9 ways to be a more human fundraiser in 2017


My friend (and client) Charlotte’s husband is a beekeeper. Then, whenever Charlotte meets a donor, she gives ’em a jar of honey. Copy and paste links to interesting news articles, blog posts, videos or reports that will keep your supporters informed and appreciated. As your supporters get bombarded with more and more messages from advertisers and competitors (other fundraisers) you’ll need to stand out.

5 Ways to Stay Smart & Engaged

Getting Attention

She got me… The rain was pouring down this morning as our daughter, Charlotte, was getting ready to walk to school, so I caved and drove her.

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Reclaim Back to School: Stay Energized, Relevant and Top of Your Game

Getting Attention

Our daughter, Charlotte, started fourth grade today, and the pumped-up energy at line up this morning got me thinking. Synthesizing what I learn with what I know, and sharing that out with you in blog posts, e-enews articles, speaking gigs and trainings.

11 Ways to Get to Breakthrough Nonprofit Messaging

Getting Attention

So off I went — along with my husband and almost-8-year-old daughter Charlotte — to inspire and guide Kiwis striving to meet many of the same marketing goals as we are in the U.S. Numbed by Numbers (article), Paul Slovic. An amazing opportunity came my way recently!

Alliance of Artists Communities: Emerging Program Institute

Fundraising 123

On February 16, 2009, I had the honor to present at the 2009 Emerging Program Institute at the McColl Center for Visual Art in Charlotte, NC. At the bottom of this article are a PDF copy of the slides for this presentation. In addition, I've included some of my favorite articles from here in the Network for Good Learning Center. Enjoy!

Share Yourself -- A Little of You Goes a Long Way to Strengthen Your Org's Relationships

Getting Attention

The NTEN community (and my daughter, Charlotte) went wild for the video , which generated a huge amount of Holly- and NTEN-love. Don't miss out on in-depth articles, case studies and guides to nonprofit marketing success -- all featured in the twice-monthly Getting Attention e-update.

Newsletter: How Much Do Corporate Partnership Pros Make? ; DoorDash Supports Immigrant-Founded Restos; Boobs Bomb London on Mother's Day

Selfish Giving

Are you based in Charlotte, NC , or interested in the business scene there? Interesting article on competition among grocery stores and which stores are dominating. Have you ever wondered how much nonprofit corporate partnership professionals are paid??? Me too!

Girl Scouts Re-Branding Campaign Undermined By Health Hazard Cookies

Getting Attention

And now our daughter Charlotte is a Daisy. According to a Washington Post article , the Girl Scouts are moving fast on a brand makeover that de-emphasizes traditional pursuits such as earning badges, instead focusing on 21-st century pursuits such as blogging and environmental projects. I love the Girl Scouts and actually was one for a couple of years long ago. Still have a great orange layer cake recipe captured in my quest for the cooking merit badge.

Brand 100

Talking It Up: Key Ingredients to Effective Internal Communications

Getting Attention

I’ve always been impressed with the efforts of Maran Hilgendorf, who has worked as communications manager at the Charlotte Harbor National Estuary Program (CHNEP) for over 10 years and is a master of effective internal communication. Please join me in welcoming back guest blogger Susie Bowie.

#SOCIALMEDIA: Politicians & NonProfits Need Agility With Online Outreach

Non Profit Marketing 360

As the Democratic ‘nominee’ Barack Obama delivered his acceptance speech last night in Charlotte, NC, a record number of tweets on politics were sent out ? Related articles.

34 Hot Tips on Increasing Facebook Followers (or Likes) From AMA Boot Camp Marketers

Diva Marketing Blog

Write a special introduction article. Charlotte Allen, SFASU . In 2004, the American Marketing Association asked to develop a workshop on blogs. Blogs: Marketing Beyond The Website , was an amazing experience. We took that Hot Topic program to 6 major markets in 10-months.