Most Popular Articles of 2014: On Social Marketing and Social Change
Social Marketing and Social Change
JANUARY 5, 2015
of unique visitors came from the US, followed in the top ten by Great Britain (UK), India, Australia, Canada, Philippines, Malaysia, Nigeria, South Africa and France (and then another 179 other countries). In this post I review an article that demonstrates how a social marketing analysis and approach could strengthen a program that is designed to encourage environmentally sustainable behaviors. Thank you to the over 35,500 people who have visited this blog over the past year.