Canadian Government & the Mobile Space in 2012

Public Sector Marketing 2.0

Back in early 2011, I created a collaborative Google Spreadsheet (available at ) to compile a list of Canadian government organizations (federal, provincial , municipal +crown/agency) that have created mobile websites and/or mobile apps. It is intended for customers who want a lower-price phone without all the features of a smartphone. Some apps are free, while others have a price. So what have government organizations in Canada done to date?

The 2019 Best Nonprofit Conferences Calendar


Throughout the year we'll be updating this calendar with even more conferences, updated ticket prices, and event hashtags. Rescue Agency / San Diego, CA / TBD. SXSW / Austin, TX / Price varies. Western Canada Fundraising Conference. Western Canada Fundraising Conference.

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The 2016 - 2017 Best Nonprofit Conferences Calendar


As this collection of fantastic conferences continues to grow, we'll be updating event details like ticket prices * and event hashtags. SXSW / Austin, TX / Price varies. Canada / Not available. Canada. Canada / Not available. Canada.

Global Cause Marketing

Cause Related Marketing

GoodPurpose surveyed public opinion of 8,000 people in 16 countries: Belgium, Brazil, Canada, China, France, Germany, India, Indonesia, Italy, Japan, Malaysia, Netherlands, Singapore, United Arab Emirates, United Kingdom, & the United States. Likewise, across the globe 53 percent said when quality and price are equal social purpose is the most important factor in selecting a brand, up 26 percent since 2008. Canada and Australia… and the United States.

Global 124

Big Mac® Fundraising

The Agitator

It is followed by Ireland, Canada, New Zealand and the United States of America. is worth $4.37 (the average price of a U.S. But in Canada one Big Mac® equivalent is worth $5.39

Ten AFP Conference Insights from a Newbie

Kivi's Nonprofit Communications Blog

The conference drew 3,000 attendees, including 900 people from across Canada — the most ever. What changes minds and engages hearts is the story of one individual served by your agency or one condition changed by your organization.

McDonalds' Secret of Success: Rediscovering Marketing

Social Marketing and Social Change

It lays out where McDonald’s wants to be and how it plans to get there, all of this revolving around the “five P’s”: people, products, place, price and promotion [The 5th P (People) is usually added in marketing service industries where client or patient contact is a crucial element for success.] Here is their plan to win (from the 2006 McDonald's Canada Social Responsibility report ).

Marketing a Total Response to H1N1

Social Marketing and Social Change

Now I realize that a lot of commercial businesses don’t get that coordinated and integrated product, distribution, pricing and communications are marketing. Then again, Canada has done their planning after a real-life response with SARS ).