11. This measure was joined to individual responses of the Scottish Schools Adolescent Lifestyle and Substance Use Survey (n=20?446).

What is a QR code and why might it matter for nonprofit marketing?

Nonprofit Marketing Blog

As the adoption of QR codes mushroomed, marketers quickly began to realize their potential not just in Asia but all over the world. 3) They’re measurable. This is a guest post from Blase Ciabaton. It’s better that he answer these questions!

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4 laws of networks - and what they say about your best messenger

Nonprofit Marketing Blog

The other week, I was at a conference with Tim Love , CEO of Omnicom’s Asia Pacific/India/Middle East/Africa region. He recently wrote an article walking through these various models, and he points out that it’s too simplistic to measure the value of contacts and networks mathematically. If there’s one thing that’s changed in marketing lately, it’s the relative importance of the messenger.

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The Best of Social Marketing in 2014

Social Marketing and Social Change

They present a wealth of data, and I was particularly impressed to see the attention to measures of program exposure - and that exposure was related to behavioral outcomes. Measuring the relevant, not convenient, variables is the lesson in this study. Asia Pacific Journal of Clinical Nutrition ; 23 (Suppl):S4-S11. This measure was joined to individual responses of the Scottish Schools Adolescent Lifestyle and Substance Use Survey (n=20?446).